Download as PDF, PPTX
Uploaded byGoSquared
Inbound Marketing in 30 slides
The document provides an overview of inbound marketing, emphasizing its importance due to changes in consumer behavior and the buyer's journey. It outlines key components such as content creation, lead capture, and nurturing leads through various channels like SEO and social media. Additionally, it highlights the necessity for ongoing optimization and real-time tracking of marketing efforts.
More Related Content
Similar to Inbound Marketing in 30 slides
Inbound Marketing in 30 slides
- 1.
- 2. What is inbound? Whyinbound? How do I do inbound?
- 3.
- 4.
- 5. Before Now Buyer Buying journey Marketing playbook Uniformed Wellinformed Linear Crazy Interruption, cold calls, ads Content creation, thought leadership
- 6. What is inboundmarketing? WAT
- 7.
- 8.
- 9. Look at thefunnel.
- 10. Attract Convert CloseDelight
- 11.
- 12. Attract Convert CloseDelight
- 13. Convert Calls to Action A/Btesting Email opt-in Progressive signup Landing pages Forms Newsletter signup Think about lead capture from day one
- 14. Attract Convert CloseDelight
- 15. Close Drip email campaigns Encourageactivation Marketing automation Great documentation Nurture leads Retargetting
- 16. Attract Convert CloseDelight
- 17. Delight Connect socially Monitor usage Customersuccess Call your customers Collect feedbackBest documentation Track NPS
- 18. Attract Convert CloseDelight
- 19. How to doinbound (in 60 seconds) HOW
- 20. Who / whatare you fighting for?
- 21.
- 22.
- 23.
- 24. Do they hangout? WHERE
- 25.
- 26.
- 28. create a contentschedule
- 29.
- 30.
- 31.
- 32.
- 33.
- 34.
- 35. Make people think. LEAD Makepeople act. Just remember to
- 36. Want to trackyour marketing efforts in real-time? Act now. Not tomorrow. Learn more about GoSquared
- 37. The GoSquared Team InboundMarketing in 30 slides You’ve been viewing by
- 38.