1. Extending an Agile Development Method with Creativity Techniques Bianca Hollis Lead UX Designer, BBC Worldwide

3. Agile innovation

4. Creativity techniques

5. Injecting creativity into Agile -

6. Project 1

7. Project 2

8. Results of the study

9. Key points

11. “Normal response zone” Isaksen 2011 Simplest Obvious

12. Creativity Techniques spawn “Undreamt of” requirements

13. Exploratory Start + = Combinational Transformational (Boden 1994)

14. Idea box SCAMPER Random words Creativity software Creativity Triggers Dreams Storyboarding Lotus blossom Creativity Techniques Hall of fame Analogies Mind pumping Brain-writing Morphological matrix What-iffing?

15. Maiden et al Almost a decade of creativity techniques in requirements engineering The ‘RESCUE’ workshop

16. Agile System Development Lifecycle Where might you inject creativity? (Adapted from Ambler 2005)

17. Agile System Development Lifecycle Opportunities for creative thinking... (Adapted from Ambler 2005)

18. Agile project 1: The Envisioning Stage A corporate event system

19. The Envisioning Process Adapted from Isaksen’s (2011) ‘Creative Approaches to Problem Solving’

20. Remember the future Envisioning Workshop Technique #1

21. Creativity Triggers Envisioning Workshop Technique #2

22. Event System

23. Agile System Development Lifecycle The sprint zero or sprint phase... Initial requirements & architecture workshops (Adapted from Ambler 2005)

25. Are complex

26. Need for novelty or competitive advantage

27. Have creative potentialBacklog of Epics Created during Envisioning workshop Epic Workshop(s) Adapted from Isaksen’s (2011) ‘Creative Approaches to Problem Solving’

28. Agile project 2: The Epic stage A TV listings website

29. The Epic Process Adapted from Isaksen’s (2011) ‘Creative Approaches to Problem Solving’

30. Validation of the ‘liking’ something concept

33. Brainstorming & Random Stars Creativity Techniques Pink & Orange ‘Random Stars’ technique (20 mins) Green & Yellow Brainstorm (30 mins)

34. Evaluation of the ideas generated V Original backlog of Epics Generated through competitor & gap analysis, discussion Creative workshop ideas

35. Results of the comparison Median Test Unpaired T-Test (2 tail, unequal variance) Novelty: p< 0.00000005 Usefulness: p<0.00000001

36. Key points * Agile has great potential to innovate but lacks creativity You CAN inject some creative thinking within the tight constraints of Agile (limited time & resources) You need just 1 killer idea to make your product stand out from the rest. Try it! * *

37. Thank you Email: bianca.hollis@bbc.com Twitter: @biancaUXD