Introduction to Mobile Game Industry and Career Opportunities. We will explore how the game development process, facts, and figures of industry and career opportunities. Indan Mobile Gaming Industry.

1. Intro & Career Opportunities
Mobile Gaming
Industry
by
Yuvraj Zala

2. www.moumtazcompany.comMoumtaz Company
Introduction to Mobile Gaming
Indian Mobile Gaming Industry
Career Opportunities in Mobile
Gaming
77
Agenda

3. Gaming Platform
PC Consoles Mobile

4. Mobile Gaming Industry
Global Market size, Revenue and Trends

5. Market Size

6. Mobile Gaming is right up there with PC & Consoles. It’s safe
to say it, it’s arrived in Main Stream.
Biggest country in terms of Gaming?
60 Crore Chinese gamers - $27 Billion Revenue (total
$101 billion) – US $25 Billion
90% Play Store revenue comes from Games
Global Gaming Market

7. How much does Clash of Clans
earn Monthly or Daily?

8. Monthly Revenue
Rs. 277 Crore

9. Real-Time Online Multiplayer Games e.g. COC, Mini Militia,
Clash Royale, Teen Patti etc.
AR & VR (Future of Gaming) - Google Cardboard,
Mobile and install the Game and have fun
Location Based Games (Pokemon GO,
Ingress, Coderunner, Landlord etc)
Casual Games with Easy Learning Curve
Mobile
Gaming
Trends

10. AR Games

11. AR Games

12. Location Based Games

13. VR Games

14. Chat Messenger Games

15. Indian Mobile Gaming Industry
Revenue, Challenges and Opportunities

16. Industry Growth Factors
Smartphone Internet
30 Cr+
45 Cr+

17. Indian Mobile Gaming Industry
ü2016, a Monumental year for Indian Gaming Industry
ü5th largest county in terms of Mobile Game Downloads
üCasual Gamers – huge market growth – 4G and Cheap Internet
üRise of Free to Play Games & Cheaper Smartphones

18. Do Indians Pay for Games?
Mobile or otherwise :-P

19. How much does Teen Patti
earn Monthly?

20. Monthly Revenue
Rs. 5.8 Crore

21. Conversion Rate
1
CHINA
2.9%
2
USA
5.3%
3
JAPAN
6.5%
4
S. KOREA
5%
5
INDIA
1.9%

24. Top Grossing Games (Global)
AndroidiOS

25. Top Grossing Games (India)

26. There are 2 types of Indians
Game design & monetization

27. Type - I
ü Population 9-10 Crore, they speak English
ü Travel Globally and habits similar to US, UK
ü Consume Global Content – TV, Songs, Movies
ü Already have Smartphone and does online commerce

28. Type - II
ü Population 1.2 Billion, non-English speaking
ü Consume local content – Songs, TV, Movies, Games
ü Smartphone growth will come from this lot
ü New to internet and online commerce

29. Challenges & Market Opportunities
ü Data conscious (will change overtime)
ü Ads have higher revenue than IAP
ü High tolerance for Ads
ü Online Transaction habits are forming
ü Smartphone & Internet penetration on rise

30. How does a Mobile Game Make
Money?

31. How Much App Stores pay?

32. Pay before play – e.g. GTA, NFS, HITMAN Sniper,
NBA, Monuments of Valley etc.
Banner andVideo ads
Free to Play but in-app Purchase
PAID GAMES
FREEMIUM
ADs
10
Monetization Methods

33. Mobile Game Development Life-cycle
Analysis
Design
Development
Testing
Launch
Support &
Upgrades

34. your
LOGO WWW.YOURCOMPANY.COM 64
Career Opportunities
Graphic
Designer
Tester
Game
Programmer
Game Designer

35. Graphics
Designer
Game Designer
(also, Tester)
Game
Programmer
3 Pillars of
Game Development

36. We Make Awesome Games

37. One of the leading game development
companies in India – Best in Gujarat.
Founded in Rajkot in 2010 and growing with
rapid speed.
We have developed over 500+ games and
worked with companies like Microsoft and
Honda.
77
About TheAppGuruz…

38. SOME OF OUR
GAMES

39. Table Tennis 3D
30,00,000+ Downloads 50,000+ Ratings – 4.2/5

40. Snakes & Ladders
10,00,000+ Downloads 13,000+ Ratings – 4.2/5

41. Carrom 3D – In Development

42. Drone vs Zombies – Release in 1 Week

43. www.moumtazcompany.comMoumtaz Company
Game Producer | Marketing & HR
Head @ TheAppGuruz
Digital Marketing Consultant & Founder
@ SEO Wave
Co-Manager @ Google Business Group,
Rajkot
77
Who Am I?

44. Contact Details
For Call Visit our
Website
Yuvraj@TheAppGuruz.com
www.TheAppGuruz.com /yuvraj.zala88
/yuvrajclassy