Thank you to those of you who attended the Global Marcoms Webinar on April 8th hosted by Jobs4AllNow, Using Social Networking to Launch and Enhance Your Career . Here are the slides used during the Webinar.
This document provides an overview of personal branding and using social media for career development. It discusses understanding personal strengths and how to present oneself professionally online. Various social media platforms like Facebook, Twitter, LinkedIn and blogs are examined in terms of their functions and how to engage with them. The concepts of collecting, critiquing, connecting, communicating, creating and curating digital information are introduced for curating an effective online personal brand. Creating an action plan and protecting one's online identity are also addressed.
Digital Atlanta | Executive Branding with Social Media | Social Media Trainer...Kelly Quattlebaum
Using social media to build your personal brand. | Executives today cannot afford to ignore social media. Learn the secrets to establishing your online presence using social media tools like LinkedIn, Facebook, Twitter and WordPress from social media trainer Kelly Quattlebaum, president of Global Marcoms. This session will explore the important elements of executive branding, including consistent messaging, graphics and keywords across multiple social media platforms. Time-saving tools that will allow you to tackle social media efficiently will also be explored. Optimize social media tools to establish your personal brand.
This document summarizes a presentation about using social media for job searching. It discusses popular platforms like LinkedIn, Facebook, and Twitter and provides tips for using each to engage with professionals, find jobs, and build a personal brand. Companies are also increasingly using social media to screen candidates, so the presentation outlines what will attract and alienate employers during this process. Lastly, it recommends additional resources and websites to help job seekers explore careers and find opportunities.
A review of social networking sites, Web 1.0 vs. Web 2.0, social media "power trio" of LinkedIn, Twitter, Facebook, Google profile, blogs, tips & takeaways
The document discusses how to use social media platforms like LinkedIn, Facebook, and Twitter for professional networking purposes. It provides tips for creating an attractive profile, building connections, interacting with companies, and searching for jobs or interesting contacts. The document also compares different social media platforms and their uses in Belgium.
TIAS LinkedIn training for full-time MBA students in Tilburg
As a social media platform for businesses and networking LinkedIn has never been stronger. With 2 new members joining every second of every day, it is no surprise that businesses in both the public and private sector are keen to capitalize on the world of connections that LinkedIn can offer.
Furthermore, LinkedIn have been active in their enhancement of site facilities. Once seen as the favored tool of choice by recruitment agencies or job seekers (and indeed still is), the site is now capable of providing a superb service for finding, targeting and addressing your potential employees and vacancies. This workshop is about how you use LinkedIn professionally, brand yourself as an authority and use it effectively to find a job.
LinkedIn Training Course Content
- The current social media “landscape”; LinkedIn trends;
- How to present yourself as a professional on LinkedIn;
- How do I build an effective and efficient LinkedIn-profile?
- Using LinkedIn for networking activities and job finding; how to collect and share information?
Marietta Business Association | Leveraging LinkedIn | Global Marcoms | March ...Kelly Quattlebaum
Leverage LinkedIn in your business. Thank you to the Marietta Business Association for inviting me to speak about my favorite social media tool, LinkedIn. It was a pleasure!
Slides for a talk on "Managing Your Digital Profile" given by Brian Kelly, UKOLN at the University of Bath on 11 December 2012.
See http://www.ukoln.ac.uk/web-focus/events/meetings/ukoln-managing-digital-profile-2012/
This document provides an overview of personal branding and using social media for career development. It discusses understanding personal strengths and how to present oneself professionally online. Various social media platforms like Facebook, Twitter, LinkedIn and blogs are examined in terms of their functions and how to engage with them. The concepts of collecting, critiquing, connecting, communicating, creating and curating digital information are introduced for curating an effective online personal brand. Creating an action plan and protecting one's online identity are also addressed.
Digital Atlanta | Executive Branding with Social Media | Social Media Trainer...Kelly Quattlebaum
Using social media to build your personal brand. | Executives today cannot afford to ignore social media. Learn the secrets to establishing your online presence using social media tools like LinkedIn, Facebook, Twitter and WordPress from social media trainer Kelly Quattlebaum, president of Global Marcoms. This session will explore the important elements of executive branding, including consistent messaging, graphics and keywords across multiple social media platforms. Time-saving tools that will allow you to tackle social media efficiently will also be explored. Optimize social media tools to establish your personal brand.
This document summarizes a presentation about using social media for job searching. It discusses popular platforms like LinkedIn, Facebook, and Twitter and provides tips for using each to engage with professionals, find jobs, and build a personal brand. Companies are also increasingly using social media to screen candidates, so the presentation outlines what will attract and alienate employers during this process. Lastly, it recommends additional resources and websites to help job seekers explore careers and find opportunities.
A review of social networking sites, Web 1.0 vs. Web 2.0, social media "power trio" of LinkedIn, Twitter, Facebook, Google profile, blogs, tips & takeaways
The document discusses how to use social media platforms like LinkedIn, Facebook, and Twitter for professional networking purposes. It provides tips for creating an attractive profile, building connections, interacting with companies, and searching for jobs or interesting contacts. The document also compares different social media platforms and their uses in Belgium.
TIAS LinkedIn training for full-time MBA students in Tilburg
As a social media platform for businesses and networking LinkedIn has never been stronger. With 2 new members joining every second of every day, it is no surprise that businesses in both the public and private sector are keen to capitalize on the world of connections that LinkedIn can offer.
Furthermore, LinkedIn have been active in their enhancement of site facilities. Once seen as the favored tool of choice by recruitment agencies or job seekers (and indeed still is), the site is now capable of providing a superb service for finding, targeting and addressing your potential employees and vacancies. This workshop is about how you use LinkedIn professionally, brand yourself as an authority and use it effectively to find a job.
LinkedIn Training Course Content
- The current social media “landscape”; LinkedIn trends;
- How to present yourself as a professional on LinkedIn;
- How do I build an effective and efficient LinkedIn-profile?
- Using LinkedIn for networking activities and job finding; how to collect and share information?
Marietta Business Association | Leveraging LinkedIn | Global Marcoms | March ...Kelly Quattlebaum
Leverage LinkedIn in your business. Thank you to the Marietta Business Association for inviting me to speak about my favorite social media tool, LinkedIn. It was a pleasure!
Slides for a talk on "Managing Your Digital Profile" given by Brian Kelly, UKOLN at the University of Bath on 11 December 2012.
See http://www.ukoln.ac.uk/web-focus/events/meetings/ukoln-managing-digital-profile-2012/
The document provides information on Andrew Chow, a social media strategist and consultant. It outlines his background and qualifications, the services he provides, and examples of how various companies have successfully used social media platforms like LinkedIn, Facebook, and blogs. It also shares interesting statistics on the growth of social media and how it can be leveraged for human resources purposes such as recruitment, training, and engaging employees.
The document discusses various social media platforms and how they can be used for talent acquisition and management. It provides information on key platforms like LinkedIn, describing how it can be used to find potential candidates, increase visibility, and grow professional networks. It also summarizes Twitter, describing it as a platform for communication and listening to others. Overall, the document promotes the use of social media to attract, source, and communicate with talent.
Graduate and undergraduate students must have a "digital presence" and place their skills, attributes, achievements on targeted social media in order to be found by headhunters and recruiters. Most important tips on helping that perfect job find you!
Social Media in Early Childhood Education:E-Literacy and Professional TipsMelanie Parlette-Stewart
This document provides an overview of using social media in early childhood education. It discusses the benefits and challenges of social media, including maintaining ethics and responsibilities. It then provides tips and recommendations for using specific social media tools like Twitter, Facebook, LinkedIn, blogs, and Pinterest as part of a early childhood educator's professional development and engagement. Recommended groups, pages, hashtags and blogs in each social media platform are also included.
This document provides an overview of using social networking for career management. It discusses what social networking is, popular sites like LinkedIn, Twitter and Ning, and how to use them to expand your network, find mentors and advice, develop your career, and maintain an online presence while protecting your privacy. Tips are provided on growing your network, avoiding common mistakes, and creating an online identity through profiles, avatars and accounts on various social media platforms.
Growing Your Business With LinkedIn | Commercial Brokers GroupWendy Soucie
Wendy Soucie presents to the Madison Commercial Brokers Group at the American Center in Madison WI. Commercial Brokers and Developers can easily use a business networking tool like LinkedIn to develop better referral connections and drive more opportunity.
The document provides an overview of using social media to attract clients as an investment advisor. It discusses how investors are increasingly using social media and the importance of advisors developing an online presence. It offers five tips: create profiles on key networks like LinkedIn and populate them with consistent information; make smart connections to generate referrals; listen and learn from others in your industry; claim your online search results to control your brand; and proceed with caution while being authentic and value-added. Case studies are presented of advisors successfully using social media. The presentation concludes by highlighting online resources and taking questions.
Even in today’s economic climate, finding and attracting top talent to your organization is probably a struggle. In many industries, such as IT, traditional talent pools have dried up and firms are finding they must turn to alternative methods in order to build pipelines in key skill sets to ensure they have the talent to satisfy current initiatives and to promote growth for the future. Many Human Resources professionals, sales and recruiters are turning to social media in order to present their brand and build these talent and lead pipelines. Unfortunately, a majority of them are doing it poorly!
The training will focus on the basics:
1- What Are the Current Trends in Social Media Today?
2- What is LinkedIn and Why Should You Use It?
3- LinkedIn Overview
4-Branding/Image you are creating
Building Member Loyalty - CPA Firm AssociationsMichelle Golden
This document discusses how organizations can build member loyalty through social media and modern marketing techniques. It begins by explaining what social media is and why it is important for organizations. It then provides tips on how to build an online community through social media, including leveraging multiple channels, continuing personal engagement digitally and in-person, and choosing social media platforms based on members' preferences. The document emphasizes quality over quantity, listening to members, and developing an action plan to nurture the online community.
Increase Visibility and Personal Branding On LinkedIn VINCE FERRARO
Here are some tips for using LinkedIn appropriately:
- Do not use it solely to ask strangers for jobs, money, or favors. Build genuine connections first.
- Do not spam your connections with constant sales pitches or irrelevant updates. Provide value without expecting anything in return.
- Do not post unprofessional content like rants, jokes, or personal details. LinkedIn is for professional networking.
- Do not ignore connection requests or messages. Respond respectfully even if you're not interested.
- Do not have an empty or sparse profile. Take the time to fill it out thoroughly and keep it updated.
- Do not use a fake name or information. Represent yourself authentically.
How to Find, Connect and Engage Top Talent with Social MediaAbby Euler-Mehlin
This document discusses using social media to find, connect with, and engage top talent. It provides recommendations for establishing a presence and engaging candidates on Facebook and LinkedIn, including creating pages, engaging with users, using search and ads to build awareness and pipelines. It also covers trends in mobile use and how mobile can help recruiting through optimized sites, apps, job boards, and tools like texting and QR codes.
Managing Your Digital Profile: For Students and Professionals by Mark WiedornMark Wiedorn
This document discusses managing your professional digital profile. It emphasizes building your profile around LinkedIn by including your education, projects, skills and interests to showcase yourself even as a student. Visual elements like photos and SlideShare presentations can add personality. Maintaining an up-to-date LinkedIn profile, engaging in groups, and having your profile link in your email signature helps expand your network. Planning and ongoing effort is needed to influence how others perceive you online through your curated digital presence.
How to Manage Social Media for the Busy Professional - 40 Plus DC [long]gvaughan
A slide presentation on how to best mix usage of social media such as LinkedIn, BlogTalkRadio, Box.net and others for professional networking and career development. Presented at 40 Plus of Washington D.C. late 2011.
This document provides guidance on leveraging LinkedIn for career development. It begins by outlining the benefits of using LinkedIn for both businesses and job seekers in terms of exposure, traffic, partnerships and leads. It then provides steps to maximize the return on investment from using LinkedIn, which include writing an engaging profile, connecting deliberately with contacts, mining one's network, sharing useful content, joining relevant groups, and following companies of interest while always adding value to others.
Social Media Presention to the Georgai Psychological Associationinnoloft
This document discusses trends and demographics related to social media use. It provides statistics on the demographics of users on major social media platforms like Facebook, Twitter, Google+, and LinkedIn. It also discusses trends in how companies are using social media for recruiting, screening job candidates, and managing personal and corporate brands. Issues that can arise from inappropriate social media posts are also summarized, like employees being fired for offensive comments.
Presentation conducted at SNEC PMI's Career Fairs in Hartford and Stamford CT by George Nikanorov, Head of Marketing for DATA Inc. on how to "brand" yourself and communicate with recruiters through Social Media.
This document provides an overview of using social media, specifically Web 2.0 tools, for early childhood education programs. It discusses concepts like blogs, Facebook, YouTube, LinkedIn, and how they can be used for purposes like marketing, fundraising, training and advocacy. Case studies are presented on using blogs, Facebook and YouTube. Best practices emphasized include having an authentic conversational presence and participating actively on social media. Concerns around privacy and overload are addressed, recommending a gradual adoption process and breaking tasks down into manageable steps.
This document provides information about Lara Solomon and her various business ventures. It discusses Lara Solomon's background as the owner of Mocks brand and author of a book on small business. It also mentions she is the Chief Rabbit at Social Rabbit and has won several business awards. The document then covers topics like online reputation, LinkedIn profile optimization, using LinkedIn to build relationships and position as an expert, answering and asking questions on LinkedIn, and connecting with others.
Creating a Responsive Online Social Media Community -- Dean DeLisle -- Forwar...Social Jack
There are the slides from the September 19th presentation of Dean DeLisle, "Creating a Responsive Online Social Media Community."
About the Presenter -- Dean DeLisle,Founder and CEO, Forward Progress and Social Jack™
Dean DeLisle is the Founder and CEO of Forward Progress and the creator of the platform Social Jack™. Dean provides coaching and training to organizations that use, want to use or should use social media. Forward Progress has helped over 2,000 corporate clients improve their social network results around social HR, talent development, relationship marketing and social selling while simultaneously producing better results with the power of relationships. Dean and his team have trained over 100,000 professionals in over 35 countries with their Social Jack™ programs.
This document provides an overview of social media for councils presented by Lara Solomon. It begins with an introduction of Lara Solomon and her background and experience in social media and small business. It then defines what social media is and provides data on Australian internet and social media usage. It discusses popular social media platforms like Facebook, Twitter, YouTube, LinkedIn, blogging, Foursquare, and Pinterest. It provides tips and strategies for using each platform and examples of how businesses and organizations can create social media strategies and measure results. It emphasizes that social media requires ongoing effort and is part of an overall marketing strategy.
Michelle West was born in 1988 in Kentucky and spent her childhood in Westwood. She enjoyed cheerleading and pageants as a child. Her stepfather had a big influence on her life. At 14, she moved in with her sister Jessica and bonded with Jessica's daughter, Laken. In 2006, Jessica tragically died in a car accident. While in high school, Michelle became pregnant with her first daughter, Baylie. After Baylie's father cheated, Michelle met and married Dustin Queen, with whom she had a second daughter, Alyssa. However, Michelle and Dustin divorced in 2009. Michelle is now a 21-year-old single mother attending college and working to support her two daughters
Kristen Townsley's end of year teacher evaluation summarizes her effective use of technology and clear high expectations from January to May. She knew how to use various programs and incorporated their use in lessons. Students learned to access documents and research safely online. She set clear expectations and collected prior student work to share. From January to May, she continued successful programs, revised some, and developed new ones to engage students through technology and high standards.
The document provides information on Andrew Chow, a social media strategist and consultant. It outlines his background and qualifications, the services he provides, and examples of how various companies have successfully used social media platforms like LinkedIn, Facebook, and blogs. It also shares interesting statistics on the growth of social media and how it can be leveraged for human resources purposes such as recruitment, training, and engaging employees.
The document discusses various social media platforms and how they can be used for talent acquisition and management. It provides information on key platforms like LinkedIn, describing how it can be used to find potential candidates, increase visibility, and grow professional networks. It also summarizes Twitter, describing it as a platform for communication and listening to others. Overall, the document promotes the use of social media to attract, source, and communicate with talent.
Graduate and undergraduate students must have a "digital presence" and place their skills, attributes, achievements on targeted social media in order to be found by headhunters and recruiters. Most important tips on helping that perfect job find you!
Social Media in Early Childhood Education:E-Literacy and Professional TipsMelanie Parlette-Stewart
This document provides an overview of using social media in early childhood education. It discusses the benefits and challenges of social media, including maintaining ethics and responsibilities. It then provides tips and recommendations for using specific social media tools like Twitter, Facebook, LinkedIn, blogs, and Pinterest as part of a early childhood educator's professional development and engagement. Recommended groups, pages, hashtags and blogs in each social media platform are also included.
This document provides an overview of using social networking for career management. It discusses what social networking is, popular sites like LinkedIn, Twitter and Ning, and how to use them to expand your network, find mentors and advice, develop your career, and maintain an online presence while protecting your privacy. Tips are provided on growing your network, avoiding common mistakes, and creating an online identity through profiles, avatars and accounts on various social media platforms.
Growing Your Business With LinkedIn | Commercial Brokers GroupWendy Soucie
Wendy Soucie presents to the Madison Commercial Brokers Group at the American Center in Madison WI. Commercial Brokers and Developers can easily use a business networking tool like LinkedIn to develop better referral connections and drive more opportunity.
The document provides an overview of using social media to attract clients as an investment advisor. It discusses how investors are increasingly using social media and the importance of advisors developing an online presence. It offers five tips: create profiles on key networks like LinkedIn and populate them with consistent information; make smart connections to generate referrals; listen and learn from others in your industry; claim your online search results to control your brand; and proceed with caution while being authentic and value-added. Case studies are presented of advisors successfully using social media. The presentation concludes by highlighting online resources and taking questions.
Even in today’s economic climate, finding and attracting top talent to your organization is probably a struggle. In many industries, such as IT, traditional talent pools have dried up and firms are finding they must turn to alternative methods in order to build pipelines in key skill sets to ensure they have the talent to satisfy current initiatives and to promote growth for the future. Many Human Resources professionals, sales and recruiters are turning to social media in order to present their brand and build these talent and lead pipelines. Unfortunately, a majority of them are doing it poorly!
The training will focus on the basics:
1- What Are the Current Trends in Social Media Today?
2- What is LinkedIn and Why Should You Use It?
3- LinkedIn Overview
4-Branding/Image you are creating
Building Member Loyalty - CPA Firm AssociationsMichelle Golden
This document discusses how organizations can build member loyalty through social media and modern marketing techniques. It begins by explaining what social media is and why it is important for organizations. It then provides tips on how to build an online community through social media, including leveraging multiple channels, continuing personal engagement digitally and in-person, and choosing social media platforms based on members' preferences. The document emphasizes quality over quantity, listening to members, and developing an action plan to nurture the online community.
Increase Visibility and Personal Branding On LinkedIn VINCE FERRARO
Here are some tips for using LinkedIn appropriately:
- Do not use it solely to ask strangers for jobs, money, or favors. Build genuine connections first.
- Do not spam your connections with constant sales pitches or irrelevant updates. Provide value without expecting anything in return.
- Do not post unprofessional content like rants, jokes, or personal details. LinkedIn is for professional networking.
- Do not ignore connection requests or messages. Respond respectfully even if you're not interested.
- Do not have an empty or sparse profile. Take the time to fill it out thoroughly and keep it updated.
- Do not use a fake name or information. Represent yourself authentically.
How to Find, Connect and Engage Top Talent with Social MediaAbby Euler-Mehlin
This document discusses using social media to find, connect with, and engage top talent. It provides recommendations for establishing a presence and engaging candidates on Facebook and LinkedIn, including creating pages, engaging with users, using search and ads to build awareness and pipelines. It also covers trends in mobile use and how mobile can help recruiting through optimized sites, apps, job boards, and tools like texting and QR codes.
Managing Your Digital Profile: For Students and Professionals by Mark WiedornMark Wiedorn
This document discusses managing your professional digital profile. It emphasizes building your profile around LinkedIn by including your education, projects, skills and interests to showcase yourself even as a student. Visual elements like photos and SlideShare presentations can add personality. Maintaining an up-to-date LinkedIn profile, engaging in groups, and having your profile link in your email signature helps expand your network. Planning and ongoing effort is needed to influence how others perceive you online through your curated digital presence.
How to Manage Social Media for the Busy Professional - 40 Plus DC [long]gvaughan
A slide presentation on how to best mix usage of social media such as LinkedIn, BlogTalkRadio, Box.net and others for professional networking and career development. Presented at 40 Plus of Washington D.C. late 2011.
This document provides guidance on leveraging LinkedIn for career development. It begins by outlining the benefits of using LinkedIn for both businesses and job seekers in terms of exposure, traffic, partnerships and leads. It then provides steps to maximize the return on investment from using LinkedIn, which include writing an engaging profile, connecting deliberately with contacts, mining one's network, sharing useful content, joining relevant groups, and following companies of interest while always adding value to others.
Social Media Presention to the Georgai Psychological Associationinnoloft
This document discusses trends and demographics related to social media use. It provides statistics on the demographics of users on major social media platforms like Facebook, Twitter, Google+, and LinkedIn. It also discusses trends in how companies are using social media for recruiting, screening job candidates, and managing personal and corporate brands. Issues that can arise from inappropriate social media posts are also summarized, like employees being fired for offensive comments.
Presentation conducted at SNEC PMI's Career Fairs in Hartford and Stamford CT by George Nikanorov, Head of Marketing for DATA Inc. on how to "brand" yourself and communicate with recruiters through Social Media.
This document provides an overview of using social media, specifically Web 2.0 tools, for early childhood education programs. It discusses concepts like blogs, Facebook, YouTube, LinkedIn, and how they can be used for purposes like marketing, fundraising, training and advocacy. Case studies are presented on using blogs, Facebook and YouTube. Best practices emphasized include having an authentic conversational presence and participating actively on social media. Concerns around privacy and overload are addressed, recommending a gradual adoption process and breaking tasks down into manageable steps.
This document provides information about Lara Solomon and her various business ventures. It discusses Lara Solomon's background as the owner of Mocks brand and author of a book on small business. It also mentions she is the Chief Rabbit at Social Rabbit and has won several business awards. The document then covers topics like online reputation, LinkedIn profile optimization, using LinkedIn to build relationships and position as an expert, answering and asking questions on LinkedIn, and connecting with others.
Creating a Responsive Online Social Media Community -- Dean DeLisle -- Forwar...Social Jack
There are the slides from the September 19th presentation of Dean DeLisle, "Creating a Responsive Online Social Media Community."
About the Presenter -- Dean DeLisle,Founder and CEO, Forward Progress and Social Jack™
Dean DeLisle is the Founder and CEO of Forward Progress and the creator of the platform Social Jack™. Dean provides coaching and training to organizations that use, want to use or should use social media. Forward Progress has helped over 2,000 corporate clients improve their social network results around social HR, talent development, relationship marketing and social selling while simultaneously producing better results with the power of relationships. Dean and his team have trained over 100,000 professionals in over 35 countries with their Social Jack™ programs.
This document provides an overview of social media for councils presented by Lara Solomon. It begins with an introduction of Lara Solomon and her background and experience in social media and small business. It then defines what social media is and provides data on Australian internet and social media usage. It discusses popular social media platforms like Facebook, Twitter, YouTube, LinkedIn, blogging, Foursquare, and Pinterest. It provides tips and strategies for using each platform and examples of how businesses and organizations can create social media strategies and measure results. It emphasizes that social media requires ongoing effort and is part of an overall marketing strategy.
Michelle West was born in 1988 in Kentucky and spent her childhood in Westwood. She enjoyed cheerleading and pageants as a child. Her stepfather had a big influence on her life. At 14, she moved in with her sister Jessica and bonded with Jessica's daughter, Laken. In 2006, Jessica tragically died in a car accident. While in high school, Michelle became pregnant with her first daughter, Baylie. After Baylie's father cheated, Michelle met and married Dustin Queen, with whom she had a second daughter, Alyssa. However, Michelle and Dustin divorced in 2009. Michelle is now a 21-year-old single mother attending college and working to support her two daughters
Kristen Townsley's end of year teacher evaluation summarizes her effective use of technology and clear high expectations from January to May. She knew how to use various programs and incorporated their use in lessons. Students learned to access documents and research safely online. She set clear expectations and collected prior student work to share. From January to May, she continued successful programs, revised some, and developed new ones to engage students through technology and high standards.
Thank you to the KSU Coles College of Business for inviting me to speak at Breaking Into Business: Going From College to Career. It was a pleasure meeting all of you! These are the slides I shared with you during my presentation. I hope they will assist you in your career. Best of luck!
Digital Small Business Summit | Building Your Brand With Social Media | Socia...Kelly Quattlebaum
How to build your brand and establish an online presence using social media tools like LinkedIn, Facebook, Twitter and blogs, by social media trainer Kelly Quattlebaum, Global Marcoms.
Kristen Townsley's end of year teacher evaluation summarizes her effective use of technology and clear high expectations from January to May. She knew how to use various programs and incorporated their use in lessons. Students were comfortable accessing and creating documents independently. She set clear expectations and collected prior student work to share standards. From January to May, she continued successful practices, revised some activities, and developed new programs and expectations.
Social Media Branding | Cobb County EXCEL Management Training Program | Globa...Kelly Quattlebaum
Cobb County EXCEL Social Media Branding Presention March 20, 2012. Thank you to everyone for allowing me to present to you about social media. I hope you learned some new tricks that you can apply to your LinkedIn, Facebook and Twitter profiles. Stay in touch!
Brookings sm presentation june 21 2013 twogvaughan
Gary Vaughan discusses the value of social media for both organizations and individuals. For organizations, social media can facilitate knowledge sharing and provide situational awareness. It complements but does not replace traditional communication tools. Successful adoption requires management support and changes to culture and processes. For individuals, social media allows professionals to network, learn, and promote themselves. With the right online strategy and tools like LinkedIn, Twitter, and blogs, individuals can develop expertise and find opportunities.
The document provides an overview of LinkedIn and best practices for using the professional social media platform. It discusses who participates on LinkedIn and their demographics. The benefits of LinkedIn for business purposes are outlined, including providing a place for professional networking and connections. Guidelines are given for optimizing a LinkedIn profile, engaging with groups, finding target markets, and regularly updating one's presence to increase their digital footprint on the site.
The document provides guidance on developing action plans and measuring performance for social media channels, focusing on LinkedIn. It discusses setting up and optimizing LinkedIn company and personal profiles, developing a content plan focusing on the "4Cs", and measuring performance. Key questions are outlined to help define channel vision, objectives, actions, tools, organization, and performance metrics for effective LinkedIn implementation and strategy.
Digital Space Consulting provides digital communication and marketing services. They have over 10 years of experience in content creation, social media, analytics and more. Their presentation discusses building a personal social media strategy and provides tips on platforms like LinkedIn, Facebook and Twitter. It emphasizes engaging with others, sharing useful content, and listening to conversations to build expertise and relationships.
DATA Inc. is a staffing and consulting company that has been in business for over 25 years. The presentation discusses how social media has changed hiring practices and how job seekers can leverage social networks like LinkedIn, Facebook, and Twitter to brand themselves and uncover hidden opportunities. It provides tips for job seekers on developing profiles, participating in groups, connecting with recruiters, and standing out online in a way that complements traditional job searching methods. The presentation also offers advice to recruiters on how to approach and utilize social media in their hiring practices.
MoreVisibility Social Media Bootcamp Linked In D.LeitchDanielle Leitch
The document provides an overview of tactics and techniques for maximizing the professional social media platform LinkedIn. It defines LinkedIn and its goals, reviews its history and growth, and outlines various applications and strategies for using LinkedIn, including networking, sharing knowledge, recruiting, advertising, references and referrals, and maximizing SEO benefits. Specific tips are provided for events, groups, searches, and analytics. The presentation aims to help users understand how to fully utilize LinkedIn's tools and features.
Building a professional digital profileLisa Harris
This document discusses building a professional digital profile and presence online. It notes that employers are increasingly using social media to evaluate candidates and that having an online presence can help one stand out. It recommends that students and job seekers create profiles on platforms like LinkedIn, maintain active social media accounts, develop blogs pulling in their online activities, and focus on developing digital literacy skills that are in high demand by employers. Maintaining an appropriate online presence requires long-term strategy and giving value to others through sharing and collaboration.
All professionals must plan their social media strategy. If you are not an active participant or knowledgeable about the world of social media, how will you respond to needs, stay current, and brand yourself offline? Is this approach possible or effective? Are you aware of how or if your organization uses social media analytics? Innovative businesses are always looking for new ways to encourage loyalty, build relationships, and respond to customer needs. Social media analytics gives organizations a snapshot of these needs with insights gained from online conversations. New technology has the capacity to capture customer information with remarkable power to impact and drive revenue. Social Media Analytics uses social listening and predictive analytic techniques that help corporations manage the brand and reputation of products and services. This workshop will increase your knowledge and awareness of social media analytics and explore new and innovative social media strategies that impact professional and business productivity.
Learning Outcomes: This workshop will explore effective tools, for building, interpreting and using social media to increase professional and corporate effectiveness
At the end of this workshop, participants will be able to:
a) Explore how social media helps corporation predict trends
b) Examine how information and data is analyzed
c) Identify which types of industries can benefit from social media analytics
d) Explore trends and innovation around social media for business outcomes and professional development
The Rayn Makers Linked In Presentation Uof Miami 32411 Surprise2raynmakers
A custom developed presentation assembled over a 6-month period with the University of Miami Graduate School and Executive MBA Courses Leaders obtained as an opportunity from one of South Florida\'s leading Retained Recruiters- a RAVING FAN of The RaynMakers. Testimonials available. DVD available. Ray is available for custom presentations and for BEGINNER, INTERMEDIATE and ADVANCED/EXPERT Sessions for a fee.
Digital Space Consulting presentation for LHH - Dallas, Texas. Digital marketing approach including social media, Facebook, Twitter, LinkedIn, SEO, content marketing, content strategy, market intelligence, social amplification, social listening, online media budget, and social strategy.
Presented to large audience of Arts College girls. Shared my Success Story using Social Media. Guided them how they can use social media and build business and Career.
The document provides an overview of a social media workshop presented by Intraprise Technologies LLC. The workshop aimed to help participants understand basic social media concepts, implications for professional use, and key features of Facebook, LinkedIn, and Twitter. Attendees were introduced to the presenters and their company, which provides management, technology, and accounting consulting services. The workshop then covered definitions of social media, its mainstream adoption, types of technologies, and potential benefits and risks of professional usage. Guided tours of Twitter, LinkedIn, and Facebook highlighted their purposes and interesting usage statistics.
Effectively Managing Your LinkedIn PresenceDavid Kearney
This document provides an overview of effectively managing your LinkedIn presence. It discusses LinkedIn as the largest professional network and outlines best practices for using the platform, including: having a complete professional profile with recommendations; engaging your network by following others, participating in discussions, and sharing content; and maximizing your presence through regular status updates and engagement. The presentation also highlights how companies can leverage their LinkedIn page to promote their brand and build relationships.
GSU Career Conference Global Marcoms Employ Linked In In Your Job SearchKelly Quattlebaum
Thank you to GSU and all of the students who attended my presentation at the GSU Career Conference 2011, Employ LinkedIn in Your Job Search. These are the slides I used during my presentation on LinkedIn. Enjoy!
LinkedIn Training Seminar - Vorian Agency - Bunbury, August 2014Vorian Agency
The document provides information about an upcoming LinkedIn training seminar to be held on August 20th, 2014 from 1:00pm to 3:00pm. It introduces the presenter, Matt Lynch from Vorian Agency, and provides details about his experience in online marketing, SEO, and working with travel companies. The document outlines the topics to be covered in the training, including creating and optimizing LinkedIn profiles and pages, building connections, using LinkedIn for job searching and recruiting, and best practices. Housekeeping details are also provided.
iWillPublish.com simplifies your publishing strategy for all types of publishing. Learn why LinkedIn offers some unique advantages over all other social networks for your business or book launch.
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This presentation covers social networking worldwide and was delivered on October 7, 2011 as part of the Small Business Development Center\'s ExportGA Program with The University of Georgia. The presentation was created and delivered by social media trainer and public speaker Kelly Quattlebaum, president of Global Marcoms, in Atlanta, Georgia.
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Global Marcoms Social Media Final040810
1. Using Social
Networking to Launch &
Enhance Your Career
+1 404 790 5005
kelly.quattlebaum@globalmarcoms.com
Kelly Quattlebaum
www.globalmarcoms.com
www.facebook.com/globalmarcoms President, Global Marcoms
www.twitter.com/globalmarcoms
http://www.linkedin.com/companies/global-marcoms
2. About Global Marcoms
• An international consulting company that
works with small to midsized businesses and
global corporations to provide support for:
Social Media
Marketing
PR & Communications
Business Development
Sales
(c) Global Marcoms 2010 - All rights reserved
2
3. Agenda
• Social Networking Defined
• LinkedIn
• Facebook
• Twitter
• HR and Social Media
• Search Engine Optimization (SEO/SMO)
(c) Global Marcoms 2010 - All rights reserved
3
4. Social Networking
• Definition: Social Networking (Social
Media) is ...
Andrea Kaplan and Michael Haenlein define social
media as "a group of Internet‐based applications
that build on the ideological and technological
foundations of Web 2.0, and that allow the
creation and exchange of user‐generated
content.”
User Generated Content
(c) Global Marcoms 2010 - All rights reserved
4
5. LinkedIn
• LinkedIn is a business‐oriented social networking site
for professional networking
60 million users in more than 200 countries
Post a professional resume
Recommendations from peers, clients, employers
‐ Number of recommendations improves SEO
• Originally designed ONLY to connect those you know
• Open networking shifted focus from only known,
trusted contacts, to a broader, global reach
Increasing First level connections allows you to build an
expansive network
(c) Global Marcoms 2010 - All rights reserved
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6. Profiles
• Personal Profile
• Company Profile (Sole Proprietorships, Entrepreneurs)
Company background information
Statistics, list of current and former employees
• Features and applications
Link to Web sites, blogs, Facebook, Twitter
Embed video and blogs, reading lists and other apps in
profile
• Customized link directly to public profile
www.linkedin.com/in/kellyquattlebaum
(c) Global Marcoms 2010 - All rights reserved
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8. Expand Your Network
• Join Groups
Toplinked.com (Open Networkers), 81k+
LION500.com (Open Networkers), 28k+
LION Worn with Pride!, 19k+
Executive Suite (ExecuNet), 181k+
‐ Executives and recruiters, NOT open networking group
• Connect to open networkers (LION, Toplinked)
• Send invites to toplinked.com
Invite top 50
• Update contact settings or summary with email
kelly.quattlebaum [at] globalmarcoms [dot] com
• Add LION or Toplinked to headline
(c) Global Marcoms 2010 - All rights reserved
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9. Targeting Employers
• Identify potential job opportunities
Job search
‐ Keyword, Job title, Company, Location
• Prepare for interviews
Review company profile
Identify hiring manager, familiarize yourself with
background, interests
Connect to open neworkers within the target company
• Join professional groups in related field or industry
Start discussions
Answering questions will position you as an expert
Create and run virtual events
‐ www.freeconferencecall.com
(c) Global Marcoms 2010 - All rights reserved
9
10. Related Sites
• Listing your information on multiple sites helps hiring
managers and HR professionals find you:
www.xing.com
‐ Comparable to LinkedIn
www.plaxo.com
‐ Contact information, address book
www.zoominfo.com
‐ Profile, search people and companies
www.ning.com
‐ Customizable social networks based on shared interests
(c) Global Marcoms 2010 - All rights reserved
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11. Facebook
• Facebook is a social networking site with more than
400 million users worldwide
comScore and Compete.com rank Facebook as the most
used social network by monthly unique visitors and active
users
• More social in nature, great for more personal
communication
Share pictures, video, text, applications
• Pages for companies, profile more personal
Pages customized with 25 or more fans
‐ www.facebook.com/username
(c) Global Marcoms 2010 - All rights reserved
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12. Facebook for Job Seekers
• Become a fan of target company’s page
Connect to hiring managers with caution – most use
Facebook for personal connections with friends and family
• Invite friends to join professional events
Friends can share your events and content on their walls
• Join groups related to your industry, interests
• Be judicious about your wall posts
Remember: It is possible for a future employer to see your
posts
Use good judgment, or use privacy settings to your favor
Monitor the content of your page
‐ Tagged photos and other content
(c) Global Marcoms 2010 - All rights reserved
12
13. Twitter
• Twitter is a social networking and microblogging
service
Tweet = 140 characters sent to others via SMS technology
• Share expertise
Position as expert
• Share tips, announce events, news items, etc
• Retweets act like viral marketing
Spread from individual to individual through their network
• Profile description improves SEO
Images with text appear in Search Engines
(c) Global Marcoms 2010 - All rights reserved
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14. Tweets for Peeps
• Reminder: Once you tweet it, you can’t delete it
Can delete tweet, but you don’t know who has already
seen it
‐ Be positive!
Tweets can be private or public
‐ Private will only be seen by your followers, not those looking for
you
‐ Create separate profile for public, professional tweets
• Use tweets to share your knowledge and wisdom
• Follow companies of interest
• Tweets can driver traffic to your Web site, blog,
LinkedIn, Facebook or other online content
(c) Global Marcoms 2010 - All rights reserved
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15. Twitter Apps
• Tweetdeck
Manage multiple accounts, search tweet content, track topics of interest
Locate prospects and partners by researching profiles, tweets
Links with Bit.ly for additional content
‐ Bit.ly – short URLs with tracking capabilities, photo and videos
Facebook and LinkedIn account updates
• Hootsuite
Manage multiple accounts, search tweet content, track topics of interest
Integrates with LinkedIn, Facebook and WordPress
‐ Facebook Page updates
Links with Ow.ly for pics and docs
‐ Ow.ly – short URLs for Web content, documents and images
Schedule upcoming Tweets for events or announcements
• Socialoomph
Facebook, Twitter, Blogs
Auto responses to new followers
Many other features, including scheduling and automation
(c) Global Marcoms 2010 - All rights reserved
15
16. We take the guesswork
out of finding a job
• Proven system that has helped over 250,000 job
seekers
• Your own professional career coach
• 10 simple complete steps (over 70 short videos)
• “Edutaining”…Your own personalized virtual office
• Tracking and follow‐up system
• Only $24.95 to enhance your career NOW
• Guarantee…..(Nothing to loose, everything to gain)
www.jobs4gradsnow.com wwww.jobs4allnow.com
(c) Global Marcoms 2010 - All rights reserved
16
17. HR and Social Media
• How are HR professionals using Social Media?
Toolbox.com/PJA survey1 revealed that:
‐ HR pros consume Social Media content more than editorial and
vendor content
‐ CNNmoney2: “active participation in social media is an important
component of the HR job role”
Approximately half of all employers (HR pros) use Social
Networking to screen potential employees3
‐ 35% have not hired an applicant due to questionable online
content
• What Social Media tools to HR pros use most?
LinkedIn, Facebook and Twitter (respectively)4
1. http://bit.ly/ctEw2F 2. http://bit.ly/bGHRqQ 3. http://bit.ly/aU68tt 4. http://bit.ly/cj50o3
(c) Global Marcoms 2010 - All rights reserved
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18. SEO and SMO
• Search Engine Optimization
Improves results in search engines (i.e. Google)
Allows HR and hiring managers to find you
• Social Media Optimization
Improves results in search engines
Increases ability to locate you or your company
Drive traffic to Web content via social media
(c) Global Marcoms 2010 - All rights reserved
18
19. SEO and SMO
LinkedIn
Twitter
www.plaxo.com
Amazon.com Reviews
(c) Global Marcoms 2010 - All rights reserved
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20. SEO and SMO
Web site
Twitter
Facebook
LinkedIn
(c) Global Marcoms 2010 - All rights reserved
20
21. Summary
• Social Networking and Social Media are
excellent resources to launch your career
• Position yourself as a professional, leader
• Identify prospective employers
• Go into your next interview well‐armed with
information
• Let HR pros and hiring managers find you
(c) Global Marcoms 2010 - All rights reserved
21
22. Upcoming Event
• LinkedIn: Maximizing Your Network
Hands‐on LinkedIn training
Enhance your profile
Business Development Techniques
Expand your network
• Friday, April 30, 2010, 8:30 am – 10:30 am
The Georgian Club, Atlanta, GA
Cost: $25, includes breakfast
• Email kelly.quattlebaum@globalmarcoms.com for
more info, or visit http://bit.ly/LI032610
(c) Global Marcoms 2010 - All rights reserved
22
23. Using Social
Networking to Launch &
Enhance Your Career
+1 404 790 5005 Thank You!
kelly.quattlebaum@globalmarcoms.com
www.globalmarcoms.com
www.facebook.com/globalmarcoms Kelly Quattlebaum
www.twitter.com/globalmarcoms
http://www.linkedin.com/companies/global-marcoms
President, Global Marcoms
www.twitter.com/kquattlebaum
www.kellyquattlebaum.com
http://www.linkedin.com/in/kellyquattlebaum