The document describes the digital marketing, communications, and event planning services offered by #goatmatters. The services include strategic communications, website design, social media posts, digital publications, visual content creation, graphic design, event planning, and digital scrapbooking. It also provides background on the founder's experience with autism and passion for visual communications, as well as her qualifications.
2. Digital Marketing | Communications | Event Planning
Support company’s digital aspirations by providing strategic
communications and change management expertise focused on
emerging technologies, innovation, and digital transformation
for a diverse global audience.
#goatmatters
3. Website Design
Website design powered by GoDaddy. GoDaddy is a one stop
shop for website domain, security, SEO, E-Commerce + website
builder.
#goatmatters
4. Communications
Create communications plans, presentations, social media posts,
articles, talking points and other communications objects to
amplify digital messages; Pitch Podcasts, Webinars & Digital
Magazines and Write Press Releases; Newsletter Development,
and Blogging
#goatmatters
5. Digital Publications
Contributing editor to relevant, highly authoritative.
publications to feature high quality, researched, SEO friendly &
relevant 1000+ word content
#goatmatters
6. Publishing
Brand Publishing services on Apple News, Flipboard, Scrib,
Amazon Kindle and more for brand magazines, editorial content,
e-books, white papers, case studies and content maintenance.
#goatmatters
7. Visual Content Creation
Create visually compelling content to enhance messaging for
distribution on Social Media and Content Platforms such as
SlideShare and Scrib
#goatmatters
8. Graphic Design
Create compelling visuals to support and enhance messaging
including presentation design for top management, finance,
R&D, sales conferences, distributor conventions, off-site
management workshops and meetings.
#goatmatters
10. Event Planning
Create memorable experiences that align with corporate
strategic initiatives such as social responsibility, branding, team
building, corporate education, and sales enablement.
I have experience in managing corporate events with budgets
ranging from $1,000 to $250,000 and I have always delivered on
time and under budget
#goatmatters
11. Scrapbook
"show" your story through digital scrapbooking delivered in a
hard copy book. Sample work available.
#goatmatters
13. What's in a name?
My love of goats started when we moved to Cherokee
County, GA in 2006 when our oldest son was less than a
year old. He was diagnosed with Autism and to overcome
his sensory disorder, we spent countless hours at local
farms,..with goats...so I named my site #goatmatters.
Through our journey with Autism, I learned first hand
how important visual communications is. When my son
was a toddler, he struggled with oral communications
skills which resulted in tantrums, so I created laminated
flash cards from photos ranging from favorite foods to
the park and handed my son the cards and that is how
we communicated.
In 2013, the Aspergers diagnosis quietly went away while
a campaign launched that Autism cannot be diagnosed
until ages 2 or 3 and based on my experience with my
son, this narrative is simply not true. As a result, I turned
to blogging to drive awareness for issues that matter to
me and now offer digital communication services to
others.
...And I don't want to fight for SEO ranking and goats
matter; find me a country across the globe that does not
have goats; from Cherokee County, GA to Africa. Goats
matter.
#goatmatters
14. I I have a passion for people and excellence. Together, these traits have served me well
as a dedicated and trusted business partner to the C- Suite with more than a decade of
experience in supporting organizational change, best-in-class operations strategy,
execution, and support while inspiring executive leaders in holistic employee engagement
strategies across global Fortune 500 and privately held corporations.
In 2018, I faced an unexpected physical health crisis. As I recovered, I transitioned the
time into a proper self-growth sabbatical leading to my training and completing my first full
marathon and launching my own consulting business aligned to support members of my
community that could benefit from my communications expertise while balancing health,
wellness, and family.
in addition to my Bachelor's degree in Marketing, I keompleted the certification for:
Fundamentals of Digital Marketing through Google Garage, endorsed by IAB Europe and
The Open University#TwitterFlightSchool Video Badge through Twitter Social Media
Marketing and Content Marketing through HubSpotContent Marketing, E-Commerce and
Blogging through eMarketing InstitutePublic Relations: Best Practices and Ethics through
Alison Online Education
Outside of work, I enjoy cycling, swimming and my first love of running.
I love the water and am a certified Open Water Scuba Diver
Traveled 10+ countries including Israel, Latvia, Mexico, Canada, Costa Rica, Venezuela,
Honduras, Italy, Austria, Panama Canal and several countries located in the Caribbean;
working knowledge of Russian.
Meet Ilana Frenkel Kearns
#goatmatters