Presentation on Future Thought for Futurerising @ Bournemouth University February 29, 2012
Compiled by Liam Brennan (Digital Director - Carat Global Management)
From Airbnb to Zara: The A-Z of Market DisruptorsVistage UK
Disruptive Innovation is Attractive, But Can Seem a Little Scary to Small Companies. This A-Z of Market Disruptors Demonstrates Why You May Be the One to Shake Things Up.
From Revenue Management to Revenue Strategy
This document discusses how the hotel industry is facing digital disruption from new online booking platforms that have shifted market power away from hotel brands. It outlines how a revenue management system (RMS) can help hotels elevate their revenue strategy by providing customer-centric data insights to optimize pricing on all channels. An RMS with open pricing capabilities allows hotels to independently price all room segments and types to maximize revenue during high demand periods while keeping all booking channels open.
What is the role of m commerce and how is it reshaping the industry&Apps
M-commerce is reshaping industries by fueling a 150% increase in mobile retail revenues from 2017-2019. It allows purchasing through mobile devices like smartphones. It is growing faster than e-commerce as mobile devices have replaced computers and enable purchasing anywhere. Over half of digital retail revenues are expected to come from m-commerce this year. M-commerce provides banking, advertising, games, entertainment, and location-based services through mobile apps to engage customers and drive sales. It creates a convenient purchasing experience for customers and new opportunities for businesses.
Consumerization of B2B marketing: strategies, trends and solutions.hareHSell
Has come the time, when no serious B2B company, can ignore the revolution triggered by Social Media, Mobile Revolution and Content Marketing strategies. In these slides, are explained some key factor affecting the change, and a possible recipe to enable B2B companies, to face this new, and disruptive, challenge
Beyond B2B Consumerization: How Instant Commerce™ in B2B Changes the Future o...SAP Ariba
The document summarizes Ariba's vision for the future of commerce, which includes seamless experiences across channels for customers. It discusses trends like increasing mobile usage, consumerization of B2B, and the need for unified customer views. The future requires simplifying complex data and processes to enable great experiences. Ariba's platform aims to create one experience by enabling consistent branding and offerings across all touchpoints using a single source of truth. It also discusses opportunities in services, the full demand chain, localized logistics, and extending globally.
TENDÊNCIAS DE NOVOS MODELOS NO MUNDO DO MARKETINGMeio & Mensagem
Painel apresentado por Terry Young - Presidente, Sparks & Honey EUA - no Evento ProXXIma 2018.
Como marcas e CMOs estão tentando reinventar e reciclar sua busca por soluções fora dos modelos tradicionais de agências de publicidade.
MatchMedia presents a MatchMeter, which is a digital visualization of competitive events in real-time. It provides mass marketing opportunities and can reach billions worldwide through digital platforms in a cost-effective way. They also introduce Appographs, a digital autograph book app where users can collect autographs from their favorite stars that are saved to their phone with GPS references and timestamps. The app revenue is split with 30% going to Apple's app store, 30% to clubs and associations, and 40% to MatchMedia.
TELECOM, MAS PODE ME CHAMAR DE PUBLISHER MESMOMeio & Mensagem
Painel apresentado por Tim Mahlman - President of Publisher Platforms, OATH – EUA - no Evento ProXXIma 2018.
Cada vez mais as companhias de telecom apostam no mundo do conteúdo como uma importante fonte de receitas. Isso não é novo, mas a tendência é que esse movimento se aprofunde, impactando a forma como os conteúdos são distribuídos e consumidos em todo o mundo. E como as marcas podem tirar proveito disso.
From Airbnb to Zara: The A-Z of Market DisruptorsVistage UK
Disruptive Innovation is Attractive, But Can Seem a Little Scary to Small Companies. This A-Z of Market Disruptors Demonstrates Why You May Be the One to Shake Things Up.
From Revenue Management to Revenue Strategy
This document discusses how the hotel industry is facing digital disruption from new online booking platforms that have shifted market power away from hotel brands. It outlines how a revenue management system (RMS) can help hotels elevate their revenue strategy by providing customer-centric data insights to optimize pricing on all channels. An RMS with open pricing capabilities allows hotels to independently price all room segments and types to maximize revenue during high demand periods while keeping all booking channels open.
What is the role of m commerce and how is it reshaping the industry&Apps
M-commerce is reshaping industries by fueling a 150% increase in mobile retail revenues from 2017-2019. It allows purchasing through mobile devices like smartphones. It is growing faster than e-commerce as mobile devices have replaced computers and enable purchasing anywhere. Over half of digital retail revenues are expected to come from m-commerce this year. M-commerce provides banking, advertising, games, entertainment, and location-based services through mobile apps to engage customers and drive sales. It creates a convenient purchasing experience for customers and new opportunities for businesses.
Consumerization of B2B marketing: strategies, trends and solutions.hareHSell
Has come the time, when no serious B2B company, can ignore the revolution triggered by Social Media, Mobile Revolution and Content Marketing strategies. In these slides, are explained some key factor affecting the change, and a possible recipe to enable B2B companies, to face this new, and disruptive, challenge
Beyond B2B Consumerization: How Instant Commerce™ in B2B Changes the Future o...SAP Ariba
The document summarizes Ariba's vision for the future of commerce, which includes seamless experiences across channels for customers. It discusses trends like increasing mobile usage, consumerization of B2B, and the need for unified customer views. The future requires simplifying complex data and processes to enable great experiences. Ariba's platform aims to create one experience by enabling consistent branding and offerings across all touchpoints using a single source of truth. It also discusses opportunities in services, the full demand chain, localized logistics, and extending globally.
TENDÊNCIAS DE NOVOS MODELOS NO MUNDO DO MARKETINGMeio & Mensagem
Painel apresentado por Terry Young - Presidente, Sparks & Honey EUA - no Evento ProXXIma 2018.
Como marcas e CMOs estão tentando reinventar e reciclar sua busca por soluções fora dos modelos tradicionais de agências de publicidade.
MatchMedia presents a MatchMeter, which is a digital visualization of competitive events in real-time. It provides mass marketing opportunities and can reach billions worldwide through digital platforms in a cost-effective way. They also introduce Appographs, a digital autograph book app where users can collect autographs from their favorite stars that are saved to their phone with GPS references and timestamps. The app revenue is split with 30% going to Apple's app store, 30% to clubs and associations, and 40% to MatchMedia.
TELECOM, MAS PODE ME CHAMAR DE PUBLISHER MESMOMeio & Mensagem
Painel apresentado por Tim Mahlman - President of Publisher Platforms, OATH – EUA - no Evento ProXXIma 2018.
Cada vez mais as companhias de telecom apostam no mundo do conteúdo como uma importante fonte de receitas. Isso não é novo, mas a tendência é que esse movimento se aprofunde, impactando a forma como os conteúdos são distribuídos e consumidos em todo o mundo. E como as marcas podem tirar proveito disso.
This document discusses how brands can target customers in micro-moments throughout the day using mobile devices. It explains that collecting data from over 500 online and offline sources allows creating thousands of in-market audience segments in near real-time. These precise micro-audiences can then be delivered to existing marketing tools to influence purchases and preferences, providing higher returns for brands. Contact information is provided for the company that helps attract, retain, and grow customers using these mobile micro-moment targeting strategies.
This document discusses digital touch points and next generation customer relationship management. It notes trends in smartphones, tablets, and social media platforms. It also discusses trends in web and mobile applications for digital customer relationship management.
A blueprint for future of customer experience Vimal Kumar Rai
This was my keynote presentation, delivered on 4th September 2019 in Bali, at the 2nd Global Summit on Customer Experience. It was organised by Airports Council International (ACI World) and attended by over 300 representatives from various airports around the world.
If you'd like the full presentation with detailed speaking notes, please get in touch on email at vimal@trace-consulting.com.
I'm also happy to consult with your organisation on Customer Experience strategies and implementation, as well as to deliver highly engaging and informative Keynotes focused specifically on matters that concern your audience. Get in touch today.
Philipp Walter
Vice President SUPR Wirecard
Philipp is Vice President at the Wirecard AG, one of the world’s leading providers for electronic payment solutions. In his current position, he is responsible for “SUPR by Wirecard” - a innovative and smart E-Commerce solution for SME merchants. SUPR by Wirecard provides modern shopping cart solutions for websites, blogs, social media and easy to use online stores.
The Digital Vision, Daniel Alegre, VP Asia Pacific and Japan, Google Inc Ad:tech
With digital marketing evolving and now representing a significant part of an advertiser's marketing plans, what's next and where is future growth coming from? Daniel will be covering the major online consumer trends including mobile and video. This Keynote Presentation will cover the latest news on innovations and developments that we can expect from Google in the coming year.
This was the presentation given by Gus Murray, Revolt's Managing Director on Data, Creativity & Insight - Killing the misconception that data is the enemy of creativity at the Komfo Summit, Copenhagen September 22nd. The presentation was aimed to help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
For more information on our approach or how we could help your brand, go to revolt.dk
Beacon technology is practically revolutionising the customer retail experience by bringing a whole new dimension of digital interaction between you and your customers.
What is iBeacon and why is it better than NFC?
iBeacon is, for those who may not know, a version of BLE (Bluetooth Low Energy) software which was introduced by Apple starting version iOS 7. What we have seen in the past couple of months is that a whole new breed of developers and firms are coming with their own version of software to not only collect details of their customers but also proactively guide them in order to develop stronger and lasting relationships with their customers.
Technologically, Beacon tags have a reach of 70 meters or so and really beat the NFC (Near Field Communication - which I mentioned in my Fog Computing article sometime back), thereby giving it an edge to maximise its reach. Also its less intrusive since there is no scanning necessary.
THE CX-FACTOR: UNRAVELLING CUSTOMER EXPERIENCE LEADERSHIPsinnerschrader
Customer expectations are increasing and crossing sector boundaries. Knowing your customers’ needs is key for differentiation and loyalty for most organizations. Employees need to be empowered, new business models developed and new partnerships forged. But where does CX belong in a company? How do we measure it? And more importantly, what does it take to deliver great customer experience across the entire organization?
Camilla Eckerdal is Head of CX Design at one of the world’s leading Telco’s – Telia and Stefan Moritz is VP Customer Experience at one of the world’s top-ranking design and innovation consultancies – Veryday.
This document summarizes an online presentation about using online distribution and social media marketing to increase revenue. It provides statistics on internet usage and online shopping. It discusses using online marketplaces like Amazon, Ebay, Etsy and Craigslist to sell products. It also discusses using social media marketing and the key benefits, tools and questions around social media marketing, particularly for map publishers and the map industry. Charts show internet usage trends over time and the growth of social media platforms.
The document discusses criticism of and trends in relationship marketing. It notes some criticisms of relationship marketing, such as whether it is a new concept or management fad. It then outlines trends in relationship marketing for 2016 and 2017, including the rise of chatbots, use of real-time customer insights, expanded self-service options, increased video chat usage, focus on customer stories and centricity, growth of conversational AI and chatty systems, emphasis on personal branding and humanization, and greater accessibility of big data approaches.
The document discusses the evolving mobile advertising landscape. It notes that mobile is becoming a greater part of everyday life and the greatest advertising opportunity. While mobile ad spend and M&A deals are increasing, funding for mobile ad tech is decreasing. It also discusses the rise of native mobile ad formats and the importance of content in branding. Looking ahead, it outlines the large total addressable market opportunity across various mobile-related sectors such as marketing, advertising, and commerce.
The document discusses integrated marketing communications (IMC) and the evolution of digital marketing. It notes that IMC combines traditional and digital marketing approaches based on product and market conditions. It describes how digital marketing has developed since 2006 with improvements to search engines, growth of social media, and responsive websites and mobile apps. New social media platforms and strategies like search engine management, landing pages, and engagement have become effective. However, some digital managers now focus only on media placements and analytics rather than conceptual marketing campaigns. Traditional media will still benefit some mass markets as digital penetration increases across Southeast Asia in the next 3-5 years. Countries differ in factors like internet usage time and adoption of online payments. Genuine customer engagement through social media
Aeromexico and Adyen - Transformation of E-Commerce PaymentsBrian Gross
This document discusses Aeromexico's digital transformation and improvements to its payments processing. It notes that Aeromexico transitioned to using Adyen's payment platform, which allowed for local card acquiring in multiple markets. This led to increased approval rates, sales in local currencies and payment methods like installments. It also reduced costs. Aeromexico's transactions grew substantially after implementing these changes. The document outlines further payments innovations Aeromexico plans to pursue, such as adding a chatbot and enabling payments directly within Facebook Messenger.
LUMA Digital Brief 009 - Market Report Q2 2016LUMA Partners
LUMA provides expertise at the intersection of media, marketing and technology. This includes digital content like online publishers, mobile gaming companies, and video platforms. It also covers advertising technology for display, video, mobile and other formats. Additionally, LUMA focuses on marketing technology for data, analytics, sales automation and other tools. Mobile proliferation has a major impact in these areas. The report discusses trends in mergers and acquisitions for the second quarter of 2016, noting continued consolidation activity across digital advertising, marketing technology and digital content sectors.
LUMA Digital Brief 014 - Market Report Q1 2017LUMA Partners
This document provides a market report on digital media mergers and acquisitions (M&A) activity in Q1 2017. It summarizes that M&A was led by private equity and telecom companies, with notable deals including Altice acquiring Teads and Singtel acquiring Turn. Ad tech saw higher transaction volumes than martech. Notable startup financings included Appsflyer and DraftKings. The document was created by LUMA, a digital media consulting firm focused on the intersection of media, marketing and technology.
LUMA Digital Brief 017 - Market Report Q3 2017LUMA Partners
This document summarizes digital media M&A activity in Q3 2017. It notes that Discovery Communications merged with Scripps Networks Interactive, and WebMD and Bankrate were acquired. In ad tech, DoubleVerify, Rocket Fuel, and Simpli.fi were acquired by private equity firms. Martech saw acquisitions like Gigya by SAP and ZoomInfo. Digital content deals included The Atlantic and Funimation. The document analyzes stock performance of public companies in these sectors and highlights startup financings. It positions LUMA as providing peerless industry knowledge and strategic, executional support for deals.
This three-sentence summary provides an overview of the key points from the presented document:
The document discusses observations from a "mildly delusional and sexually deprived man" on digital content and experiences, noting that the content does not represent any organization and may not stand up to scientific scrutiny. Examples are given of interactive digital experiences like competitive games and visualizations of data that combine entertainment and information. The document warns readers not to use the content in advertising or tell midget jokes.
1) Consumers communicate both online and offline across various contexts that are important for marketers. All media can be considered social media if planned properly to target consumers during social interactions.
2) Research shows that adults often communicate with others simultaneously while consuming media. Certain demographics, like young singles, display more online social behavior while consuming media like TV.
3) Targeting young singles during weekday evenings when watching TV dramas provides opportunities to reach influential consumers during peak social media consumption.
This document discusses how brands can target customers in micro-moments throughout the day using mobile devices. It explains that collecting data from over 500 online and offline sources allows creating thousands of in-market audience segments in near real-time. These precise micro-audiences can then be delivered to existing marketing tools to influence purchases and preferences, providing higher returns for brands. Contact information is provided for the company that helps attract, retain, and grow customers using these mobile micro-moment targeting strategies.
This document discusses digital touch points and next generation customer relationship management. It notes trends in smartphones, tablets, and social media platforms. It also discusses trends in web and mobile applications for digital customer relationship management.
A blueprint for future of customer experience Vimal Kumar Rai
This was my keynote presentation, delivered on 4th September 2019 in Bali, at the 2nd Global Summit on Customer Experience. It was organised by Airports Council International (ACI World) and attended by over 300 representatives from various airports around the world.
If you'd like the full presentation with detailed speaking notes, please get in touch on email at vimal@trace-consulting.com.
I'm also happy to consult with your organisation on Customer Experience strategies and implementation, as well as to deliver highly engaging and informative Keynotes focused specifically on matters that concern your audience. Get in touch today.
Philipp Walter
Vice President SUPR Wirecard
Philipp is Vice President at the Wirecard AG, one of the world’s leading providers for electronic payment solutions. In his current position, he is responsible for “SUPR by Wirecard” - a innovative and smart E-Commerce solution for SME merchants. SUPR by Wirecard provides modern shopping cart solutions for websites, blogs, social media and easy to use online stores.
The Digital Vision, Daniel Alegre, VP Asia Pacific and Japan, Google Inc Ad:tech
With digital marketing evolving and now representing a significant part of an advertiser's marketing plans, what's next and where is future growth coming from? Daniel will be covering the major online consumer trends including mobile and video. This Keynote Presentation will cover the latest news on innovations and developments that we can expect from Google in the coming year.
This was the presentation given by Gus Murray, Revolt's Managing Director on Data, Creativity & Insight - Killing the misconception that data is the enemy of creativity at the Komfo Summit, Copenhagen September 22nd. The presentation was aimed to help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
For more information on our approach or how we could help your brand, go to revolt.dk
Beacon technology is practically revolutionising the customer retail experience by bringing a whole new dimension of digital interaction between you and your customers.
What is iBeacon and why is it better than NFC?
iBeacon is, for those who may not know, a version of BLE (Bluetooth Low Energy) software which was introduced by Apple starting version iOS 7. What we have seen in the past couple of months is that a whole new breed of developers and firms are coming with their own version of software to not only collect details of their customers but also proactively guide them in order to develop stronger and lasting relationships with their customers.
Technologically, Beacon tags have a reach of 70 meters or so and really beat the NFC (Near Field Communication - which I mentioned in my Fog Computing article sometime back), thereby giving it an edge to maximise its reach. Also its less intrusive since there is no scanning necessary.
THE CX-FACTOR: UNRAVELLING CUSTOMER EXPERIENCE LEADERSHIPsinnerschrader
Customer expectations are increasing and crossing sector boundaries. Knowing your customers’ needs is key for differentiation and loyalty for most organizations. Employees need to be empowered, new business models developed and new partnerships forged. But where does CX belong in a company? How do we measure it? And more importantly, what does it take to deliver great customer experience across the entire organization?
Camilla Eckerdal is Head of CX Design at one of the world’s leading Telco’s – Telia and Stefan Moritz is VP Customer Experience at one of the world’s top-ranking design and innovation consultancies – Veryday.
This document summarizes an online presentation about using online distribution and social media marketing to increase revenue. It provides statistics on internet usage and online shopping. It discusses using online marketplaces like Amazon, Ebay, Etsy and Craigslist to sell products. It also discusses using social media marketing and the key benefits, tools and questions around social media marketing, particularly for map publishers and the map industry. Charts show internet usage trends over time and the growth of social media platforms.
The document discusses criticism of and trends in relationship marketing. It notes some criticisms of relationship marketing, such as whether it is a new concept or management fad. It then outlines trends in relationship marketing for 2016 and 2017, including the rise of chatbots, use of real-time customer insights, expanded self-service options, increased video chat usage, focus on customer stories and centricity, growth of conversational AI and chatty systems, emphasis on personal branding and humanization, and greater accessibility of big data approaches.
The document discusses the evolving mobile advertising landscape. It notes that mobile is becoming a greater part of everyday life and the greatest advertising opportunity. While mobile ad spend and M&A deals are increasing, funding for mobile ad tech is decreasing. It also discusses the rise of native mobile ad formats and the importance of content in branding. Looking ahead, it outlines the large total addressable market opportunity across various mobile-related sectors such as marketing, advertising, and commerce.
The document discusses integrated marketing communications (IMC) and the evolution of digital marketing. It notes that IMC combines traditional and digital marketing approaches based on product and market conditions. It describes how digital marketing has developed since 2006 with improvements to search engines, growth of social media, and responsive websites and mobile apps. New social media platforms and strategies like search engine management, landing pages, and engagement have become effective. However, some digital managers now focus only on media placements and analytics rather than conceptual marketing campaigns. Traditional media will still benefit some mass markets as digital penetration increases across Southeast Asia in the next 3-5 years. Countries differ in factors like internet usage time and adoption of online payments. Genuine customer engagement through social media
Aeromexico and Adyen - Transformation of E-Commerce PaymentsBrian Gross
This document discusses Aeromexico's digital transformation and improvements to its payments processing. It notes that Aeromexico transitioned to using Adyen's payment platform, which allowed for local card acquiring in multiple markets. This led to increased approval rates, sales in local currencies and payment methods like installments. It also reduced costs. Aeromexico's transactions grew substantially after implementing these changes. The document outlines further payments innovations Aeromexico plans to pursue, such as adding a chatbot and enabling payments directly within Facebook Messenger.
LUMA Digital Brief 009 - Market Report Q2 2016LUMA Partners
LUMA provides expertise at the intersection of media, marketing and technology. This includes digital content like online publishers, mobile gaming companies, and video platforms. It also covers advertising technology for display, video, mobile and other formats. Additionally, LUMA focuses on marketing technology for data, analytics, sales automation and other tools. Mobile proliferation has a major impact in these areas. The report discusses trends in mergers and acquisitions for the second quarter of 2016, noting continued consolidation activity across digital advertising, marketing technology and digital content sectors.
LUMA Digital Brief 014 - Market Report Q1 2017LUMA Partners
This document provides a market report on digital media mergers and acquisitions (M&A) activity in Q1 2017. It summarizes that M&A was led by private equity and telecom companies, with notable deals including Altice acquiring Teads and Singtel acquiring Turn. Ad tech saw higher transaction volumes than martech. Notable startup financings included Appsflyer and DraftKings. The document was created by LUMA, a digital media consulting firm focused on the intersection of media, marketing and technology.
LUMA Digital Brief 017 - Market Report Q3 2017LUMA Partners
This document summarizes digital media M&A activity in Q3 2017. It notes that Discovery Communications merged with Scripps Networks Interactive, and WebMD and Bankrate were acquired. In ad tech, DoubleVerify, Rocket Fuel, and Simpli.fi were acquired by private equity firms. Martech saw acquisitions like Gigya by SAP and ZoomInfo. Digital content deals included The Atlantic and Funimation. The document analyzes stock performance of public companies in these sectors and highlights startup financings. It positions LUMA as providing peerless industry knowledge and strategic, executional support for deals.
This three-sentence summary provides an overview of the key points from the presented document:
The document discusses observations from a "mildly delusional and sexually deprived man" on digital content and experiences, noting that the content does not represent any organization and may not stand up to scientific scrutiny. Examples are given of interactive digital experiences like competitive games and visualizations of data that combine entertainment and information. The document warns readers not to use the content in advertising or tell midget jokes.
1) Consumers communicate both online and offline across various contexts that are important for marketers. All media can be considered social media if planned properly to target consumers during social interactions.
2) Research shows that adults often communicate with others simultaneously while consuming media. Certain demographics, like young singles, display more online social behavior while consuming media like TV.
3) Targeting young singles during weekday evenings when watching TV dramas provides opportunities to reach influential consumers during peak social media consumption.
Carat's latest global advertising expenditure forecasts show that advertising spend will increase 4.5% in 2016 to reach $538 billion, driven by major events like the US elections. The growth rate is expected to continue into 2017. Digital advertising continues to be the fastest growing segment and will account for 29.3% of total advertising spend in 2017. While economic uncertainties lowered forecasts for some regions, most markets are still expected to see growth in 2016 and 2017, led by a strong US market and recovery in Western Europe. Digital media, especially mobile, online video and social media, will continue fueling the global expansion of advertising expenditures.
CCS (Consumer Connection System) is Carat's proprietary consumer insight study that measures consumers' interactions with a broad range of touchpoints across fragmented communications landscapes. CCS 2011 was carried out across over 40 markets with nationally representative samples using both online and offline methodologies. The study provides data on targeting, media consumption, ad effectiveness, segmentation, and consumer journeys. New features of CCS 2011 include a sample size doubling to over 27,000 respondents, allowing for more stable samples within smaller segments.
Next Generation Media Quarterly January 2012dentsu
This is a regular update on the best and most interesting stories, facts and examples from the world of digital media.
Compiled by Dan Calladine, Head of Media Futures, Aegis Media
This is the sixteenth in a series of presentations using statistics and stories to show how the media world is evolving from day to day.
By Dan Calladine - Aegis Media
@dancall
The SXSW festival overview document discusses several themes that emerged around innovation, technology, and society based on sessions attended at SXSW 2016. Key themes included: 1) sorting fact from fiction around AI, robotics, and androids; 2) the role of data as an input for outcomes; 3) the growing presence of virtual reality; 4) how technology can be applied to social good; and 5) the continued focus on diversity, inclusion, and representation. Mobile applications were discussed but did not reveal major new platforms, while ad blocking was a hotly debated topic between publishers and proponents.
Cannes 2016 was incredibly stimulating. Spread out over several official and unofficial venues, it was a week of talks, presentations, meetings, awards and moments of wonder. Here are ten themes that we noticed, from Diversity to Virtual Reality, from Ad Tech to Artificial Intelligence
This document outlines Emily Davis's drawing syllabus for a project aimed at improving her two-dimensional drawing skills. The syllabus introduces drawing as an important medium for self-expression and understanding other art forms. It lists essential questions about drawing techniques, materials, methods, and how these were used by famous artists. Course products include maintaining a sketchbook with technical exercises, thumbnail landscape sketches, a comic strip expressing drawing experiences, and a final self-portrait. Emily reflects on her discoveries from the project, including a preference for step-by-step instruction and patience needed for drawing. She considers how these projects could assess high school students' drawing skills and plans to further develop her drawing and painting techniques.
Bharti Airtel Limited is an Indian telecommunications company that operates in 20 countries across Asia and Africa. It has over 261 million subscribers globally, making it the fourth largest mobile operator in the world. In India, Airtel is the largest cellular service provider and offers services including 2G, 3G, 4G, fixed line, broadband, DTH, and enterprise solutions. The document outlines Airtel's vision, mission, strategies around outsourcing and innovation, and analyses its competitive environment using Porter's Five Forces and SWOT models.
The document discusses Oremex Silver Inc., a company focused on developing silver resources in Mexico. It holds a portfolio of silver projects in Mexico including its flagship Tejamen project, which has a NI 43-101 compliant resource of 50.8 million ounces of silver. The Tejamen project has shown viability for an open pit heap leach operation. Oremex Silver is led by an experienced team with successful track records developing mines in Mexico. It aims to unlock value at its projects through exploration and advancing projects to production.
French châteaux were built along the Loire River in central France by rulers and wealthy individuals during the Renaissance as places of residence rather than fortresses. The largest and most famous is Château de Chambord, commissioned by King François I in the 16th century partly as a hunting lodge and gift for his mistress. It features over 400 rooms but was never fully furnished or occupied due to lack of funds and its remote location without nearby villages. The château fell into disrepair over the centuries but is now a major tourist attraction.
The document summarizes the results of a market research questionnaire on music preferences administered to students aged 16-25 at a college. Key findings include:
- The most popular music genre was hip hop/R&B. However, results may have differed with a more gender-balanced sample as 70% of respondents were female.
- The majority of respondents were between 16-25 years old, as expected given the setting.
- Music consumption occurs mostly online rather than through print magazines.
- Respondents were willing to pay £2-£3.49 for a magazine on average.
- Including a free gift would make respondents more likely to purchase a magazine.
Responsive Design in the Retirement and Insurance IndustriesCorporate Insight
The emergence of versatile and intuitive tablets and mobile phones has sparked a shift in web development, from mobile websites and apps to multi-platform responsive websites. The responsive design shift is a targeted approach for the construction and visual structure of sites, with the goal of providing an optimal user experience across all devices. In this slide deck, we examine how firms in the retirement and insurance industries have responded to growing consumer demand by introducing new and redesigned websites.
The slide deck focuses on:
-Responsive websites developed in 2014, including public, private and advisor sites
-Predictions for website redesign in 2015 and beyond
Hurricane Katrina - America's Most Destructive HurricanePeter Killcommons
Hurricane Katrina was the largest, most costly, and destructive hurricane to hit the United States, making landfall as a Category 5 storm along the Gulf Coast in August 2005. It caused catastrophic flooding as levees failed in New Orleans, submerging 80% of the city and displacing millions along the coasts of Louisiana, Alabama, and Mississippi. Over 1,800 people lost their lives and property damage totaled an estimated $108 billion, rendering it the costliest natural disaster in U.S. history.
The document is a collection of photos from Flickr shared under various Creative Commons licenses. The photos cover a wide range of subjects from nature to technology to people. All include attribution to the photographer and license information for legal sharing and reuse of the images.
The document discusses trends in digital marketing, including the shift from social media to e-commerce, the rise of virtual reality, and the importance of smart data and customer journey mapping. It also discusses growth hacking techniques like testing new channels, content, and influencers. Finally, it outlines a five-phase model for digital transformation in marketing operations moving from impersonal batch messaging to 1:1 real-time collaboration.
More than ever, meeting the new demands of the user necessitates a clear and decisive rejection of well-established marketing routines. This in turn requires a company culture that is oriented towards the needs and interests of the user in every way – with leadership that is actively shaping the digital change. A major task here is to conceive for the future, constantly developing and refining digital user experiences.
In NEXT Year experts like NEXT programme director Peter Bihr, etailment editor-in-chief Olaf Kolbrück and NEXT chairman Matthias Schrader (CEO of SinnerSchrader) shed a light on innovations and developments that marketing decision makers can deploy to their brand and business strategy.
https://sinnerschrader.com/en/next-year/
19th October 2023. Get ready to explore the current state of retail (media), get inspired by using new sales channels and learn more about the next gen buy shift. Industry experts will share their insights and success stories that are reshaping our industry today.
1. The document discusses how digital is no longer a separate channel and instead is integrated into all channels like TV, print, and outdoor advertising.
2. It argues that from the consumer's perspective, there is no distinction between "digital" or "social" - there is just "life" that brands need to become a part of.
3. The challenges for agencies, clients, and brands are to speed up their adaptation to these changes and shift from traditional approaches to providing 360-degree solutions that are digitally enabled across all touchpoints.
Mobile Payment Forecast: mostly cloudy with intermittent NCF. How mobile and...Peter Guidi
Cloud connectivity and IT developments in the retail POS ecosystem along with the proliferation of 3rd party mobile app providers is accelerating the evolution of the cloud based mobile revolution. Retailers are turning away from traditional legacy payment providers and networks opting instead for direct connections between the POS and the Cloud. POScentric Cloud based mobile services including; location, loyalty and payment are rapidly gaining traction with retailers and consumers. These changes are speeding the availability of new mobile services to consumers and altering economics and level of security of paymentsfor the retailer. The upcoming EMV mandates and recent events regarding NFC vs Cloud based mobile payments highlight the immediacy of these decisions for retailers.
Traditional brands and business are currently struggling by the amount of change that is required to be successful in an everchanging digital environment. Client interactions are still analogue, existing data is not leveraged and business are still operating on legacy systems. What and how do we need to transform our approach and where we need a digital first strategy.
In a nutshell we will discuss the following questions:
- What does good look like and how far away are we from data-driven real-time customer engagement?
- What are latest trends and where do we need to focus our effort?
- How do CEOs / CMOs drive implementation and overcome current (self-made) barriers?
- What are key Success-Factors by driving our transformation?
- What tools and consulting we really need?
- How do leaders embrace the change and take their team on journey?
Past meets future in e-commerce - Lyubomir Cholakov @ eCommCongress 2018ecommcongress
Isobar is a digital agency that delivers digital transformation through creativity. They build brands and digital experiences, construct digital ecosystems, and create new digital products. Isobar is recognized as an industry leader and has won several awards. They offer consultancy expertise through practices like marketing intelligence and omni-channel commerce. Isobar works with many large clients around the world, providing digital services. The document discusses the state of ecommerce today and how it is moving towards a more intelligent and borderless economy powered by new technologies like voice and cognitive capabilities.
Darren Evans explores several emerging digital trends and the impact on user experience specialists. He talks through the rise of user-generated content, shifting trends and emerging new technologies – both on the PC and beyond.
Digital Europe: Pushing the frontier, capturing the benefitsMcKinsey & Company
What is the speed at which digital is and will change our world?
How is Europe performing in digital compared to the United States? Where is the progress? And where is the paralysis?
What some of the challenges and risks of digital – its potential to divide business and society – between the highly digitized: the “have-mores,” and the “haves:” those who are not able or willing to adapt fast enough.
And what is our share our vision with you for how Europe needs to capture the huge digital prize. What can start-ups, companies, public authorities – everyone in this room – do, to make it happen?
New horizons in Retail by Patryk Powierża.pdfpatryk48
The document discusses several trends impacting the future of retail, including:
1. The rise of online shopping and phygital experiences that blend physical and digital. While e-commerce grew during the pandemic, physical stores still provide value for customer acquisition and sales.
2. Influencers and creators are becoming the new "flagships" as people increasingly turn to social media for shopping recommendations and discovery.
3. New entrants like Amazon, Walmart, TikTok, and others are disrupting the digital ad market and challenging the Google/Meta duopoly. Retail media is a growing new battlefield.
4. Automation technology is becoming more advanced and affordable, with robots taking
The document discusses various trends related to digital disruption including the rise of social media, mobility, cloud computing, big data, and the digital customer. Key points made include that digital technology will radically change business, social media has changed communication and work, mobile devices now surpass PCs for internet access, and the cloud will drive 67% of enterprise IT spending by 2020. It also notes that digital transformation is the center of business strategy and effective customer experience requires digital transformation.
Sıfır yatırımla mobil ticarete geçmek hayal mi? Rudi Dökmecioğlu - tmobWebrazzi
Mobile commerce is growing rapidly and expected to outpace e-commerce growth. The top three countries for m-commerce are the United Arab Emirates, China, and Turkey. On average, m-commerce is expected to grow 42% compared to 13% for e-commerce. Most online shopping now occurs via apps rather than browsers on smartphones. The document promotes an m-commerce platform called t-APPZ that allows retailers to engage customers digitally and implement big e-commerce platforms with no upfront investment.
How to Succeed Across Channels with Omnichannel MarketingTinuiti
Scaling your Direct-to-Consumer (D2C) brand requires an ever-growing toolbox, which includes first-party data, lifecycle tools like SMS messaging and loyalty programs, buttoned-up fulfillment and omnichannel marketing strategies, and a keen understanding of ecommerce trends.
The good news? Our subject matter experts, plus experts from across the industry, shared all the knowledge you need to grow and scale your D2C business in 2022.
Our new report is here!
eCommerce Trends is our annual report, we've been doing for 6 years. This year we reached out to 10k eCommerce Managers and asked them to fill in our survey. Of those asked, 150 responded and we created this report based on the results.
What's inside?
Market Overview
B2C eCommerce Sales
Top eRetailers (Based on Revenue)
Top eCommerce Sites (Based on Traffic)
Capital Market
eCommerce Startups to Watch
Survey Results
eCommerce Investments 2018
eCommerce Investments 2019
Changes in Investments 2018-2019
Which Investments Had the Biggest ROI in 2018?
Most Impactful eCommerce Trends for the Next 5 years
Trends Matrix
Inspirations
Marketplaces: Better Prices, Free or Discounted Shipping and a Broader Selection
Voice Interfaces
Big Data & Business Intelligence: IoT as a Source
Chatbots: Growing Popularity
Microservices & Headless: Micro Frontends
Content Marketing & Digital Content
CRM: AI & Social CRM
Mobile CRO
Free Shipping/Returns
Mobile Approach: PWA
Personalization: Hyper-Personalization
Social Commerce: See. Tap. Shop.
Customer Lifetime Value and Referral Programs
Methodology
Research Methodology
Demography
TL;DR - Quick Summary of the Report
Content Marketing: Still Important
Personalization & Loyalty for the Win
Cryptocurrencies and the GDPR: Things of the Past
Content Marketing With the Biggest ROI
Voice Interfaces & Big Data Revolutionize eCommerce
Quick Wins vs. Highest ROI
What do experts say?
Download full version: https://go.divante.co/ecommerce-trends-2019/
Adobe Summit EMEA 2015 - Top Insights for Digital Marketers1000heads
We were at Adobe Summit in London* and brought back our main insights around the present and future of digital marketing and why reinvention is the name of the game for marketers.
*Disclaimer: Adobe is a 1000heads client.
This document discusses several global mega trends that will transform the world by 2025. It identifies key trends such as urbanization, connectivity and convergence, changing retail models, social trends, and future mobility. Specific trends covered include the internet of things, big data, augmented and virtual reality, smart cities, and the rise of emerging economies. The document advocates analyzing how these macro trends will impact industries, products, technologies and developing strategies to capitalize on opportunities.
New horizons in Retail by Patryk Powierża.pdfpatryk48
The document discusses several new horizons in retail, including the rise of online shopping and phygital experiences, changing flagship store models, the growing retail media landscape, and increasing automation. It notes that the pandemic accelerated e-commerce growth while physical stores still provide value when integrated digitally. Influencers are emerging as new "flagship" retailers through social commerce. Meanwhile, retail media is becoming more competitive as Amazon, Walmart, and other retailers grow their advertising businesses and challenge Google/Meta dominance. Automation is also expanding through technologies like robotic shopping assistants, couriers, and warehouse workers.
This report highlights major trends worth taking into consideration in order to understand today’s digital market and get a sense of how the industry will evolve in the future.
Similar to Future Thought - Futurerising @ Bournemouth University (20)
Garments ERP Software in Bangladesh _ Pridesys IT Ltd.pdfPridesys IT Ltd.
Pridesys Garments ERP is one of the leading ERP solution provider, especially for Garments industries which is integrated with
different modules that cover all the aspects of your Garments Business. This solution supports multi-currency and multi-location
based operations. It aims at keeping track of all the activities including receiving an order from buyer, costing of order, resource
planning, procurement of raw materials, production management, inventory management, import-export process, order
reconciliation process etc. It’s also integrated with other modules of Pridesys ERP including finance, accounts, HR, supply-chain etc.
With this automated solution you can easily track your business activities and entire operations of your garments manufacturing
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Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Dive into this presentation and learn about the ways in which you can buy an engagement ring. This guide will help you choose the perfect engagement rings for women.
10. TRENDS FOR THE FUTURE
Accessibility
Socialization
Shopping & Payment
11. TRENDS FOR THE FUTURE
Accessibility
Socialization
Shopping & Payment
12. Devices and connections shape how we use digital
Broadband Wi-Fi 3G
A high speed, always on From the basement to the Allowing a multimedia web
connection living room and beyond experience in your pocket
One of top three media agencies in the world – 10k+ staff. Highest number of digital media staff for any agency group – helping move our clients in digital direction
We spend about15% of our global media spend on digital, just about to overtake print in the next 1-2 years (the biggest is TV 46%). Spend on digital is growing at about 15% YOY – fastest of any media.
A job that came up on Twitter – a ‘new’ job. Not here to predict new jobs – they will appear based on current trends over time. But many jobs stay the same – advertisers and agencies need to adapt to keep up with current consumption trends
We don’t invent tech – we use it. It’s the application to the idea and the consumer need/behaviourthat we need to consider and then how we use tech to address it
George Pathe – Phonograph, Cinema, Newsreel, Henry Ford – Model T, Steve Jobs – Personal Computer, Smartphone/Music Player. Didn’t invent the tech – but they knew what consumers wanted/how they behaved and altered their business for the better. Pathe – took expensive, bulky tech and made it cheaper/brought it on the road. Ford – assembly line. Jobs – made computing easy to use and not look like a ‘computer’ with new tech. THAT’S THE KIND OF THINKING WE NEED
My nemesis – Nike. How much more can you innovate in footwear? Cheaper, waterproof, lighter etc. But you can look to available tech to make them more than just shoes to stay ahead of the competition
Nike + - footwear goes tech. Insight: people go running with their digital devices – maps, music timing etc. why not bring the two together, make a deeper experience and socialise it. Nike Digital Sport (Set up 2010) – set up with MIT engineers to bring Nike products into the digital age like the new Fuelband
Nike understands consumers are moving away from traditional media, and their marketing spend reflects that move – broadcast to conversational media. This is facilitated by new tech – jobs still the same, some specialist roles created, and some specialist roles go
Three trends happening now that will effect us in the next five-ten years. May create new jobs, modify current jobs.
Don’t often think about it – but how we connect to the digital world greatly shapes how we use it, when we use it and how often
Broadbandkickstarted the digital era (as far as we’re concerned) – rich media online. Wifi – the laptop becomes entertainment for more than one person and can mesh. 3G – phones are more than just texting, calls and the odd game of snake.
2011 the year of mobile – Smartphones outselling PC for the first time globally. Smartphones now outselling dumbphones in many markets. Access from phone is up – but it’s not a PC beater yet. Why? It’s slow – not a great user experience
LTE will allow for mobile speeds above that of fixed broadband connections (10-20Mbps in reality – maybe 100 if lucky). Streaming HD media, real-time gaming, no caps etc. A game changer for marketers, mobile developers and of course consumers
Digital access is poor in emerging markets – poor phone lines, expensive to install broadband, computers expensive and take up space. Cheaper and quicker to set up LTE towers, mobile devices cheaper to produce – will make digital media truly global
Not just Facebook – media and advertising is becoming socialised due to developments in tech. Its not broadcast its conversation. The Water cooler moment has moved to digital platforms
#vma 2011. Tweets per minute during the VMAs – a TV broadcast where people could interact online. 10M tweets in the 2.5 hour period – Peaking at 130k per minute at Beyonce Pregnancy.
50% of uk mobile users mesh. Using the concept of the second screen to get more from your TV experience – Zeebox in partnership with Sky is brining new levels of interactivity to TV programming
Personal recommendation is the most powerful decision maker – especially when comes to travel. Facebook app allows people to tag countries they’ve been to – TA pulls in your friends and allows you to ask them for tips on holiday destinations
KLM and Ticketmaster – pulling in your Facebook friends to allow you to decide where to sit. Socialization is pulling real world activities into the virtual – so many more uses still to come
Digital has changed the way we shop forever – easier, cheaper, wide selection of goods. We essentially want to make it as possible for people to buy product (as well as telling them about it!)
Gerry Harvey – Australian Business owner of Harvey Norman. Unhappy customers were turning away from his store and shopping online – demanding a government implement a tax on online shopping rather than change his business model. Retailers need to change to how their customers shop – otherwise they lose outmarketshare, or worse, close down
Christmas Day 19 percent of ASOS's traffic was via a mobile device.Asos chief executive Nick Robertson -"I would be amazed if somewhere between 20 percent and 30 percent of our revenue wasn't (eventually) derived on a global scale off a mobile device,”. Facebook experience – last site in/out – success? Maybe – but they understand that companies need to make shopping easier based on consumer behaviour
One of the most controversial topics right now – how much information is too much information? Your data is highly valuable and it helps make more sales. Target ads based on Facebook data – but banners can also change (Struq) based on your browsing behaviour.
Cannes Titanium winner for 2011. The future – Koreans time poor, Homebase lacked stores. Solution? Bring the shop to the people via mobile. Order arrives when they get home. What impact does this have on the high street?