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HOW TO USE
SEO FOR
LEAD GENERATION
KREATIVWORX.CO.ZA
CRAFT EXCELLENT
CONTENT
KREATIVWORX.CO.ZA
It starts with your ideal customer:
What 'headspace' are they in during every stage in the purchase cycle?
Create unique and valuable content for each stage.
PRIORITISE
ONGOING
KEYWORD
RESEARCH
KREATIVWORX.CO.ZA
Your customers' needs and wants may
change over time.
The search terms they use will change
accordingly.
Ensure that you regularly update the
keywords and phrases that you optimize for
to reflect this change in your content.
BUILD MOBILE-FIRST
KREATIVWORX.CO.ZA
Prioritize mobile users, adjust for desktop.
First ensure that all elements are accessible, easy to
read, and functional, in every mobile device.
It will be less time consuming to adjust code and
visuals to suit a desktop view of your website, than
trying to implement major fixes or redirects for mobile
after you've completed the project for desktop users
only.
Added bonus - Search Engines will love (rank higher) a
website with a cleaner layout and more accessible
code!
info@kreativworx.co.za
Follow us and go to our blog for more insights on lead generation
using digital marketing tools and techniques.
+27 82 832 4302KREATIVWORX.CO.ZA

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How to use SEO for Lead Generation

  • 1. HOW TO USE SEO FOR LEAD GENERATION KREATIVWORX.CO.ZA
  • 2. CRAFT EXCELLENT CONTENT KREATIVWORX.CO.ZA It starts with your ideal customer: What 'headspace' are they in during every stage in the purchase cycle? Create unique and valuable content for each stage.
  • 3. PRIORITISE ONGOING KEYWORD RESEARCH KREATIVWORX.CO.ZA Your customers' needs and wants may change over time. The search terms they use will change accordingly. Ensure that you regularly update the keywords and phrases that you optimize for to reflect this change in your content.
  • 4. BUILD MOBILE-FIRST KREATIVWORX.CO.ZA Prioritize mobile users, adjust for desktop. First ensure that all elements are accessible, easy to read, and functional, in every mobile device. It will be less time consuming to adjust code and visuals to suit a desktop view of your website, than trying to implement major fixes or redirects for mobile after you've completed the project for desktop users only. Added bonus - Search Engines will love (rank higher) a website with a cleaner layout and more accessible code!
  • 5. info@kreativworx.co.za Follow us and go to our blog for more insights on lead generation using digital marketing tools and techniques. +27 82 832 4302KREATIVWORX.CO.ZA