The document discusses the use of social media tools for enhancing learning networks, illustrated by a case where a high school teacher's blog on a conservation activity garnered significant attention through strategic online promotion. It emphasizes the value of weak ties in social networks for productivity and community building. Additionally, it touches on the evolution of participatory web culture and informal learning through online platforms.

1. Grownups on Facebook and Twitter??Social Media for Learning NetworksLiz Dorland @LDinSTL_ChimeraWashington University in St. Louisdorland@wustl.edu

2. Each element links to a social media tool.

3. Map of the World 2.0

4. SocialNetwork(people)email

5. Facebook Second LifeConnectAvatars of FB friends currently in Second Life

6. Sociological Theory: In Social Networks, Weak Ties are More Productive than Strong Ties(figure from Wikipedia)

9. Tweet Deck

10. FacebookProfile

11. Robin HeydenRobinHeyden.wordpress.com

12. Robin Heyden in BLC workshop Now let’s move onto a specific Case Here you have a screen shot from my blog – which I call “Stepping Stones”. Back in July, I posted a blog entry about a jaguar conservation activity that makes use of Google Earth. It was a really cool activity that a HS teacher in St. Louis made up and I knew that other HS teachers would want to find out about it – and possibly use it. So, after talking with the teacher to make sure I understood how it worked, I blogged about it. The blog entry was about 1000 words long – so it was pretty meaty. Once I’d posted the blog entry, I began to advertise it. I put up a brief description of the idea and a link to my blog post on a teaching listserv that I am a member of. I also sent out a tweet about it. And I emailed a few of my other friends and teaching colleagues, who aren’t on twitter or on the listserv. That advertising phase took me about 5 minutes. And the results? Page views went from the daily average of 35-40 to 1000 in one day. Comments led me to two other new bloggers with similar interests and ideas. Well over 100 high school teachers, who read the post, emailed for more information on how to use the activity. If I were a business, I would now have well over 1000 new and well-qualified customers. It’s all about building community and harnessing the network effect.

13. Facebook Profile with Chat Open

14. Newsfeed Most Recent

15. Newsfeed Top News

16. Friend Wheel App on FacebookWhere are the Chemists?

17. Add Friend Wheel to Profile

18. FacebookFriend Wheel

19. HowardRheingold Friends in Common

20. New Media Consortium CEO Larry Johnson

21. Chemed:Loretta Jones

22. GRC Visualization in Education

23. Social Network Analysis and H-Bonding *Granovetter 1973In Social Networks, Weak Ties are More Productive than Strong Ties(figure from Wikipedia)

24. Massively Multiplayer Online LearningRobin Good: Mastering New Mediahttp://www.mindmeister.com/12213323

25. http://personaldemocracy.com/pdf-2009-speakers

26. @mwesch - Digital Ethnography on YouTube

27. John Seely Brown - *Educause ReviewJan/Feb 2008

28. John Seely Brown presentation*

29. “It seems likely that a great deal of informal learning is taking place both on and off campus via the online social networks.”John Seely BrownEducause Review

30. http://www.nsf.gov/publications/pub_summ.jsp?ods_key=nsf08204

31. NSF: Cyberlearning Report 2008 A new participatory Web culture…New Web functionalities during the past several years have made participatory media culture a reality, contributing to the personal, professional, and educational lives of learners (Henry Jenkins, MIT 2006)http://www.henryjenkins.org/

32. NSF Report: Learning is Different ...scientists working in collaboratories conduct inquiries inside computer models of weather systems, fluid flows, or disease propagation… …reason through the representations with which they interact to make inferences about the world that they represent…

33. danahboydresearches the use of online social network communities and is the co-creator of the Vizster visualization tool for online social networks.“Students are likely to have created and posted content on the web by using YouTube,Facebook, Wikis, Blogs, or any of the wide variety of freely available tools commonly described as "Web 2.0" or "The Read-Write Web.”

34. Email from scientist about joining a Ning network… “I have no idea what to do there or how this site will be of use. I don't read blogs, I have no myspace page, and so maybe I'm too much of a dinosaur?”http://www.dinosaurdepot.com/