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Prospectus
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
As principal, I’d like to introduce you to our Business School, but first….
Let me introduce myself
Let me introduce myself…
• Who Am I:
• Fraser J. Hay
• Founder of Grow Your Business® Club
• Stay 60 miles north of Aberdeen in the highlands
of Scotland
• Author of:
• 10 Kindle books on
• Resilience (co-author)
• 300+ videos on YouTube
• Achievements
• Former Scottish & UK Shell Livewire Winner
• Former Royal Bank of Scotland & PSYBT Winner
• Have helped business owners in over 22 countries
• Over 400 testimonials on UK’s oldest social network
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
To provide entrepreneurial skills to people worldwide.
Our Mission
Our Mission
We will enable entrepreneurs and business owners to
identify skill gaps or shortages, and fill these gaps to build
sustainable, dynamic enterprises in local communities.
This will be achieved by collaboration, leveraging knowledge,
skills, contacts and opportunities within our network.
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
To build sustainable businesses in sustainable communities – worldwide.
Our Vision
Our Vision
As an organisation, it is our vision to revolutionise business
support worldwide by empowering pre-start, start-up & existing
business owners to action .
Our goal is to help members & clients to build sustainable local
businesses in sustainable communities around the globe.
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
Our Values
As an organisation and as individuals, we value:
• honesty, tenacity, freedom
• creativity, fun, openness
• lifelong learning
• continuous personal development and mutual
accountability with our clients, students & stakeholders
There Are 4 key factors & principles under pinning
everything we do
• Attention
• Intention
• Resistance
• Timing
Our Values
We believe in mutual accountability, do you?
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
We help those who are…
• School leavers
• College & University Graduates
• Short & Long Term Unemployed
• Women returning to Work
• Employees
• Pre-Start & Start-Up Entrepreneurs
• Managers & Decision Makers
• Company Directors
• Business Owners
Our Students
…come from all walks of life
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
The Problem:
There are many issues and challenges that skill gaps and shortages can create…
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
Many areas of the economy
Skill gaps and shortages can affect many areas of the economy
• Unemployment
• Business birth rates
• Productivity
• Profitability
• Innovation
• Business Growth
Reasons
• insufficient self-awareness of own skill needs, and lack of self-
assessment as ‘business people’;
• lack of business experience and/or lack of relevant business
training: with particular reference to skills such as cash flow,
financial management, marketing / winning business, creating
& management business systems;
• insufficient ‘soft’ skills, including interpersonal skills;
• lack of staff management skills (where relevant)
There are specific reasons…
…for these lack of skills and the challenges in the economy
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
Common Competencies Required
• values, beliefs and attitudes (e.g. action orientation,
desire for independence, initiative, creativity etc.);
• ‘soft’ skills including interpersonal, communication and
networking skills;
• realistic awareness of the risks and benefits of self-
employment;
• functional business skills (financial, HR management,
market research, marketing)
• relevant business knowledge (legislative, taxation,
sources of finance etc.)
Many people also want to work for themselves…
…but unfortunately, lack key skills and certain competencies
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
5 Key Factors
Confidence – ‘They could do it’
Motivation – ‘They want/need to do it’
Skills – ‘They are able to do it’
Resources – ‘They have the means to do it’
Market – ‘There is an opportunity for them’
In addition to ignorance, apathy & fear…
…there are 5 key factors preventing individuals from starting a business
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
The 4 Stages
The different stages:
• Pre start-up
• Start-up
• Survival
• High Growth
require a different balance of skills for self-employment:
support between financial support and human capital
support.
Equally the precise nature of any support (e.g. formal
training, or mentoring, or other kinds of advice and guidance)
needs to be designed flexibly to accommodate this variation.
We help individuals to start…
…and grow their business® from idea to exit
©CopyrightFraserJ.Hay2015
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
…Training & Coaching to help you Grow Your Business®
We offer a unique range of
©CopyrightFraserJ.Hay2015
Acquire NEW or sell your own
Click the links below for the individual course overview
• Life Coaching
• Business Start-Up and Self-Employment
• Marketing
• Digital Publishing
• Social Media Marketing
• Sales & Selling
Our Members have the opportunity to
• Create additional revenue streams by…
• Monetising & Productising their own skills & knowledge
then share and sell it via our
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
Training Needs Analysis/Skills Gap Analysis Study Guide & WorkbookProgramme Content
Tools & Resources On Demand Tutor Support Post Assessment & Course Certificate
Look at what you get…
…with each course & programme
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
…and add NEW passive revenue for you and your business
We encourage you to offer your own
©CopyrightFraserJ.Hay2015
Monetise your knowledge, skills & experience
With the help of your local Grow Your Business® Club…
…as a member, you have the opportunity to
• Create additional revenue streams by…
• Monetising & Productising your own skills & knowledge
Create training & coaching programs for offer and distribution
via our online business school and virtual classrooms.
Allow us to market your training courses worldwide and
generate sales, signups and enrolments via our online platform
and network of local clubs while you concentrate on growing
your business.
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
Online, on demand and in groups
Get help, guidance and assistance
Monitor Your Progress & ROI
We offer a needs analysis before you commence any of our
Courses, webinars, classes or programmes.
We also offer an assessment upon completion prior to issuing
you with a certificate of completion for your course.
You can also gain access to your tutor, study guide and
additional tools and resources should you require them.
Don’t forget, If you’re running your own
Business, then you can also access:
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
Can Be Accessed Via iPad, iPhone & Android
Access From Anywhere
• No travelling for students or delegates
• No Expensive Room Hire
• Attend our sessions of up to 250 attendees. (Plus see
presenters on iPad.)
• Participate in Q & A and polls.
• Attend training & coaching sessions from anywhere.
• View presentations, mock-ups and reports – via phones,
tablets and their mobile devices.
• Connect to audio through your device’s built-in mic and
speakers or dial in over the phone.
• Pinch or “gesture” to zoom meeting content.
• Easily switch between portrait and landscape.
• Get additional support from your Grow Your Business®
tutor or local Grow Your Business® coach.
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
Study round your schedule, lifestyle and preferred technology platform.
Confirm which Stage of Growth,
you’re currently at
Managing Your Expectation
4 Simple steps to enable you to Grow Your Business®
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
©CopyrightFraserJ.Hay2015
Select the skill, subject or topic
you wish to master
Register, Pay & complete your training or coaching
Consider Joining Grow Your Business® Club to monetise
your own skills, and to grow your business®
A quick reminder
• Identify your skills gap(s).
• Select the training you require.
• Sign up for the course or
programme of your choice.
• Monetise your Knowledge, skills
& experience to add new revenue
streams to your existing business.
It’s rewarding for you, for them, for us.
Solutions for soft skills gaps & shortages worldwide
©CopyrightFraserJ.Hay2015
Stop Struggling. Start Growing. http://www.growyourbusinessschool.com

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Grow Your Business School Prospectus 2015

  • 1. Prospectus Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
  • 2. As principal, I’d like to introduce you to our Business School, but first…. Let me introduce myself Let me introduce myself… • Who Am I: • Fraser J. Hay • Founder of Grow Your Business® Club • Stay 60 miles north of Aberdeen in the highlands of Scotland • Author of: • 10 Kindle books on • Resilience (co-author) • 300+ videos on YouTube • Achievements • Former Scottish & UK Shell Livewire Winner • Former Royal Bank of Scotland & PSYBT Winner • Have helped business owners in over 22 countries • Over 400 testimonials on UK’s oldest social network Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 3. To provide entrepreneurial skills to people worldwide. Our Mission Our Mission We will enable entrepreneurs and business owners to identify skill gaps or shortages, and fill these gaps to build sustainable, dynamic enterprises in local communities. This will be achieved by collaboration, leveraging knowledge, skills, contacts and opportunities within our network. Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 4. To build sustainable businesses in sustainable communities – worldwide. Our Vision Our Vision As an organisation, it is our vision to revolutionise business support worldwide by empowering pre-start, start-up & existing business owners to action . Our goal is to help members & clients to build sustainable local businesses in sustainable communities around the globe. Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 5. Our Values As an organisation and as individuals, we value: • honesty, tenacity, freedom • creativity, fun, openness • lifelong learning • continuous personal development and mutual accountability with our clients, students & stakeholders There Are 4 key factors & principles under pinning everything we do • Attention • Intention • Resistance • Timing Our Values We believe in mutual accountability, do you? Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 6. We help those who are… • School leavers • College & University Graduates • Short & Long Term Unemployed • Women returning to Work • Employees • Pre-Start & Start-Up Entrepreneurs • Managers & Decision Makers • Company Directors • Business Owners Our Students …come from all walks of life Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 7. The Problem: There are many issues and challenges that skill gaps and shortages can create… Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015 Many areas of the economy Skill gaps and shortages can affect many areas of the economy • Unemployment • Business birth rates • Productivity • Profitability • Innovation • Business Growth
  • 8. Reasons • insufficient self-awareness of own skill needs, and lack of self- assessment as ‘business people’; • lack of business experience and/or lack of relevant business training: with particular reference to skills such as cash flow, financial management, marketing / winning business, creating & management business systems; • insufficient ‘soft’ skills, including interpersonal skills; • lack of staff management skills (where relevant) There are specific reasons… …for these lack of skills and the challenges in the economy Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 9. Common Competencies Required • values, beliefs and attitudes (e.g. action orientation, desire for independence, initiative, creativity etc.); • ‘soft’ skills including interpersonal, communication and networking skills; • realistic awareness of the risks and benefits of self- employment; • functional business skills (financial, HR management, market research, marketing) • relevant business knowledge (legislative, taxation, sources of finance etc.) Many people also want to work for themselves… …but unfortunately, lack key skills and certain competencies Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 10. 5 Key Factors Confidence – ‘They could do it’ Motivation – ‘They want/need to do it’ Skills – ‘They are able to do it’ Resources – ‘They have the means to do it’ Market – ‘There is an opportunity for them’ In addition to ignorance, apathy & fear… …there are 5 key factors preventing individuals from starting a business Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 11. The 4 Stages The different stages: • Pre start-up • Start-up • Survival • High Growth require a different balance of skills for self-employment: support between financial support and human capital support. Equally the precise nature of any support (e.g. formal training, or mentoring, or other kinds of advice and guidance) needs to be designed flexibly to accommodate this variation. We help individuals to start… …and grow their business® from idea to exit ©CopyrightFraserJ.Hay2015 Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
  • 12. …Training & Coaching to help you Grow Your Business® We offer a unique range of ©CopyrightFraserJ.Hay2015 Acquire NEW or sell your own Click the links below for the individual course overview • Life Coaching • Business Start-Up and Self-Employment • Marketing • Digital Publishing • Social Media Marketing • Sales & Selling Our Members have the opportunity to • Create additional revenue streams by… • Monetising & Productising their own skills & knowledge then share and sell it via our Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
  • 13. Training Needs Analysis/Skills Gap Analysis Study Guide & WorkbookProgramme Content Tools & Resources On Demand Tutor Support Post Assessment & Course Certificate Look at what you get… …with each course & programme Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 14. …and add NEW passive revenue for you and your business We encourage you to offer your own ©CopyrightFraserJ.Hay2015 Monetise your knowledge, skills & experience With the help of your local Grow Your Business® Club… …as a member, you have the opportunity to • Create additional revenue streams by… • Monetising & Productising your own skills & knowledge Create training & coaching programs for offer and distribution via our online business school and virtual classrooms. Allow us to market your training courses worldwide and generate sales, signups and enrolments via our online platform and network of local clubs while you concentrate on growing your business. Stop Struggling. Start Growing. http://www.growyourbusinessschool.com
  • 15. Online, on demand and in groups Get help, guidance and assistance Monitor Your Progress & ROI We offer a needs analysis before you commence any of our Courses, webinars, classes or programmes. We also offer an assessment upon completion prior to issuing you with a certificate of completion for your course. You can also gain access to your tutor, study guide and additional tools and resources should you require them. Don’t forget, If you’re running your own Business, then you can also access: Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015
  • 16. Can Be Accessed Via iPad, iPhone & Android Access From Anywhere • No travelling for students or delegates • No Expensive Room Hire • Attend our sessions of up to 250 attendees. (Plus see presenters on iPad.) • Participate in Q & A and polls. • Attend training & coaching sessions from anywhere. • View presentations, mock-ups and reports – via phones, tablets and their mobile devices. • Connect to audio through your device’s built-in mic and speakers or dial in over the phone. • Pinch or “gesture” to zoom meeting content. • Easily switch between portrait and landscape. • Get additional support from your Grow Your Business® tutor or local Grow Your Business® coach. Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015 Study round your schedule, lifestyle and preferred technology platform.
  • 17. Confirm which Stage of Growth, you’re currently at Managing Your Expectation 4 Simple steps to enable you to Grow Your Business® Stop Struggling. Start Growing. http://www.growyourbusinessschool.com ©CopyrightFraserJ.Hay2015 Select the skill, subject or topic you wish to master Register, Pay & complete your training or coaching Consider Joining Grow Your Business® Club to monetise your own skills, and to grow your business® A quick reminder • Identify your skills gap(s). • Select the training you require. • Sign up for the course or programme of your choice. • Monetise your Knowledge, skills & experience to add new revenue streams to your existing business.
  • 18. It’s rewarding for you, for them, for us. Solutions for soft skills gaps & shortages worldwide ©CopyrightFraserJ.Hay2015 Stop Struggling. Start Growing. http://www.growyourbusinessschool.com