IEA DSM Task 24 overview
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The overview of our International Energy Agency Demand Side Management Implementing Agreement Task 24 on Behaviour Change.
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IEA DSM Task 24 overview
- 1. IEA DSM Implementing Agreement Subtasks of Task XXIV Task XXIV Closing the Loop - Behaviour Change in DSM: From Theory to Practice Dr Sea Rotmann Operating Agent, Espoo Workshop Nov 14, 2012
- 2. Subtasks are we ? who of Task XXIV THEORY PRACTICE Ruth: Science and Technology Studies, Cross-EU Behaviour Change research projects, DSM consulting Sea: Animal behaviour studies, research funding & evaluation, sustainable energy policy, sustainability implementation
- 3. The Implementing Agreement Text 3 3
- 4. what isTask What is DSM? Subtasks of DSM? XXIV • Demand Side Management (DSM) generally refers to changes that originate from the demand (energy user) side. • Reduce the total demand for energy (conservation), whilst providing the same service (energy efficiency) and shift demand from peak periods to off-peak periods (load-management). Text 4 Pics via: tatapower.com, jcwinnie.biz, Guardian.co.uk, Treehugger.com,
- 5. what is DSM in Task 24? Interventions (top-down and bottom-up policies, programmes and actions) developed and performed by intermediaries (government agencies, utilities, DSM implementers) that seek to influence the ways end users consume energy at home, at their workplace or whilst travelling. The changes sought by intermediaries may include the quantity of energy consumed for a given service, patterns of energy consumption or the supply management and type of energy consumed. The intended outcomes of demand side management will differ with the aspirations of intermediaries but include energy efficiency, energy conservation, sufficiency, reduced greenhouse gas emissions or (peak) load management.
- 6. whySubtasks of Task XXIV behaviourChange? What Behaviour change? • It is estimated that up to 30% of energy demand is locked in the so-called ‘behavioural wedge’. This ‘wedge’ includes peoples’ habitual behaviours and peoples’ investment and purchasing behaviours Household actions can provide a behavioral wedge to rapidly reduce US carbon emissions (Dietz, Gardner, Gilligan, Stern and Vandenbergh), 2009 6
- 7. what isisenergy-using behaviour ? Subtasks of Task XXIV What Energy-Using Behaviour? • Energy-using behaviour refers to all human actions that relate to the use of externally acquired energy. It includes the non- individual process of acquiring energy- related technologies and materials and functions, their maintenance; and consumption of energy as a system that is translated in practice. WHAT WE DO and WHAT WE DO IT WITH 7
- 8. an important caveat An important caveat In this Task, a successful behaviour change outcome results in improved energy use by households and businesses. This does not necessarily focus solely on an immediate reduction in total energy use, but on the most efficient and environmentally friendly use of energy to derive the services that underpin societal and economic wellbeing. 8
- 9. premise of Task 24 That the current energy efficiency gap results from: Homo sapiens sapiens ≠ Homo economicus overly technocratic approaches the limited transfer of best practice and good research to the policy domain the lack of meaningful monitoring and evaluation tools 9
- 10. objective ofXXIV 24 Task Objectives offor Task XXIV Premise Task Text 10
- 11. targetAudience of Taskof Task 24 Target audience XXIV 1. Intermediaries 2. Policymakers 3. (Research) funders/investors 4. Technology developers, industry 11 Pics via: theinnovativeeducator.blogspot.com, dreamstime.com, agu.org, lifesupplemented.org, rassutassu.com, change.comminit.com
- 12. special features of XXIV 24 Premise for of Task Task Some special featuresTask XXIV Text 12
- 13. subtasks Subtasks of for Task XXIV Premise Task XXIV 5- Expert platform 1- Helicopter 2- 3- 4- overview of In depth Evaluation Country- models, analysis in tool for specific frameworks, areas of stakeholders project ideas, contexts, greatest need action plans case studies and pilot and projects evaluation metrics 13
- 14. subtask I SubtaskPremise for Task XXIV I - Helicopter Overview • Overview of models, disciplines, frameworks • Overview of definitions • Overview of experts • Inventory of evaluation metrics and contexts • Inventory of DSM case studies • Navigation tool to translate theory to be useful by practitioners 14
- 15. subtask I - models of understanding A model of understanding, framework or discipline includes all disciplinary and interdisciplinary theoretical approaches and insights to investigating, influencing and measuring energy-using behaviours in individuals and society. 15
- 16. subtask II - SubtaskPremise for Task XXIV I - Helicopter Overview specific case studies 16
- 17. subtask III - evaluation WHAT IS A SUCCESSFUL LONG-TERM BEHAVIOUR CHANGE OUTCOME TO YOU? 17
- 18. subtask IV - Subtask IV: Country-specific country-specific recommendations recommendations 18
- 19. subtask V - expertXXIV Subtasks of Task platform JOIN US? http://ieadsmtask24.ning.com/? xgi=2BL7hIynBcWAir
- 20. questions or comments? drsea@orcon.net.nz
Editor's Notes
- To create a global behaviour change expert network (a superbrain) where each expert will provide a piece to the puzzle to provide an overview of the landscape and to support participating countries’ policymakers, funders and intermediaries to know the best approaches and examples in their own contexts and show what is a successful, long-term behaviour change outcome
- To create a global behaviour change expert network (a superbrain) where each expert will provide a piece to the puzzle to provide an overview of the landscape and to support participating countries’ policymakers, funders and intermediaries to know the best approaches and examples in their own contexts and show what is a successful, long-term behaviour change outcome
- 1. The International Energy Agency as umbrella - mutual influence 2. Consciously taking a very ‘human’ approach to address this (human) problem 3. Creative solutions to visualise and simplify this complex issue: storytelling, infographics, graphic representations of workshops, Pecha Kuchas, videos, social media etc 4. Bridging divides - between research disciplines, experts from various sectors, countries 5. Embracing bottom-up and open approaches: open innovation, participatory learning, action research, community engagement 6. Strong emphasis on evaluation that makes sense - what is a successful behaviour change outcome to you? 7. A future vision to turn the theory into practice with a Task extension to 2017 - this will enable cross-cultural/country comparisons of how the recommended approach/es fare in different contexts
- There are many different behaviour change disciplines, models and frameworks, which often operate in silos . As a first step in the challenge of moving towards an interdisciplinary model of better understanding behaviour change, we will present an inventory of what the diverse (sub)disciplines have to offer both theoretically and empirically. Case studies will be provided by experts to outline (un)successful uses of the various models etc, what contexts have been examined, and how they have been evaluated . This will help understanding the benefits and limitations of applying different models to different contexts. Ultimately, we hope to provide participating countries with the ability to select relevant models that inform DSM initiatives focusing on particular topics of interest: e.g. smart metering, SMEs, renovation programmes and transport (detailed analysis in Subtask II) Next steps : Workshop on Subtask I in Brussels, September 7 and Subtasks I and II in Oxford, October 9-10
- There are many different behaviour change disciplines, models and frameworks, which often operate in silos . As a first step in the challenge of moving towards an interdisciplinary model of better understanding behaviour change, we will present an inventory of what the diverse (sub)disciplines have to offer both theoretically and empirically. Case studies will be provided by experts to outline (un)successful uses of the various models etc, what contexts have been examined, and how they have been evaluated . This will help understanding the benefits and limitations of applying different models to different contexts. Ultimately, we hope to provide participating countries with the ability to select relevant models that inform DSM initiatives focusing on particular topics of interest: e.g. smart metering, SMEs, renovation programmes and transport (detailed analysis in Subtask II) Next steps : Workshop on Subtask I in Brussels, September 7 and Subtasks I and II in Oxford, October 9-10
- There are many different behaviour change disciplines, models and frameworks, which often operate in silos . As a first step in the challenge of moving towards an interdisciplinary model of better understanding behaviour change, we will present an inventory of what the diverse (sub)disciplines have to offer both theoretically and empirically. Case studies will be provided by experts to outline (un)successful uses of the various models etc, what contexts have been examined, and how they have been evaluated . This will help understanding the benefits and limitations of applying different models to different contexts. Ultimately, we hope to provide participating countries with the ability to select relevant models that inform DSM initiatives focusing on particular topics of interest: e.g. smart metering, SMEs, renovation programmes and transport (detailed analysis in Subtask II) Next steps : Workshop on Subtask I in Brussels, September 7 and Subtasks I and II in Oxford, October 9-10
- There are many different behaviour change disciplines, models and frameworks, which often operate in silos . As a first step in the challenge of moving towards an interdisciplinary model of better understanding behaviour change, we will present an inventory of what the diverse (sub)disciplines have to offer both theoretically and empirically. Case studies will be provided by experts to outline (un)successful uses of the various models etc, what contexts have been examined, and how they have been evaluated . This will help understanding the benefits and limitations of applying different models to different contexts. Ultimately, we hope to provide participating countries with the ability to select relevant models that inform DSM initiatives focusing on particular topics of interest: e.g. smart metering, SMEs, renovation programmes and transport (detailed analysis in Subtask II) Next steps : Workshop on Subtask I in Brussels, September 7 and Subtasks I and II in Oxford, October 9-10