The document discusses the origin and growth of the Indian Premier League (IPL) cricket tournament along with associated scams. It provides details on how IPL was created in 2008 and organized by BCCI. Revenue is generated through broadcasting rights, sponsorships, and ticket sales. However, the rapid growth of IPL has also led to scandals involving match fixing, betting, money laundering and tax evasion by players, team owners and politicians with some BCCI officials also implicated. The document examines the involvement of Lalit Modi and the impact of these scandals on the future of IPL.

2. INTRODUCTION
• The Indian Premier League is
a Twenty 20 cricket competition
created by the Board of Control for
Cricket in India (BCCI) and chaired by
the Chairman & Commissioner IPL,
BCCI Vice President Lalit Modi.
• The first season of the Indian Premier
League commenced on 18 April 2008,
and ended on 1 June 2008.
• Barriers during second season.
• Third season was scheduled from 12th
march 2010.

3. HOW IPL ORIGINATED
• Cricket has always been like a religion for this
country. It is seen as more than just a game. The
players are considered as demigods and literally
worshipped.
• IPL commissioner Lalit Modi did not exactly get
a brainwave to launch the tourney.
• The format of Twenty20 cricket has emerged as a
phenomenon after the Twenty20 World Cup was
won by India and since then people have been
totally immersed into it.

4. OVERVIEW OF CURRENT SYSTEM

6. IPL REVENUE GENERATION AND
DISTRIBUTION
• Broadcasting
• Sponsorship
• Media tie-ups
• Gate Receipts
• Merchandise
• In-stadium advertising

7. SCAMS

8. IPL SCAM INVOLVED
• BCCI officials involved
• Politicians involved
• Money laundering
• Match fixing
• Corporate and celebrities involved

9. BCCI OFFICIALS INVOLVED AND
ROLE OF LALIT MODI IN IPL
• Lalit Modi, IPL Commissioner
• He was the former architect of the Indian
Premier League 2008 and 2010.
• Involved in the commercial side of the Board
of Control for Cricket in India.
• Brought IPL to high level.

10. Cont…..
• Tax evasion and laundering
• Betting
• Ownership of IPL teams
• Broadcast deals

11. POLITICIANS INVOLVED
1.Sharad Pawar family
 over 16% equity in one of the bidders for an IPL cricket team.
Pawars own 33.6 lakh shares (out of 2.07 crore shares) in City
Corporation
NCP supremo and Union agriculture minister, his wife
Pratibha and daughter Supriya Sule.
2. Shashi Tharoor
Sunanda Pushkar got equity of the value of Rs 70 crore
3.Praful Patel
 Praful Patel was accused of meddling in the auctioning of
the franchisees.

12. MONEY LAUNDERING
• NRI’s
• Tickets
• SMS

13. BETTING AND MATCH FIXING
• Online Bets
• Anonymous Tippers
• SMS

14. CORPORATE AND CELEBRITIES INVOLVED
•Multi Screen Media or Sony Entertainment Television
•World Sports Group
•International Management Group
•Raj Kundra
•Shahrukh Khan
•Preity Zinta

15. Cheerleader Outfits
Liquor in stadiums
•
Gabriella Pasqualotto
Liquor in stadiums

16. SECURITY VANS SCAM
The scam is being called the Security van scam.
IPL awards contract to Visual Impact headed by
Ajay Verma. Contract is to supply 3 vans at Rs 5
crores. Contract further said 4 more vans to be
provided over next 7 years.

17. STRENGTHS
IPL Twenty20 cricket game - 2 ½ hours.
Fast-paced and exciting.
Appealing as a spectator sport.
Revenue is maximized.
Unified the sport – more successful .
WEAKNESSES
Could replace other forms of cricket.
Expensive for some IPL fans.
Stakes are very high.
Short-term failures.
Some teams have overpriced their
sponsorship
OPPORTUNITIES
Large potential mass audience.
League functions under a number of
franchises.
Corporate hospitality.
Huge opportunity for merchandising.
Franchise fees will remain fixed.
THREATS
Dispute between BCCI and Lalit
Modi(Kochi Team)
May not see return on investment.
Franchises are very expensive.
Franchises fan base should remain strong or
else
can give rise to cash flow problems.
IPL SWOT
ANALYSIS

18. EFFECTS OF THE SCAMS

19. FUTURE EXPANSION

20. CONCLUSION

21. Sahim Khan
khan.sahim@gmail.com