Data, facts and discussion from the Empowered PhXX roundtable discussion on funding and increasing the flow of capital to female entrepreneurs in Phoenix.

1. Stakeholders Roundtable August 11th
Collaboration
#PhXX

2. Mission:
Strengthen the PHX economy by
reaching 50/50 in
entrepreneurship

6. #PhXX

7. The major constraint limiting the growth,
expansion, and wealth creation of small
firms—especially women- and minority-
owned businesses—is inadequate capital.
Studies indicate that women entrepreneurs
have less access to financial capital or
make less use of it than male
entrepreneurs.
- SBA, 2013
#PhXX

8. #PhXX

9. Collaboration
...collaboration is the process of shared creation: two or more
individuals with complementary skills interacting to create a shared
understanding that none had previously possessed or could have
come to on their own. Collaboration creates a shared meaning
about a process, a product, or an event. In this sense, there is
nothing routine about it. Something is there that wasn’t there
before.
- Michael Schrage, Shared Minds
#PhXX

10. A good thing you learned about money and a bad
thing?
Where did the messages come from?
How much are you living them out?
How are you pulling this into your business? –
What’s the
messages you have about banking/ financing and
your business
#PhXX
Small Groups

11. Women account for 30 percent of small companies
but receive only 4.4 percent of the total dollars in
conventional small-business loans.
Put another way, women receive $1 for every $23
loaned. Minority business owners pay, on average, 32
percent higher interest rates than what their white
counterparts.
-Senate Small Business & Entrepreneurship Committee, 2014
#PhXX

12. On average, men start their businesses with
nearly twice as much capital as women
($135,000 vs. $75,000). This disparity is
slightly larger among firms with high-
growth potential ($320,000 vs. $150,000),
and much larger in the Top 25 firms ($1.3
million vs. $210,000).
Source: NWBC, 2012
#PhXX

13. 7% of the 2,005 founders who received VC
funding in 2016 in the US are women.
- Bloomberg, 2016
#PhXX

14. Best Practices
• Know your market and customer. Conduct market research.
• View Women-Led SME's as a distinct group. They don't want different
products, they want to be served differently.
• Build Internal Capacity. Complete buy in for gender awareness.
• Adapt your credit processes, lending methodologies and delivery
models. Adapting credit processes and adding a mix of delivery
channels can also help to meet women’s needs.
• Offer women a comprehensive mix of financial and non-financial products
and services
• Track your data by gender and market your wins.
#PhXX

15. Trends
• There has been a notable shift and increase in alternative sources
of capital, such as peer-to-peer lending and hybrid models.
• Women specific funds and resources.
• Rewards-based crowdfunding platforms are giving women
unprecedented access to capital.
• Lending institutions and investors are increasingly
acknowledging that women entrepreneurs have the ideas, drive
and passion to build enterprises that disrupt markets and show
great return on investment. Source: NWBC, 2016
• Diversity in resources is key to supporting wbo growth.
#PhXX

16. Last Meeting
• Lack of understating on banks and alternative resources
• Negative perceptions of equity and debit
• Education on funding and proper business skills to prepare for
funding
• Women business owners not identifying with or having value for
the terms commonly used to describe training and education on
the topic.
• Different partners are better positioned to address the challenge
at different points in the cycle. By working together, we can
develop a better understanding of who can address what to
leverage our efforts. #PhXX

18. Other variables….