The document discusses the growth of mobile internet and smartphones. Some key points include:
- Over 5 billion people now have mobile phones globally. Mobile internet use and smartphone ownership are rising rapidly.
- Mobile searches are growing 4x faster than desktop searches. People are using mobile to search for products and make purchasing decisions.
- Most mobile users start their mobile web experience with a search. Mobile complements desktop usage, especially on weekends.
- Brands can benefit from optimizing their websites, apps and ads for mobile to capitalize on the growing mobile opportunity. Mobile is a unique media channel that allows for immediacy, local targeting and engagement.
Richard Robinson, Industry Leader, Google presents on:
The Acceleration of Everything and Joel Harrison, Editor, B2B Marketing takes you through the B2B 'Benchmarking Report: Lead Generation and Nuturing'.
The Future of Mobile: SoLoMoCo with Tim ReisCision
Tim Reis of Google tells us how to get ready for the next big trends in marketing - social, local, mobile commerce: SoLoMoCo.
You can get the audio and video for this presentation here: http://bit.ly/OYDiRA
Richard Robinson, Industry Leader, Google presents on:
The Acceleration of Everything and Joel Harrison, Editor, B2B Marketing takes you through the B2B 'Benchmarking Report: Lead Generation and Nuturing'.
The Future of Mobile: SoLoMoCo with Tim ReisCision
Tim Reis of Google tells us how to get ready for the next big trends in marketing - social, local, mobile commerce: SoLoMoCo.
You can get the audio and video for this presentation here: http://bit.ly/OYDiRA
Ragan Mobile Revolution - Closing KeynoteMobileAnthem
Hugh Jedwill, CEO of Mobile Anthem, dodges tornadoes at the Sprint HQ to give the closing keynote at the Ragan Mobile Revolution conference. He talks about the mobile journey using his travels around the world as a metaphor for what internal/external communicators will be going through. He also talks about the Test and Learn concept used at Procter & Gamble to vet new ideas and how he used it on their first mobile-integrated campaign for Venus.
Gridley Presentation at Mobile: IAB Marketplace July 18, 2011Linda Gridley
Mobile Moves to Mainstreet:
Implications for the VC and M&A Market
Linda Gridley, President & CEO, Gridley & Company LLC
July 18, 2011
Crowne Plaza Hotel, New York City
Allysian Sciences has developed nootropic nutritional supplements that have been clinically proven to enhance overall cognition. Among the subjects tested, all reported some degree of enhanced alertness and ability to focus, an increase in short-term memory, and several even reported an improvement in their moods.
saree manufacturers, latest salwar suits, indian bridal wears, party wear saree, indian salwar suits, indian salwar kameez, traditional salwar kameez, wedding bridal wears, indian wedding dresses etc.
Ragan Mobile Revolution - Closing KeynoteMobileAnthem
Hugh Jedwill, CEO of Mobile Anthem, dodges tornadoes at the Sprint HQ to give the closing keynote at the Ragan Mobile Revolution conference. He talks about the mobile journey using his travels around the world as a metaphor for what internal/external communicators will be going through. He also talks about the Test and Learn concept used at Procter & Gamble to vet new ideas and how he used it on their first mobile-integrated campaign for Venus.
Gridley Presentation at Mobile: IAB Marketplace July 18, 2011Linda Gridley
Mobile Moves to Mainstreet:
Implications for the VC and M&A Market
Linda Gridley, President & CEO, Gridley & Company LLC
July 18, 2011
Crowne Plaza Hotel, New York City
Allysian Sciences has developed nootropic nutritional supplements that have been clinically proven to enhance overall cognition. Among the subjects tested, all reported some degree of enhanced alertness and ability to focus, an increase in short-term memory, and several even reported an improvement in their moods.
saree manufacturers, latest salwar suits, indian bridal wears, party wear saree, indian salwar suits, indian salwar kameez, traditional salwar kameez, wedding bridal wears, indian wedding dresses etc.
At Aquaimago we look to bring beauty and serenity into your home or workspace, blending the tranquillity of freshwater tropical
fish, with the elegance of framed works of art.
Mobile is NOT a Channel - Rob Griffin at IMMAP Summit, 2012Havas Media
Rob Griffin, EVP Product Development at Havas Digital, spoke recently at the IMMAP Summit & emphasised 3 clear takeaways-
1. Mobile is Now, and you must know that. Embrace a Mobile First approach to all marketing and communications efforts.
2. Accept the multiplicity of the device. Mobile devices are consumers' constant companions and central to their daily lives.
3. Activate and Engage! Take full advantage of mobile's greater capabilities to engage in real time.
Instead of thinking about mobile as an advertising channel, it is more important to view it as an access point for consumers- hence the urgent need for everything to be mobile enabled from the start. Mobile Internet user growth is projected to hit 3.5billion in 2015- how are you positioning your brand to take advantage of this revolution?
thinkLA Mobile Breakfast 2011 - Google/AdMob PresentationthinkLA
thinkLA Mobile Breakfast 2011. Endnote presentation from Jason Spero, Head of Mobile, Americas at Google/AdMob. Event held on June 16, 2011 at the Hyatt Regency Century City.
Smartphones and tablet devices have grown to play a leading role in how consumers access media and make purchasing decisions. Expectations about what makes for an ideal mobile experience depend on the motivations and behaviors of users. Successful outcomes require tailoring communications so they take full advantage of unique device interaction styles, context of usage and technical constraints. This presentation provides tips and best practices on creating mobile-friendly experiences that surprise and delight.
13 GoMeasure (sg) - google analytics certified partner program - timo joste...Vinoaj Vijeyakumaar
Timo Josten, Google Analytics Partner Program Manager, walks through the value of the Google Analytics Certified Partner program. These slides were presented at the "GoMeasure with Google Analytics" events held in Singapore (Sep 6 2011) and Kuala Lumpur (Sep 8 2011).
Similar to Hkd2 london google_demystifying mobile_phil jones (20)
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Enhancing Performance with Globus and the Science DMZGlobus
ESnet has led the way in helping national facilities—and many other institutions in the research community—configure Science DMZs and troubleshoot network issues to maximize data transfer performance. In this talk we will present a summary of approaches and tips for getting the most out of your network infrastructure using Globus Connect Server.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfPeter Spielvogel
Building better applications for business users with SAP Fiori.
• What is SAP Fiori and why it matters to you
• How a better user experience drives measurable business benefits
• How to get started with SAP Fiori today
• How SAP Fiori elements accelerates application development
• How SAP Build Code includes SAP Fiori tools and other generative artificial intelligence capabilities
• How SAP Fiori paves the way for using AI in SAP apps
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Welcome to the first live UiPath Community Day Dubai! Join us for this unique occasion to meet our local and global UiPath Community and leaders. You will get a full view of the MEA region's automation landscape and the AI Powered automation technology capabilities of UiPath. Also, hosted by our local partners Marc Ellis, you will enjoy a half-day packed with industry insights and automation peers networking.
📕 Curious on our agenda? Wait no more!
10:00 Welcome note - UiPath Community in Dubai
Lovely Sinha, UiPath Community Chapter Leader, UiPath MVPx3, Hyper-automation Consultant, First Abu Dhabi Bank
10:20 A UiPath cross-region MEA overview
Ashraf El Zarka, VP and Managing Director MEA, UiPath
10:35: Customer Success Journey
Deepthi Deepak, Head of Intelligent Automation CoE, First Abu Dhabi Bank
11:15 The UiPath approach to GenAI with our three principles: improve accuracy, supercharge productivity, and automate more
Boris Krumrey, Global VP, Automation Innovation, UiPath
12:15 To discover how Marc Ellis leverages tech-driven solutions in recruitment and managed services.
Brendan Lingam, Director of Sales and Business Development, Marc Ellis
1. Demystifying Mobile
Demystifying Mobile
Phil Jones
Strategy & Development Lead, WPP Global
gy p ,
philjones@google.com
Hill and Knowlton Google Confidential and Proprietary
D2 Conference
June 9 th, 2011.
2. What Do These 4 Things Have In Common?
A) Available For Google Employees
To B
T Borrow At W k d ?
A Weekends?
B) All Been Purchased From eBay
Through A Mobile Device?
Google Confidential and Proprietary 2
3. mobile subscribers globally
mobile subscribers globally
Google Confidential and Proprietary
Sources: International Telecommunication Union (October 2010) 3
4. people have mobile internet access
people ha e mobile internet access
Google Confidential and Proprietary
Sources: International Telecommunication Union (October 2010) 4
5. 1 out of 4
Internet min tes
minutes
is on a mobile phone
Google Confidential and Proprietary
Sources: IAB/ IDC 2010 5
7. smart phone 77%
penetration 71%
61% 61%
across Europe
p
by 2015
56%
55%
Google Confidential and Proprietary
Sources: StrategyAnalytics.com. 7
8. of all tweets
f ll
are mobile
are mobile
Google Confidential and Proprietary 8
Source: Twitter 8
9. start their mobile web
experience with a search
experience with a search
Google Confidential and Proprietary
Source: Google
10. The mobile web: It’s exploding!
4x Growth
in past year
2007 2008 2009 2010 2011
US Mobile Queries (Indexed)
Google Confidential and Proprietary 10
Source: Internal Google Data 2011
11. …And People Are Searching for Products To Buy!!
+3300%
NL
IT
+400%
400% ES
DE
FR
GB
Growth of Top 1,000 commercial queries
2007 2010
Google Confidential and Proprietary
Source: Google Internal June 2010
12. Mobile Takes Growing Share of Total Searches
Google Confidential and Proprietary 12
Source: Internal Google Data 2011, US
13. Mobile Complements Desktop & Is Always On
Daily View
Desktop Clicks & Searches vs. Mobile
Source: Citi Investment Research and Analysis; iCrossing Mobile Google Confidential and Proprietary
U.S. Google Internal Data, 2010
14. Mobile Complements Desktop on Weekends
Weekly View
Desktop Searches vs. Mobile Searches
Source: Citi Investment Research and Analysis; iCrossing Mobile Google Confidential and Proprietary
U.S. Google Internal Data, 2010
15. 4 Reasons Why Mobile is different to other
media channels
di h l
125 H
Hours of Angry Bi d E
fA Birds Every Day
D
Entertainment
200M daily mobile playbacks on YouTube
82% of their mobile consumers booked rooms within a day of arrival
Immediacy
y
35% were within 1 mile of the hotel
40% mobile searches have local intent.
Localised
150M people using Google Maps from their mobile device
79% of smartphone internet users use phones to help with shopping.
Decision
Making
74% have purchased because of this.
Google Confidential and Proprietary 15
17. Which site would you rather book a flight on?
79%of our large
online advertisers
do not have a
mobile optimized
p
site
Google Confidential and Proprietary 17
Source: Google research, 2010
18. General Mobile Website Best Practices
Prioritise White
Content Space
Big Buttons Easy to
Convert
C t
Google Confidential and Proprietary 18
19. IHG gained 91% YoY increase in mobile
revenue through Google advertising.
advertising
The Approach
Clearly defined mobile strategy helped IHG target
different 3 types of customers:
• Searchers: Mobile Website & Optimised Ads
• Direct Bookers: Mobile site & Optimised Ads
• IHG L
Loyalists: M bil A li ti
li t Mobile Application
The Results
• 91% YoY growth in revenue from mobile
• 20% MoM increase in mobile website traffic
• Click-to-Call accounts for 40% of global
mobile revenue
• 100,000
100 000 App downloads in 3 5 months
3.5
Google Confidential and Proprietary 19
Source: Google Internal Nov 2010
29. Driving visitors to your website
Mobile Search Ad Formats offer greater user interaction
Click- Site-
to-call
to call Links
Click-to- Hyper
yp
download local
Google Confidential and Proprietary
30. Download the “Google Mobile Ads’ Google Confidential and Proprietary
Application from Android Market
32. Your customers are already interacting
with your brand on their phones.
They usually start their journey with a
search.
They are making purchase decisions
(and purchases) on their phones
phones.
They are more likely to use their mobile
to access the internet at weekends.
The mobile is a unique media channel –
capitalise on the USPs.
Traditional websites d work, b t id ll
T diti l b it do k but ideally
need to be optimised for mobiles.
Re-think your media mix to capitalise on
mobile. Search/Site/Apps/Ads.
Google Confidential and Proprietary
34. Stay up-to-date with Mobile Developments @
Google
Find videos that highlight some of the Google mobile capabilities.
Use this channel as a resource to navigate the ever-changing mobile landscape!
Google Mobile Ads Site Twitter
www.google.com/mobileads www.twitter.com/googlemobileads
Google Mobile Ads Blog Google Mobile Ads YouTube Channel
www.googlemobileads.blogspot.com www.youtube.com/GoogleMobileAds
Google Confidential and Proprietary
35. Appendix
A di
Google Confidential and Proprietary 35
36. Mobile Applications Mobile Website
Reach Customers Offline Simple for consumers to find
Users can use your application through S
h h Search, Bl
h Blogs, T i
Twitter and
d
anywhere, without a connection links in emails.
Use all device capabilities
p Increased Market Size.
within the functionalities of the Impressions are higher on mobile Web
application. e.g. GPS, camera, than Apps. Anyone has access to the site.
voice, address book & calendar.
Easier and cheaper to maintain.
Media Rich E
M di Ri h Experience
i No need to create updates for multiple
Some applications allow more
platforms when changes are made. All
engaging user interaction with
types of users see the latest version
your brand than websites
Google Confidential and Proprietary 36
37. How are people using their Mobile Phones?
In Europe:
30% Europe Europe
p
• 26% Browse the web
26% B th b
•
25% • 25% Use Applications
• 19% U E il
19% Use Email
20%
• 7% M‐Banking
15%
• 6% watch Video
6% t h Vid
• 4% Purchase online
10%
5%
0%
Browser Applications Email Online Retail
Online Retail Accessed
Accessed Watched
Watched
Bank video
Accounts Confidential and Proprietary
Google 37
Source: ComScore Press Realease Oct 2010
38. Branding Works on Mobile
Average Brand Lift of Mobile Display Campaigns
+13%
+16% +24%
+76%
+58%
+44%
1) Sample includes hundreds of mobile display campaigns
Google Confidential and Proprietary 38
Source: Insight Express Online & Mobile Norms, Nov’07 to Dec’09
39. Adidas Drove Sales with Offers
Increased Store Traffic. Weekly in‐
store coupon redemptions doubled
Increased Sales. Offers drove higher
Increased Sales. Offers drove higher
average order value in stores than usual
Efficient & Effective. 28% higher
CTR’s and 32% lower CPC’s then standard
CTR’ d 32% l CPC’ h d d
mobile ads
Google Confidential and Proprietary
ource: Google Case Study
40. Better handsets and improved infrastructure
has changed mobile consumer behavior…
has changed mobile consumer behavior…
6.0 Bn
5.0 Bn
5 0 Bn
scriptions
4.0 Bn
Globa Mobile Subs
3.0 Bn
al
2.0 Bn
1.0 Bn
0.0 Bn
1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
1G 2G 3G 4G
Google Confidential and Proprietary
Analog 1 Mbit/s 14 Mbit/s 100 Mbit/s
41. …Mobiles have developed beyond Life Critical
just a form of communication.
just a form of communication.
6.0 Bn
Commerce
5.0 Bn
0
riptions
4.0 Bn
Global Mobile Subscr
3.0 Bn Entertainment
2.0 Bn Communication
1.0 Bn
0.0 Bn
1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
1G 2G 3G 4G
Google Confidential and Proprietary
Analog 1 Mbit/s 14 Mbit/s 100 Mbit/s