The document provides tips for improving various aspects of resumes and cover letters such as focusing on quantifiable results rather than just responsibilities, including relevant keywords from the job description, and ensuring contact information is clearly displayed at the top. It also suggests following up after applying with a thank you note to help stand out from other candidates.

2. • 10. Too Much Information
• 9. Résumé Template without Any Imagination
• 8. Wrong Level of English
• 7. Wrong Contact Information
• 6. Ignoring technological skills
• 5. Focus on responsibilities rather than results
• 4. No stats/data/quantified data
• 3. Burying most vital information below the top fold
• 2. Typos and Grammar Mistakes
• 1. Generic Information

4. • Step One: Focus

5. Resume Cover Letter Guide
• Starting Your Cover Letter
• State the Position
• Relate Your Experience
• Explanation
• Closing

6. Last Check
• Make sure to include:
• Your name
• Address
• Email address
• Phone number
• Be sure to check for:
• Salutation
• Flow
• Spelling, grammatical or typographical errors
• Missing words
• Appropriate contact information
• Signed, Sealed, and Delivered

7. • Resume Followup Tips
• Thank you Notes
• Follow up Tips
• Remind the employer of your resume.
• Express your continued interest in the
position.
• Help you stand out from other applicants.

8. • Suggestion 1: Instead of telling the hiring
manager that you’re “passionate,” give them an
example of a project that you spearheaded to
increase company profits — that kind of
information relays your passion much more
clearly.
• Suggestion 2: Instead of telling the hiring
manager that you’re “driven,” give an example of
how you went above and beyond the call of duty
complete a project or support another
teammate.

9. • Suggestion 1: If you helped increase company
sales, write by how much.
• Suggestion 2: If you managed employees or
trained new employees, write down how many.
• Suggestion 3: If you saved the company money,
write down how you did it, and how much you
saved.
• Suggestion 4: Did you manage a budget? Write
down how big it was

10. • Suggestion 1: Find the hiring manager’s job
description, and sprinkle their keywords and
phrasing into your resume. NOTE: This does not
mean plagiarizing or copying what they’ve
written – simply strategically employing
important keywords to capture their attention.
• Suggestion 2: Draft your resume so that the skills
and abilities they are calling for are towards the
top of your resume, where they’ll instantly be
seen.

11. • Suggestion 1: If you’ve been out of work, use a
combination style resume to conceal your work
experience gaps while relaying your relevant
experience.
• Suggestion 2: Read the hiring manager’s job
description carefully, and consider whether you current
skill knowledge and skill set overlaps with their
requirements. Present the best spin possible on your
resume – even if you don’t have the skills yet, you may
be easily trainable because you have foundational skills
(such as software skills, customer service skills,
management skills, etc.)

13. • Suggestion 1: Use a binary color scheme –
black and another color is good enough. Use
the color on your headings and keep your
bullet points black.
• Suggestion 2: Keep it classy. Red, blue, and
orange with comic sans won’t get you a job,
unless you’re applying for a position at a
clown college

14. • Trend #1: Call-out boxes and breakaway text
• Trend #2: The value proposition
• The networking resume
• Inclusion of video
• Writing to the audience
• Visual engagement

15. • The formatting or template for your resume is pretty
standard -- Company name and location, your title and
dates of employment. (Not just years but months too.)
• See each job you worked at as a headline, and then fill in
the rest.
• Be spontaneous and don't judge what you're writing.
• The goal is to get it down on paper.
• List what you do, your accomplishments and abilities.
• Don't worry about the style. You'll send it to a resume
expert, who will make it look beautiful.
• One to two pages max. Simple. Clean lines. Easy to read

16. • . Take full advantage of it. Exploit the space.
• Entice people with your experience,
achievements and ambitions. Hook them
instantly.
• This is the place to be precise, creative and
clear about what you want.
• Express your career goals and aspirations

17. • Write out a 200 word summary.
• Then make it into a simple paragraph.
• Then 2 sentences.
• And finally, one word.

18. • These days about 90% of all applications are done on
line. What will you do with that statistic?
• Will it discourage or inspire you?
• How will you go beyond that process, get around it and
add to it?
• What are you willing to do to be noticed...and
remembered?
• What risks are you willing to take to have a company
discover you?
• Trust yourself. You have nothing to lose and all to gain
by trying new things

19. • Promote Yourself