Green IT and cloud computing is the next big trend that demonstrates a paradigm shift in the way large amounts of information is stored. This presentation will focus on various green IT technologies, including server consolidation, virtualization, and cost saving strategies for greening your data centers. There will be an interactive cloud computing demonstration, if you would like to participate please bring your laptop.

1. Growing IT Green
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2. Cloud Computing & Green IT
Al Muller CEO AM3 Technologies

3. Agenda
Introduction – AM3 Technologies
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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4. AM3 Technologies Overview
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5. AM3 Technologies
AM3 Technologies is a full-service cloud service provider specializing
in small and medium business solutions.
AM3 Technologies has over 7
years of experience with
virtualization and cloud
computing technologies.
AM3 Founder has published
two books and numerous
white papers on virtualization
and has established himself
as a thought-leader.
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6. Agenda
Introduction – AM3 Technologies
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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7. Cloud Computing – What Is It
Role Intro Video
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8. Agenda
Introduction – AM3 Technologies
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security – Intellectual Property
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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9. Cloud Computing -- SaaS
SaaS -- Software as a Service
• Examples -- Salesforce.com, LegalZoom, AM3 Technologies
• SaaS provides a software package as a service over the internet
and generally has a monthly or annual fee – Pay as You Go model
• SaaS Benefits
 Reduce/eliminate Pay to Own/lease software
 Automatic upgrades, generally
 Reduce application management costs
 Rapid scalability
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10. Cloud Computing -- IaaS
IaaS -- Infrastructure as a Service
• Examples – AM3 Technologies Amazon Terremark
• IaaS provides computer infrastructure, typically a virtualized
computing platform delivered over the Internet/Intranet as a service
• You no longer purchase servers, software, data center space
or network equipment, but instead you buy/rent those resources as
a fully outsourced service.
• IaaS Benefits
 The service is typically billed on a utility computing
basis
Improve computer resource efficiency and pay for only
what you need
 Automatic upgrades, generally
 Improve service provisioning and time-to-market
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11. Cloud Computing -- PaaS
PaaS – Platform as a Service
• Examples – VMware, EC2, Azure, Xen
• PaaS provides a virtualized platform such as VMware to run
servers, desktops and their associated applications and services.
• The selection of a PaaS provider should be decided based on the
overall needs of your environment (basically what applications
and operating systems you want to run) and the extensibility of
the platform itself.
• PaaS Benefits
 Similar to IaaS and SaaS – Pay as you go
 A good PaaS provider allows for a large array of OSes
and apps to be ran in the cloud
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12. Cloud Basics Questions?
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13. Agenda
Introduction – AM3 Technologies
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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14. Multi-tenancy
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15. Multi-tenancy Architecture
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16. Multi-tenancy Security Isolation
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17. Multi-tenancy Questions?
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18. Agenda
Introduction – AM3 Technologies
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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19. Questions?
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20. Agenda
Introduction – AM3 Technologies & Cloud.org
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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21. Green I.T.
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22. Green I.T.
I.T. Energy Consumption
•EPA Report 109-431 states that by 2011, the
cost to power a server over its 3 year lifespan will
be 3 times the cost of the server itself.
• Cloud computing removes the server hardware
from your physical environment and all associated
energy and cooling costs.
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23. Green I.T.
Utilization Rates
• On average computers utilize only
10-15% of their computing
resources.
• Cloud computing utilizes
~65-85% of its resources, creating
a more efficient environment.
• This utilization rate allows a cloud computing
environment to run the same services on less
physical hardware, significantly reducing energy
consumption.
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24. Green I.T.
The End of the Desktop Computer
• The average desktop computer consumes 85-100 watts
of electricity and has a lifespan of 3-4 years.
• A Thin Client with attached monitor only consumes 13.2
watts of electricity and has a lifespan of 6-7 years.
• Cloud computing allows organizations to replace energy
consuming desktops with Thin Client access points,
reducing energy consumption by approximately 85%.
•AM3 Technologies is the only San Diego cloud
computing provider specializing and offering virtual
desktop infrastructure
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25. Green I.T.
AM3 has partnered with SDG&E to Promote Green I.T.
and Cloud Computing
•Energy-Efficiency = Green, as in $$$$$$$$
•Taking advantage of what you’re already paying into
-- Public Purpose Programs (PPP)
• Instant savings through SDG&E’s rebates &
incentives
• Long-term savings through productivity and
increased efficiency
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26. Green I.T. Questions?
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27. Agenda
Introduction – AM3 Technologies & Cloud.org
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
 Legal Community Impact
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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28. Cloud Security
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29. Cloud Security
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30. Hypervisor Maturity
This small piece of software basically runs a
good portion of any cloud – ensure it has
passed rigorous testing.
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31. Billing
Billing can be confusing, especially if your not I.T. savvy.
Know what your paying.
AM3 Technologies has a very simplified billing model
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32. Security Questions
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33. Agenda
Introduction – AM3 Technologies & Cloud.org
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
 Legal Community Impact
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security – Intellectual Property
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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34. How to Get Into the Cloud
-- Project Methodology
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35. Virtualization Engagement Process
Overview (ADIS)
Assessment and Planning
• Gather business and technical requirements for cloud solution
1
• Analyze infrastructure utilization statistics
• Assess customer readiness
Design
2 • Cloud design for client, hosted and/or Disaster Recovery solutions
• Migration Solution to include eP2V, virtual-to-virtual, file-to-virtual migrations
Implementation
• Generate Implementation documentation to support PoC or full implementation
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• Work with customer to ease cloud adoption
• Utilize testing to ensure success and customer satisfaction
Support
• 24x7x365 support
4 • Remote access for our clients
• Monthly service contracts available
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36. Getting Into the Cloud - Questions
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37. Agenda
Introduction – AM3 Technologies & Cloud.org
Cloud Computing – What Is It?
Introductory Video
SaaS, PaaS, IaaS
 Multi-tenancy & Virtualization
 Legal Community Impact
Questions
Cloud Computing Implications
 Green IT – Carbon footprint reduction
 Security – Intellectual Property
 Getting into the Cloud
Questions
Future: Mobile Revolution
 Handheld Devices: iPhone, iPad, Android
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38. The Future of the Cloud -- Mobility
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39. Cloud Computing Future -- Mobility
iPad Demonstration
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40. Cloud Computing Future -- Mobility
The number of mobile devices is increasing more than
any other I.T. device
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41. Cloud Computing Future -- Mobility
Leave your data where it should be – in the Data Center
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42. Cloud Computing Future -- Mobility
…but access it anywhere.
Your cloud provider should provide support for all major
mobile devices.
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43. Questions and Answers
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