A half day workshop for local business owners with one simple aim: we take the geek out of getting seen online. The areas we cover include: Why Google is the only real game in town SEO in plain English that even my Nan would understand What Google used to like and why that changed Your website is your base camp on the internet – nurture it The impact you can make behind the scenes, on the page The impact you can make behind the scenes, off the page Social media: why you must join the conversation Google Places – how to get seen on the map listings Analytics: it’s all a waste of time if you can’t measure it