The Indian Premier League (IPL) is a professional Twenty20 cricket league established in 2008. It is organized by the Board of Control for Cricket in India and features nine franchise teams. The league has experienced rapid growth in popularity and revenue, becoming one of the most lucrative cricket leagues in the world through large television and sponsorship deals. It has inspired other international T20 leagues and increased salaries for players. The IPL season typically runs from April to June over several weeks with teams playing each other in a round-robin format followed by playoffs and a final match.

1. INDIAN PREMIER LEAGUE
PRESENTED BY
CHEEKATLA PRADEEP

2. INDIAN PREMIER LEAGUE
 The Indian Premier League (IPL) is a professional league
for Twenty20 cricket championship in India. It was initiated by the Board of Control for
Cricket in India(BCCI), headquartered in Mumbai, and is supervised by BCCI Vice
President Rajeev Shukla, who serves as the league's Chairman and Commissioner. It is
currently contested by nine teams, consisting of players from around the world. It was
started after an altercation between the BCCI and the Indian Cricket League.
 IPL is the inspiration for various international T20 leagues including Friends Life t20
(England), MiWay T20 Challenge(South Africa) , Big Bash League (Australia), Bangladesh
Premier League (Bangladesh).
 In 2010, IPL became the first sporting event ever to be broadcast live on YouTube in
association with Indiatimes . Its brand value is estimated to be around $3.67 billion in
fourth season . According to the Annual Review of Global Sports Salaries by
sportingintelligence.com, IPL is the second highest-paid league, based on first-team
salaries on a pro rata basis, second only to the NBA. It is estimated that the average salary
of an IPL player over a year would be $3.95 million.

3. HOW IT ALL STARTED...?
 In year 2007 after discussion between Mr.Lalit kumar
Modi(vice-president of the BCCI) & Andrew Wildblood of the
International Management Group (IMG) in England..
 In Feb 2008 starting of selecting players & team bidders which
were from some of India’s richest and most powerful names ,
from industrials to film stars.
 Selection of franchisees from different companies.
 Selection of Media for make publicity of IPL & for telecast of
matches.

4. FROM 18 APRIL 2008
ITS ALL BEGIN
8TEAMS WERE MADE
16 PLAYERS ARE FROM ALL COUNTRIES
8 FROM INDIAN TEAM
4 FROM OTHER COUNTRIES
3 FROM RANGI TEAM
1 FROM UNDER 19 TEAM OF INDIA

5. HISTORY
 FIRST SEASON: The inaugural season of the tournament started on 18 April 2008
and lasted for 46 days with 59 matches scheduled, out of which 58 took place and 1 was
washed out due to rain. The final was played in DY Patil Stadium, Nerul, Navi
Mumbai. Every team played each other both at home and away in a round robin system.
The top four ranking sides progressed to the knockout stage of semi-finals followed by a
final. Rajasthan Royals defeated Chennai Super Kings in a last ball thriller and emerged
as the inaugural IPL champions.

6.  SECOND SEASON : The 2009 season coincided with the General Elections in India.
Owing to concerns regarding players' security, the venue was shifted to South Africa. The
format of the tournament remained same as the inaugural one. Hyderabad Deccan
Chargers , who finished last in the first season , were big underdogs, but came out as
eventual winners defeating the Royal Challengers Bangalore in the final. Hyderabad Deccan
set a target of 144 with the help of Gibbs(53) and defended it.

7.  THIRD SEASON: The third season opened in January 2010 with the auction for
players. 66 players were on offer but only 11 players were sold. In this season, Hyderabad
Deccan Chargers did not play at their preferred home location of Hyderabad, India due to
the ongoing political crisis in the Telangana region . The new bases for the champions
this season were Nagpur, Navi Mumbai and Cuttack. Four teams qualified for the semi-
finals. The first semi-final was won by Mumbai Indians who defeated Bangalore Royal
Challengers by 35 runs. Chennai Super Kings defeated Hyderabad Deccan Chargers in the
second semi-final. The final was played between Chennai Super Kings and Mumbai
Indians. Chennai Super Kings won by a margin of 22 runs.

8.  FOURTH SEASON:On 21 March 2010, it was announced in Chennai that two new
teams from Pune and Kochi will be added to the IPL for the fourth season. However, the
bid around the Kochi franchisee turned controversial resulting in the resignation of
minister, Shashi Tharoor from the Central Government and investigations by various
departments of the Government of India into the financial dealings of IPL and the other
existing franchisees. Later, Lalit Modi was also removed from IPL chairmanship by BCCI. On
5 December 2010, it was confirmed that Kochi will take part in the fourth season of IPL.
Chennai Super Kings won their second consecutive IPL title after defeating Royal
Challengers Bangalore by 58 runs in the fourth season of IPL.CSK had beaten RCB in the
playoffs too while RCB defeated Mumbai Indians to reach the final. This is the first time a
franchise has won two IPL titles, had four consecutive semi-final visits, come to the finals
three times, and successfully defended their title. The top four teams namely CSK, RCB, KKR
and MI have also qualified for the Champions League. MUMBAI INDIANS are the current
Champions League Twenty20 champions.

9.  FIFTH SEASON: The fifth season this time with 9 teams is set to start on 4 April
2012 in mumbai , for which the players auction was held on 4 February 2012
in Bangalore. The season saw IPL authority increasing the number of players in each
squad to 33 from the previous limit of 30 and also increased the salary cap by $0 million.
FIFTH IPL TEAMS

10. SPONSORSHIPS
 India's biggest property developer DLF Group paid US$50 million to be the title sponsor of
the tournament for 3 years from 2008 to 2010.
 Other year sponsorship agreements include a deal with motorcycle maker Hero
Honda worth $22.5-million, one with PepsiCo worth $12.5-million, and a deal with beer and
airline conglomerate Kingfisher at $26.5-million.
 The IPL is predicted to bring the BCCI income of approximately US$1.6 billion, over a
period of five to ten years. All of these revenues are directed to a central pool, 40% of
which will go to IPL itself, 54% to franchisees and 6% as prize money. The money will be
distributed in these proportions until 2017, after which the share of IPL will be 50%,
franchisees 45% and prize money 5%. The IPL signed up Kingfisher Airlines as the
official umpire partner for the series in a 106 crore (US$21.15 million) (approximately
£15 million) deal. This deal sees the Kingfisher Airlines brand on all umpires' uniforms
and also on the giant screens during third umpire decisions.

11. TELEVISION RIGHTS
 On 15 January 2008 it was announced that a consortium consisting of India's Sony
Entertainment Television network and Singapore-based World Sport Group secured the
global broadcasting rights of the Indian Premier League.
 The record deal has a duration of ten years at a cost of US $1.026 billion. As part of the
deal, the consortium will pay the BCCI US $918 million for the television broadcast rights
and US $108 million for the promotion of the tournament.
 This deal was challenged in the Bombay High Court by IPL, and got the ruling on its side.
After losing the battle in court, Sony Entertainment Television signed a new contract with
BCCI with Sony Entertainment Television paying 8,700 crore (US$1.74 billion) for 10
years. One of the reasons for payment of this huge amount is seen as the money required to
subsidize IPL's move to South Africa which will be substantially more than the previous IPL.
IPL had agreed to subsidize the difference in operating cost between India and South Africa
as it decided to move to the African nation after the security concerns raised because of its
coincidence with India's general elections.
 20% of these proceeds would go to IPL, 8% as prize money and 72% would be distributed
to the franchisees. The money would be distributed in these proportions until 2012, after
which the IPL would go public and list its shares (But in March 2010, IPL decided not to go
public).

12. STRENGTHS
The Indian Premier League (IPL) is based upon the
Twenty20 cricket game which should be completed in 3
hours. That makes it very appealing as mass sport , just
like Americian Foot ball , Basketball and Soccer.
The IPL has employed economists to structure its lead so
that revenue is maximized..

13. WEAKNESSES
Twenty20 has been so popular that it could replace
other forms of cricket.
Some fans will also have to pay for travel to the
ground .There may be some distance between
where the fans lives and the cricket ground.
Stakes are very high..

14. THANK YOU