This document provides guidance on how to write an effective conclusion by answering three key questions: 1) What is the paper about? 2) Why does it matter? 3) How should the reader change their thinking or actions? It advises restating the thesis to answer the first question. For the second question, it suggests explaining why the idea's importance. The third question should prompt the reader to educate themselves or make a contribution. These three parts should then be combined into a single concluding paragraph.