This document discusses how to keep a company innovative by hiring and motivating growth hackers. It notes that while designers start with instincts, data changes the final product. It provides tips on how to hire entrepreneurs and growth hackers by focusing on people, product, traffic, and revenue. The biggest challenge for leadership is vulnerability. The document recommends several online project management tools for cloud teams, including Gmail, Google Docs, Skype, Facebook Groups, and project management platforms like Jira, Basecamp, and Trello.