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Game theory analysis of 2000 3G
       license auction
           P.McKinney
Quick recap on game theory and
               matrices
• Game theory - Involves the studying of
  alternative strategies that oligopolists may chose
  to adopt depending on assumptions made about
  competitor‘s behaviour.
• Dominant strategy - When a firm‘s best strategy
  is independent of those chosen by the
  competition.
• Nash‘s equilibrium – When each competitor‘s
  chosen strategy maximises pay offs given other‘s
  choices, so that no competitor has an incentive
  to change their behaviour.
Car
        A
                   Drive                     Stop
Car B



                      Crash                       safe


  Drive     Crash                       Arrives at
                                        destination
                                        early


                    Arrives at                        Late
                    destination early


  Stop      Safe                         Late
What are the 3G phone Licenses?
•   Third generation of mobile
    telecommunication technology.
•   This is a set of standards used
    for mobile devices and mobile
    telecommunication services
    and networks. Finds
    application in wireless
    voice telephony, mobile
    Internet access, fixed
    wireless Internet access, video
    calls and mobile TV.
•   Increase network capacity in
    order to get more customers.
Spectrum auction
• Governments use auction systems to sell rights to transmit
  signals over specific bands of the electromagnetic spectrum.
• Auction takes place in a series of rounds. The 3G licensing was
  recorded to last 150 round of bidding.
• Thirteen firms started, four of which were the existing mobile
  operators like Vodafone and Orange.
• Vodafone and B.T both had an overstretched network and
  needed more capacity, thus a license was essential.
• Bids were submitted by fax, secretly (to prevent collusion),
  though each participant was informed of all bids upon each
  round end.
• Auction end when no more bids were received.
Kenneth Binmore

• The game theorist who netted the British government £22
  billion when he led the team that designed the third
  generation (3G) telecommunications auction in 2000.
Simplified matrix for two participants
      Vo
        da
             fon
                   e
                              High bid                          Low bid
Orange

                                       License or will                  Loses license
                                       bid next                         but bids for
High bid                                                                next license.
                       License or will round
                                                         Wins License
                       bid next
                       round

                                       Wins License                   Loses License to
                                                                      another firm
 Low bid                                                 Loses
                       Loses license                     License to
                       but bids for                      another
                       next license                      firm
Another representation and with slight
                   rule change
                                        Vodafone
                 id
           High b               bid                   Doesn’t bid
                            Low
                                        Orange




        High          Low        High              Doesn’t          Wins
Low                              bid
        bid           bid                          bid              license with
bid
                                                                    lower bid
Quiz
•   Two firms are involved in developing a new technology that will allow consumers
    to taste food over the Internet. This has potential, for example, in restaurant
    promotion. Given the risks and the relatively small expected size of this market,
    compatibility of the technologies is very important. Firm DigiTaste is far advanced
    in developing its RemoteTaste technology. WebOdor has been expanding into the
    Internet taste arena with its incompatible product, BitterWeb. The two companies
    agree that if they both adopt the same technology, they each may gross $200M
    from the developing industry. If they adopt different technologies, consumers will
    make fun of both companies, and purchase neither product, leading to a gross of
    $0. Retooling one's factory to make the competing (nonproprietary) technology
    would cost WebOdor $100M and DigiTaste $250M. By the wave of an economist's
    wand, their production decisions must be made simultaneously.

    Set up the above scenario as a normal form (simultaneous) game.
    What is the equilibrium outcome?
solution




Therefore, equilibrium outcome is for both
firms to produce RemoteTaste.

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Game theory and 3G License Auction

  • 1. Game theory analysis of 2000 3G license auction P.McKinney
  • 2. Quick recap on game theory and matrices • Game theory - Involves the studying of alternative strategies that oligopolists may chose to adopt depending on assumptions made about competitor‘s behaviour. • Dominant strategy - When a firm‘s best strategy is independent of those chosen by the competition. • Nash‘s equilibrium – When each competitor‘s chosen strategy maximises pay offs given other‘s choices, so that no competitor has an incentive to change their behaviour.
  • 3. Car A Drive Stop Car B Crash safe Drive Crash Arrives at destination early Arrives at Late destination early Stop Safe Late
  • 4. What are the 3G phone Licenses? • Third generation of mobile telecommunication technology. • This is a set of standards used for mobile devices and mobile telecommunication services and networks. Finds application in wireless voice telephony, mobile Internet access, fixed wireless Internet access, video calls and mobile TV. • Increase network capacity in order to get more customers.
  • 5. Spectrum auction • Governments use auction systems to sell rights to transmit signals over specific bands of the electromagnetic spectrum. • Auction takes place in a series of rounds. The 3G licensing was recorded to last 150 round of bidding. • Thirteen firms started, four of which were the existing mobile operators like Vodafone and Orange. • Vodafone and B.T both had an overstretched network and needed more capacity, thus a license was essential. • Bids were submitted by fax, secretly (to prevent collusion), though each participant was informed of all bids upon each round end. • Auction end when no more bids were received.
  • 6.
  • 7. Kenneth Binmore • The game theorist who netted the British government £22 billion when he led the team that designed the third generation (3G) telecommunications auction in 2000.
  • 8. Simplified matrix for two participants Vo da fon e High bid Low bid Orange License or will Loses license bid next but bids for High bid next license. License or will round Wins License bid next round Wins License Loses License to another firm Low bid Loses Loses license License to but bids for another next license firm
  • 9. Another representation and with slight rule change Vodafone id High b bid Doesn’t bid Low Orange High Low High Doesn’t Wins Low bid bid bid bid license with bid lower bid
  • 10. Quiz • Two firms are involved in developing a new technology that will allow consumers to taste food over the Internet. This has potential, for example, in restaurant promotion. Given the risks and the relatively small expected size of this market, compatibility of the technologies is very important. Firm DigiTaste is far advanced in developing its RemoteTaste technology. WebOdor has been expanding into the Internet taste arena with its incompatible product, BitterWeb. The two companies agree that if they both adopt the same technology, they each may gross $200M from the developing industry. If they adopt different technologies, consumers will make fun of both companies, and purchase neither product, leading to a gross of $0. Retooling one's factory to make the competing (nonproprietary) technology would cost WebOdor $100M and DigiTaste $250M. By the wave of an economist's wand, their production decisions must be made simultaneously. Set up the above scenario as a normal form (simultaneous) game. What is the equilibrium outcome?
  • 11. solution Therefore, equilibrium outcome is for both firms to produce RemoteTaste.