Tom Carlson, formerly of Jefferies and Co. details the top future trends of business growth. Please enjoy this article and feel free to share elsewhere.

1. FUTURETRENDS OF BUSINESS
GROWTH
Tom Carlson

2. • Business like many other things go through phases or trends.
While every business wants to, and aims to succeed, not
every business does
• Each and every company goes through ups and downs when
it comes to sales, revenues, profits, etc
• Recently at the second summit:The Future of Growth event
in London, there were many subjects to be discussed when it
comes to furthering a business’ growth or restructuring
efforts of an organization
• In this presentation you will find the top three trends for a
business’ growth with the future in mind

3. EMBRACETECHNOLOGY
• Technology is evolving each and every day is making huge
leaps and bounds when it comes to furthering a business
• Technology breakthroughs have increased efficiency,
increased output, saved companies millions of dollars,
further automated otherwise long and stressful processes,
and many more helpful actions
• Companies need to learn to accept that technology is a
wave that constantly moves through businesses in all
industries, and you can either ride it or be crushed by it
• Rather often companies are complacent when it comes to the way things are done and they
lose sight of the future or how they could run smoother
• It is these companies that find out too late that a young company has undercut them and
stolen away market share and are growing rapidly

4. EMBRACETECHNOLOGY PT.II
• Organizations must remain on the ball when it comes to new technology,
especially when it could directly impact their business either positively or
negatively
• Ajaz Ahmed, CEO of AKQA was quoted in saying, “Digital should not be
talked about in the abstract anymore. It's like oxygen or electricity - it's
essential.”
• And he is exactly right in that respect
• Technology is the future of everything and that goes for business survival
and growth especially

5. HAVING A HIGHER PURPOSE
• Having a higher purpose in the forefront of a
business’ mind is more important than ever now-a-
days
• Consumers gather and use information from
countless sources and they are well informed
because of that
• Organizations must be open and honest with their
consumers as to why they are doing a new
campaign or changing for whatever reason
• People are thirsty for knowledge and one way or
another they will get their fill

6. MACHINE LEARNING ISTHE
FUTURE
• The age of robotics grows with each passing day
• Machine learning is picking up at an accelerated pace and is technically considered a form of artificial intelligence
• The dawn of this new era will provide mankind with countless new opportunities to expand what we thought
was possible and what actually is
• Machine learning could however be detrimental in certain areas and has raised many concerns especially
regarding jobs
• If an employer were to re-place workers with a one-time cost for a robot that does the job better, faster, and
longer, it is assumed they would invest in the new technology sooner rather than later

7. Tom Carlson
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