Big data has the potential to impact democracy and society. It can help develop Democracy 4.0, which features more participatory decision making, by allowing governments to better listen to and analyze public opinions on policies. It can also support the development of Society 5.0, a more human-centered society where technologies like the internet of things, artificial intelligence, and robotics are used to benefit humanity. However, realizing these benefits requires that societies improve civic education and discourse to promote civil participation and counter misinformation, as some countries still have "tribal" implementations of democracy despite being in a networked world.

1. HOW BIG DATA CAN
IMPACT THE SOCIETY
CASE: DEMOCRACY 4.0 & SOCIETY 5.0
Ismail Fahmi, Ph.D.
Director Media Kernels Indonesia (Drone Emprit)
Lecturer at the University of Islam Indonesia
Ismail.fahmi@gmail.com
ITB MUN TALKS
28 MAY 2021
ITB Model
United Nation

2. 2
1992 – 1997 Undergraduate, Electrical Engineering, ITB, Indonesia
Head of Electrical Engineering Student Association of ITB
2003 – 2004 Master, Information Science, University of Groningen, NL
2004 – 2009 Doctor, Information Science, University of Groningen, NL
2009 – Now Engineer at Weborama (Paris/Amsterdam)
2014 – Now Founder PT. Media Kernels Indonesia, a Drone Emprit Company
2015 – Now Consultant at Perpustakaan Nasional, Inisiator Indonesia OneSearch
2017 – Now Lecturer at the IT Magister Program of the Universitas Islam Indonesia
Ismail Fahmi, Ph.D.
Ismail.fahmi@gmail.com

3. AGENDA
• Data Explosion and Big Data
• Where is our democracy, now?
• Big Data and Democracy 4.0
• Big Data and Society 5.0
3

4. ABOUT DRONE EMPRIT
4

5. DATA EXPLOSION

6. DATA GROWTH
6

7. SOCIAL MEDIA CONTRIBUTION
7

8. SOCIAL MEDIA PLATFORMS IN
INDONESIA
8
27%
52%
56%
2018
2019
2020
63.6%
2021

9. BIG DATA

10. BIG DATA DEFITION - EVOLUTION
10

11. CHARACTERISTICS OF BIG DATA SOURCES
11

12. BIG DATA ANALYTICS - FROM DATA TO ACTIONS
12

13. WHERE IS OUR DEMOCRACY, NOW?

14. QUESTION:
IN INDUSTRY 4.0, WHERE IS OUR DEMOCRACY?
14

15. WHICH SOCIETY IS OURS?
15

16. GENERAL VOTING
• extremely open to abuse
• misused as a legitimation tool
• badly informed citizens vote
• some issues have been
populistically manipulated
E.g. by hoax, propaganda, and
influence operation.
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17. CURRENT SITUATION:
VICIOUS CYCLE OF NOISES
17
Government
Noise
Public
Noise
Buzzers Buzzers

18. PROPOSED SOLUTION:
DETECT SIGNAL (VOICES) FROM NOISES
18

19. IDEAL SITUATION:
PUBLIC ENGAGEMENT
19
Government
Big Data Analytics
Signal
Response,
engagement
Policy & PR

20. BIG DATA & DEMOCRACY 4.0

21. THE NEW SOCIAL CONTRACT:
FROM REPRESENTATIVE TO PARTICIPATIVE
•Participation is not as in a
pure online voting.
•Participative:
• Personal engagement in civil
society projects
• Join the discussion and
development of public policy
and programs.
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22. DEMOCRACY 4.0: PARTICIPATORY DECISION
MAKING
22

23. WORKFLOW & TEAM
23
Operation
Content
Analis &
Staf Ahli
Big Data
Media Intelligence
Analysis and
Strategy
Policy Brief DPR, DPRD
Reputation Building
Social Media
(FB page, FB group,
IG, Twitter, TikTok, ..)
Counter Narratives Online Media
Data Strategy Content Conversation
Media
Listening
Constituents

24. EXAMPLE – BIG DATA FOR PUBLIC SERVICES
• Trend
• Social Network
• Aktor
• Narasi
• Topik/Isu
• Opini
• Geo Location
• Sentimen
• Emosi
• Demografi
• Bot
• Difusi Informasi
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25. EXAMPLE: PUBLIC RESPONSES
25

26. EXAMPLE: OPINION ANALYSIS
STIGMA TOWARD COVID-19 PATIENTS
• 8
Rasa Takut (tertular dan dikucilkan)
masih banyak muncul sebagai
penyebab stigma pasien maupun
keluarganya.
Penolakan penguburan dan
pengusiran masih terjadi, lebih
spesifiknya: warga melakukan
penolakan dan pengusiran jenazah
Covid-19. Selain itu, pengucilan
lebih banyak terjadi pada pasien
atau keluarganya pasca sembuh
dari Covid-19.
Pemberian bantuan terhadap
pasien dilakukan berbagai pihak.
Dampak PHK juga masih terjadi
kepada pasien dan masyarakat
pada umumnya.
Penyebab
1.441
71%
Perilaku
Pengucilan
Pengusiran
418
21%
Takut
Misinformasi
Provokasi
Tolak Penguburan
Dampak
Bantuan
180
9%
PHK
1.005 49%
354 17%
5 0%
335 16%
68 3%
11 1%
84 4%
96 5%
Perundungan 4 0%

27. EXAMPLE: PUBLIC OPINION MAPPING
27
Betweenness (Bridge)

28. SOCIETY 5.0

29. ORIGINATED FROM JAPAN
29

30. JAPAN’S PROBLEM – AGEING SOCIETY
30

31. SOCIETY 5.0 = IOT, BIG DATA, AI, ROBOT
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32. SOCIETY 5.0: HUMAN CENTERED SOCIETY
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33. ARE WE READY?

34. CIVILITY INDEX IS LOW
34

35. 35

36. 36

37. COMMONSENSE.ORG INITIATIVES
37
https://www.commonsense.org/education/digital-citizenship/curriculum

38. PREPARING OUR YOUNGER GENERATION
38

39. DIGITAL CITIZENSHIP
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https://www.commonsensemedia.org/sites/default/files/uploads/
classroom_curriculum/commonsense_digitalcitizenshipcurriculum
.pdf

40. CONCLUSION

41. CONCLUSION
• Big data is inevitable.
• We are in a Networked Society. However, some of the
implementation of our democracy are still in “tribal” society.
• Big data can help developing Democracy 4.0, a participatory
decision making, by listening and analyzing public opinion related
to public policy.
• Combined with IoT, AI, and Robotics, Big Data support Society 5.0,
a human centered society.
• Are we ready? Don't’ forget, big data is about people.
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42. THANK YOU FOR LISTENING
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