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TEASER TRAILER RESEARCHTEASER TRAILER RESEARCH
Complete the following. Select three trailers to view and make notes on. These must be different genres.
Then share notes on two further trailers with two other students. Sum up your findings, what you consider to
be the conventions of teaser trailers, when you’re done. This will take more than one lesson.
FILM, TRAILER
VERSION (eg Thor teaser #2)
TRAILER LENGTH
COMPANY/IES
FEATURED note if this is
through an ident [video], logo
and/or title
NAMES FEATURED which
names are highlighted: star/s,
director, writer, producer? Note
how – titles, voiceover etc. Is
this reflected in screen time for
the actors?
NARRATIVE ENIGMA?
Sum up the mystery created,
denote [describe] how. Note
which key characters are
introduced and which you think
the audience is encouraged to
identify with. Is there a binary
opposition of protagonist/hero
+ antagonist/villain?
VOICEOVER is a non-cast
voiceover included – describe
the voice if so? Is a character
voice used throughout the
trailer? If so, which?
REVIEWS, AWARDS,
FESTIVALS are any of these
highlighted? Detail which and
how
AGE RATING is this
specified? How?
Teaser Trailer conventions research Media Studies @ StG 1
RELEASE DATE how
precisely is this worded?
SOCIAL MEDIA,
WEBSITE are links/icons
provided for online content?
Which, and how are these
presented? Where do they
come in the trailer?
SOUND, MUSIC sum up
the use of music: is it
continuous; more than one
music track? Is sound used to
emphasise any editing? Try to
use terms diegetic/non-diegetic
EDITING any other notable
features of editing? Fade-in
from black for example?
OTHER any other features
you think are significant.
GENRE which genre/s do you
think this is [it may be a hybrid
genre, eg rom-com]. Provide
specific evidence from the text:
signifiers to back up your
reading or interpretation.
AUDIENCE who do you think
this is aimed at: age range,
gender [you can add social
class ABC1C2DE + other
demographics if you wish].
Provide specific evidence from
the text: signifiers to back up
your reading or interpretation.
[If you can, distinguish between a primary and secondary target audience]
TEASER? View the main
trailer; note 1 or more ways in
which this is distinct from the
teaser
Teaser Trailer conventions research Media Studies @ StG 2

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GCSE teaser conventions research template v2

  • 1. TEASER TRAILER RESEARCHTEASER TRAILER RESEARCH Complete the following. Select three trailers to view and make notes on. These must be different genres. Then share notes on two further trailers with two other students. Sum up your findings, what you consider to be the conventions of teaser trailers, when you’re done. This will take more than one lesson. FILM, TRAILER VERSION (eg Thor teaser #2) TRAILER LENGTH COMPANY/IES FEATURED note if this is through an ident [video], logo and/or title NAMES FEATURED which names are highlighted: star/s, director, writer, producer? Note how – titles, voiceover etc. Is this reflected in screen time for the actors? NARRATIVE ENIGMA? Sum up the mystery created, denote [describe] how. Note which key characters are introduced and which you think the audience is encouraged to identify with. Is there a binary opposition of protagonist/hero + antagonist/villain? VOICEOVER is a non-cast voiceover included – describe the voice if so? Is a character voice used throughout the trailer? If so, which? REVIEWS, AWARDS, FESTIVALS are any of these highlighted? Detail which and how AGE RATING is this specified? How? Teaser Trailer conventions research Media Studies @ StG 1
  • 2. RELEASE DATE how precisely is this worded? SOCIAL MEDIA, WEBSITE are links/icons provided for online content? Which, and how are these presented? Where do they come in the trailer? SOUND, MUSIC sum up the use of music: is it continuous; more than one music track? Is sound used to emphasise any editing? Try to use terms diegetic/non-diegetic EDITING any other notable features of editing? Fade-in from black for example? OTHER any other features you think are significant. GENRE which genre/s do you think this is [it may be a hybrid genre, eg rom-com]. Provide specific evidence from the text: signifiers to back up your reading or interpretation. AUDIENCE who do you think this is aimed at: age range, gender [you can add social class ABC1C2DE + other demographics if you wish]. Provide specific evidence from the text: signifiers to back up your reading or interpretation. [If you can, distinguish between a primary and secondary target audience] TEASER? View the main trailer; note 1 or more ways in which this is distinct from the teaser Teaser Trailer conventions research Media Studies @ StG 2