The document summarizes 5 viral marketing campaigns:
1) A Brazilian agency illegally auto-posted sexy videos to Facebook profiles to promote safe sex awareness, reaching over 1 million people before being blocked.
2) An Israeli anti-drug group used the new Facebook timeline to contrast lives with and without drugs to engage young people.
3) A Nivea cream campaign surprised a woman in Paris with a striptease flash mob performance from hidden cameras.
4) Kotex identified inspirational women on Pinterest and sent them personalized gifts, amplifying the campaign's reach.
5) Google unveiled Project Glass augmented reality glasses that provide turn-by-turn directions and allow video calls via a built-in screen
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like depression and anxiety.
This document provides brief summaries of 6 articles:
1) Pedigree Donation Glasses - An adoption drive for dogs that uses special 3D glasses to show different stories to those who donate versus those who don't.
2) Chat Roulette on Facebook - A new video chat service called Airtime that allows users to video chat with friends on Facebook and discover new friends.
3) The Rescue Drive - A car company that provided test drives of new cars to people when their old cars broke down in an effort to get them to buy a new car.
4) Lego's greatest Euro moments - Lego recreated some of the best moments from the European soccer championship for football fans.
This document provides summaries of marketing campaigns and products from various companies:
1) Tourism British Columbia placed a large interactive vending machine in San Francisco to promote British Columbia vacations.
2) Ray-Ban's "Bright Light" app helps users find sunspots in cities to encourage outdoor activities while wearing sunglasses.
3) An ATM in Peru featured a character promoting literacy to draw attention to the issue of illiteracy affecting many children.
4) A UK National Lottery campaign highlighted true stories of people who benefited from lottery funding, such as an Olympian athlete.
5) Evian's "Smart Drop" fridge magnet allows users to order water deliveries with a tap,
The Mountain is hosting a one-day music festival called MountainFest to promote their brand and raise money for conservation. They will sell tickets that also serve as t-shirts for $50 each, with half the proceeds going to the World Wildlife Fund. The target audience is environmentally conscious young adults who will want to attend the festival to support The Mountain's green values through live music and donations to a good cause. The campaign will use social media to spread the word about MountainFest and encourage people to purchase tickets in support of wildlife conservation.
This document lists various events and projects that Edgar Alexander Gil has worked on in different roles such as director, producer, art director, set designer, and graphic designer. The projects are for brands like Absolut, Pernod Ricard Venezuela, Smirnoff, Buchanan's, Marlboro, Chivas Regal, Toyota, and Perrier Jouet. He has won awards for his work, including for a Smirnoff event in 2012. The document provides links to videos and describes the scope of his work for different events.
Young Lyfe Inc. is proposing a Valentine's Day concert and party event on February 15, 2013 at Ruth Eckerd Hall in Clearwater, FL for over 500 Bay Area teens. The event will feature state-of-the-art sound, lighting and entertainment. Sponsorship opportunities range from $2,500 for platinum level to $50 for web sponsor level and include benefits like logo placement, promotional materials, and event tickets. Sponsorship funds will go towards venue rental, decorations, advertising, DJ/sound/lighting, and dance contest prizes. Interested sponsors should contact James Haggard to secure a sponsorship level. Safety is the highest priority and drugs and alcohol will be strictly prohibited.
The document summarizes 5 viral marketing campaigns:
1) A Brazilian agency illegally auto-posted sexy videos to Facebook profiles to promote safe sex awareness, reaching over 1 million people before being blocked.
2) An Israeli anti-drug group used the new Facebook timeline to contrast lives with and without drugs to engage young people.
3) A Nivea cream campaign surprised a woman in Paris with a striptease flash mob performance from hidden cameras.
4) Kotex identified inspirational women on Pinterest and sent them personalized gifts, amplifying the campaign's reach.
5) Google unveiled Project Glass augmented reality glasses that provide turn-by-turn directions and allow video calls via a built-in screen
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like depression and anxiety.
This document provides brief summaries of 6 articles:
1) Pedigree Donation Glasses - An adoption drive for dogs that uses special 3D glasses to show different stories to those who donate versus those who don't.
2) Chat Roulette on Facebook - A new video chat service called Airtime that allows users to video chat with friends on Facebook and discover new friends.
3) The Rescue Drive - A car company that provided test drives of new cars to people when their old cars broke down in an effort to get them to buy a new car.
4) Lego's greatest Euro moments - Lego recreated some of the best moments from the European soccer championship for football fans.
This document provides summaries of marketing campaigns and products from various companies:
1) Tourism British Columbia placed a large interactive vending machine in San Francisco to promote British Columbia vacations.
2) Ray-Ban's "Bright Light" app helps users find sunspots in cities to encourage outdoor activities while wearing sunglasses.
3) An ATM in Peru featured a character promoting literacy to draw attention to the issue of illiteracy affecting many children.
4) A UK National Lottery campaign highlighted true stories of people who benefited from lottery funding, such as an Olympian athlete.
5) Evian's "Smart Drop" fridge magnet allows users to order water deliveries with a tap,
The Mountain is hosting a one-day music festival called MountainFest to promote their brand and raise money for conservation. They will sell tickets that also serve as t-shirts for $50 each, with half the proceeds going to the World Wildlife Fund. The target audience is environmentally conscious young adults who will want to attend the festival to support The Mountain's green values through live music and donations to a good cause. The campaign will use social media to spread the word about MountainFest and encourage people to purchase tickets in support of wildlife conservation.
This document lists various events and projects that Edgar Alexander Gil has worked on in different roles such as director, producer, art director, set designer, and graphic designer. The projects are for brands like Absolut, Pernod Ricard Venezuela, Smirnoff, Buchanan's, Marlboro, Chivas Regal, Toyota, and Perrier Jouet. He has won awards for his work, including for a Smirnoff event in 2012. The document provides links to videos and describes the scope of his work for different events.
Young Lyfe Inc. is proposing a Valentine's Day concert and party event on February 15, 2013 at Ruth Eckerd Hall in Clearwater, FL for over 500 Bay Area teens. The event will feature state-of-the-art sound, lighting and entertainment. Sponsorship opportunities range from $2,500 for platinum level to $50 for web sponsor level and include benefits like logo placement, promotional materials, and event tickets. Sponsorship funds will go towards venue rental, decorations, advertising, DJ/sound/lighting, and dance contest prizes. Interested sponsors should contact James Haggard to secure a sponsorship level. Safety is the highest priority and drugs and alcohol will be strictly prohibited.
Volkswagen ran YouTube ads that warned against imitation car parts by clicking through from imitation videos to the originals. Hovis aired a TV ad showing the relationship between a father farmer and his son helping with the daily work. A recruitment agency targeted creative professionals by hiding job postings in the popular Lorem Ipsum text that designers often use as placeholder text. A Bavaria beer ad showed Charlie Sheen leaving rehab only to discover everyone in public is drinking the alcohol-free beer. A road safety group in Belgium allowed people to experience simulated car crashes while on their phone through interactive videos to educate about distracted driving dangers.
Volkswagen ran ads on YouTube that warned against imitation car parts by redirecting users who clicked on imitation videos to the original videos. Hovis aired a TV ad showing the relationship between a father and son on a farm and the hard work that goes into their daily routines. A recruitment agency targeted creative professionals by hiding job postings within the commonly used Lorem Ipsum placeholder text. A Bavaria beer ad featured Charlie Sheen leaving rehab only to discover everyone is drinking the alcohol-free beer. A road safety campaign in Belgium allowed people to experience simulated car crashes while on their phone through interactive videos to educate them on the dangers.
The document summarizes various marketing campaigns and experiments from the past week:
1) Volkswagen ran YouTube ads that clicked through to the original version of imitation videos, warning people not to accept imitation car parts.
2) Jung Von Matt recruited for job openings through a hidden ad on the Lorem Ipsum text generator site frequented by creative professionals.
3) A Belgian road safety campaign turned viral videos into interactive experiences to educate people on the dangers of using phones while driving by making them the driver in a simulated car crash.
The document describes 5 advertisements:
1) Nissan Leaf used unused petrol pumps to show a world without gas stations and promote their electric car.
2) Evoc's "Indestructible Billboard" allowed users in Berlin to experience their shock-absorbing backpack and automatically post about it on Facebook.
3) Rexona acknowledged feet as our hardest working body part in their foot deodorant ad.
4) A Brazilian bar used a microphone breathalyzer to show patrons their blood alcohol level after karaoke to promote safe driving.
5) Supernanny promoted their TV show with parody discipline toys that actually encouraged watching the show for better parenting advice.
This document discusses 5 marketing campaigns:
1) A Carlsberg ad for Euro 2012 that references a 22-year-old front page about Ireland's soccer team.
2) A Volkswagen Polo ad suggesting their cars provide safety like a father's arms.
3) A campaign by Vasttrafik that turned their tram system into a sightseeing tour using a mobile app.
4) A campaign by Waternet gamifying public urination in Amsterdam's canals to reduce pollution.
5) A Hellmann's campaign that printed recipes on receipts when their mayonnaise was detected at checkout.
The National Centre for Domestic Violence (NCDV) launched an interactive billboard campaign at Euston Station featuring a video of a man violently shouting at a woman. The billboard prompted people to drag the man away from the woman using their mobile devices. This was meant to raise awareness about intervening in domestic violence situations and reporting them to the NCDV.
The National Centre for Domestic Violence (NCDV) launched an interactive billboard campaign at Euston Station featuring a video of a man shouting at a woman. People could interact with the billboard by dragging the man away from the woman using their mobile devices. This action then connected them to resources for reporting domestic violence. The campaign aimed to raise awareness about intervening in domestic violence situations.
IKEA had an ingenious campaign where they advertised renting small spaces in people's homes, not for furniture but for their catalogues. Many people accepted the offers and IKEA would pay them monthly rent redeemable as store credit, resulting in $14 million in additional sales during the first week.
P&G created an inspiring Olympic ad honoring mothers of athletes. It shows how mothers help their children strive for success in their sport. The ad is part of P&G's "thank you mom" campaign supporting the 2012 London Olympics. Shorter versions will air worldwide on May 8.
1) Mercedes promoted its new fuel cell vehicle, the F-Cell, by covering one side of the car with LEDs that played back a live feed from the other side of the car, making the car appear invisible from certain angles to emphasize its zero emissions.
2) A radio station in Ireland created its own version of the "Call Me Maybe" music video to engage younger listeners and inspire user-generated content.
3) To promote the TNT TV channel in Belgium, an interactive button was placed in a public square that caused drama to erupt around the square when pressed.
The document summarizes 5 viral marketing campaigns:
1) A Brazilian agency illegally auto-posted sex education videos to Facebook profiles to raise AIDS awareness, reaching over 1 million people before being blocked.
2) An Israeli anti-drug group used the new Facebook timeline to contrast lives with and without drugs to engage young people.
3) A Nivea cream campaign surprised a woman in Paris with a striptease flash mob performance captured from multiple angles.
4) Kotex identified inspirational women on Pinterest and sent them personalized gifts, amplifying the campaign's reach.
5) Google unveiled Project Glass, augmented reality glasses that provide turn-by-turn directions and allow video calls using just voice and
The document discusses several marketing campaigns and videos:
1) An agency in Brazil created tickets for organ donation queues that simply but effectively promoted organ donation.
2) A video showed an elephant playing with a Samsung smartphone, swiping photos and using apps, in an innovative mobile phone advert.
3) The shortest advert ever, just one second, from Mc Cann Digital about OCD awareness, went viral as people replayed it to read the message.
4) An Intel campaign in Indonesia challenged people to punch a bag to unlock a laptop prize, generating social media engagement.
5) A Greenpeace stunt revealed the "dirty little secret" of toxic chemicals used in fashion by washing posters in cities
An agency in Amsterdam called Muse held a competition for internships using the Draw Something app, where applicants would draw creative interpretations of prompts to score an internship. Cadbury launched a Facebook app for its "Keep Team GB Pumped Parade" to rally support for British Olympic athletes, letting users create avatars to join the virtual parade and enter weekly prize draws. Project Re:Brief by Google and an ad agency reimagined four classic US ads, including a Coca-Cola ad, for the digital age.
Plan UK ran an interactive outdoor ad campaign in London using facial recognition technology to show different ad content to men and women. The ad aimed to highlight the lack of choices available to women and girls in developing countries.
Coca-Cola launched an interactive digital billboard in Sydney that allowed people to text a friend's name to have it displayed. People could also share the moment on social media.
McDonald's France let people get their photo taken and inserted into a digital poster as part of an interactive campaign promoting inclusion and welcoming customers from all backgrounds.
Coca-Cola in Argentina created paper tweets to bring Twitter to life and support the national football team in the Copa America tournament.
The
Plan UK ran an interactive outdoor ad campaign in London using facial recognition technology to show different ad content to men and women. The ad aimed to highlight the lack of choices available to women and girls in developing countries.
Coca-Cola launched an interactive digital billboard in Sydney that allowed passersby to text a friend's name to have it displayed. People could also share the moment on social media.
McDonald's France gave participants the chance to have their photo taken and inserted into a digital poster as part of an interactive campaign promoting inclusion and diversity.
Coca-Cola in Argentina created paper tweets to bring Twitter to life and support the national football team in the Copa America tournament.
Radio Gauge is a new tool that measures the performance and effectiveness of radio advertising campaigns. It provides feedback on the creative execution of advertisements and the value they provide to brands. The tool is expected to be welcomed by advertisers seeking to demonstrate return on investment.
A woman in Dublin proposed to her partner of 22 years during half time at an Ireland football match, taking advantage of the Leap Year tradition of women proposing on February 29th. The proposal was displayed on the stadium screen and her partner accepted.
The Guardian launched a campaign retelling the three little pigs story from a modern perspective, suggesting the wolf may not have been as bad through open journalism and considering all sides of the story across multiple platforms.
Audi put up wild animal figures on roads at night to demonstrate the benefits of its night vision technology without requiring people to own an Audi. Ford ran an Instagram campaign called Fiestagram where people submitted photos with hashtags about Ford Fiesta features for weekly and overall prizes of a Ford Fiesta. Durex's ad showed turntables playing a song at different speeds that synchronize to showcase its condoms designed to create mutual climax, and had an associated Facebook game. Kraft had people tweet Valentine's messages with #voiceoflove to be voiced by Ted Williams in a donation campaign for charity. Purina Pro Plan's campaign at Westminster Dog Show aims to help owners unlock their dogs' greatness using breed profiles
Mercedes-Benz implemented an interactive outdoor advertising campaign where passersby could control digital displays with their car keys, blurring the line between traditional and interactive advertising. A Kinect Star Wars video featured Chris Pratt stepping into an epic lightsaber duel with Darth Vader, putting the viewer in control. Clint Eastwood's Chrysler Super Bowl ad received attention but he stated it was not meant to endorse any politician and he donated his fee to charity. An Audi commercial showed a vampire party interrupted by an Audi S7 arriving. Nike's Film Room uses a green screen basketball court to help kids learn moves from pros and then map themselves into a printed poster.
This document summarizes 5 viral videos:
1) A video of a 5-year-old girl describing her impressions of various brand logos, revealing how branding takes hold from a young age.
2) A sequel Volkswagen ad featuring a dog training to chase a Beetle.
3) Doritos' annual Crash the Super Bowl contest returning with a $1 million prize for the top-rated user-generated ad.
4) A Belgian video company offering to create a free video for charities when customers hire them for travel videos.
5) A comedic video of a Scottish man's frustrations as Siri fails to understand his request for a "Jammy Dodger" bisc
A young girl wrote a letter to Sainsbury's asking about the name of their tiger bread. Instead of ignoring the letter, someone at Sainsbury's saw it as a PR opportunity. They responded with a lovely letter and gift card, which was then shared over 20,000 times online. This created great publicity for Sainsbury's at no cost.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Volkswagen ran YouTube ads that warned against imitation car parts by clicking through from imitation videos to the originals. Hovis aired a TV ad showing the relationship between a father farmer and his son helping with the daily work. A recruitment agency targeted creative professionals by hiding job postings in the popular Lorem Ipsum text that designers often use as placeholder text. A Bavaria beer ad showed Charlie Sheen leaving rehab only to discover everyone in public is drinking the alcohol-free beer. A road safety group in Belgium allowed people to experience simulated car crashes while on their phone through interactive videos to educate about distracted driving dangers.
Volkswagen ran ads on YouTube that warned against imitation car parts by redirecting users who clicked on imitation videos to the original videos. Hovis aired a TV ad showing the relationship between a father and son on a farm and the hard work that goes into their daily routines. A recruitment agency targeted creative professionals by hiding job postings within the commonly used Lorem Ipsum placeholder text. A Bavaria beer ad featured Charlie Sheen leaving rehab only to discover everyone is drinking the alcohol-free beer. A road safety campaign in Belgium allowed people to experience simulated car crashes while on their phone through interactive videos to educate them on the dangers.
The document summarizes various marketing campaigns and experiments from the past week:
1) Volkswagen ran YouTube ads that clicked through to the original version of imitation videos, warning people not to accept imitation car parts.
2) Jung Von Matt recruited for job openings through a hidden ad on the Lorem Ipsum text generator site frequented by creative professionals.
3) A Belgian road safety campaign turned viral videos into interactive experiences to educate people on the dangers of using phones while driving by making them the driver in a simulated car crash.
The document describes 5 advertisements:
1) Nissan Leaf used unused petrol pumps to show a world without gas stations and promote their electric car.
2) Evoc's "Indestructible Billboard" allowed users in Berlin to experience their shock-absorbing backpack and automatically post about it on Facebook.
3) Rexona acknowledged feet as our hardest working body part in their foot deodorant ad.
4) A Brazilian bar used a microphone breathalyzer to show patrons their blood alcohol level after karaoke to promote safe driving.
5) Supernanny promoted their TV show with parody discipline toys that actually encouraged watching the show for better parenting advice.
This document discusses 5 marketing campaigns:
1) A Carlsberg ad for Euro 2012 that references a 22-year-old front page about Ireland's soccer team.
2) A Volkswagen Polo ad suggesting their cars provide safety like a father's arms.
3) A campaign by Vasttrafik that turned their tram system into a sightseeing tour using a mobile app.
4) A campaign by Waternet gamifying public urination in Amsterdam's canals to reduce pollution.
5) A Hellmann's campaign that printed recipes on receipts when their mayonnaise was detected at checkout.
The National Centre for Domestic Violence (NCDV) launched an interactive billboard campaign at Euston Station featuring a video of a man violently shouting at a woman. The billboard prompted people to drag the man away from the woman using their mobile devices. This was meant to raise awareness about intervening in domestic violence situations and reporting them to the NCDV.
The National Centre for Domestic Violence (NCDV) launched an interactive billboard campaign at Euston Station featuring a video of a man shouting at a woman. People could interact with the billboard by dragging the man away from the woman using their mobile devices. This action then connected them to resources for reporting domestic violence. The campaign aimed to raise awareness about intervening in domestic violence situations.
IKEA had an ingenious campaign where they advertised renting small spaces in people's homes, not for furniture but for their catalogues. Many people accepted the offers and IKEA would pay them monthly rent redeemable as store credit, resulting in $14 million in additional sales during the first week.
P&G created an inspiring Olympic ad honoring mothers of athletes. It shows how mothers help their children strive for success in their sport. The ad is part of P&G's "thank you mom" campaign supporting the 2012 London Olympics. Shorter versions will air worldwide on May 8.
1) Mercedes promoted its new fuel cell vehicle, the F-Cell, by covering one side of the car with LEDs that played back a live feed from the other side of the car, making the car appear invisible from certain angles to emphasize its zero emissions.
2) A radio station in Ireland created its own version of the "Call Me Maybe" music video to engage younger listeners and inspire user-generated content.
3) To promote the TNT TV channel in Belgium, an interactive button was placed in a public square that caused drama to erupt around the square when pressed.
The document summarizes 5 viral marketing campaigns:
1) A Brazilian agency illegally auto-posted sex education videos to Facebook profiles to raise AIDS awareness, reaching over 1 million people before being blocked.
2) An Israeli anti-drug group used the new Facebook timeline to contrast lives with and without drugs to engage young people.
3) A Nivea cream campaign surprised a woman in Paris with a striptease flash mob performance captured from multiple angles.
4) Kotex identified inspirational women on Pinterest and sent them personalized gifts, amplifying the campaign's reach.
5) Google unveiled Project Glass, augmented reality glasses that provide turn-by-turn directions and allow video calls using just voice and
The document discusses several marketing campaigns and videos:
1) An agency in Brazil created tickets for organ donation queues that simply but effectively promoted organ donation.
2) A video showed an elephant playing with a Samsung smartphone, swiping photos and using apps, in an innovative mobile phone advert.
3) The shortest advert ever, just one second, from Mc Cann Digital about OCD awareness, went viral as people replayed it to read the message.
4) An Intel campaign in Indonesia challenged people to punch a bag to unlock a laptop prize, generating social media engagement.
5) A Greenpeace stunt revealed the "dirty little secret" of toxic chemicals used in fashion by washing posters in cities
An agency in Amsterdam called Muse held a competition for internships using the Draw Something app, where applicants would draw creative interpretations of prompts to score an internship. Cadbury launched a Facebook app for its "Keep Team GB Pumped Parade" to rally support for British Olympic athletes, letting users create avatars to join the virtual parade and enter weekly prize draws. Project Re:Brief by Google and an ad agency reimagined four classic US ads, including a Coca-Cola ad, for the digital age.
Plan UK ran an interactive outdoor ad campaign in London using facial recognition technology to show different ad content to men and women. The ad aimed to highlight the lack of choices available to women and girls in developing countries.
Coca-Cola launched an interactive digital billboard in Sydney that allowed people to text a friend's name to have it displayed. People could also share the moment on social media.
McDonald's France let people get their photo taken and inserted into a digital poster as part of an interactive campaign promoting inclusion and welcoming customers from all backgrounds.
Coca-Cola in Argentina created paper tweets to bring Twitter to life and support the national football team in the Copa America tournament.
The
Plan UK ran an interactive outdoor ad campaign in London using facial recognition technology to show different ad content to men and women. The ad aimed to highlight the lack of choices available to women and girls in developing countries.
Coca-Cola launched an interactive digital billboard in Sydney that allowed passersby to text a friend's name to have it displayed. People could also share the moment on social media.
McDonald's France gave participants the chance to have their photo taken and inserted into a digital poster as part of an interactive campaign promoting inclusion and diversity.
Coca-Cola in Argentina created paper tweets to bring Twitter to life and support the national football team in the Copa America tournament.
Radio Gauge is a new tool that measures the performance and effectiveness of radio advertising campaigns. It provides feedback on the creative execution of advertisements and the value they provide to brands. The tool is expected to be welcomed by advertisers seeking to demonstrate return on investment.
A woman in Dublin proposed to her partner of 22 years during half time at an Ireland football match, taking advantage of the Leap Year tradition of women proposing on February 29th. The proposal was displayed on the stadium screen and her partner accepted.
The Guardian launched a campaign retelling the three little pigs story from a modern perspective, suggesting the wolf may not have been as bad through open journalism and considering all sides of the story across multiple platforms.
Audi put up wild animal figures on roads at night to demonstrate the benefits of its night vision technology without requiring people to own an Audi. Ford ran an Instagram campaign called Fiestagram where people submitted photos with hashtags about Ford Fiesta features for weekly and overall prizes of a Ford Fiesta. Durex's ad showed turntables playing a song at different speeds that synchronize to showcase its condoms designed to create mutual climax, and had an associated Facebook game. Kraft had people tweet Valentine's messages with #voiceoflove to be voiced by Ted Williams in a donation campaign for charity. Purina Pro Plan's campaign at Westminster Dog Show aims to help owners unlock their dogs' greatness using breed profiles
Mercedes-Benz implemented an interactive outdoor advertising campaign where passersby could control digital displays with their car keys, blurring the line between traditional and interactive advertising. A Kinect Star Wars video featured Chris Pratt stepping into an epic lightsaber duel with Darth Vader, putting the viewer in control. Clint Eastwood's Chrysler Super Bowl ad received attention but he stated it was not meant to endorse any politician and he donated his fee to charity. An Audi commercial showed a vampire party interrupted by an Audi S7 arriving. Nike's Film Room uses a green screen basketball court to help kids learn moves from pros and then map themselves into a printed poster.
This document summarizes 5 viral videos:
1) A video of a 5-year-old girl describing her impressions of various brand logos, revealing how branding takes hold from a young age.
2) A sequel Volkswagen ad featuring a dog training to chase a Beetle.
3) Doritos' annual Crash the Super Bowl contest returning with a $1 million prize for the top-rated user-generated ad.
4) A Belgian video company offering to create a free video for charities when customers hire them for travel videos.
5) A comedic video of a Scottish man's frustrations as Siri fails to understand his request for a "Jammy Dodger" bisc
A young girl wrote a letter to Sainsbury's asking about the name of their tiger bread. Instead of ignoring the letter, someone at Sainsbury's saw it as a PR opportunity. They responded with a lovely letter and gift card, which was then shared over 20,000 times online. This created great publicity for Sainsbury's at no cost.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfChart Kalyan
A Mix Chart displays historical data of numbers in a graphical or tabular form. The Kalyan Rajdhani Mix Chart specifically shows the results of a sequence of numbers over different periods.
Best 20 SEO Techniques To Improve Website Visibility In SERPPixlogix Infotech
Boost your website's visibility with proven SEO techniques! Our latest blog dives into essential strategies to enhance your online presence, increase traffic, and rank higher on search engines. From keyword optimization to quality content creation, learn how to make your site stand out in the crowded digital landscape. Discover actionable tips and expert insights to elevate your SEO game.
Webinar: Designing a schema for a Data WarehouseFederico Razzoli
Are you new to data warehouses (DWH)? Do you need to check whether your data warehouse follows the best practices for a good design? In both cases, this webinar is for you.
A data warehouse is a central relational database that contains all measurements about a business or an organisation. This data comes from a variety of heterogeneous data sources, which includes databases of any type that back the applications used by the company, data files exported by some applications, or APIs provided by internal or external services.
But designing a data warehouse correctly is a hard task, which requires gathering information about the business processes that need to be analysed in the first place. These processes must be translated into so-called star schemas, which means, denormalised databases where each table represents a dimension or facts.
We will discuss these topics:
- How to gather information about a business;
- Understanding dictionaries and how to identify business entities;
- Dimensions and facts;
- Setting a table granularity;
- Types of facts;
- Types of dimensions;
- Snowflakes and how to avoid them;
- Expanding existing dimensions and facts.
Ocean lotus Threat actors project by John Sitima 2024 (1).pptxSitimaJohn
Ocean Lotus cyber threat actors represent a sophisticated, persistent, and politically motivated group that poses a significant risk to organizations and individuals in the Southeast Asian region. Their continuous evolution and adaptability underscore the need for robust cybersecurity measures and international cooperation to identify and mitigate the threats posed by such advanced persistent threat groups.
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slackshyamraj55
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Introduction of Cybersecurity with OSS at Code Europe 2024Hiroshi SHIBATA
I develop the Ruby programming language, RubyGems, and Bundler, which are package managers for Ruby. Today, I will introduce how to enhance the security of your application using open-source software (OSS) examples from Ruby and RubyGems.
The first topic is CVE (Common Vulnerabilities and Exposures). I have published CVEs many times. But what exactly is a CVE? I'll provide a basic understanding of CVEs and explain how to detect and handle vulnerabilities in OSS.
Next, let's discuss package managers. Package managers play a critical role in the OSS ecosystem. I'll explain how to manage library dependencies in your application.
I'll share insights into how the Ruby and RubyGems core team works to keep our ecosystem safe. By the end of this talk, you'll have a better understanding of how to safeguard your code.
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Fueling AI with Great Data with Airbyte WebinarZilliz
This talk will focus on how to collect data from a variety of sources, leveraging this data for RAG and other GenAI use cases, and finally charting your course to productionalization.
Skybuffer SAM4U tool for SAP license adoptionTatiana Kojar
Manage and optimize your license adoption and consumption with SAM4U, an SAP free customer software asset management tool.
SAM4U, an SAP complimentary software asset management tool for customers, delivers a detailed and well-structured overview of license inventory and usage with a user-friendly interface. We offer a hosted, cost-effective, and performance-optimized SAM4U setup in the Skybuffer Cloud environment. You retain ownership of the system and data, while we manage the ABAP 7.58 infrastructure, ensuring fixed Total Cost of Ownership (TCO) and exceptional services through the SAP Fiori interface.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
5th LF Energy Power Grid Model Meet-up SlidesDanBrown980551
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
2. 1. Keep Calm and Carry On
A short history of the ‗Keep Calm and Carry On' poster! After
being forgotten for more than half a century, a rare original of
the now famous WWII poster was rediscovered in a box of old
books bought at auction in one of the largest and most popular
secondhand bookshops in Britain - Barter Books.
When the bookshop owners had the poster framed and put up in
the shop, customer interest was so great that in 2001 the couple
started producing facsimile copies for sale - copies which were
soon copied and recopied to make of the Keep Calm poster one
of the first truly iconic images of the 21st century.
3. 1. Keep Calm and Carry On
http://www.youtube.com/watch?v=FrHkKXFRbCI
4. 2. Ikea BERORA: The iPad Glove Kit
IKEA in Norway launched the iPad version of the IKEA-catalogue. To
generate interest they created a brand new IKEA product called
―BERÖRA‖, a simple sewing kit with a special conductive thread to
sew into the index finger of gloves. This transforms gloves enabling
them to work on a touch-screen, which is pretty important to IKEA
customers in freezing Norway.
During this promotion 12,000 of IKEA‘s sewing kits were distributed
for free in just two weeks. Most importantly, the campaign generated a
lot of attention for the iPad catalogue which became the most
downloaded free app in Norway‘s App Store.
5. 2. Ikea BERORA: The iPad Glove Kit
http://www.digitalbuzzblog.com/ikea-berora-the-ipad-glove-kit/
6. 3. Round up your mates for a Guinness on St
Patrick's Day
men of a certain ilk DON‘T need to be convinced to visit the pub and
imbibe prodigious amounts of alcohol on St. Patrick's Day. However,
Guinness probably figures it shouldn't take any chances. So, it has
rolled out this wonderful spot in Britain just in time for the celebrated
Irish holiday/booze fest on March 17th.
7. 3. Round up your mates for a Guinness on St
Patrick's Day
http://www.youtube.com/watch?v=y07at1bU89Q&feature=list_related&playnext=1&list
=SP3340CFC0A81A4710
8. 4. American Express: Sync,Tweet,Save
American Express have launched an interesting play with Twitter which lets
US card members turn customised Twitter hashtags into savings. When
customers sync their American Express Card with Twitter, they can enjoy
exclusive offers loaded directly onto their card.
American Express are showcasing ―Sync. Tweet. Save.‖ and eligible
customers in Austin will receive $10 when they sync their card, tweet the
special offer #AmexAustin10 and use their synced card to spend in Austin
during SXSW.
This is another great initiative from American Express in the social media
space, and this development offers a new way to demonstrate a tweet‘s ROI.
9. 4. American Express: Sync,Tweet,Save
http://www.digitalbuzzblog.com/american-express-sync-tweet-save/
10. 5. Puma – better out than In
Last year at Cannes, Droga5 took home the Film Craft Grand Prix for its
Puma shot "After Hours Athlete," a beautifully crafted 90 seconds that shined
a light on the bowlers, pool players, foosball fans, and other assorted "after-
hours athletes" of the world.
Luckily, Droga5 is back in good form with its latest for Puma, "Better Out
Than In." This time, the spot has a message: Turn off the reality TV and go
out into the night.
Another version of that same ad, titled "Surfing," adds an explanatory
voiceover to the mix, but the film's message is already so clear—to quote
Puma's own tagline, "Do you want to go out and live your life, or stay in and
watch others live theirs?"
11. 5. Puma – better out than In
http://www.youtube.com/watch?feature=player_embedded&v=J4HuXzxaBIY
Editor's Notes
"Our new screen is the most advanced screen yet to be used in out-of-home advertising," said Neil Chapman, group head of the Create team at Clear Channel UK. "Incorporating sophisticated multi-touch, a wide-angle HD camera and 3D depth sensor, it's like a giant iPad crossed with an XBoxKinect. Using the screen, brands can encourage consumers to view, browse, create, share and download HD content, connect to social media, interact via the touch screen or gesture, and even star in the ads using augmented reality.
its concept is similar to that of Twitter. The point is to ‘follow’ people from all over the world – not just your real-life friends. However, instead of tweets, you follow user’s ‘pinboards’ full of images.Kittens and cupcakes - Cupcakes – the Surprising Way to Marketing SuccessEnjoy PinningBe NicheMix it UpThink Outside the Box
