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Intro. to Emotion Design An Experience Dynamics training   WEB SEMINAR With Frank Spillers, MS
About Your Speaker ,[object Object],[object Object],[object Object],[object Object]
Agenda  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
What is emotion design? ,[object Object],[object Object],[object Object],[object Object]
Identifying Pleasurability  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Some examples:
2. Identifying pleasurability- the “joy of use” metric
Physio Psycho Socio Ideo Grasp, grip, fit, texture etc. Cognitive needs, emotional appraisal  Values, tastes, aspirations  Social status, identity  4 pleasure areas
From Quality to Experience Service-oriented design
“ Flashbag” “ Clocky”
3. What do we know about user emotion and product interaction?
How Emotion Design works For Websites, portals, Intranets. Software, Web applications. Embedded or mobile devices, hardware products. -Perception of credibility -Trust -Perception of security -Overall perceived ease of use Google “What is Emotion Design?” -Improved user satisfaction  -Perceived software quality -Subjective judgment or product "appealingness" (hedonic quality) -Deep attachment or bonding with the product -Perception of improved performance (attractive things work better) -Perception of pleasure
Create a “mini-vacation”
10 Rules to Augment Fun and Beauty in Interaction Design ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Overbeeke et. al. “Let’s Make things Engaging” in Funology (book)
4. How does usability differ from emotion design?
What’s the difference? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
5. Quantifying the impact of emotion with products; on the web; with web applications.
Measuring Emotion ,[object Object],[object Object],[object Object],[object Object]
LEM Tool (Layered Emotion Measurement) Used by permission from the Susa Group.
Used by permission from the Susa Group. PrEmo Tool
10 Emotion Heuristics ,[object Object],[object Object]
thank  you ! Frank Spillers, MS [email_address] 1-800-978-9183 x100 www.experiencedynamics.com
About Experience Dynamics:  Experience Dynamics is a professional usability design research firm. Through its User Centered Design services, Experience Dynamics assists organizations with removing the frustration and confusion that plagues most website and software development projects. Companies benefiting from Experience Dynamics actionable usability recommendations include AutoNation, IBM, Hewlett Packard, Intel, Verizon, Microsoft, Four Seasons, Washington Mutual, Bank One, Target, Land Rover, Providence Health System and KeyBank. About Experience Dynamics web seminars: Experience Dynamics offers a recurring set of usability web seminars on hot usability topics. The web seminars provide an overview and quick review of key issues and opportunities related to best practices in usability research. The seminars are presented by Frank Spillers, MS, a recognized expert in the field of usability engineering and user experience design. Experience Dynamics seminars are complimentary and are attended by companies including Intel, Citigroup, KeyBank, The Hartford, Fujitsu, Intuit, EMC Corp, Chase, US Bank, Apple, Amazon.com, Business Objects, Mentor Graphics, GM, Toyota and others.

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Intro To Emotion Design- Pleasurability and Emotional Design- Experience Dynamics Web Seminar

  • 1. Intro. to Emotion Design An Experience Dynamics training WEB SEMINAR With Frank Spillers, MS
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 8. 2. Identifying pleasurability- the “joy of use” metric
  • 9. Physio Psycho Socio Ideo Grasp, grip, fit, texture etc. Cognitive needs, emotional appraisal Values, tastes, aspirations Social status, identity 4 pleasure areas
  • 10. From Quality to Experience Service-oriented design
  • 11. “ Flashbag” “ Clocky”
  • 12. 3. What do we know about user emotion and product interaction?
  • 13. How Emotion Design works For Websites, portals, Intranets. Software, Web applications. Embedded or mobile devices, hardware products. -Perception of credibility -Trust -Perception of security -Overall perceived ease of use Google “What is Emotion Design?” -Improved user satisfaction -Perceived software quality -Subjective judgment or product "appealingness" (hedonic quality) -Deep attachment or bonding with the product -Perception of improved performance (attractive things work better) -Perception of pleasure
  • 15.
  • 16. 4. How does usability differ from emotion design?
  • 17.
  • 18.  
  • 19. 5. Quantifying the impact of emotion with products; on the web; with web applications.
  • 20.
  • 21. LEM Tool (Layered Emotion Measurement) Used by permission from the Susa Group.
  • 22. Used by permission from the Susa Group. PrEmo Tool
  • 23.
  • 24. thank you ! Frank Spillers, MS [email_address] 1-800-978-9183 x100 www.experiencedynamics.com
  • 25. About Experience Dynamics: Experience Dynamics is a professional usability design research firm. Through its User Centered Design services, Experience Dynamics assists organizations with removing the frustration and confusion that plagues most website and software development projects. Companies benefiting from Experience Dynamics actionable usability recommendations include AutoNation, IBM, Hewlett Packard, Intel, Verizon, Microsoft, Four Seasons, Washington Mutual, Bank One, Target, Land Rover, Providence Health System and KeyBank. About Experience Dynamics web seminars: Experience Dynamics offers a recurring set of usability web seminars on hot usability topics. The web seminars provide an overview and quick review of key issues and opportunities related to best practices in usability research. The seminars are presented by Frank Spillers, MS, a recognized expert in the field of usability engineering and user experience design. Experience Dynamics seminars are complimentary and are attended by companies including Intel, Citigroup, KeyBank, The Hartford, Fujitsu, Intuit, EMC Corp, Chase, US Bank, Apple, Amazon.com, Business Objects, Mentor Graphics, GM, Toyota and others.