#goatmatters is growing small businesses through a unified community. Digital communications services include Web Design, Graphic Design, Communications, Blogging, Pitchdecks as well as event planning

1. #goatmatters
Growing small businesses through a
unified community approach
By Ilana Frenkel Kearns

2. Small
Business(s)
are the
growth
engine of our
economy
#COMMUNITY
Small businesses are the growth engine of our
economy yet often lose out to large corporations as
they simply do not have the same spending dollars and
bandwidth that the large corporations have to compete
for clientele.
To win, small businesses need increased visibility
within our community to drive traffic which will lead to
increased sales.
That's where #goatmatters comes into play.
#goatmatters is growing small businesses through
a unified community approach.

3. 47.5%
Of the private workforce within the US is
employed by a small business(s)
30+ million
# of small businesses in the US
https://www.sba.gov/sites/default/files/advocacy/2018-Small-Business-Profiles-US.pdf

4. 19% of Business(s)
are Outcompeted
Small business(s) are getting lost in the
shuffle
We are fatigued today with the number of digital
platforms and reading publications.
Small business(s) simply cannot compete against
large corporations as they do not have the resources
to go deep on ad spend to effectively reach their
target audience.
https://www.bluecorona.com/blog/29-small-business-digital-marketing-statistics

5. Website(s)
Why Your Business Needs One
Showcase
A website is an
opportunity to
showcase your
products and/or
services.
Google
Your business will
show up in Google. So
will your competitors.
Enough said.
Changing
Narrative
A company blog is your
opportunity to influence
your business's
perception + bringi your
brand story to life!
Resource
center
A website is an
opportunity to become
a go to resource center
for your clients
Customers
Your customers expect
for you to have a
website
St. Bixou Community Church | 2020

6. Powered by
GoDaddy
One Stop Shop for Web Design + Maintenance

7. #goatmatters
powered by
GoDaddy
O n e S t o p S h o p
Domain, Hosting, Security + SEO
Connect to all Social Media Channels from one spot
Abandoned Cart Analysis
Built in custom taxes + shipping capability
2 4 / 7 C u s t o m e r S e r v i c e
GoDaddy provides 24/7 customer service via phone, email
or chat. Customers can get in touch when they want, how
they want.
W e b D e s i g n M a d e E a s y
Too many small business(s) today are built on WordPress
and other more cumbersome platforms. This results in
out of date websites as small business owners are
struggling to keep them current. With built-in SEO,
GoDaddy makes it intuitive + easy.
Out of date websites negatively impact SEO!

8. Web
services
offered
C r e a t i v e
Creative hours for building content +
digital graphics
P a c k a g e s
Basic (4 pages) starting at $488
Intermediate (8 pages) starting at $748
Custom Pricing TBD
M a i n t e n a n c e
Monthly maintenance subscription(s)

9. Other Services
Offered

10. Other
Services
Offered
E v e n t P l a n n i n g
Creating memorable experiences that
align with corporate strategic initiatives
such as social responsibility, branding,
team building, corporate education, and
sales enablement
P r e s e n t a t i o n +
G r a p h i c D e s i g n
Top management, middle management,
finance, R&D, sales conferences, dealer
and distributor conventions, off-site
management workshops and meetings.
Pricing starts at $295
C o m m u n i c a t i o n s
Newsletter(s), blogs, digital + hardprint
Scrapbooks designed to engage both
employees and the broader community
alike, content writing for existing
website(s) Pricing starts at $70/hour

11. Let's Get Personal

12. What's in a
name?
We moved to Cherokee County, GA
in 2006 when our oldest son was
less than a year old. During his
early years, we went on countless
playdates and one of the playdates
took place at a local farm. A goat
jumped on the table and started
eating his Pirate Booty. He wasn't
bothered by the goat and that was
the very moment our emotional
connection to the county was
established. That image has stuck
over the years hence the name
#goatmatters.

13. I was born in Latvia, formerly part of the Soviet Union and moved to the United States in
1980, during the cold war era. My father worked very hard to provide for our family, not
taking a day off of work his first five years in the USA. Because of my father, I have
developed a solid work ethic and learned to overcome adversity like losing out on having
a mother due to her mental health in my early childhood and taking preventative steps to
ward off cancer.
My husband, Matt, of 17 years is also my very best friend. Together, we have two
beautiful boys who both overcame learning disabilities of their own through a strong
partnership with the school(s) + medical community along with three dogs, two fish tanks
and a lizard.
In May of 2018 I took some much needed time for myself. I rekindled my love of running
and trained for and finished my first full marathon. Through my 18 mile outdoor runs, I
rediscovered just how beautiful Cherokee county is!
I have also become an active member of our community, serving those in need through
various nonprofit organizations including the Atlanta Track Club, St. Jude,High Museum,
Habitat for Humanity, Girls on the Run, Kate's Club and the Alliance Theatre.
When I am not working, I love running! I have competed in countless races including five
half marathons and recently completed my first full marathon! I am now training for my
second full marathon while raising funds for St. Jude.
Meet Ilana Frenkel Kearns

14. #unifiedcommunity
Supporting our communities where we live, work + play

15. The 2% Rule
#unifiedcommunity
live, work + play
Supporting the communities in
which we live, work + play is
always the right thing to do
and makes up the essence of
who we are. Here at
#goatmatters.org, we are
committed to giving back at
least 1% of our time + 1% of
our profits to making our
community(s) a better place.

16. #goatmatters
growi ng smal l busi ness(s) through a
uni fi ed communi ty approach
Contact: Il ana Kearns
email: i l ana.kearns@goatmatters.com
Tel: (470) 717-7229
https://goatmatters.com/