This document provides an overview of the floriculture industry in India. It discusses the history of floriculture in various parts of the world and in India. It defines floriculture as the growing of cut flowers, potted plants, and bedding plants. The document outlines the scope and importance of the floriculture industry in India, presenting statistics on its growth, production levels by state, and export value. It also discusses the strengths, weaknesses, opportunities, and challenges facing the industry in India.

1. FLORICULTURE INDUSTRY
BHAGYA VIJAYAN
Jr.MSc. AGRICULTURAL EXTENSION

2. WORLD HISTORY
Cina -Great poet Li-Po (A.D.705-762) , Tang period -
importance of garden and nature
Japanese - great lovers of plants and flowers
Iran – Cyrusi, the first Persian Gardner
Greece - king Xenophon got inspiration from persian garden
Italy –pinnacle of agricultural prosperity in third and second
centuries B.C.
gifts of Mexican gardeners -Dahlias and Zinnias
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3. INDIAN HISTORY
Era of Mahabharata- famous tree , Kadamba, associated with Lord
Krishna.
Bana Bhatta – mentioned about flowers and trees in Harsh
Charita.
Status of gardening - mentioned in Ramayana
Aryans invasion ( 1600 B.C.) - country was called as
Aryavrta, which means the country of lotus and sunshine
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4. Contd...
Babar - gardens at Panipat &Agra
Sher Shah Suri - planted shady trees along both sides of the
roads.
Akbar -Fatehpur Sikri (Agra) garden.
King Hyder Ali - Lal Bag garden ,Bangalore.
Britishers estd:
Royal Agri-Horticultural Society Garden, Kolkatta
Lloyd botanical garden, Darjeeling
Botanical garden Saharanpur
National botanical garden, Lucknow
Botanical , Ootacmund
v
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5. • Growing of cut flowers, potted flowering and
foliage plants, and bedding plants in greenhouses
and/or in fields.
• Include cut flowers , loose flowers , dry flowers,
ornamentals & flowering plants
• Example: rose, jasmine, lily, alstromeria, snapdragon , anthurium,
orchid, chrysanthemum,gladiolus,gerbera,daffodils,tulips
WHAT IS FLORICULTURE?
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6. SCOPE & IMPORTANCE
• Consumption and demand rising
• India and other Asian countries -have been emerging as
development centres of floriculture
• Soil and climate favourable
• Several Govt. Schemes -NHB,APEDA,NABARD
• Importance-
festivals ,weddings,poojas,funerals,functions,
foreign exchange (cultural &traditional importance)
• Source of income for small and marginal farmers
• Self employment venture
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7. PRESENT STATUS -WORLD
Major flower producing country -
NETHERLANDS(33%)
Country with largest acreage(flori crops) under
green house -
NETHERLANDS(30%)
Major cut flower producing country-
NETHERLAND (59%)
Major cut flower importing country-
GERMANY(34%)
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8. NETHERLAND
33%
JAPAN
24%
USA
12%
ITALY
11%
THAILAND
10% OTHERS
10%
SHARE OF FLOWER PRODUCTION (2012-2013)
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WORLD SCENARIO

9. PRESENT STATUS- INDIA
• Growing (CAGR) @ 30 per cent($230 million)
• Share in global flori sector:0.61%
• Largest Area under flowers – West Bengal
• Largest producer of loose flowers- Tamil Nadu
• Largest producer of cut flowers- Karnataka
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10. Area and production of
flowers
Sl.no year area(ha) PRODUCTION
loose flowers (MT) cut flowers(M.nos)
• 1 2000 -01 74 (100) 419 (100) 622(100
• 2 2001 –02 74 (00) 509(18) 643(3)
• 3 2002-03 89(20) 556(24) 681(9)
• 4 2003-04 98(32) 535(22) 804(23)
• 5 2004-05 106(43) 735(43) 2565(76)
• 6 2005-06 70(-5) 735(43) 2060(70)
• 7 2006-07 101 (36) 580(28) 1793(65)
• 8 2007-08 118(59) 659(36) 2071(70)
• 9 2009-10 126(70) 694(40) 2762(77)
• 10 2011-12 144(94) 880(52) 3716(83)
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11. sl.no state year wise area (ha)
• 1 West Bengal 17.89(14) 18.56(13) 27.42(17)
• 2 Tamil Nadu 24.75(19) 26.73(18) 26.74(17)
• 3 A. Pradesh 19.23(19) 21.66(15) 23.52(15)
• 4 Karnataka 21.10(16) 23.02(15) 22.34(14)
• 5 Maharashtra 9.44(8) 14.76(10) 16.74(10)
• 6 Gujarat 7.12(6) 8.42(6) 9.74(6)
• 7 Uttar Pradesh 8.25(6) 8.39(6) 8.41(5)
• 8 Haryana 5.40(4) 5.65(4) 6.11(4)
• 9 Rajasthan 3.01(2) 2.73(2) 3.34(2)
• 10 Other 14.21(11) 14.90(10) 16.36(10)
2009-10 2010-11 2011-12
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12. 0
50
100
150
200
250
300
STATE WISE PRODUCTION TREND OF FLOWERS
(2011-2012)
MT
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13. EXPORT
• Sr.No. Years Value(Rs. Crore)
• 1 1999-00 60.14
• 2 2000-01 63.39
• 3 2001-02 81.20
• 4 2002-03 96.60
• 5 2003-04 105.15
• 6 2004-05 123.12
• 7 2005-06 115.39
• 8 2006-07 165.86
• 9 2008-09 349.55
• 10 2009-10 421.11
• 11 2010-11 799.41
• 12 2011-12 949.83
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14. PROCESSING
LIVE FLOWER
CLEANING/CUTTING STEM
FEEDING
PACKING IN COVERS
STORAGE( CONTROLLED TEMPERATURE)
EXPORT/USED FOR VARIOUS PURPOSES
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DRYING USING SAND
OR OVEN METHOD

15. VALUE ADDITION
• Flower –
bouquets,wreaths,garlands,temples,weddings,functions,scents
• Dry flower-
bouquets,wreaths,garlands,interior decoration,cards,pot pouri
• Medicines- vincristine and vimblastin
• Dyes
• Oil
• Dried foliage
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16. STRENGHTS
1.CLIMATE AND SOIL DIVERSITY
2.ABUNDANT RAINFALL (NW &SW MONSOON)
3.VARIETY OF FLOWERS
4.LOW LABOUR COST
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17. WEAKNESS
1.EXISTING FACILITY OF AIRLINES CANNOT MEET AT
THE TIME OF THE PEAK DEMAND
2.INADEQUATE STORAGE FACILITY
3.LESS VALUE ADDITION
4.PERISHABILITY OF THE PRODUCT
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18. OPPORTUNITIES
1.POTENTIAL SUPPLIER DURING LEAN SEASON
2.SUBSIDY FOR STORAGE- APEDA
3.GOVERNMENT INCENTIVE - NABARD
4.REDUCTION IN IMPORT DUTIES ON CUT FLOWER
5.INCREASING DEMAND IN WORLD MARKET
6.SELF EMPLOYMENT
7.HIGH EXPORT POTENTIAL- VALUE ADDITION
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19. CHALLENGES
1.EMERGING FLOWER GROWING REGIONS- AFRICAAND OTHER
ASIAN COUNTRIES
2.PEST AND DISEASE ATTACK
3.CLIMATE VAGARIES
4.ECONOMY SLOW DOWN ,RUPEE DEPRECIATION
5.HIGH CAPITAL INVESTMENT
6.HIGHER FUELAND ENERGY CHARGES
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20. CONCLUSION
• India – fifth largest exporter of dried flower
- second largest exporter of essential oil
- largest exporter of jasmine oil
-second largest exporter of dried foliage
• Floriculture Industry – flourishing,more involvement of
corporate sectors,provide livelihood and means of self
employment
• Govt .- more concern for this sector’s
development
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21. REFERENCES
• Advances in Ornamental Horticulture (Vol:6)-
S.K.Bhattacharjee
• Indian Horticulture Data base-2012
Ministry Of Agriculture
• National Horticulture Board Bullettin
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22. THANK YOU
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