Social media ads might look the same, but they can be optimised for all types of objectives - reach, sales, video views, traffic and more. In this presentation you'll find out what types of ad suits your business the best.
7 ways to monetize your wordpress websiteMark Tune
This document outlines 7 ways to monetize a WordPress site: 1) Services like tutoring or product reviews; 2) Affiliate marketing by promoting others' products and earning commissions; 3) Info products such as ebooks or online courses; 4) Membership sites with paid content; 5) Ecommerce by selling your own products; 6) Advertising through Google AdSense or ad networks; 7) Community features like paid forums or mastermind groups. Specific examples are provided for each monetization strategy, and it concludes with an example of a blog earning over $1 million per month through a membership site, courses, and affiliate promotions.
This document provides tips for small business owners to generate quality leads themselves without a marketing or sales team. It recommends establishing a strong web presence through a business website, adding value by providing useful content, gathering customer information through online forms, advertising on Facebook and Google, using social media, partnering with complementary businesses, and asking for referrals from happy customers.
The document discusses remarketing and retargeting advertising strategies. It explains that remarketing involves installing a cookie on a user's browser when they visit a website so that the website can then display ads to that user on other sites and in search results. This increases the chances that the user will see the ad multiple times and eventually return to the original website. The document breaks down the remarketing process into four steps - a user visits the site, the site installs a cookie, the cookie prompts retargeted ads, and hopefully the user then visits the site again.
\'3 Online Anchors Every Business Needs\' was written to streamline the process for entrepreneurs and business owners to establish an internet presence, brand and following quickly and correctly.
I will create landing page sales funnel squeeze page by elementorwebsamiul
This freelancer offers web development services including creating high quality landing pages, sales pages, and sales funnels using Elementor and WordPress. With over 3 years of experience designing over 100 live projects, they can help businesses grow by designing clean, responsive landing pages that convert visitors into customers through features like payment gateways and social media integration.
How to leverage facebook for your businessJanina Lear
This document provides tips and reasons for why Facebook is a good platform for businesses. It highlights that Facebook has over 1.28 billion users, allows businesses to build communities and stay connected with customers for free or at low cost. It provides guidance on claiming a vanity URL for a professional look, adding social media buttons to websites, understanding audiences, and creating engaging posts and tabs. The document also discusses using images and calls to action on timelines, and connecting other social profiles like Instagram and mailing lists. It offers recommendations for advertising objectives and types of ads to reach goals.
Make your website the center of your online universe - Word Camp Wilmington 2017Jeremy LeRay
The document discusses how a website should be treated as the central hub and home base for a business's online presence. It emphasizes that a website is fully controlled by the business owner, unlike social media platforms which can change or disappear. The document recommends using the website to provide great content and tell the business's unique story, while also using email marketing, social media, and offline networking to drive people back to the website. It stresses the importance of a responsive design for mobile users and measuring website usage with analytics.
7 ways to monetize your wordpress websiteMark Tune
This document outlines 7 ways to monetize a WordPress site: 1) Services like tutoring or product reviews; 2) Affiliate marketing by promoting others' products and earning commissions; 3) Info products such as ebooks or online courses; 4) Membership sites with paid content; 5) Ecommerce by selling your own products; 6) Advertising through Google AdSense or ad networks; 7) Community features like paid forums or mastermind groups. Specific examples are provided for each monetization strategy, and it concludes with an example of a blog earning over $1 million per month through a membership site, courses, and affiliate promotions.
This document provides tips for small business owners to generate quality leads themselves without a marketing or sales team. It recommends establishing a strong web presence through a business website, adding value by providing useful content, gathering customer information through online forms, advertising on Facebook and Google, using social media, partnering with complementary businesses, and asking for referrals from happy customers.
The document discusses remarketing and retargeting advertising strategies. It explains that remarketing involves installing a cookie on a user's browser when they visit a website so that the website can then display ads to that user on other sites and in search results. This increases the chances that the user will see the ad multiple times and eventually return to the original website. The document breaks down the remarketing process into four steps - a user visits the site, the site installs a cookie, the cookie prompts retargeted ads, and hopefully the user then visits the site again.
\'3 Online Anchors Every Business Needs\' was written to streamline the process for entrepreneurs and business owners to establish an internet presence, brand and following quickly and correctly.
I will create landing page sales funnel squeeze page by elementorwebsamiul
This freelancer offers web development services including creating high quality landing pages, sales pages, and sales funnels using Elementor and WordPress. With over 3 years of experience designing over 100 live projects, they can help businesses grow by designing clean, responsive landing pages that convert visitors into customers through features like payment gateways and social media integration.
How to leverage facebook for your businessJanina Lear
This document provides tips and reasons for why Facebook is a good platform for businesses. It highlights that Facebook has over 1.28 billion users, allows businesses to build communities and stay connected with customers for free or at low cost. It provides guidance on claiming a vanity URL for a professional look, adding social media buttons to websites, understanding audiences, and creating engaging posts and tabs. The document also discusses using images and calls to action on timelines, and connecting other social profiles like Instagram and mailing lists. It offers recommendations for advertising objectives and types of ads to reach goals.
Make your website the center of your online universe - Word Camp Wilmington 2017Jeremy LeRay
The document discusses how a website should be treated as the central hub and home base for a business's online presence. It emphasizes that a website is fully controlled by the business owner, unlike social media platforms which can change or disappear. The document recommends using the website to provide great content and tell the business's unique story, while also using email marketing, social media, and offline networking to drive people back to the website. It stresses the importance of a responsive design for mobile users and measuring website usage with analytics.
Facebook Ads: Is Your Website Ready to Convert Cold Traffic?Jenna Curry
New to Facebook Advertising? Been unsuccessful in the past? Looking to level up what you're already doing? Discover the capabilities using Facebook Advertising for lead generation and sales for your own business and your clients. Leave with a checklist of tools and best practices every digital marketer should implement into their website and landing pages to increase conversions.
The world of digital marketing, in fact the whole job market, can be daunting. For most graduates starting out in the world of work the career path may not be clear. Well hopefully this blog can open your eyes to job prospects within the industry or how you may best use social media marketing for your enterprise.
This presentation was originally given to graduate
How to start an online business with less than 10 eurHelvijs Smoteks
This document provides steps and strategies for building a successful e-commerce business selling all-over-print t-shirts, including setting up an online shop with WordPress and WooCommerce, finding products from AliExpress, and getting customers through affiliates, online newsletters, and Instagram influencers. The key steps outlined are to buy a domain and server, install WordPress, add products and customize a theme, and then focus on getting customers by finding where your target audience spends time online and creating appealing affiliate and influencer marketing campaigns.
Learn the basic steps on how to create your own Facebook Page.
Pages are for businesses, brands, organizations and public figures to share their stories and connect with people. Like profiles, Pages can be customized with stories, events and more. People who like or follow a Page can get updates in News Feed.
Mobi Cash Cyclone - Lead Generation Session 1Squeeze Mobi
Lead generation session shows you how you are going to get leads quickly and to make them regular customers.
Know more information about Mobi Cash Cyclone, here's the link to the salespage: http://www.warriorforum.com/warrior-special-offers-forum/691626-mobi-cash-cyclone-clone-sell-595-20-minutes.html
An e-commerce website allows buyers and sellers to transact online by displaying products for sale, collecting customer information including payment details, processing payments, and shipping purchased goods. Setting up an e-commerce site requires learning how to add products and categories, edit prices, create coupons, promote offers with banners, and modify payment gateways. Training workshops and memberships are offered to teach people how to manage their own online store through a website.
Creating mobile sites takes a lot of time and closing deals also needs not only showing how good you can make your client's site but by also letting them feel the pain of knowing how bad their site looks like compared to their competitor's site.
Templates used in the presentation are from the Mobile Treasure Island: http://www.forumspecialoffers.com/showthread.php?725-Mobile-Treasure-Island-Expat-on-Tropical-Beach-Makes-500-in-40-Min-Proof#.UrzaHYVl8Xg
Super Local Biz Social Media Marketing (SMM)!rlmosca
The document is an agenda for a marketing seminar that discusses strategies for getting online visibility and traffic, including using social media platforms like Twitter and YouTube. It emphasizes building an email list to generate repeat customers and passive income. The seminar leader offers various online marketing packages and consultations to help businesses with their internet presence and sales.
Mannix marketing webinar facebook pages for business 101 - 2.13.13Mannix Marketing, Inc.
This document provides tips and strategies for businesses to create and manage an effective Facebook page. It discusses setting up the page, adding cover and profile images, filling out important page information like mission and products. It also offers guidance on engaging customers through posts, being responsive to comments, highlighting and pinning important posts, and promoting the page on other materials like business cards and websites. The goal is to use Facebook strategically as a social network to connect with customers and increase awareness of the business.
The number one thing that your home page must do for you is convert visitorsmorenews222
The document discusses how to build an effective home page that converts visitors into leads and subscribers. It recommends keeping the home page simple with minimal text and a clear call to action. The top area above the fold should be used for the opt-in form rather than extensive branding. Adding a short, personality-filled video can also help conversions if it is placed prominently on the page. Testing and tweaking the home page design is important to improve conversion rates over time.
This document provides guidance on using Facebook for business purposes such as advertising and promoting products or services. It outlines how to establish goals for a Facebook business page, create compelling content, target specific audiences, and create or boost ads and posts. Key recommendations include identifying target markets, regularly posting engaging photos and videos, using offers to drive foot traffic, and monitoring ad performance and budgets.
The document discusses digital marketing and how to effectively target customers online. It provides an overview of digital marketing, explains how to use key digital marketing channels like social media, search, email, and more to reach customers, get them to act by clicking on ads or visiting a website, convert them into customers through purchases or signups, and continue engaging customers after their initial purchase. The presentation outlines the digital marketing funnel and best practices for each stage from reach to engagement. It also discusses different digital marketing channels and how to use them for goals like reach, action, conversion, and engagement.
This document provides an overview of Facebook advertising and boosting posts. It discusses Facebook's large user base and time spent on the platform. It then covers establishing advertising goals, identifying target audiences, creating compelling content, and reaching the right people. It explains how to set up ads, boost posts, and analyze performance. The document provides guidance on video capabilities, tools for page admins, and contact information.
LinkedIn removing Products & Services from your company pageHootsuite Media Inc.
Here is the article I published on LinkedIn following the announcement of LinkedIn removing the Products & Services facility from your company page.
Plus why I think this is a positive and not negative move forward for you and your company.
Here is the link for the interactive article - http://ow.ly/uWaNI
Affiliate marketing is recommended for those with small startup capital because it has low costs to get started. With about $10 initially and $10 per month, one can create a basic website and begin affiliate marketing. While income may not be substantial in the first 3-6 months, it is a good way to earn extra money or start an online business. Affiliate marketing involves promoting other companies' products and services for a commission. Marketers provide value to customers through reviews, tutorials and other content on their website or blog to drive sales.
How to Plug a Leaky Sales Funnel With Facebook RetargetingDigital Marketer
This document discusses how to use Facebook retargeting to plug leaks in a sales funnel. It explains how website custom audiences allow dynamic retargeting of people who visited certain pages but not others to remind them to take the next step. Retargeting ads are shown for people who took the lead magnet but not the tripwire, and those who bought the tripwire but not the core offer. By retargeting abandoned visitors, up to 20% more people can be moved through the funnel to increase sales.
Mobile App Entrepreneur - A Practical Lessons Vijay_30071977
Hello and Welcome to the course ‘Mobile App Entrepreneur – A Practical Lessons’. In this course, you will learn about the basics of all the areas associated with mobile app development, right from idea conceptualization to production release of the app and perform post-production activities. This course is divided into three stages, Pre-Production, Production and Post-Production. You might have seen courses focusing on only one topic where you have no clue of things to take care before and after topic you just learned. Hence, I have come up with this comprehensive course, where I would touch base on all the areas of Mobile App development, which are very much essential in becoming successful as a mobile app entrepreneur. Having said that, you will be learning various different topics in this course. Pre-Production Activities 1. Conceptualization of Idea or How to test a Business Idea 2. Outsourcing vs In sourcing 3. Deciding iOS, Android, Windows or All 4. Pricing Models 5. NDA (Non-Disclosure Agreement)
The document discusses potential marketing strategies for a company called Inboundify. It includes a list of possible taglines and then discusses ideas for executing a marketing campaign, including using social media platforms like Twitter, Instagram, Facebook, LinkedIn, and Tumblr. It also suggests reaching local customers through events and flyers. Paid search advertising on Google AdWords is recommended. Providing video tutorials and interactive guides is suggested to help new customers learn to use Inboundify's services. Emphasizing free technical support and a "step-by-step" approach is advised to appeal to less tech-savvy target markets.
A Facebook page allows businesses, organizations, and celebrities to create a public profile on Facebook. Creating a Facebook page is free and provides several benefits, including increased exposure to potential customers, gathering leads through email addresses, lower marketing expenses, and the ability to target specific audiences. The tutorial provides step-by-step instructions for making a Facebook page, which involves choosing a page type, filling out information, uploading a profile photo and cover photo, creating a username, adding a description, and inviting friends to like the page. Maintaining an active Facebook page can help build brand loyalty and increase web traffic and SEO.
Facebook Ads: Is Your Website Ready to Convert Cold Traffic?Jenna Curry
New to Facebook Advertising? Been unsuccessful in the past? Looking to level up what you're already doing? Discover the capabilities using Facebook Advertising for lead generation and sales for your own business and your clients. Leave with a checklist of tools and best practices every digital marketer should implement into their website and landing pages to increase conversions.
The world of digital marketing, in fact the whole job market, can be daunting. For most graduates starting out in the world of work the career path may not be clear. Well hopefully this blog can open your eyes to job prospects within the industry or how you may best use social media marketing for your enterprise.
This presentation was originally given to graduate
How to start an online business with less than 10 eurHelvijs Smoteks
This document provides steps and strategies for building a successful e-commerce business selling all-over-print t-shirts, including setting up an online shop with WordPress and WooCommerce, finding products from AliExpress, and getting customers through affiliates, online newsletters, and Instagram influencers. The key steps outlined are to buy a domain and server, install WordPress, add products and customize a theme, and then focus on getting customers by finding where your target audience spends time online and creating appealing affiliate and influencer marketing campaigns.
Learn the basic steps on how to create your own Facebook Page.
Pages are for businesses, brands, organizations and public figures to share their stories and connect with people. Like profiles, Pages can be customized with stories, events and more. People who like or follow a Page can get updates in News Feed.
Mobi Cash Cyclone - Lead Generation Session 1Squeeze Mobi
Lead generation session shows you how you are going to get leads quickly and to make them regular customers.
Know more information about Mobi Cash Cyclone, here's the link to the salespage: http://www.warriorforum.com/warrior-special-offers-forum/691626-mobi-cash-cyclone-clone-sell-595-20-minutes.html
An e-commerce website allows buyers and sellers to transact online by displaying products for sale, collecting customer information including payment details, processing payments, and shipping purchased goods. Setting up an e-commerce site requires learning how to add products and categories, edit prices, create coupons, promote offers with banners, and modify payment gateways. Training workshops and memberships are offered to teach people how to manage their own online store through a website.
Creating mobile sites takes a lot of time and closing deals also needs not only showing how good you can make your client's site but by also letting them feel the pain of knowing how bad their site looks like compared to their competitor's site.
Templates used in the presentation are from the Mobile Treasure Island: http://www.forumspecialoffers.com/showthread.php?725-Mobile-Treasure-Island-Expat-on-Tropical-Beach-Makes-500-in-40-Min-Proof#.UrzaHYVl8Xg
Super Local Biz Social Media Marketing (SMM)!rlmosca
The document is an agenda for a marketing seminar that discusses strategies for getting online visibility and traffic, including using social media platforms like Twitter and YouTube. It emphasizes building an email list to generate repeat customers and passive income. The seminar leader offers various online marketing packages and consultations to help businesses with their internet presence and sales.
Mannix marketing webinar facebook pages for business 101 - 2.13.13Mannix Marketing, Inc.
This document provides tips and strategies for businesses to create and manage an effective Facebook page. It discusses setting up the page, adding cover and profile images, filling out important page information like mission and products. It also offers guidance on engaging customers through posts, being responsive to comments, highlighting and pinning important posts, and promoting the page on other materials like business cards and websites. The goal is to use Facebook strategically as a social network to connect with customers and increase awareness of the business.
The number one thing that your home page must do for you is convert visitorsmorenews222
The document discusses how to build an effective home page that converts visitors into leads and subscribers. It recommends keeping the home page simple with minimal text and a clear call to action. The top area above the fold should be used for the opt-in form rather than extensive branding. Adding a short, personality-filled video can also help conversions if it is placed prominently on the page. Testing and tweaking the home page design is important to improve conversion rates over time.
This document provides guidance on using Facebook for business purposes such as advertising and promoting products or services. It outlines how to establish goals for a Facebook business page, create compelling content, target specific audiences, and create or boost ads and posts. Key recommendations include identifying target markets, regularly posting engaging photos and videos, using offers to drive foot traffic, and monitoring ad performance and budgets.
The document discusses digital marketing and how to effectively target customers online. It provides an overview of digital marketing, explains how to use key digital marketing channels like social media, search, email, and more to reach customers, get them to act by clicking on ads or visiting a website, convert them into customers through purchases or signups, and continue engaging customers after their initial purchase. The presentation outlines the digital marketing funnel and best practices for each stage from reach to engagement. It also discusses different digital marketing channels and how to use them for goals like reach, action, conversion, and engagement.
This document provides an overview of Facebook advertising and boosting posts. It discusses Facebook's large user base and time spent on the platform. It then covers establishing advertising goals, identifying target audiences, creating compelling content, and reaching the right people. It explains how to set up ads, boost posts, and analyze performance. The document provides guidance on video capabilities, tools for page admins, and contact information.
LinkedIn removing Products & Services from your company pageHootsuite Media Inc.
Here is the article I published on LinkedIn following the announcement of LinkedIn removing the Products & Services facility from your company page.
Plus why I think this is a positive and not negative move forward for you and your company.
Here is the link for the interactive article - http://ow.ly/uWaNI
Affiliate marketing is recommended for those with small startup capital because it has low costs to get started. With about $10 initially and $10 per month, one can create a basic website and begin affiliate marketing. While income may not be substantial in the first 3-6 months, it is a good way to earn extra money or start an online business. Affiliate marketing involves promoting other companies' products and services for a commission. Marketers provide value to customers through reviews, tutorials and other content on their website or blog to drive sales.
How to Plug a Leaky Sales Funnel With Facebook RetargetingDigital Marketer
This document discusses how to use Facebook retargeting to plug leaks in a sales funnel. It explains how website custom audiences allow dynamic retargeting of people who visited certain pages but not others to remind them to take the next step. Retargeting ads are shown for people who took the lead magnet but not the tripwire, and those who bought the tripwire but not the core offer. By retargeting abandoned visitors, up to 20% more people can be moved through the funnel to increase sales.
Mobile App Entrepreneur - A Practical Lessons Vijay_30071977
Hello and Welcome to the course ‘Mobile App Entrepreneur – A Practical Lessons’. In this course, you will learn about the basics of all the areas associated with mobile app development, right from idea conceptualization to production release of the app and perform post-production activities. This course is divided into three stages, Pre-Production, Production and Post-Production. You might have seen courses focusing on only one topic where you have no clue of things to take care before and after topic you just learned. Hence, I have come up with this comprehensive course, where I would touch base on all the areas of Mobile App development, which are very much essential in becoming successful as a mobile app entrepreneur. Having said that, you will be learning various different topics in this course. Pre-Production Activities 1. Conceptualization of Idea or How to test a Business Idea 2. Outsourcing vs In sourcing 3. Deciding iOS, Android, Windows or All 4. Pricing Models 5. NDA (Non-Disclosure Agreement)
The document discusses potential marketing strategies for a company called Inboundify. It includes a list of possible taglines and then discusses ideas for executing a marketing campaign, including using social media platforms like Twitter, Instagram, Facebook, LinkedIn, and Tumblr. It also suggests reaching local customers through events and flyers. Paid search advertising on Google AdWords is recommended. Providing video tutorials and interactive guides is suggested to help new customers learn to use Inboundify's services. Emphasizing free technical support and a "step-by-step" approach is advised to appeal to less tech-savvy target markets.
A Facebook page allows businesses, organizations, and celebrities to create a public profile on Facebook. Creating a Facebook page is free and provides several benefits, including increased exposure to potential customers, gathering leads through email addresses, lower marketing expenses, and the ability to target specific audiences. The tutorial provides step-by-step instructions for making a Facebook page, which involves choosing a page type, filling out information, uploading a profile photo and cover photo, creating a username, adding a description, and inviting friends to like the page. Maintaining an active Facebook page can help build brand loyalty and increase web traffic and SEO.
Digital Marketing Techniques and esteemed players in chandigarh region.In this PPT, you will find Digital Marketting Techniques/ Internet Marketting /Online Marketing Platforms such as Search Engine Marketing,Pay Per Click Marketing,Social Media Marketing,Social Media Optimization,Affiliate Marketting,Ecommerce Marketting etc which ultimately help you to understand the Online Marketing Plan better. Not just this, this slide will also help you in sorting few key players in digital marketing field in chandigarh/Panchkula/Mohali region.
Facebook ads accounts allow businesses to advertise on Facebook and connect with customers. They provide targeted ads, multiple user access, and the ability to have multiple accounts. Buying Facebook ads accounts helps businesses promote their brand, gain website traffic, increase page likes, and take advantage of Facebook's large user base in a cost-effective way. Expert sellers are needed to properly create and manage Facebook ads accounts.
Applying technology to jumpstart your sales v092311Amy Larrimore
The document discusses how businesses can use technology and digital marketing strategies to boost their marketing efforts. It covers topics like search engine optimization, social media marketing, content marketing, email marketing, and customer relationship management tools. The overall message is that applying these digital marketing techniques can help businesses get more customers, build relationships, and measure their marketing results more effectively.
Affiliate marketing is recommended for those with small startup capital or wanting to earn extra income because it has low costs to get started and allows flexibility to work full-time elsewhere. Though income may not be substantial for 3-6 months, affiliate marketing involves promoting other companies' products through blogs and websites for a commission, requiring minimal costs and responsibilities beyond marketing efforts to drive traffic. Success comes from choosing topics of interest, creating valuable content, using email and social media to build an audience, and applying consistent learning and effort over time.
Attracting business from around the world using the internetGlobal Magnet
Learn about some of the key concepts and trends in digital marketing today, including how to use Google, Facebook, YouTube, Twitter, LinkedIN and some of the new ‘social media stars’ like Pinterest and many more to generate MORE business for YOUR business.
The workshop was aimed at SMEs wanting to learn more about the myriad of options online to acquire new customers and discover business opportunities both LOCALLY and GLOBALLY.
If you are serious about keeping your business competitive in the digital age, you could not afford to miss this presentation.
Social Media is one of the most effective communication and advertising channels. But
cutting through the noise can be challenging, and often, marketers must use paid social
marketing strategies to amplify their message in social platforms.
David Harrison discusses effective digital marketing strategies for websites. A successful site should attract visitors through search engine optimization, pay-per-click advertising, social media, banners, and offline marketing. It should then convert visitors into customers by giving them a reason to take action. The site needs to fulfill customer needs and retain customers by staying in contact through email, blog posts, and offers. Getting all four steps - attract, convert, fulfill, and retain - right is key to maximizing a site's potential.
2018: A Fresh (Social Media) Start to your Food/Drink Business in 2018 with t...sixtwo digital
Colm Hanratty provides 13 tips for using social media effectively in the food and drink business in 2018. The tips include being human in posts, sharing engaging content at the right times, using analytics to track performance, scheduling ads appropriately, leveraging Facebook audiences, owning accounts on all major platforms, avoiding like/share contests, having an editor to check for errors, being entertaining in posts, using free analytics tools, sharing purple cow imagery that stands out, and creating content that engages, inspires, entertains and educates audiences.
How to break through the noise with your content marketing and social media m...sixtwo digital
Since we are in a time when it seems every brand and business is engaging in some sort of content marketing, getting your content noticed is increasingly popular. This presentation looks at ways to break through all the noise online and get noticed.
Driving UGC on social media platforms - WYSTC 2015sixtwo digital
While social networks like Facebook and Instagram give businesses in the travel industry a platform to broadcast their messages to endless amounts of potential customers, the most influential publishers when it comes to your product are the customer themselves- you just need to know how to get them to publish content featuring your product.
This workshop will look at different tactics and strategies to turn your customers into walking, online publishing advocates for your business. Find out what channels are the most effective, how to leverage content already being published and how to generate more content to be shared in the future.
14 practical social media tips and key takeaways for 2016sixtwo digital
Social media is a very powerful tool when it comes to marketing your business, but you need to know how to use the right tools the right way.
This workshop will offer practical tips and key takeaways to help you improve your current social media strategy. It will look at strategies to implement, tools you should be using and more helpful hints.
What you need to know about Facebook advertising - WYSTC 2015sixtwo digital
If you don’t know what you’re doing when it comes to Facebook advertising you can be faced with information overload. Should you boost posts to your existing fans or to new ones? Do Facebook Offers really work? How can I track the ROI?
This workshop will look at the various types of Facebook advertising products available to you, when to use them, how to target customers and more. A step-by-step guide to creating a Facebook Ad Campaign will be offered.
What you need to know about Instagram - WYSTC 2015sixtwo digital
Along with Twitter and Facebook, Instagram is the most popular social network out there. Every business, especially business to consumer businesses, should have a presence there. In this presentation you'll find out tips for creating a strategy, some free tools and more.
Using content and social media to grow your business - Digital DNAsixtwo digital
Recently I was invited to speak at the tourism day at Digital DNA - a digital marketing conference in Belfast. I spoke about how you can use content and social media to grow your business and gave some general tips also.
Building Effective Blogger Relationships: A 12 Month Plansixtwo digital
Bloggers can offer statistics that journalists and traditional media can't - page views, unique visitors, reach for Facebook posts, YouTube views and more. Not only that, but they can offer them at different stages over a 12 month period, once the content is 'evergreen'. But not many brands are looking for right statistics.
This presentation shows travel brands how to build the perfect brand-blogger relationship, from the stages of finding the right bloggers to work with, to 12 months after the blogger has used a brand's product/stayed in their property/visited a destination.
The presentation includes:
- How to find the right bloggers
- How to show ROI up to 12 months after collaborating
- How to make sure bloggers share content the right way on the different social channels
- How to track reach across different social channels - Google Plus, Instagram, Facebook, Twitter, Blog
- How to decipher whether a brand-blogger relationship should be a once-off collaboration or a longer one
- How to be innovative with bloggers
- Much more...
Welcome to our captivating YouTube channel, where the past comes alive with intriguing history, fascinating fun facts, and inspiring motivational content. Join us on a journey through time as we unravel the mysteries of the past, share delightful nuggets of knowledge, and ignite the spark of motivation within you. Get ready to explore the depths of history, uncover hidden gems of information, and embark on a quest for personal growth and inspiration. Subscribe now for a blend of education, entertainment, and empowerment that will leave you enlightened and uplifted after every video.
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Using Playlists to Increase YouTube Watch TimeSocioCosmos
Discover how to use playlists to keep viewers engaged and increase your watch time.
https://www.sociocosmos.com/product-category/youtube/youtube-comments/
TACKLING ILLEGAL LOGGING: PROBLEMS AND CHALLENGESAJHSSR Journal
ABSTRACT: Illegal logging poses significant environmental, economic, and social challenges worldwide. This
research explores the problems associated with illegal logging in the present and future, shedding light on the
multifaceted nature of this issue and the accompanying challenges faced by governments, organizations, and
communities. The study employs a comprehensive literature review to analyze the current state of illegal
logging, its causes, and its consequences. It examines the environmental impact of deforestation, including
biodiversity loss, habitat degradation, and climate change. The researchers identify the challenges faced in
combating illegal logging in the present and anticipate future obstacles. It considers illegal logging networks'
complex and elusive nature, the limited enforcement capacity, and the need for international cooperation and
coordination. The study also examines the adoption and effectiveness of policies, regulations, and technological
advancements in curbing illegal logging practices in Davao City.
Keywords -Problems and Challenges, Cultural Disruptions, Anticipate future problems.
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CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...AJHSSR Journal
ABSTRACT: Security plays an important role in human life and endeavors. Securing information and
disseminating are critical challenges in the present day. This study aimed at identifying innovative technologies
that aid cybercrimes and can constitute threats to cybersecurity in North Central (Middle Belt) Nigeria covering
its six States and the FCT Abuja. A survey research design was adopted. The researchers employed the use of
Google form in administering the structured questionnaire. The instruments were faced validated by one expert
each from ICT and security. Cronbach Alpha reliability Coefficient was employed and achieved 0.83 level of
coefficient. The population of the study was 200, comprising 100 undergraduate students from computer science
and Computer/Robotics Education, 80 ICT instructors, technologists and lecturers in the University and
Technical Colleges in the Middle Belt Nigeria using innovative technologies for their daily jobs and 20 officers
of the crime agency such as: Independent Corrupt Practices Commission (ICPC) andEconomic and Financial
Crimes Commission (EFCC). Three research purposes and questions as well as the hypothesis guided the study
on Five (5) point Likert scale. Data collected were analyzed using mean and standard deviation for the three
research questions while three hypotheses were tested using t-test at 0.05 level of significance. Major findings
revealed that serious steps are needed to better secure the cybers against cybercrimes. Motivation, types, threats
and strategies for the prevention of cybercrimes were identified. The study recommends that government,
organizations and individuals should place emphasis on moral development, regular training of its employees,
regular update of software, use strong password, back up data and information, produce strong cybersecurity
policy, install antivirus soft and security surveillance (CCTV) in offices in order to safeguard its employees and
properties from being hacked and vandalized.
KEYWORDS: Cybersecurity, cybercrime, cyberattack, cybercriminal, computer virus, Virtual Private Networks
(VPN).
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Creating Immersive Language Learning Environments for Young LearnersAJHSSR Journal
ABSTRACT: Creating immersive language learning environments for young learners in English as a Foreign
Language (EFL) contexts has been a topic of considerable interest and debate among educators. Despite
numerous constraints such as time, curriculum, and stakeholder expectations, it is feasible to develop effective
immersive environments. This paper explores the concept of immersion language learning, tracing its historical
development and highlighting its benefits, particularly for young learners. It discusses the distinctions between
total, partial, and dual-immersion programs, emphasizing the critical role of using the target language as the
medium of instruction. Furthermore, it examines the cognitive and academic advantages documented in seminal
immersion programs like Saint-Lambert and Coral Way. By synthesizing research and offering practical
strategies for EFL settings, this paper underscores the importance of teacher commitment, the selection of
appropriate materials, and the adoption of Content and Language Integrated Learning (CLIL) principles.
Ultimately, the findings affirm that immersive environments significantly enhance language proficiency,
cognitive flexibility, and academic achievement, advocating for their broader implementation in EFL
classrooms.
KEYWORDS : CLIL, EFL, immersion, young learners
The Influence of Green Tax Implementation and Social Responsibility Programs ...AJHSSR Journal
ABSTRACT : The issue of climate change related to carbon emissions has become an alarming global
phenomenon. The manufacturing sector contributes significantly to global greenhouse gas emissions. Therefore,
efforts to mitigate climate change through the implementation of green taxes and Social Responsibility
Programsare important for manufacturing industry. This research aims to analyze the effect of implementing
green tax and Social Responsibility Programs on environmentally sustainable development in manufacturing
industry. A quantitative approach is used with the research object of manufacturing industry listed on the
Indonesia Stock Exchange in 2020-2022. Analyzed using Partial Least Square (PLS) method. The research
results show that the implementation of green tax has a significant effect on environmentally sustainable
development, while Social Responsibility Programsdo not have a significant effect. These findings indicate that
green tax policies are effective in encouraging companies to switch to more environmentally friendly business
practices, but Social Responsibility Programshave not been fully integrated with environmental sustainability
efforts. This research contributes to the literature related to fiscal policy instruments and corporate social
responsibility practices in supporting environmentally sound sustainable development in the manufacturing
sector.
KEYWORDS: Green tax; Social responsibility; Environmentally sustainable development; Manufacturing
industry
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...AJHSSR Journal
ABSTRACT: Salman Rushdie’s novels are humorous books about serious times. His cosmopolitanism and
hybrid identity allowed him access to multiple cultures, religions, languages, dialects, and various modes of
writing. His style is often classified as magic realism, blending the imaginary with the real. He draws
inspiration from both English literature and Indian classical sources. Throughout his works, there is a lineage of
‘bastards of history’, a carnival of shameful characters scrolling all along his works. Rushdie intertwines fiction
with reality, incorporating intertextual references to Western literature in his texts, and frequently employing
mythology to explore history. This paper focuses on Rushdie’s three novels: Midnight’s Children, Shame, and
Haroun and the Sea of Stories, analyzing his postmodern storytelling techniques that aim to explore human
vices and follies while offering socio-political criticism.
KEYWORDS : Magic Realism, Rushdie, Satire, Storytelling, Transfictional Identities
20. Facebook / Instagram - Reach…
- When you’re looking to reach as many
people as possible
- When you want to reach the largest
amount of your target audience
- You’ll experience little engagement, but
you’ll reach large volumes of people
23. Facebook / Instagram – Brand Awareness…
- When you’re looking to reach as many of the
right people as possible – people who are
most likely to remember your ad
- Has its own unique metric – Ad Recall Lift
(people who’d remember your ad if surveyed)
- Focuses on dwell time
- Less reach than a ‘Reach’ campaign, bit more
engagement
25. Facebook / Instagram – Engagement…
- When you want likes, comments and shares
- You’ll reach less people than with a Reach or a
Brand Awareness campaign, but you’ll see
more word of mouth type marketing
- Very effective when it comes to growing the
size of your Facebook page by way of inviting
people who liked the post to like your business
page
28. Facebook / Instagram – Traffic…
- When you want to promote something on your
website
- Suitable for a blog post… not for e-commerce
- Install the Facebook Pixel – you can then
further optimise for ‘Landing Page Views’
(clicks that let the page fully load)
- Effective when building an audience to re-
target
30. Facebook / Instagram – App Installs…
- If you’re promoting an app and you want
people to install it
- App needs to be registered for the Facebook
for Developers site for installs (otherwise
you’re optimising link clicks)
32. Facebook / Instagram – Video Views…
- When the creative is a video and you want to
make sure people watch it
- Anything more than 3 seconds is considered a
view
- Anything longer than 15 seconds is called a
ThruPlay
- Extremely effective when building an audience
to re-target
34. Facebook / Instagram – Lead Generation…
- Gets the customer’s foot in the door!
- You can ask for name, email address, phone
number, what they’re interested in and more
- Ads can be optimised for ‘high volume’ or
’high intent’
- Quality over quantity!
36. Facebook / Instagram – Messages…
- Ads have a ‘Send Message’ button that
triggers messages via Messenger
- Effective for people who don’t have a website
but want to trigger the conversation online
- Can be used to generate leads, increase
transactions, answer questions and more
- Run them for Facebook, Instagram or
WhatsApp
38. Facebook / Instagram – Conversions…
- Requires the Facebook pixel installed and
certain ‘events’ also
- Conversion could be registering for a webinar,
signing up to an email list or making a
purchase
- For e-commerce websites, allows you to see
exactly how much of a return your ads are
generating
40. Facebook / Instagram – Catalogue Sales…
- Promote products from your catalogue on
Facebook/Instagram (shop)
- You’re promoting items in your Facebook /
Instagram shop… that link back to your
website anyway!
- Stick with a conversions campaign linking
directly to your website
42. Facebook / Instagram – Store Visits…
- Good if you’ve got multiple locations
- Ads can have ‘Get Directions’ buttons and
more
- Each ad can have a shop’s location, phone
number etc.
- Only one location? Choose the Reach, Brand
Awareness or Engagement objectives
44. A/B test
Some more quick tips…
👉
Make sure to continually optimise👉
Don’t delete negative comments…
hide them
👉
Add subtitles to your videos👉
45. Remember – Twitter and
LinkedIn are very
similar… just a little bit
more expensive
46. 🚨 Special Offer! 🚨
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47. I hope you’ve just picked
up some tips… thank
you!
Get in touch with me these ways:
e: colm@sixtwodigital.com
Tel: +353 (0)41 214 6938
Social: @colmhanratty