Do your organization's expense claims leave you feeling irritated or stressed? This presentation covers Expense Claims, setting up and using the Credit Card Import, and Back Office Time Savings.
Hustle Con: How to Fundraise with Jack SmithSam Parr
Jack Smith, a startup advisor and co-founder of Vungle, provides tips for fundraising. The tips include changing the dynamic of control with investors, creating a simple presentation deck like a picture book, making traction metrics memorable through concise descriptions, and being able to describe your startup in a tweet. Smith emphasizes the importance of these tips based on his experience with starting with no engineers and an idea that was initially terrible.
Hustle Con: More With Less: Scaling with Simplicity with David Bladow, found...Sam Parr
BloomThat is an on-demand flower company with $7.6m in funding that took a complicated industry (floral delivery) and made it a simple process. Users love this simplicity. BloomThat’s co-founder will explain the framework he used to create a user experience that’s increased demand for their product and grew an on-demand service that’s delivered millions of bouquets nationwide.
John and I discuss a common sales disaster - you've spent a ton of time and money constructing a successful marketing campaign. You've got enthusiastic prospects calling your office. And then you blow it with a bad process (or no process) for handling inbound calls.
Vejen til service excellence - SEE 2018 DenmarkTOPdesk
Kunderne er i dag mere selvhjulpne og har større forventninger til den bagvedliggende servicefunktion. De forventer, at deres serviceorganisation tilpasser sig deres forretningsmæssige mål. Dybest set kræver kunderne et dybdegående samarbejde, hvor deres serviceorganisation virkelig kan bidrage med ekspertviden og tilføre merværdi. Dét er Service Excellence. Hvordan kommer vi derhen? - Erling Brodersen
Masterclass 2015: How myclever™ Agency Used Brandwatch to Track Celebrity Big...Brandwatch
Myclever agency used Brandwatch to monitor sentiment around Celebrity Big Brother and predict the order housemates would leave, enabling them to create timely content. Their minute-by-minute engagement increased Gumtree's brand impressions, tweets, blog visits and positive sentiment while doubling brand mentions. Their real-time involvement delivered over 32 million organic impressions for Gumtree's sponsorship and gained massive reach, demonstrating the value of Brandwatch for social media monitoring.
Dana Ditomaso discusses the importance of choosing the right metrics to measure for clients and campaigns. Key points include:
- Picking the right metrics may be the most important decision that is made, as choosing the wrong metrics can lead to bad decisions.
- Metrics need to align with client goals, which do not always match internal goals, so multiple reports may be needed.
- When building reports, use principles of data visualization like simplifying information, comparing data over time, exploring different views of data, and being honest about performance.
Building Emotional Currency with Your CustomerMattersight
This document introduces Call to Loyalty and their CEO and CMO. It highlights Austin, Texas as a growing city with great music and BBQ. It then challenges conventional wisdom about call centers, surveys, and key performance indicators (KPIs). It emphasizes that customer emotion matters more than what occurs in an interaction. Call to Loyalty uses personality matching to improve customer experience, employee engagement, and sales. Their technology analyzes over a billion conversations and millions of data points daily. Pairing agents and customers based on personality drives transformational benefits and returns. Call to Loyalty believes personality connections profoundly impact customer service.
Hustle Con: How to Fundraise with Jack SmithSam Parr
Jack Smith, a startup advisor and co-founder of Vungle, provides tips for fundraising. The tips include changing the dynamic of control with investors, creating a simple presentation deck like a picture book, making traction metrics memorable through concise descriptions, and being able to describe your startup in a tweet. Smith emphasizes the importance of these tips based on his experience with starting with no engineers and an idea that was initially terrible.
Hustle Con: More With Less: Scaling with Simplicity with David Bladow, found...Sam Parr
BloomThat is an on-demand flower company with $7.6m in funding that took a complicated industry (floral delivery) and made it a simple process. Users love this simplicity. BloomThat’s co-founder will explain the framework he used to create a user experience that’s increased demand for their product and grew an on-demand service that’s delivered millions of bouquets nationwide.
John and I discuss a common sales disaster - you've spent a ton of time and money constructing a successful marketing campaign. You've got enthusiastic prospects calling your office. And then you blow it with a bad process (or no process) for handling inbound calls.
Vejen til service excellence - SEE 2018 DenmarkTOPdesk
Kunderne er i dag mere selvhjulpne og har større forventninger til den bagvedliggende servicefunktion. De forventer, at deres serviceorganisation tilpasser sig deres forretningsmæssige mål. Dybest set kræver kunderne et dybdegående samarbejde, hvor deres serviceorganisation virkelig kan bidrage med ekspertviden og tilføre merværdi. Dét er Service Excellence. Hvordan kommer vi derhen? - Erling Brodersen
Masterclass 2015: How myclever™ Agency Used Brandwatch to Track Celebrity Big...Brandwatch
Myclever agency used Brandwatch to monitor sentiment around Celebrity Big Brother and predict the order housemates would leave, enabling them to create timely content. Their minute-by-minute engagement increased Gumtree's brand impressions, tweets, blog visits and positive sentiment while doubling brand mentions. Their real-time involvement delivered over 32 million organic impressions for Gumtree's sponsorship and gained massive reach, demonstrating the value of Brandwatch for social media monitoring.
Dana Ditomaso discusses the importance of choosing the right metrics to measure for clients and campaigns. Key points include:
- Picking the right metrics may be the most important decision that is made, as choosing the wrong metrics can lead to bad decisions.
- Metrics need to align with client goals, which do not always match internal goals, so multiple reports may be needed.
- When building reports, use principles of data visualization like simplifying information, comparing data over time, exploring different views of data, and being honest about performance.
Building Emotional Currency with Your CustomerMattersight
This document introduces Call to Loyalty and their CEO and CMO. It highlights Austin, Texas as a growing city with great music and BBQ. It then challenges conventional wisdom about call centers, surveys, and key performance indicators (KPIs). It emphasizes that customer emotion matters more than what occurs in an interaction. Call to Loyalty uses personality matching to improve customer experience, employee engagement, and sales. Their technology analyzes over a billion conversations and millions of data points daily. Pairing agents and customers based on personality drives transformational benefits and returns. Call to Loyalty believes personality connections profoundly impact customer service.
Social Selling Tips and Tools for High Velocity Cold CallingInsideSales.com
Join Ken Krogue and Sean Burke to learn how to use social selling to increase your revenue.
Learn to use the ACQUIRE method of Social Selling. Understand how to use LinkedIn the way it was designed to be used. Score your prospects so you always work the most qualified opportunities, Find the relationships you have to refer you to any decision maker.
Lead Nurturing. Chris Fousek 12th Digital Dealer ConferenceChris Fousek
This document discusses optimizing lead management processes for auto dealerships. It notes that 80% of leads are squandered due to issues like not answering leads, ignoring questions, and lack of follow up. Studies found that only a small portion of car shoppers received responses, test drives, or price quotes from dealers. The document advocates taking ownership of the lead management process by focusing on opportunities, engagement, conversion, and benchmarks. It also emphasizes relevance, timing, value, and calls to action in communications and testing marketing strategies and content.
I Second that Emotion - Using Emotional Intelligence to Drive Customer and Em...Mattersight
Diane Magers, chair of the Customer Experience Professionals Association. Diane built a 25-year career as a CX executive at such companies as Sysco Foods and AT&T by bringing a thoughtful perspective on how to reimagine customer interactions through the lens of emotion. At CXPA, she is dedicated to advancing the customer experience field through research, developing standards, networking and promoting the profession. At Call to Loyalty 2016, Diane speaks about the role emotion plays in the customer experience.
Darwin Analytics is a company that provides actionable insights to help marketers reach their goals using marketing data. The document shows examples of different marketing campaigns (tweets, Facebook posts, newsletters, blog posts, websites) and compares their performance metrics to demonstrate how considering multiple data points and cross-channel impacts can provide more useful insights than any single metric alone. It emphasizes that Darwin helps marketers understand how different channels work together to drive overall performance and conversions.
This document discusses how to create an amazing customer experience that drives results. It emphasizes focusing on touchpoints throughout the customer journey and making each interaction inspiring through remarkable, repeatable, and relevant experiences. Small details and peak moments can make a big difference. As customer experience becomes more important than price and product, the goal is to shift from tactics to designing touchpoints that create wow moments and drive word-of-mouth.
Friends of Search 2016 - Building a Bridge to GTDWil Reynolds
Inspired by the conference you just attended? You learned all about content, and SEO, and PPC? What do you do with all that inspiration? That notebook ends up in the drawer, that evernote file never gets shared with the team, and goes to the digital wasteland. This presentation shares the early steps of my journey to improve consistency in how we deliver ideas to clients.
This document provides a brand mantra of "No Glitter Just Gold" taken from a saying by Robert Plant and Jimmy Page and modernized by Kanye West. It references Christianity, music, and skills/strength as inspiration. It also includes 4 links to images on Flickr and blogs related to angels, children, and business.
How to Design a No-Fail Capital Campaign, and 3 Truths You Need to KnowBloomerang
https://bloomerang.co/resources/webinars/
Amy Eisenstein & Andrea Kihlstedt will reveal three truths you need to know for a successful capital campaign, including how to design a no-fail capital campaign, as well as letting you in on closely held secrets of campaign consultants.
How are you going to sell your product? Learn the principles of “selling value” to your customers, with a special emphasis on the challenges of sales for technology start-ups. Get tips for dealing with stakeholders and distributors and learn how to manage risks and problems.
Get practical tips for making sales calls, including how to successfully close a sale and follow-up with potential customers.
This lecture will cover:
- Choosing the right sales tactics
- CRM
- Networking best practices
- Cold calling strategy
- Social media for sales
- Sending emails that get responses
- Planning for great meetings
Smart Social Summit 2017 - Tradition, Interrupted: How to Market in a Disrupt...Spredfast
It's no longer enough to balance supply and demand. Consumers today crave next-level ease of use, efficiency, and unexpected innovation. This has bred a disruptive marketplace: what does that mean for your marketing strategy? The answer, at least in part, is to invite your customer to be a part something beyond your product or service. Join marketers from companies disrupting industries and those innovating from the inside as they share how they think about marketing strategy.
Coldwell Banker offers full-service real estate resources and expertise to help with any type of residential real estate need, from first-time homebuyers to those downsizing, relocating, or investing in property. They aim to simplify the process of choosing a real estate agent and company. Contact Aaron and Iris Scheuerman of Coldwell Banker Residential Brokerage for assistance.
6 Mistakes sales leaders make on LinkedInSales MOJO
Social Selling and Social networks are the new currency, and still, many sales leaders make mistakes and underestimate the power of LinkedIn. In this SlideShare, we are highlighting 6 common mistakes leaders make on LinkedIn.
1) Aaron Ross is the author of "Predictable Revenue" and discusses 3 fatal mistakes companies make including treating all leads alike, selling to the wrong prospects, and making salespeople do prospecting.
2) He recommends not having salespeople do prospecting and instead building a specialized outbound team. This allows the company to drive predictable results and triple growth rates.
3) Ross provides examples of companies that saw $10 million in new pipeline, grew from $1 million to $20 million in 3 years, and increased growth from 0% to 30% using these strategies.
This document provides information about a real estate agent, Andrew Smith, and Coldwell Banker Apex, including how Andrew will help sell a home. The summary is: Andrew Smith believes it is his duty as a realtor to make the home selling process easier. He will use tactics like open houses, professional photography, flyers, and website listings to market the home to potential buyers. Andrew will also communicate regularly with home sellers to keep them updated on showings and offers. He emphasizes that correct pricing is critical to appeal to the largest portion of the market.
Establishing Trust (presented by Ken Courtright)
Today's Growth Consultant Digital Footprint 2014
November 14-16, 2014 - Day Two
Concourse LAX (Los Angeles, CA)
How to Convert More Website Visitors into Party Bookings Delta Strike
If you're a owner/operator of a family entertainment center, party bookings are an important source of revenue. Learn why you should be booking parties online and see the elements of high-converting websites in this webinar replay https://www.partycentersoftware.com/how-to-convert-website-visitors-into-party-bookings
This document provides information about a real estate agent, Andrew Smith, and Coldwell Banker Apex Realtors. It summarizes Andrew's qualifications and commitment to client service. It then outlines the services Coldwell Banker provides and how Andrew will market and sell a home, including signs, photography, flyers, mailers, website listings and open houses. It emphasizes the importance of proper pricing to appeal to buyers.
This document discusses the importance of online reviews for businesses. It notes that 92% of consumers trust recommendations from friends and family over other forms of advertising. Reviews are important sources of leads and contacts for businesses, with agents getting twice as many contacts with 5 or more reviews. The document provides advice on where to get reviews (Yelp, company websites, video), how many reviews to aim for, what elements make a good review, and when to ask for reviews (after showing homes). It emphasizes that reviews matter for both current and future business generation.
Speed up the Buyers Journey with an Epic Content PlanSarah Shelnut
Straight from Content2Conversion 2015, this presentation showcases a real-life case study on speeding up the buyers journey with an epic content plan. To view the video of this presentation, please visit: http://demandxmarketing.com/2015/03/epic-content-plan
How to be your ecosystem’s liaison animateurNorris Krueger
Everyone says to be a connector but you need to be proactive, persuasive & professional... find the value proposition for helping your stakeholders...
Here is what I've learned!
Diana initiative: Entrepreneurial adventures starting your own companyBryson Bort
This document provides advice for starting an entrepreneurial venture or company. It discusses important considerations such as having a passion for the idea, defining the problem and solution, talking to potential customers, creating a minimum viable product, deciding on a business structure like an LLC, obtaining necessary licenses and registrations, raising money from investors if needed, hiring employees, managing finances and accounting, protecting intellectual property, marketing the business, and dealing with challenges that may arise. The document emphasizes the importance of networking, iterating your idea based on feedback, and not being afraid to ask for help from other entrepreneurs.
Social Selling Tips and Tools for High Velocity Cold CallingInsideSales.com
Join Ken Krogue and Sean Burke to learn how to use social selling to increase your revenue.
Learn to use the ACQUIRE method of Social Selling. Understand how to use LinkedIn the way it was designed to be used. Score your prospects so you always work the most qualified opportunities, Find the relationships you have to refer you to any decision maker.
Lead Nurturing. Chris Fousek 12th Digital Dealer ConferenceChris Fousek
This document discusses optimizing lead management processes for auto dealerships. It notes that 80% of leads are squandered due to issues like not answering leads, ignoring questions, and lack of follow up. Studies found that only a small portion of car shoppers received responses, test drives, or price quotes from dealers. The document advocates taking ownership of the lead management process by focusing on opportunities, engagement, conversion, and benchmarks. It also emphasizes relevance, timing, value, and calls to action in communications and testing marketing strategies and content.
I Second that Emotion - Using Emotional Intelligence to Drive Customer and Em...Mattersight
Diane Magers, chair of the Customer Experience Professionals Association. Diane built a 25-year career as a CX executive at such companies as Sysco Foods and AT&T by bringing a thoughtful perspective on how to reimagine customer interactions through the lens of emotion. At CXPA, she is dedicated to advancing the customer experience field through research, developing standards, networking and promoting the profession. At Call to Loyalty 2016, Diane speaks about the role emotion plays in the customer experience.
Darwin Analytics is a company that provides actionable insights to help marketers reach their goals using marketing data. The document shows examples of different marketing campaigns (tweets, Facebook posts, newsletters, blog posts, websites) and compares their performance metrics to demonstrate how considering multiple data points and cross-channel impacts can provide more useful insights than any single metric alone. It emphasizes that Darwin helps marketers understand how different channels work together to drive overall performance and conversions.
This document discusses how to create an amazing customer experience that drives results. It emphasizes focusing on touchpoints throughout the customer journey and making each interaction inspiring through remarkable, repeatable, and relevant experiences. Small details and peak moments can make a big difference. As customer experience becomes more important than price and product, the goal is to shift from tactics to designing touchpoints that create wow moments and drive word-of-mouth.
Friends of Search 2016 - Building a Bridge to GTDWil Reynolds
Inspired by the conference you just attended? You learned all about content, and SEO, and PPC? What do you do with all that inspiration? That notebook ends up in the drawer, that evernote file never gets shared with the team, and goes to the digital wasteland. This presentation shares the early steps of my journey to improve consistency in how we deliver ideas to clients.
This document provides a brand mantra of "No Glitter Just Gold" taken from a saying by Robert Plant and Jimmy Page and modernized by Kanye West. It references Christianity, music, and skills/strength as inspiration. It also includes 4 links to images on Flickr and blogs related to angels, children, and business.
How to Design a No-Fail Capital Campaign, and 3 Truths You Need to KnowBloomerang
https://bloomerang.co/resources/webinars/
Amy Eisenstein & Andrea Kihlstedt will reveal three truths you need to know for a successful capital campaign, including how to design a no-fail capital campaign, as well as letting you in on closely held secrets of campaign consultants.
How are you going to sell your product? Learn the principles of “selling value” to your customers, with a special emphasis on the challenges of sales for technology start-ups. Get tips for dealing with stakeholders and distributors and learn how to manage risks and problems.
Get practical tips for making sales calls, including how to successfully close a sale and follow-up with potential customers.
This lecture will cover:
- Choosing the right sales tactics
- CRM
- Networking best practices
- Cold calling strategy
- Social media for sales
- Sending emails that get responses
- Planning for great meetings
Smart Social Summit 2017 - Tradition, Interrupted: How to Market in a Disrupt...Spredfast
It's no longer enough to balance supply and demand. Consumers today crave next-level ease of use, efficiency, and unexpected innovation. This has bred a disruptive marketplace: what does that mean for your marketing strategy? The answer, at least in part, is to invite your customer to be a part something beyond your product or service. Join marketers from companies disrupting industries and those innovating from the inside as they share how they think about marketing strategy.
Coldwell Banker offers full-service real estate resources and expertise to help with any type of residential real estate need, from first-time homebuyers to those downsizing, relocating, or investing in property. They aim to simplify the process of choosing a real estate agent and company. Contact Aaron and Iris Scheuerman of Coldwell Banker Residential Brokerage for assistance.
6 Mistakes sales leaders make on LinkedInSales MOJO
Social Selling and Social networks are the new currency, and still, many sales leaders make mistakes and underestimate the power of LinkedIn. In this SlideShare, we are highlighting 6 common mistakes leaders make on LinkedIn.
1) Aaron Ross is the author of "Predictable Revenue" and discusses 3 fatal mistakes companies make including treating all leads alike, selling to the wrong prospects, and making salespeople do prospecting.
2) He recommends not having salespeople do prospecting and instead building a specialized outbound team. This allows the company to drive predictable results and triple growth rates.
3) Ross provides examples of companies that saw $10 million in new pipeline, grew from $1 million to $20 million in 3 years, and increased growth from 0% to 30% using these strategies.
This document provides information about a real estate agent, Andrew Smith, and Coldwell Banker Apex, including how Andrew will help sell a home. The summary is: Andrew Smith believes it is his duty as a realtor to make the home selling process easier. He will use tactics like open houses, professional photography, flyers, and website listings to market the home to potential buyers. Andrew will also communicate regularly with home sellers to keep them updated on showings and offers. He emphasizes that correct pricing is critical to appeal to the largest portion of the market.
Establishing Trust (presented by Ken Courtright)
Today's Growth Consultant Digital Footprint 2014
November 14-16, 2014 - Day Two
Concourse LAX (Los Angeles, CA)
How to Convert More Website Visitors into Party Bookings Delta Strike
If you're a owner/operator of a family entertainment center, party bookings are an important source of revenue. Learn why you should be booking parties online and see the elements of high-converting websites in this webinar replay https://www.partycentersoftware.com/how-to-convert-website-visitors-into-party-bookings
This document provides information about a real estate agent, Andrew Smith, and Coldwell Banker Apex Realtors. It summarizes Andrew's qualifications and commitment to client service. It then outlines the services Coldwell Banker provides and how Andrew will market and sell a home, including signs, photography, flyers, mailers, website listings and open houses. It emphasizes the importance of proper pricing to appeal to buyers.
This document discusses the importance of online reviews for businesses. It notes that 92% of consumers trust recommendations from friends and family over other forms of advertising. Reviews are important sources of leads and contacts for businesses, with agents getting twice as many contacts with 5 or more reviews. The document provides advice on where to get reviews (Yelp, company websites, video), how many reviews to aim for, what elements make a good review, and when to ask for reviews (after showing homes). It emphasizes that reviews matter for both current and future business generation.
Speed up the Buyers Journey with an Epic Content PlanSarah Shelnut
Straight from Content2Conversion 2015, this presentation showcases a real-life case study on speeding up the buyers journey with an epic content plan. To view the video of this presentation, please visit: http://demandxmarketing.com/2015/03/epic-content-plan
How to be your ecosystem’s liaison animateurNorris Krueger
Everyone says to be a connector but you need to be proactive, persuasive & professional... find the value proposition for helping your stakeholders...
Here is what I've learned!
Diana initiative: Entrepreneurial adventures starting your own companyBryson Bort
This document provides advice for starting an entrepreneurial venture or company. It discusses important considerations such as having a passion for the idea, defining the problem and solution, talking to potential customers, creating a minimum viable product, deciding on a business structure like an LLC, obtaining necessary licenses and registrations, raising money from investors if needed, hiring employees, managing finances and accounting, protecting intellectual property, marketing the business, and dealing with challenges that may arise. The document emphasizes the importance of networking, iterating your idea based on feedback, and not being afraid to ask for help from other entrepreneurs.
WEBINAR: How to Get Support for Your Project by Clarifying Your PurposeGoLeanSixSigma.com
Most of us are clear on what our project is about, how to measure success and who is on the team. But we're not always clear on why we're doing it. "We're going to decrease defects!" sounds great, but why should anyone care? "We're removing waste!" - again, what's in it for the people around you? Clarifying the "why" or purpose behind a project will engage people in the best way. Come join this 1-hour Introductory webinar and find process friends you never knew you had.
https://goleansixsigma.com/webinar-get-support-project-clarifying-purpose/
Hire a Web Vendor with Confidence - Geonetric WebinarGeonetric
Take a new approach to hiring a Web vendor. Everyone knows that job interview questions can be daunting — and quite telling. Why aren't these same types of questions used during your vendor selection process? They should be! Learn why your Web vendor is one of the most important hires you'll make. You'll learn how to go beyond traditional content management software demonstrations and score cards, to ask the questions that allow you to evaluate potential candidates just as carefully as you would for an internal position. Don't let a poor hire set your website — or market position — back!
Hire a Web Vendor with Confidence - Geonetric WebinarGeonetric
Take a new approach to hiring a Web vendor. Everyone knows that job interview questions can be daunting — and quite telling. Why aren't these same types of questions used during your vendor selection process? They should be! Learn why your Web vendor is one of the most important hires you'll make and how you can go beyond traditional content management software demonstrations and score cards. It's time to ask the questions that allow you to evaluate potential candidates just as carefully as you would for an internal position. After all, the last thing you want is to let let a poor hire set your website — or market position — back!
The document outlines Michael Georgiou's experience landing his first $100k deal and provides tips for using SEO to help close large deals. It discusses how SEO can generate qualified leads, allow stalking potential clients to learn what they are searching for, and provides a 4-step process for leveraging SEO to close big deals: 1) Pull clients in using inbound marketing like SEO, 2) Research clients using SEO data, 3) Vet clients to identify the best opportunities, 4) Use transparency, responsiveness, and patience in communications to trap and close deals.
The document describes Academy Mortgage's comprehensive marketing platform (AMP) that is designed to help real estate agents and loan officers maintain long-term relationships with clients. The AMP includes digital marketing campaigns like emails, postcards, and social media to regularly send clients relevant information. It also details several automated campaigns, such as Mortgage Prep 101 for prospective clients, Leads for those starting the process, and Post-Close campaigns for up to 5 years after closing to thank and remind clients. The goal is to help clients remember their agent and loan officer for future business through ongoing personalized communication.
The document provides guidance on how to crowdfund for social impact. It discusses framing crowdfunding campaigns around empowering communities and creating new futures. It recommends developing a marketing plan with initial donors, different channels, and tailored messages. Types of rewards like acknowledgments, swag, and experiences are covered. Creating authentic, brief, and compelling videos is also suggested. Finally, the document emphasizes the importance of planning ahead, starting campaigns fast, and finishing them strongly.
Mobilize! 24/7 Social Media & The Growth of Customer Advocates By Scotty Gree...Marketing Land
From the From the SocialPro Conference in Seattle, Washington, June 20-21, 2016.. SESSION: 24/7 Social Media & The Growth of Customer Advocates. PRESENTATION: Mobilize! 24/7 Social Media & The Growth of Customer Advocates - Given by Scotty Greenburg, @scottygreenburg - Tango Card, Marketing Lead. #SocialPro #22A3
Using Personas & Buyer’s Journeys to Get Your Buyer’s Attention | John Fernan...Conductor
Buyer personas and their corresponding journeys are at the crux of content strategies that capture your customer’s attention and foster engagement. In these slides, Jibe’s Senior Director of Analytics & Operations John Fernandez walks you through creating targeted content to meet different personas’ needs at every stage of the buying cycle.
5 Principles to Boost the Selling Power of Any Website, Ad or Marketing Materialconversionrateservices
This document outlines 5 principles to boost the selling power of websites, ads, and marketing materials: 1) Desperate Problem - clearly identify the urgent problem the product solves, 2) Unique Promise - make a distinctive promise to solve the problem, 3) Overwhelming Proof - provide abundant evidence the promise can be delivered, 4) Irresistible Offer - propose an offer too good to refuse, and 5) Immediate Action - motivate the reader to act without delay. Applying these principles can supercharge conversions across various marketing channels by addressing objections, building trust, and driving urgency. The document provides examples and strategies for implementing each principle.
[#GHConf17] PPC Growth — 7 Hacks You Need to TestGrowthHackers
This document provides tips and hacks for PPC growth, including:
- Testing granular ad grouping strategies like single keyword/product ad groups.
- Understanding the difference between controlled and uncontrolled targeting options.
- Using a blueprint for building layered Facebook audiences.
- Implementing smoke testing to validate new marketing ideas with minimal effort.
- Optimizing campaigns by working backwards from sales data to highest performing keywords/placements.
This document provides an overview of Jason Cass's approach to transforming a business into a social and digital business. It outlines ground rules for working with Jason, common objections to social and digital strategies and myths about online selling. The document also shares case studies of social media marketing campaigns and their results. Key tools for social media, digital media, and the overall "blueprint" for running a social and digital agency are also outlined.
Citibank had a successful end to 2005, opening two new branches and launching new products and services. This included the world's first instant credit card issuance at the new Citibank Paragon branch and Singapore's first platinum shopping mall co-brand card. Chuck Prince, CEO of Citigroup, visited Singapore and outlined the company's strategic priorities for 2006, focusing on distribution expansion, knowledge transfer, investing in people and technology, and allocating capital. The article also discusses tips for managing assets and financial goals from an interview with Citibank's Head of Research Communications.
Every marketer dreams of personalizing their website experience, but 99% of business fail to implement personalization effectively. Join Austin Distel's workshop on the 3 steps to implementing personalization on your website to serve multiple marketers, tailor to each channel, and adapt along the customer journey.
A highly qualified experienced User Interface Designer and Frontend Designer who is computer literate and able to work on his own initiative. A good team member with multi-level communications skills.
More Traffic, More Conversions: How To Build Great Landing PagesHanapin Marketing
Landing pages are a critical part of your marketing strategies, so it’s important that you develop them with a great user experience and your conversion goals in mind. In this session, Hanapin’s Sr. CRO Manager, Samantha Kerr, and Unbounce’s Co-Founder, Oli Gardner, breakdown the components that help you build landing pages that get you more traffic and more conversions.
Similar to Fuel Good 2018: Taking the Frustration out of Expense Claims (20)
Fuel Good 2018: The Framework for Funding Your OrganizationSparkrock
The document discusses strategic funding models for non-profits. It outlines trends showing decreasing government funding and increasing costs. Various funding models are described, including the heartfelt connector, beneficiary builder, and public provider models. It explains that a strategic funding model has four components: being organization-wide, following disciplined rules and principles, building a reliable revenue base, and supporting the organization's programs. Surrey Place Centre is used as a case study, showing how it increased funding over time using a strategic model focused on services, strategic directions, and funding directions.
This presentation includes "Social Media for Social Good" presented by Paul Nazareth and "Rules of Engagement: Making Connections Last" by our keynote speaker, Dr. Froswa Booker-Drew.
Fuel Good 2018: The Power of K12 Reporting Sparkrock
This document contains an agenda and discussion points for a panel discussion on K-12 reporting. The agenda includes introductions, a 40 minute panel discussion, and a 10 minute question and answer session. The discussion points cover a range of topics around how different school boards handle financial reporting, including the use of accounts, departments, expense allocation, and fixed asset reporting.
Fuel Good 2018: What's New and Coming Up in Applicant Tracking?Sparkrock
The document discusses new features in applicant tracking systems. It describes challenges with traditional paper-based hiring processes and benefits of cloud-based integrated systems. The key points covered include how new applicant tracking systems streamline hiring workflows, provide transparency across teams, and offer self-service applicant portals. Integration between Dynamics NAV and Dynamics 365 is highlighted. Common terms and an overview of features like job requisitions, postings, applications, and onboarding are also summarized.
Fuel Good 2018: WHat's New and Coming Up in Employee Scheduling?Sparkrock
The document discusses new and upcoming features for the Sparkrock Scheduler software. It outlines features recently released in version 9.06 like shift trading and employee shift creation. Version 9.07 will introduce a time clock, the ability for employees to request absences through the schedule, and split shifts when part of a shift is requested as an absence. Future scheduling and time clock features mentioned include integrated absence management, auto-fill scheduling, and handling of overnight shifts. The presenters welcomed questions at the end.
Fuel Good 2018: What's New and Coming Up in Sparkrock Workforce?Sparkrock
The document summarizes new features and upcoming enhancements to Sparkrock's Finance and Workforce modules. Some key updates include: improved usability of employee pages; enhanced regulatory support for payroll in Canada and the US; redesigned applicant tracking and scheduling; absence management improvements; and a new time clock integration framework. Upcoming releases will focus on areas like absence management, time clock, scheduling, and reminders.
Fuel Good 2018: What's New and Coming Up in Sparkrock Finance?Sparkrock
Teodora Buhteva and James Faw presented on new features and upcoming enhancements to Sparkrock Finance. They discussed over 200 new features implemented since the last user conference, including usability improvements, new modules, and customization reductions. Upcoming releases will focus on attributes, purchasing workflow, expense claiming improvements, and 8-dimensional support across more areas. Questions were invited at the end of the presentation.
Fuel Good 2018: What's New and Coming Up in D365 CRM?Sparkrock
This document discusses new and upcoming features in Dynamics 365 CRM. It covers enhancements to portals, case management, the web client, and other areas. Key updates include an administrative wizard for publishing portal data, multi-select option sets, interactive dashboards for cases, and a visual refresh of the web client interface. The document also provides an overview of features still in development like virtual entities and scheduling unification.
Fuel Good 2018: What's New in Overtime, ROEs & Mass Changes?Sparkrock
This document summarizes new features in overtime calculation, records of employment (ROE), and mass changes in payroll and human resources systems. It introduces the presenters and provides an agenda. In overtime, the system will now automatically determine overtime hours and support blended rates. For ROEs, there is a new occupation field and mass creation process. Mass changes allow creating leave requests and return dates for multiple employees at once. Questions are invited at the end.
Fuel Good 2018: What's New and Coming Up in Sparkrock for K12 Organizations?Sparkrock
The document discusses new features and upcoming enhancements to Sparkrock's finance and workforce management software for K12 organizations. Recent additions include improved budgeting tools, online expense claims, and integrations with benefits providers. Planned work includes an integration with the eBase work order system and new time entry functionality. The presentation aims to provide updates on Sparkrock's products and get feedback from users.
Fuel Good 2018: Workforce Management Pre-Conference TrainingSparkrock
The document summarizes a presentation on Sparkrock's Attendance Management and Payroll Control features. It includes an agenda that covers attendance management, integrated attendance and payroll, payroll control maintenance, segregation of duties, and an open question period. Specific topics discussed are attendance plans, scheduled and non-scheduled employees, the employee schedule, approved vacation entry, payroll controls, calculated controls, calculation tracing, segregation of duties regarding batch release and posting, and how to create templates for HR tasks.
Fuel Good 2018: Finance Management Pre-Conference TrainingSparkrock
This document contains an agenda for a finance training session on various topics in Microsoft Dynamics NAV including expense categories and types, budgeting, handling different fiscal periods, upgrading from NAV 2013 to 2016, setting up and using service items, sales invoices and purchase orders using Jet for Word, and an overview of fixed assets functionality from setup to reports. The training will provide explanations and allow time for questions on each topic.
Fuel Good 2018: Is your Nonprofit at Risk? Security and Privacy Best PracticesSparkrock
This presentation covers security principles for On-Premise organizations, security principles in the Cloud including Azure Deployment and Azure Build Services, and Environment Monitoring.
Fuel Good 2018: Upgrades Made Easy: The Canadian Museum of HistorySparkrock
The Canadian Museum of History upgraded their NAV and SharePoint systems without major issues by carefully planning and testing the project. They designed a new technical infrastructure, trained users, and conducted multiple cycles of user acceptance testing and remediation over several months. While there were inevitable bugs found during testing, taking the time for thorough preparation and testing helped ensure the upgrades went live smoothly without significant problems.
Fuel Good 2018: Strategic Funding Models Sparkrock
Alain Mootoo from the Surrey Place Center explains how they were able to achieve a 54% increase in program revenues and provide a framework for funding your organization's mission.
Fuel Good 2018: Filling the Fundraising Gaps: The Decline of Granting & Rise ...Sparkrock
CanadaHelps shares current and cutting edge data and resources from across the sector so you can bring more clarity and sustainability to your funding strategy.
Fuel Good 2018: Jet Professional 2018: New Jet Fuel for your ReportsSparkrock
This document summarizes a presentation about new features in the Jet Professional 2018 software. The presentation discusses the new ribbon interface, a fast financials feature, deprecated report builder, customizable help functions, a new design tool that reads charts of accounts and builds Excel reports, the Jet Web Portal for sharing reports, and the Jet Enterprise edition which offers faster performance through data cubes rather than live NAV tables. The presentation encourages attendees to discuss whether the Jet Enterprise edition may be a good fit for organizations with high transaction volumes, multiple locations or databases.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
“An Outlook of the Ongoing and Future Relationship between Blockchain Technologies and Process-aware Information Systems.” Invited talk at the joint workshop on Blockchain for Information Systems (BC4IS) and Blockchain for Trusted Data Sharing (B4TDS), co-located with with the 36th International Conference on Advanced Information Systems Engineering (CAiSE), 3 June 2024, Limassol, Cyprus.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Introducing Milvus Lite: Easy-to-Install, Easy-to-Use vector database for you...Zilliz
Join us to introduce Milvus Lite, a vector database that can run on notebooks and laptops, share the same API with Milvus, and integrate with every popular GenAI framework. This webinar is perfect for developers seeking easy-to-use, well-integrated vector databases for their GenAI apps.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
UiPath Test Automation using UiPath Test Suite series, part 6DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Maruthi Prithivirajan, Head of ASEAN & IN Solution Architecture, Neo4j
Get an inside look at the latest Neo4j innovations that enable relationship-driven intelligence at scale. Learn more about the newest cloud integrations and product enhancements that make Neo4j an essential choice for developers building apps with interconnected data and generative AI.
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024Neo4j
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
Building RAG with self-deployed Milvus vector database and Snowpark Container...Zilliz
This talk will give hands-on advice on building RAG applications with an open-source Milvus database deployed as a docker container. We will also introduce the integration of Milvus with Snowpark Container Services.
Communications Mining Series - Zero to Hero - Session 1DianaGray10
This session provides introduction to UiPath Communication Mining, importance and platform overview. You will acquire a good understand of the phases in Communication Mining as we go over the platform with you. Topics covered:
• Communication Mining Overview
• Why is it important?
• How can it help today’s business and the benefits
• Phases in Communication Mining
• Demo on Platform overview
• Q/A
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...Neo4j
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
5. #FUELGOOD18
How do you handle expense claims now?
Who approves?
How are they tracked?
What’s the process?
Do they get sent back?
Who corrects them?
What backup is provided?