A presentation on Coca-Cola's new and innovative way to promote their product through interesting and emotionally or socially touching advertisement. This case is taken from Marketing Management Book by Kotler (Marketing Excellence)
A presentation on Coca-Cola's new and innovative way to promote their product through interesting and emotionally or socially touching advertisement. This case is taken from Marketing Management Book by Kotler (Marketing Excellence)
Coca Cola Financial Analysis Final Project for Financial Accounting, St. Thomas MBA program. Group projected included Leanna Privette, Robin Toal, and April Vassau.
History of the World Most Famous brand #1: Coca-Cola
This document has been created by:
- Mr Raiarii Lehartel, IAE Tlse L3 CC, 2009-2010
- Mr Yoan Lasbouygues, IAE Tlse L3 CC, 2009-2010
We sincerely hope that it will help some students :D
Coca Cola Financial Analysis Final Project for Financial Accounting, St. Thomas MBA program. Group projected included Leanna Privette, Robin Toal, and April Vassau.
History of the World Most Famous brand #1: Coca-Cola
This document has been created by:
- Mr Raiarii Lehartel, IAE Tlse L3 CC, 2009-2010
- Mr Yoan Lasbouygues, IAE Tlse L3 CC, 2009-2010
We sincerely hope that it will help some students :D
Having the right content for your companies will do wonders in establishing your online reputation. Find out why positive content works better in branding and how you can use positivity in your future content strategy.
Contents:
Company overview,
Mission, Vision & values,
Swot analysis of coca cola,
Business strategy,
Logistics,
Market share of coca cola,
Coca Cola entry into India,
Problems in India,
Changes required in strategy,
Recommendations.
these presentation was made by Georgian-American University students for Mgmt mid-term, it covers coca colas Environment,Organizational Culture,SR an Ethics,Organizational Strategies,Organizational Structure and Design And HR Mgmt
A brief project on the marketing analysis of Pakistan Coke (CocaCola), Macro & Micro Analysis, Marketing Mix, SWOT Analysis, Values and Competitors, Marketing strategies, Marketing objectives, Market needs, Market behavior, Market Growth and major segments. Everything you need to know.
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Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
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India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
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"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
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Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
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Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
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Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
9. • Worlds largest company • Deals in a large variety of brands internationally • Now it established in more than 200 countries • Major rival is PEPSI
10. History It was 1886, and in New York Harbor, workers were constructing the Statue of Liberty. Eight hundred miles away, another great American symbol was about to be unveiled.
11. • Coca-Cola was founded in May 1886 by Dr. John Pemberton• Coca-Cola was first sold to the public in Atlanta at Jacob’s Pharmacy• Only 9 servings of the soft drink were sold each day • Sales for the first year were only $50 • In 1888 A. G. Candler bought the company and sales increased over 4000%
12. COCA COLA in Pakistan? • In 1950: Coca cola started its operations in Pakistan • In 1996: the coca cola itself took over business operations in Pakistan & setup its 1st production plant in Karachi. • In 2011: Now there are 6 production units and 11 distribution units working in Pakistan providing employment to more than 6000 people.
19. Coca-Cola Mission Statement: "It is the foundation of our Manifesto. • To refresh the world in body, mind and spirit. • To inspire moments of optimism through our brands and our actions. • To create value and make a difference everywhere we engage. "
20. Coca-Cola Vision Statement: • People: Being a great place to work where people are inspired to be the best they can be. • Portfolio: Bringing to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs. • Partners: Nurturing a winning network of customers and suppliers, together we create mutual, enduring value.
21. • Planet: Being a responsible citizen that makes a difference by helping build and support sustainable communities.• Profit: Maximizing long-term return to shareowners while being mindful of our overall responsibilities. "
22.
23. Values: They are guided by shared Values that they will live by as a company and as individuals: •Leadership • Passion • Integrity • Accountability • Collaboration • Innovation • Quality
24. Slogans 1963 “Things Go Better With Coke.” 1970 “It’s the Real Thing” 1979 “Have a Coke and a Smile” 1982 “Coke Is It!” 1987 “You Can’t Beat the Real Thing” 1993 “Always Coca-Cola2006 - The Coke Side of Life 2007 - Live on the Coke Side of Life 2009 - Open Happiness 2010 - Twist The Cap To Refreshment 2011 - Life Begins Here
25. Advertising •Coke was first advertised as a remedy for headaches and exhaustion •Coke has been advertising on television for 50 years. • Songs used in coca cola commercials have become popular. • They use catchy mottos such as: “Adds a refreshing relish to every form of exercise”
27. Coca-Cola Bottles1894 was the first time Coca-Cola was bottled 1894- early 1900s 1905-1916 1915- today
28. Product DescriptionsDid you knew The coco cola company offers a portfolio of more then 3500 products in over 200 countries.Which included, •Coca-Cola • Carbonated Soft Drinks • Water • Other Non-alcoholic beverages
29. Brand portfolio 1886, The original version of Coca-Cola. 1983, The caffeine free 1985, Still available June 2007 To still 2005, Coca-Cola Zero
31. Marketing Worldwide In 1998 Coke international created its first ad for the celebration of the Muslim holiday of Ramadan. It was run in 20 countries worldwide.Coke is a Kosher drink, so it is sold internationally.
33. Competitors of Coca-Cola•Pepsi • Irn Bru • RC Cola • Cola Turka • Zam Zam Cola • Mecca-Cola • Virgin Cola • Parsi Cola • Qibla Cola • Evoca Cola • Corsica Cola • Afri Cola
34. Coke in Space • In July 1985, Coke was the first soft drink to be enjoyed in outer space on the space shuttle Challenger. • A special space can was developed
35. Rumors:• Coca-Cola contains material making it unsuitable for vegetarians and Muslims. • Some products of the Coca-Col Company contain alcohol.
38. Career Areas:BUSINESS-It takes thousands of people working together to keep our multi-billion dollar operation running smoothly.BUSINESS MANAGEMENT –Your insights and analysis will help find the answers. Here we take on big challenges and make bold plans for the future.FINANCE -Volume: 388.3 million unit casesNet Sales: 1149.1 million yuroComparable EBIT: 97 million yuroMARKETING –The strength of our brands is tied directly to the people behind them. It’s your ideas and innovative thinking that make The Coca-Cola Company a global powerhouse.AWARDS & RECOGNITION- Ranked # 1 for product quality Ranked # 1 for Europe Competitions in 2010 best workplaces Best Beverage award got 3 prestigious prizes at Beverage Innovation Awards
39. SUPPLY CHAIN FUNCTION –you’ll find the very best people answering the call everywhere we do business. We have opportunities available in Distribution and Logistics, Procurement, Equipment Services and Customer Service.SALES AND ACCOUNT MANAGEMENT – we give our people the resources they need to build long-term relationships with customers. And after more than a century of success, we have even bigger plans for the future. SUSTAINABILITY – Among ten percent most sustainable companies worldwide.ENERGY SAVING COOLERS – Reduce energy upto60% and energy consumption up to 35%. OPERATIONS- Health & Safety SAP Roll OutMANUFACTURING – Creating some of the best selling beverages in the world takes some of the best technology around and some of the very best people in the business.
42. Conclusion•A model for partnership between developed country students and developing country affected peoples. • A model for campaigns that are simultaneously local, national, global. • A model for using developed country universities.