The document presents two infographics about how people learn and retain information. The first infographic shows that people retain 90% of what they say and do, 70% of what they say, 50% of what they hear and see, 30% of what they see, 20% of what they hear, and 10% of what they read. The second infographic illustrates Dale Edgar's Cone of Learning, which demonstrates that retention increases the more actively involved people are, from 10% retention for reading to 90% retention for doing. Both infographics support the quotes that people understand best when they do or experience something directly.

1. 100%
90%
70%
50%
40%
30%
10%
Participate in the Activity
Simulate the Activity
Teach the Activity
Watch Demonstration
Watch Moving Pictures
View Pictures
Hear Words
20%
Read
“Seeing is believing,
doing is knowing.”
– Neil Beyersdorf
Infographic published by Neil Beyersdorf
linkedin.com/in/neilbeyersdorf
How We Learn and How Much We Remember
I see and I forget.
I hear and I remember.
I do and I understand.”
– Confucius
“

2. Doing
Receiving/
Participating
Visual Receiving
Verbal Receiving
90% of what we
SAY and DO
10% of what we READ
70% of what we SAY
50% of what we HEAR and SEE
Dale Edgar’s
Cone of Learning
Infographic published by Neil Beyersdorf
linkedin.com/in/neilbeyersdorf
I see and I forget.
I hear and I remember.
I do and I understand.”
– Confucius
Nature of InvolvementTendency to Remember
PassiveActive
Reading
20% of what we HEAR Hearing
30% of what we SEE
Looking at
Pictures
Watching a
Movie
Looking at an
Exhibit
Watching a
Demonstration
Seeing it Done on Location
Participating in a Discussion
Giving a Talk
Doing a Dramatic Presentation
Simulating the Real Experience
Doing the Real Thing
“Seeing is believing, doing is knowing.” – Neil Beyersdorf
“
30% of what we SEE
Looking at
Pictures
Watching a
Movie
Looking at an
Exhibit
Watching a
Demonstration
Seeing it Done on Location
Participating in a Discussion
Giving a Talk
Doing a Dramatic Presentation
Simulating the Real Experience
Doing the Real Thing