This document outlines a formal proposal for a documentary titled "Lighten Up" about smoking. The documentary will use a mix of interviews, narration, and archive footage. It will air on Channel Four and target those aged 16 and older. The narrative will be single-stranded and linear, beginning with the history of smoking and ending in an open-ended manner. Primary research will include interviews and cutaway footage, while secondary sources comprise archive clips, music, and online resources.

1. Formal proposal for
documentary

2. • Title: Lighten Up
• Topic: Smoking
• Type: Mixed documentary including interviews,
narration and archive material.
• Style: Our documentary topic is Smoking which
is quite a serious health risk so our documentary
will be quite formal.
• Channel and scheduling: We have chosen
Channel Four for our documentary to appear on
• Target Audience: 16+
• Narrative Structure: It will be single stranded
with an open ended finish, it will also be linear.

3. Research
Primary:
Possible interviews: Morrisons
cigarette salesperson, health
professional, someone who is
against smoking, e-cig sales
representative and a celebrity.
Cut aways: People smoking,
smoking outside pubs,
cigarette displays, people
buying cigarettes, hospital
scenes and perhaps a
hospital scene.
Secondary:
Old film clips
Celebrities smoking
Kids smoking
TV programmes (all YouTube)
Music
Google
Music Videos
News Articles

4. Outline of content
• Begin with the history of smoking
• Old smoking adverts and smoking's media
representation
• Interviews: -Smokers,-Someone adverse to
smoking,-Health Professional,-E-cig rep,-
Morrisons cigarette salesperson.
• Why people smoke
• Health risks
• Statistics on smoke
• How to quit
• Methods on quitting

5. Archive Material:
• Youtube clips (old films, celebrities smoking, young people smoking)
• Music videos
• Smoking adverts
• TV clips
Music:
• Oasis- Cigarettes and alcohol
Actuality footage:
• Cigarettes in the shop
• Cigarettes being made/branded
• Cigarette distribution

6. Resource Requirements
• SLR Camera
• Computer
• Adobe premier, audition and photoshop
• HD Video Camera and memory card.
• Voice recorder
• Microphone
• Lights
• Recording studio
• Tripod