How did you attract
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The document discusses how the magazine addressed and attracted its target audience. It did so in several ways: 1) The magazine uses a gender-neutral color scheme of red, black, and white that appeals to both male and female readers and identifies it as a music magazine similar to competitors. 2) The magazine features a variety of bands that appeal to any reader to offer something for everyone and satisfy their desire for music knowledge. 3) It promotes exclusive interviews and content not found elsewhere to attract readers and portray the magazine as a leader in the industry. 4) The magazine connects with its young, tech-savvy audience through social media, a website, app, and reader rewards to keep audiences
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Question 4
The target audience of the magazine is teens and young adults aged 16-24 who are primarily female. They are likely still in education and have a strong interest in music, listening to it frequently and many having musical knowledge or ability. The magazine aims to appeal to both more social and less social readers in this age group by offering music-related content as well as chances to win tickets to events or activities. Fashion content is also included to further engage the target audience.
Question 3
An media institution is an organization that distributes various media products across different platforms like television, radio, publishing, movies, and the internet. Bauer Media Group is a large European media company that owns over 600 magazines, 400 digital products, and 50 radio and TV stations worldwide. When researching potential publishers, the document's author looked at Q magazine published by Bauer Media Group, which aims to connect with its target audience through exclusive interviews and competitions. Due to the similarity between Q magazine and the author's proposed magazine called Vinyl, Bauer may see it as direct competition but also a new opportunity to reach an untapped audience. The author wants to create an electronic version of the magazine for online accessibility across different platforms to match their technology-
2
Immediate Media Company would be a good institution to distribute the media product because they publish magazines targeted at different age ranges, including children and pre-teens. They are missing an offering for older teens and early 20s, which the media product is targeting. Immediate Media Company is also distributed by the BBC, a well-known UK media company, which would provide credibility and exposure to different media platforms. The product should be available both physically and online to reach the largest possible audience.
Surevey result analysis
The document discusses the results of a survey about magazine preferences. It suggests that the magazine should:
1) Have an eye-catching cover to appeal to casual readers.
2) Be published monthly with a lot of content to encourage readers to purchase each issue.
3) Appeal to both male and female readers with a mix of content.
4) Target younger readers aged 16-19 but use a mix of slang and proper English.
5) Be available in both print and online formats.
Question 4
The questionnaire helped the author understand what their target rap magazine audience wanted to see included in articles and content. This informed the creation of a magazine that would appeal to teenagers and people in their 20s. The author plans to include CD giveaways to help promote the magazine and reach a wider audience. The target audience is college and university students aged 17-30 who are middle or working class and can afford the planned magazine price.
Question 4
The questionnaire helped the author understand what their target rap magazine audience, teenagers and people in their 20s, wanted included in articles. This allowed them to create a magazine that would appeal to this age group. The author plans to include CD giveaways to help market and expand the magazine's audience. The target audience includes college and university students who would be able to purchase the magazine, with the price set for middle and working class individuals.
Evaluation of my course work
The document describes the evaluation of a coursework project to create a magazine. It discusses how the magazine covers various conventions of real magazines in its cover, contents page, and double page spread layout. It also addresses how the magazine represents teenagers and the middle class. The intended audience is described as older teenagers and young adults of lower to middle class interested in concerts and music. The document reflects on the technologies and skills learned in creating the magazine project.
Question 3
The document discusses potential publishing houses for distributing a new music magazine focused on soul and R&B genres. It evaluates Bauer Media, The Egmont Group, and Rhinegold Publishing. Bauer Media is selected as the best option since it already publishes a similar music magazine called Mojo, and offers the desired distribution methods of print, online downloads, and subscriptions. The Egmont Group is rejected because it targets younger audiences while the new magazine aims for an older demographic. Rhinegold Publishing is also passed over because it does not publish magazines in the relevant music genres.
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Question 4
The target audience of the magazine is teens and young adults aged 16-24 who are primarily female. They are likely still in education and have a strong interest in music, listening to it frequently and many having musical knowledge or ability. The magazine aims to appeal to both more social and less social readers in this age group by offering music-related content as well as chances to win tickets to events or activities. Fashion content is also included to further engage the target audience.
Question 3
An media institution is an organization that distributes various media products across different platforms like television, radio, publishing, movies, and the internet. Bauer Media Group is a large European media company that owns over 600 magazines, 400 digital products, and 50 radio and TV stations worldwide. When researching potential publishers, the document's author looked at Q magazine published by Bauer Media Group, which aims to connect with its target audience through exclusive interviews and competitions. Due to the similarity between Q magazine and the author's proposed magazine called Vinyl, Bauer may see it as direct competition but also a new opportunity to reach an untapped audience. The author wants to create an electronic version of the magazine for online accessibility across different platforms to match their technology-
2
Immediate Media Company would be a good institution to distribute the media product because they publish magazines targeted at different age ranges, including children and pre-teens. They are missing an offering for older teens and early 20s, which the media product is targeting. Immediate Media Company is also distributed by the BBC, a well-known UK media company, which would provide credibility and exposure to different media platforms. The product should be available both physically and online to reach the largest possible audience.
Surevey result analysis
The document discusses the results of a survey about magazine preferences. It suggests that the magazine should:
1) Have an eye-catching cover to appeal to casual readers.
2) Be published monthly with a lot of content to encourage readers to purchase each issue.
3) Appeal to both male and female readers with a mix of content.
4) Target younger readers aged 16-19 but use a mix of slang and proper English.
5) Be available in both print and online formats.
Question 4
The questionnaire helped the author understand what their target rap magazine audience wanted to see included in articles and content. This informed the creation of a magazine that would appeal to teenagers and people in their 20s. The author plans to include CD giveaways to help promote the magazine and reach a wider audience. The target audience is college and university students aged 17-30 who are middle or working class and can afford the planned magazine price.
Question 4
The questionnaire helped the author understand what their target rap magazine audience, teenagers and people in their 20s, wanted included in articles. This allowed them to create a magazine that would appeal to this age group. The author plans to include CD giveaways to help market and expand the magazine's audience. The target audience includes college and university students who would be able to purchase the magazine, with the price set for middle and working class individuals.
Evaluation of my course work
The document describes the evaluation of a coursework project to create a magazine. It discusses how the magazine covers various conventions of real magazines in its cover, contents page, and double page spread layout. It also addresses how the magazine represents teenagers and the middle class. The intended audience is described as older teenagers and young adults of lower to middle class interested in concerts and music. The document reflects on the technologies and skills learned in creating the magazine project.
Question 3
The document discusses potential publishing houses for distributing a new music magazine focused on soul and R&B genres. It evaluates Bauer Media, The Egmont Group, and Rhinegold Publishing. Bauer Media is selected as the best option since it already publishes a similar music magazine called Mojo, and offers the desired distribution methods of print, online downloads, and subscriptions. The Egmont Group is rejected because it targets younger audiences while the new magazine aims for an older demographic. Rhinegold Publishing is also passed over because it does not publish magazines in the relevant music genres.
Evaluation
This document represents a target audience of 15-21 year olds of both genders for a music magazine. This is conveyed through the choice of a 17 year old model on the cover and the style of the magazine. The magazine covers R&B, hip hop music genres and represents similar social groups to magazines like Vibe and Billboard that were used as case studies. Age, ethnicity and class are important considerations, and feedback suggested the magazine appeals most to a working class audience due to its writing style.
Q4
The document discusses the target audience and design of a new pop music magazine. It aims to appeal to both male and female readers ages 14-22 by including content about both male and female artists. The magazine will have a blue and red color scheme and articles focused on both music and topics like fashion that would interest its mixed-gender target audience. It will be affordable to appeal to its younger readership and include both print and digital versions.
Question 2
The magazine aims to represent females aged 16-24 in a way that breaks negative stereotypes. On the cover, a model named Izzy is featured with a serious expression, wearing black clothing and little makeup to portray women as powerful and independent. Inside the magazine, there are role models for young women to aspire to for positive reasons. Another interview subject, Eden, represents older indie artists in her 30s through her modest clothing and guitar, breaking stereotypes of artists over 28 while still relating to the target audience. The magazine uses photography and subjects to showcase both gender and age in a way that challenges common stereotypes.
Attracting audience q5
The document discusses how the author attracted and addressed their audience for a magazine. To attract readers, the front cover used intriguing quotes from a model interviewee and hints about music festival lineups to entice people to buy the magazine for more details. Inside, a Q&A section allowed the existing audience to engage by submitting questions. The model profiled came from a working-class background to make readers feel they can achieve similar success. The audience was also involved by being surveyed about potential magazine titles and font styles to create a sense of participation in the magazine's production.
As media studies q5
The document discusses ways the author addressed and attracted their audience in a music magazine. Specifically, they made the text short, used bright colors and text in the masthead to match other magazines for their audience. Images of fashionable clothing and a minimal layout with short, straightforward facts rather than lots of text were also used to attract the younger audience with shorter attention spans. The informal language and common words made the magazine more attractive and understandable to the target audience.
Development
The document discusses how the author has progressed in developing magazines to appeal to specific genders and age groups. For gender, the author researched colors, language, and images that appeal to different genders and incorporated these elements. For age, the author analyzed questionnaires to understand the interests and language of the target age group and tailored the magazine accordingly. The layout was also improved to better appeal to audiences by following conventions like using the left third of the cover to catch readers' eyes on shelves.
Audience research
The survey results show that the target audience for a new music magazine is teenage females aged 16-20 mostly from Yorkshire and surrounding areas. Most readers preferred a monthly magazine focused on rock and alternative music genres. To promote the magazine, including free CDs and posters on the cover along with offers of band merchandise for subscriptions would be most appealing to the target readers based on the survey responses. The layout should follow the style of the popular magazine Kerrang to have the best chance of success.
Survey analysis
The survey responses will help but not completely guide the planning for the new magazine. While most respondents were female aged 16-20, the target audience is meant to be balanced and include those aged 21-30. Respondents enjoyed genres like rap, R&B and alternative that will be featured instead of the most popular genre, pop music. Converse and Vans were favored brands associated with alternative communities. To better understand different groups, a more diverse group of respondents would have been useful. Live music, especially smaller local acts, will be a major feature since respondents reported watching such concerts. The style and colors chosen by respondents match the original plans for a minimalist design using pastels and plain colors. The survey provided pricing
Results analysis
The questionnaire results taught the author several things about their ideal readers for a planned music magazine:
- The majority of interested readers are female, but a large percentage are male so the magazine should appeal to both genders.
- Readers would mainly be teenagers between 11-20 years old, so the magazine should target that age group while still appealing to younger and older readers.
- Readers engage heavily with the internet, so an online magazine option should be considered to reach those preferring digital content.
Evaluation Question 4
The magazine targets 16-24 year olds, as represented by the models wearing tracksuits typically worn by young people. The magazine features male artists, indicating its focus on music appealing to younger demographics. While mostly aimed at 16-24 year olds due to the language used, the magazine hopes to attract readers through its attractive colors and designs as well as appealing to those who listen to music channels like MTV and radio stations such as Kiss FM.
Presentation1 q5FGJHGJHHHJHHIHI
The document discusses strategies used to attract an audience to a magazine called "Pop". Bold fonts, bright colors, large images and a recognizable masthead were used to catch readers' attention on store shelves. A special feature on work experience opportunities allowed readers to get involved in free journalism, music, drama and dance programs run by professionals where those over 16 could also get paid. Social networking sites like Facebook, Twitter and Instagram were utilized to promote the magazine and help readers interact with it and spread word of the "Pop" magazine.
Question five
The document summarizes how the author attracted and addressed their target audience for a magazine. Through a survey, the author found that most respondents' favorite indie band was Arctic Monkeys. They wrote an article about Arctic Monkeys and attended one of their live shows to appeal to this audience. Most respondents were also between 16-20 years old, helping the author define their target demographic. The author used colors, word choices, pricing, and a picture of Arctic Monkeys on the cover that would attract this young, music-interested audience.
Question 3
Bauer Media would be a suitable distributor for my magazine as they already distribute a similar magazine, Kerrang!, which targets the same teenage audience interested in rock music. Bauer Media understands this audience well through Kerrang! magazine and radio stations. Distributing with Bauer Media would allow my magazine to reach a wide audience through their existing marketing channels and audience insights.
Q3&4
This document discusses the target audience and distribution methods for a proposed magazine. The target audience is males and females ages 16-24 who enjoy rock music. To reach this audience, the magazine will be affordably priced and distributed both physically in stores and online. Digital distribution online allows the magazine to access a wider audience, as most people in the target age range use computers and smartphones. While an online version provides extra content like videos, physical copies will still be available for those without internet access. Bauer Media is proposed as the best company to distribute the magazine, as they have experience with a similar successful publication.
Slideshare upload
My target audience for the magazine is teens to mid-twenties who enjoy music genres featured in magazines like Kerrang!. As most will be students or early career, the magazine must be affordable and distributed widely through both physical stores and digital formats online. An online version allows accessing a larger market as most people can use computers. While the digital format reaches more, physical copies in stores are also important for those without technology access. Bauer Media is best suited to distribute the magazine since they already publish a similar title in Kerrang! and have experience and connections in the industry.
Uses and gratifications theory
The uses and gratifications theory suggests that media users actively select media sources that satisfy specific needs. There are four main needs addressed: diversion, which involves escaping reality through media; personal relationships, which involves using media for companionship and socializing; personal identity, which involves using media to learn about oneself and identify with social groups; and surveillance, which involves using media to learn about events and other people. The document then provides examples of how magazines may satisfy these needs through content on celebrities, gossip, and discussion forums, in order to attract and engage readers.
How did you attract/address your audience?
The document discusses strategies for attracting a target audience to a magazine. These include using eye-catching colors, familiar images, popular artist names, and online links. Bold fonts, additional images, contests and prizes are also used to attract readers. The magazine name uses modern slang words and gathers feedback through social media to appeal to younger readers. An informal tone in the content directly addresses the target audience.
Evaluation 5
How did you attract/adress your audience? In this essay, I talked about the various way I could attract my audience, for example, using TV/radio ads or Billboards
Evaluation question 2
The document discusses how a music magazine targets college students aged 15-19. It aims to attract this demographic through freebies and incentives, interviews with bands around their age, and a color scheme representing college students. The target age was chosen because the author believes people of that age, including themselves, are interested in music and magazines and would be persuaded to buy issues for the offers and content.
Final decisions
The document discusses the rationale for choosing a pop genre magazine targeting teenage girls aged 15-19. Research in the form of a questionnaire showed that most magazine readers were in this age range and enjoyed pop music. As a teenage girl herself, the author believes she can relate to the target audience and include eye-catching content. The magazine will feature various pop artists, allowing for diverse topics in a bright, non-serious manner appropriate for its young readership. Market research of magazine covers informed the creation of realistic media products representing the genre.
Evaluation
The document discusses a media product created by the author - a magazine targeting young adults aged 16-25. The magazine represents the social group of younger generations and features bands of young artists. It aims to encourage freedom of expression and empower younger readers. The magazine appeals to both genders and a range of interests by featuring both new and older musicians. Bauer Media would be a suitable publisher due to their experience with music magazines and wide audience reach.
Evaluation2
The document provides evaluation criteria for a media product project, including how the product uses or challenges real media conventions, how it represents social groups, what type of media institution might distribute it, who the target audience is, and how the audience is attracted and addressed. It also asks about what was learned about technologies and progression from a preliminary task.
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Evaluation
This document represents a target audience of 15-21 year olds of both genders for a music magazine. This is conveyed through the choice of a 17 year old model on the cover and the style of the magazine. The magazine covers R&B, hip hop music genres and represents similar social groups to magazines like Vibe and Billboard that were used as case studies. Age, ethnicity and class are important considerations, and feedback suggested the magazine appeals most to a working class audience due to its writing style.
Q4
The document discusses the target audience and design of a new pop music magazine. It aims to appeal to both male and female readers ages 14-22 by including content about both male and female artists. The magazine will have a blue and red color scheme and articles focused on both music and topics like fashion that would interest its mixed-gender target audience. It will be affordable to appeal to its younger readership and include both print and digital versions.
Question 2
The magazine aims to represent females aged 16-24 in a way that breaks negative stereotypes. On the cover, a model named Izzy is featured with a serious expression, wearing black clothing and little makeup to portray women as powerful and independent. Inside the magazine, there are role models for young women to aspire to for positive reasons. Another interview subject, Eden, represents older indie artists in her 30s through her modest clothing and guitar, breaking stereotypes of artists over 28 while still relating to the target audience. The magazine uses photography and subjects to showcase both gender and age in a way that challenges common stereotypes.
Attracting audience q5
The document discusses how the author attracted and addressed their audience for a magazine. To attract readers, the front cover used intriguing quotes from a model interviewee and hints about music festival lineups to entice people to buy the magazine for more details. Inside, a Q&A section allowed the existing audience to engage by submitting questions. The model profiled came from a working-class background to make readers feel they can achieve similar success. The audience was also involved by being surveyed about potential magazine titles and font styles to create a sense of participation in the magazine's production.
As media studies q5
The document discusses ways the author addressed and attracted their audience in a music magazine. Specifically, they made the text short, used bright colors and text in the masthead to match other magazines for their audience. Images of fashionable clothing and a minimal layout with short, straightforward facts rather than lots of text were also used to attract the younger audience with shorter attention spans. The informal language and common words made the magazine more attractive and understandable to the target audience.
Development
The document discusses how the author has progressed in developing magazines to appeal to specific genders and age groups. For gender, the author researched colors, language, and images that appeal to different genders and incorporated these elements. For age, the author analyzed questionnaires to understand the interests and language of the target age group and tailored the magazine accordingly. The layout was also improved to better appeal to audiences by following conventions like using the left third of the cover to catch readers' eyes on shelves.
Audience research
The survey results show that the target audience for a new music magazine is teenage females aged 16-20 mostly from Yorkshire and surrounding areas. Most readers preferred a monthly magazine focused on rock and alternative music genres. To promote the magazine, including free CDs and posters on the cover along with offers of band merchandise for subscriptions would be most appealing to the target readers based on the survey responses. The layout should follow the style of the popular magazine Kerrang to have the best chance of success.
Survey analysis
The survey responses will help but not completely guide the planning for the new magazine. While most respondents were female aged 16-20, the target audience is meant to be balanced and include those aged 21-30. Respondents enjoyed genres like rap, R&B and alternative that will be featured instead of the most popular genre, pop music. Converse and Vans were favored brands associated with alternative communities. To better understand different groups, a more diverse group of respondents would have been useful. Live music, especially smaller local acts, will be a major feature since respondents reported watching such concerts. The style and colors chosen by respondents match the original plans for a minimalist design using pastels and plain colors. The survey provided pricing
Results analysis
The questionnaire results taught the author several things about their ideal readers for a planned music magazine:
- The majority of interested readers are female, but a large percentage are male so the magazine should appeal to both genders.
- Readers would mainly be teenagers between 11-20 years old, so the magazine should target that age group while still appealing to younger and older readers.
- Readers engage heavily with the internet, so an online magazine option should be considered to reach those preferring digital content.
Evaluation Question 4
The magazine targets 16-24 year olds, as represented by the models wearing tracksuits typically worn by young people. The magazine features male artists, indicating its focus on music appealing to younger demographics. While mostly aimed at 16-24 year olds due to the language used, the magazine hopes to attract readers through its attractive colors and designs as well as appealing to those who listen to music channels like MTV and radio stations such as Kiss FM.
Presentation1 q5FGJHGJHHHJHHIHI
The document discusses strategies used to attract an audience to a magazine called "Pop". Bold fonts, bright colors, large images and a recognizable masthead were used to catch readers' attention on store shelves. A special feature on work experience opportunities allowed readers to get involved in free journalism, music, drama and dance programs run by professionals where those over 16 could also get paid. Social networking sites like Facebook, Twitter and Instagram were utilized to promote the magazine and help readers interact with it and spread word of the "Pop" magazine.
Question five
The document summarizes how the author attracted and addressed their target audience for a magazine. Through a survey, the author found that most respondents' favorite indie band was Arctic Monkeys. They wrote an article about Arctic Monkeys and attended one of their live shows to appeal to this audience. Most respondents were also between 16-20 years old, helping the author define their target demographic. The author used colors, word choices, pricing, and a picture of Arctic Monkeys on the cover that would attract this young, music-interested audience.
Question 3
Bauer Media would be a suitable distributor for my magazine as they already distribute a similar magazine, Kerrang!, which targets the same teenage audience interested in rock music. Bauer Media understands this audience well through Kerrang! magazine and radio stations. Distributing with Bauer Media would allow my magazine to reach a wide audience through their existing marketing channels and audience insights.
Q3&4
This document discusses the target audience and distribution methods for a proposed magazine. The target audience is males and females ages 16-24 who enjoy rock music. To reach this audience, the magazine will be affordably priced and distributed both physically in stores and online. Digital distribution online allows the magazine to access a wider audience, as most people in the target age range use computers and smartphones. While an online version provides extra content like videos, physical copies will still be available for those without internet access. Bauer Media is proposed as the best company to distribute the magazine, as they have experience with a similar successful publication.
Slideshare upload
My target audience for the magazine is teens to mid-twenties who enjoy music genres featured in magazines like Kerrang!. As most will be students or early career, the magazine must be affordable and distributed widely through both physical stores and digital formats online. An online version allows accessing a larger market as most people can use computers. While the digital format reaches more, physical copies in stores are also important for those without technology access. Bauer Media is best suited to distribute the magazine since they already publish a similar title in Kerrang! and have experience and connections in the industry.
Uses and gratifications theory
The uses and gratifications theory suggests that media users actively select media sources that satisfy specific needs. There are four main needs addressed: diversion, which involves escaping reality through media; personal relationships, which involves using media for companionship and socializing; personal identity, which involves using media to learn about oneself and identify with social groups; and surveillance, which involves using media to learn about events and other people. The document then provides examples of how magazines may satisfy these needs through content on celebrities, gossip, and discussion forums, in order to attract and engage readers.
How did you attract/address your audience?
The document discusses strategies for attracting a target audience to a magazine. These include using eye-catching colors, familiar images, popular artist names, and online links. Bold fonts, additional images, contests and prizes are also used to attract readers. The magazine name uses modern slang words and gathers feedback through social media to appeal to younger readers. An informal tone in the content directly addresses the target audience.
Evaluation 5
How did you attract/adress your audience? In this essay, I talked about the various way I could attract my audience, for example, using TV/radio ads or Billboards
Evaluation question 2
The document discusses how a music magazine targets college students aged 15-19. It aims to attract this demographic through freebies and incentives, interviews with bands around their age, and a color scheme representing college students. The target age was chosen because the author believes people of that age, including themselves, are interested in music and magazines and would be persuaded to buy issues for the offers and content.
Final decisions
The document discusses the rationale for choosing a pop genre magazine targeting teenage girls aged 15-19. Research in the form of a questionnaire showed that most magazine readers were in this age range and enjoyed pop music. As a teenage girl herself, the author believes she can relate to the target audience and include eye-catching content. The magazine will feature various pop artists, allowing for diverse topics in a bright, non-serious manner appropriate for its young readership. Market research of magazine covers informed the creation of realistic media products representing the genre.
What's hot (20)
Similar to How did you attract
Evaluation
The document discusses a media product created by the author - a magazine targeting young adults aged 16-25. The magazine represents the social group of younger generations and features bands of young artists. It aims to encourage freedom of expression and empower younger readers. The magazine appeals to both genders and a range of interests by featuring both new and older musicians. Bauer Media would be a suitable publisher due to their experience with music magazines and wide audience reach.
Evaluation2
The document provides evaluation criteria for a media product project, including how the product uses or challenges real media conventions, how it represents social groups, what type of media institution might distribute it, who the target audience is, and how the audience is attracted and addressed. It also asks about what was learned about technologies and progression from a preliminary task.
Evaluation questions 2, 3, 4 and 5
The document discusses how the media product represents particular social groups. It summarizes that the front cover features an all-female band to represent gender and femininity. The band is portrayed in a feminine way that attracts the target middle-class, young adult audience. While most of the featured bands are male, gender is balanced throughout. The magazine represents white British people and middle-class lifestyle due to the genre's demographics but could have been more diverse. The target audience is attracted through fashionable imagery and informal writing that engages younger readers.
Evaluation questions 2, 3, 4 and 5
The document discusses how the media product represents particular social groups. It summarizes that the front cover features an all-female band to represent gender and femininity. The band is portrayed in a feminine way that attracts the target middle-class, young adult audience. While most of the featured bands are male, efforts were made to include bands with mixed gender. The magazine represents social class through fashionable models and taglines but aims to appeal to people from different classes. The colors and styles used also aim to attract the target middle-class audience.
Evaluation questions 2, 3, 4 and 5
The document discusses how the media product, an indie music magazine, represents and attracts its target audience. It represents younger people through images of young, fashionable models and bands. It attracts both male and female readers through gender-neutral colors and balanced representation of male and female artists. The magazine also attracts readers through exclusive content like interviews and photos from live shows.
ANEESAH'S EVALUATION
The document is a media evaluation of a student's music magazine project. The summary analyzes how the magazine uses and challenges conventions of the genre. It represents male urban artists through images and language. The target audience is males aged 16-25 interested in urban music. Technologies like Photoshop and various software were used to construct the magazine. The student learned new skills and improved their ability to meet conventions and audience needs from their preliminary project.
Patrick Hogan - Audience & Evaluation Powerpoint
This document provides an audience profile for Sam Carter, a 19-year-old male who lives in Birmingham and works in a local bar. It notes his interests include the latest technology, social networking, and photography. It suggests targeting advertising toward apps for phones and tablets, as well as social media sites, given his interests. The document also states he listens to rock bands like Linkin Park and enjoys the colors red, blue, yellow, and black.
Evaluation
The document describes the process of creating an indie/alternative music magazine. It discusses how conventions from existing magazines were followed, such as using studio photography, minimalist designs, and consistent color schemes. Social media links and free posters were included to attract the target audience of 15-24 year olds. Technologies like Photoshop, InDesign, and surveys were used at different stages of design and research. The final product showed improvements over preliminary work through more sophisticated designs and informed research on audiences and conventions.
Evaluation (4)
The document discusses how the author targeted their media product's audience based on research. They created a reader profile for Andrew, a 17-year-old male student, to represent their target audience. They conducted a survey that showed the audience being equally male and female, aged 15-24, and in the ABC1 social class. To appeal to this audience, the author included images and topics that younger people could relate to, used fonts and language appropriate for their age, and incorporated social media icons. They also priced the product at £2.50 based on survey responses to appeal to students' budgets.
Question 4
The target audience for the media product is teenagers aged 16-20 years old based on an online survey. Over 40% of respondents were in this age group. The magazine will have bright colors, simple text, and quality photography to appeal to younger readers. While mainly targeting teenagers and young adults, the magazine content also appeals to readers aged 31-50. The intended audience prefers a monthly magazine and is willing to pay a mid-range price for good quality. Readers especially want to see interviews, tour dates, and photographs in the magazine and enjoy learning about new artists. The primary music genre of interest is rock music.
Evaluation
The document provides an evaluation of how the media product uses, develops, and challenges conventions of real media products. It discusses using page numbers for navigation, editing the main image over the masthead on the cover, using a non-primary color scheme, informal writing style, consistent fonts with variations, cover lines with large and small text, including a barcode, using a pull quote, mixing direct address and natural photography, and representing gender, ethnicity, age, and social groups. It also covers what was learned about technologies, software, research methods, the importance of planning, and skills with design programs.
Evaluation
This document provides an evaluation of the media product, an indie/alternative music magazine, created by the student. It discusses how the magazine uses conventions from real media products in its design and layout. This includes placing the masthead at the top left of the cover, using a minimalist color scheme and style of red, white, yellow and black, and employing studio photography for images. The document also examines how the magazine represents its target audience of 15-24 year olds interested in indie music, as well as both male and female readers equally. Finally, it discusses choosing IPC Media as the distributor due to their experience with a similar magazine, NME.
Audience
The audience for the product is teenagers and young adults aged 14-18 who enjoy dance music, live music, festivals, and underground events. While most of the audience is female, there is a balance of both genders. This age group is challenging to appeal to due to their exposure to rich technologies and choices, so the product was created to stand out from others while still interesting this audience. Research found that the audience spends over 3 hours per day consuming media, so the magazine format provides something different from their usual media sources. They also have a strong interest in music based on the survey results, so the magazine is focused on dance music.
Question 4/5 presentation
The document discusses strategies for targeting a teen audience in a music magazine. It explains that using social media, modern technology like web scanners, and an affordable price point will attract teens. The photos on the cover showing headphones and a keyboard imply a party lifestyle focused on music. The color scheme aims to attract a diverse range of teen social groups. Casual language in articles helps teens relate to the magazine and see it as a form of social release.
Evaluation questions 2, 3, 4 and 5
The document discusses how the media product represents particular social groups. It represents young adults aged 16-25 as the target audience. It focuses on gender by featuring a female-fronted band on the cover and including both male and female artists. It aims to represent middle class audiences through the fashionable clothing of models and bands featured. However, it could have better represented ethnicity by using a more diverse range of models. The intended audience is identified as young music fans who enjoy indie music and spend money on concerts and clothing.
Evaluation
1) The document describes the process and techniques used to create an indie rock music magazine as part of a school assignment, including conducting research on existing magazines and reader surveys.
2) Key techniques included using simple color schemes, many images as preferred by readers, informal language to connect with the target audience of teenagers and young adults, and featuring new band releases and concert dates.
3) The intended distribution methods included both print and digital formats at music venues, festivals, and retailers to reach the target audience who have a passion for music.
Q5
The document discusses how the author addressed their target audience of males aged 16-25 for a music magazine. Key factors considered included language, images using a variety of shots from different locations, and a non-gender specific red and gold color scheme. The magazine layout in three columns mimicked typical music magazines. Carefully selected article content covered a range of soft rock artists to appeal to readers' interests. An interview format allowed readers to feel personally involved. Both a print and online version were produced to provide extensive band information.
Question 2 Evaluation Question
The document discusses how the author addressed their target audience for a new music magazine. Through research, the author found that their target audience of teenagers and young adults wanted affordable coverage of indie/alternative music genres. They conducted surveys to learn that the audience wanted both recognizable artists as well as new talent. To attract this audience, the author planned to use eye-catching colors and photos, pull quotes to generate interest, casual language, and digital/social media platforms for easy access and two-way communication.
Question 4
The document discusses the target audience for a music magazine. It analyzes survey results showing that the primary audience is females ages 16-24 who enjoy indie music. The magazine will target this audience with indie music coverage, female artists on the cover, and informal writing. It will be distributed in stores like ASDA and WHSmith and also have an online/mobile presence to appeal to tech-savvy millennials. The magazine aims to have a niche but loyal readership among younger audiences interested in indie music and fashion trends.
As media coursework evaluation presentaiton (email)
This document contains an evaluation of a student's media coursework project to create a teen pop magazine. The student targeted the magazine at teenage girls aged 13-17 and designed it to match conventions of real teen magazines. Key aspects summarized include targeting stories and images towards popular boy bands and singers, including free posters and competitions to attract readers, and learning about using social media and mobile apps to promote the magazine. The student felt they progressed in understanding their target audience and magazine conventions from their preliminary task to the final magazine product.
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As media coursework evaluation presentaiton (email)
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Question 2
The document discusses maintaining a consistent theme throughout various marketing materials for a music album. It describes establishing an escapist theme focused on time that is portrayed in the music video, album artwork, and additional materials. Specifically, the music video uses actors instead of the artist and focuses on the album's concept of time. The album artwork and additional pieces continue this theme of escapism through imagery of nature and warped time to immerse the audience.
David guetta
David Guetta is a French DJ and record producer who has been active since 1984. Some of his most notable hits include "When Love Takes Over" featuring Kelly Rowland and "Sexy Bitch" featuring Akon. He began his career in the 1980s and gained popularity in the 1990s for his club nights in Paris. Guetta has since gone on to work with major artists across many genres and released successful albums like "Pop Life" and "One Love". He is considered one of the top DJs in the world, having won two Grammys and been placed third on DJ Magazine's Top 100 DJs poll.
Jean baudrillard post modernity
The document discusses Jean Baudrillard's concept of hyperreality and the collapse of the distinction between real and simulation. It outlines four orders of simulation, with the fourth being simulacra that have no relation to reality and simulate simulations instead. Examples provided include theme parks, political scandals, and lifestyle trends. Hyperreality is defined as a condition where reality is replaced by simulacra, or copies with no original. The division between real and simulation has collapsed, making illusion no longer possible.
Codes and conventions of music videos
Codes and conventions are the systems and generally accepted ways that establish meaning in music videos. There are several common conventions for the storyline, camerawork, editing, sound, and mise-en-scene elements of music videos. Storyline conventions include a solo performance, narrative storyline, or mixture of both. Camerawork often uses shots like crane shots, pans, tilts, and close-ups. Editing and sound elements include techniques like jump cuts, split screens, CGI effects, and changes in sound levels. Mise-en-scene features props, costumes, and locations to set the scene. Indie music video mise-en-scene commonly includes rural areas, taboo subjects, and casual clothing styles.
Codes and conventions of music videos
Codes and conventions are the systems and generally accepted ways that establish meaning in music videos. There are several common conventions for the storyline, camerawork, editing, sound, and mise-en-scene elements of music videos. Storyline conventions include a solo performance, narrative storyline, or mixture of both. Camerawork often uses shots like crane shots, pans, tilts, and close-ups. Editing and sound elements include techniques like jump cuts, split screens, CGI effects, and changes in sound levels. Mise-en-scene features props, costumes, and locations to set the scene. Indie music video mise-en-scene commonly includes rural areas, taboo subjects, and casual clothing styles.
Music videos
The document discusses several major music television channels that broadcast music videos. MTV, which launched in 1981, was originally meant to play music videos live but now airs reality and scripted programming. 4 Music is a UK channel owned by Channel 4 that replaced The Hits. The Box is also a UK music channel jointly owned by Channel 4 and Bauer Group that airs music videos and some shows for young audiences like MTV. VIVA was a German music channel that launched in 1993 and became popular before being acquired by MTV in 2005.
Research into relevant music genre
Independent music, also known as indie music, refers to music produced independently from major record labels. While indie is not a single music genre, it is characterized by a Do-It-Yourself approach. Independent labels own a vast percentage of the overall music market, showing the scale and popularity of indie music. Indie clothing deviates from other genres with artists having distinctive and varying styles, like quiffs and comb-overs. The indie lifestyle can be interpreted as a culture as those influenced by the genre typically lead similar lives, such as smoking, attending festivals, and living freely.
Research into artist
Alex Clare is a 26-year-old British singer-songwriter from London whose debut album The Lateness of the Hour launched him to stardom in 2011. Clare was influenced by his father's jazz and soul music collection as well as drum and bass, dubstep, and UK garage. Though he began playing trumpet and drums, he focused on guitar and songwriting, performing original songs at open mic nights in London. Clare earned a record deal with Island Records after handing them a demo and had early success when a song became Radio 1's 'Song of the Week,' leading to popularity in Europe. However, he was later dropped by his label until his single "Too Close" was featured in an advertisement and reached the top
Mise en-scene
The document provides details about props used in a photoshoot for an indie music magazine. Headphones, a keyboard, and clothing were used to convey the musical theme. The headphones and keyboard in particular represent tools used by professionals in music creation and performance. Clothing choices also aimed to fit the casual yet stylish aesthetics often featured in indie magazines. Props like a watch and wristband further revealed aspects of the artist's personality and lifestyle.
Justin t
The Coen brothers have offered Justin Timberlake one of the lead roles in their upcoming film Inside Llewyn Davis. The film will follow Llewyn Davis, a struggling folk musician in 1960s Greenwich Village, and one of those he mentors is a character named Jim, which Timberlake is being considered for. Timberlake would have to take on the musical elements of the role as the film explores the developing folk music scene of the time period. The Coen brothers are looking to start filming early next year.
Mood board
The document discusses images selected for inclusion in an indie music magazine to attract audiences. It includes photos of popular musicians like Coldplay, Arctic Monkeys, and Oasis to draw readers interested in learning about their favorite artists. It also features images from music festivals like Reading and Glastonbury that the target audience is likely attending. Fashion photos advertising boots, jeans, and musical instruments will also appeal to readers. Logos of other successful indie magazines like Q and NME are included to brand the publication while also competing with these magazines. Abnormal and unique images will intrigue readers and help the magazine stand out.
Colour scheme
Blue will be used for special articles and offers to grab readers' attention in the magazine. Unlike other indie magazines, blue will make the magazine seem fresh.
Black is the most common font color as it represents sophistication, professionalism, and formality. These are important for articles to appeal to a broad audience. Bright colors could make the magazine seem childish.
Red is the final color that will be used to make the magazine seem gripping. It fits with other indie magazines and generates brand image. Red connotes passion and excitement, which the magazine aims to offer readers through music industry coverage. It also implies danger and excitement with each new issue.
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How did you attract
- 1. By Sam Beecham HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE
- 2. Firstly, my magazine has a mutual house colour scheme and will therefore appeal to both genders and allow my magazine to appeal to a broader audience. Furthermore, this reflects the genre of the magazine as I have used colours such as red, black and white and these can also be seen in my competitive magazines of the same genre like NME and Q. This is therefore a large selling point of my magazine as it will allow my audience to identify what genre my magazine belongs to, but also for them to establish a relationship with the magazine.
- 3. Additionally, I have continued with the idea of the magazine being multi-sex and this can be seen in the contents where there is a band index which includes bands that are most likely to appeal to any reader of this magazine. This signifies that my magazine will offer something for every reader, and feed their desire for knowledge and give them all the information they need. Moreover, the advertising of exclusive interviews and content lures the audience into choosing my magazine as it offers something that others cannot. This promotes the star image of my magazine and how it stands triumphant over its competitors and gets the most wanted content for its eager readers.
- 4. As the target audience of my magazine is fairly young, I have ensured that my magazine is in touching distance of the zeitgeist of social media. I have done this buy creating a number of different ways for readers to access the contents of the magazine such as on Facebook, Twitter and YouTube. I have also created a website for my magazine and this will allow regular readers to register as a member for the chance to be e-mailed free monthly downloads. Also, the when studying and looking into my target audience, I discovered that the age range for my magazine was between the ages of 16-25. From this, I denoted that the majority of people in this age bracket are more than likely going to own a smart phone. I then took the choice to make an app available for smart phones so that they can keep up to date with the magazine and what is going on in the music industry whilst on the go.
- 5. The articles in my magazine are also personal to the artist that I have interviewed and have a heavy conversational tone. I have done this so that the audience begins to create a personal relationship with the interviewee as they feel as though they are the third person in the conversation. Furthermore, have this comfortable and relaxed tone means that the audience achieve their sense of escapism and get the opportunity to let go of their daily struggles as they read into and enjoy hearing about the lifestyles and performances from the artists they love.