The document discusses the importance of understanding how research is conducted. It lists 5 key reasons: 1) To develop disciplined thinking for effective observation, 2) To participate in field work when needed, 3) To implant the ability to evaluate and use research results with confidence, 4) To gain satisfaction from acquiring new intelligent tools, 5) To make rational decisions when consuming research results. The information is taken from the book "Research Methodology" by C.R. Kothari.