Simba Events is a Shanghai-based exhibition company that organizes conferences and events for the food and beverage industry. It founded the annual Food and Beverage Innovation Forum (FBIF) in 2014 to encourage sharing of new ideas and innovation in the industry. FBIF has grown significantly each year and attracted over 2000 attendees in 2018. Simba Events provides value-added services like WeChat groups and packaging design awards to promote networking and innovation in the food and beverage industry.
FBIF was organized by Simba Events.we are honored to be able to invite more than 900 management level executives from different leading companies like Nestle, Coca-Cola, PepsiCo, Mondelēz International, Danone, COFCO, Royal FrieslandCampina, Starbucks, Uni-President, Yangshengtang, Fonterra, Disney, Diageo, Mengniu Dairy, Yili Group, Abbott, Cargill etc. to discuss certain topics like Product Innovation, Marketing, and Packaging,Investment,Marking Awards&Hello Foods in the summit.
FBIF was organized by Simba Events.we are honored to be able to invite more than 900 management level executives from different leading companies like Nestle, Coca-Cola, PepsiCo, Mondelēz International, Danone, COFCO, Royal FrieslandCampina, Starbucks, Uni-President, Yangshengtang, Fonterra, Disney, Diageo, Mengniu Dairy, Yili Group, Abbott, Cargill etc. to discuss certain topics like Product Innovation, Marketing, and Packaging,Investment,Marking Awards&Hello Foods in the summit.
It's a Word Document which provides Swot Analysis of Coca Cola company adding up with Recommendations & Solutions on the Given Analysis.
Hope so you guys feel the Data Productive
Best Wishes,Sejal Gaikwad ;)
Coca Cola In China - Think Local and Act Local!
Initially, the Chinese market was highly fragmented, and the wholesale and distribuHonal systems were outdated. This was further complicated because Coca- Cola was the de facto wholesaler of concentrate, and did not have access to the operaHon of the boVling plants. To add to this problem, the company’s local market agents were fully responsible for producHon and distribuHon during the iniHal stages of market entry.
.
Coca-Cola’s local partners played a passive role in the company’s market entry. Market agents acted out of self-interest and were opportunisHc in running the boVling business. They had neither a strong incenHve to acquire market share nor a long-term development strategy.
.
The Chinese government exerted Hght control over the development of the so[ drink industry and was careful to nurture domesHc brands. Coca-Cola was not permiVed to enter into a JV boVling business with its local partners unHl 1985, and even then it was restricted to a minority stake.
.
The local partners were too poor to finance further business expansion. As they were parHally owned by local governments or various ministries, the major investment decisions that were made by the JV partners had to gain official approval. These experiences explain why Coca-Cola’s market share increased but slightly before the early 1990s.
Coca Cola is a leading beverage company in the world. In this 5 min presentation a short overview of leadership styles within this company is emphasized.
Wahaha - History, Evolution, Present and the FutureGreg Thain
A comprehensive background of Marketing containing its History and Origins, Early Evolution, Modern Business, Global Expansion, Company Structure, Recent Efforts and Company DNA. As one of the chapters of the book FMCG: The Power of Fast-Moving Consumer Goods by authors Greg Thain and John Bradley. For more details on their success story and that of other leading FMCG companies, check www.fmcgbook.com or Amazon http://amzn.to/1jRyd20.
It's a Word Document which provides Swot Analysis of Coca Cola company adding up with Recommendations & Solutions on the Given Analysis.
Hope so you guys feel the Data Productive
Best Wishes,Sejal Gaikwad ;)
Coca Cola In China - Think Local and Act Local!
Initially, the Chinese market was highly fragmented, and the wholesale and distribuHonal systems were outdated. This was further complicated because Coca- Cola was the de facto wholesaler of concentrate, and did not have access to the operaHon of the boVling plants. To add to this problem, the company’s local market agents were fully responsible for producHon and distribuHon during the iniHal stages of market entry.
.
Coca-Cola’s local partners played a passive role in the company’s market entry. Market agents acted out of self-interest and were opportunisHc in running the boVling business. They had neither a strong incenHve to acquire market share nor a long-term development strategy.
.
The Chinese government exerted Hght control over the development of the so[ drink industry and was careful to nurture domesHc brands. Coca-Cola was not permiVed to enter into a JV boVling business with its local partners unHl 1985, and even then it was restricted to a minority stake.
.
The local partners were too poor to finance further business expansion. As they were parHally owned by local governments or various ministries, the major investment decisions that were made by the JV partners had to gain official approval. These experiences explain why Coca-Cola’s market share increased but slightly before the early 1990s.
Coca Cola is a leading beverage company in the world. In this 5 min presentation a short overview of leadership styles within this company is emphasized.
Wahaha - History, Evolution, Present and the FutureGreg Thain
A comprehensive background of Marketing containing its History and Origins, Early Evolution, Modern Business, Global Expansion, Company Structure, Recent Efforts and Company DNA. As one of the chapters of the book FMCG: The Power of Fast-Moving Consumer Goods by authors Greg Thain and John Bradley. For more details on their success story and that of other leading FMCG companies, check www.fmcgbook.com or Amazon http://amzn.to/1jRyd20.
FBIF2019 Successfully Held in Hangzhou - AgendaQing Du
FBIF 2019 has been succesfully held in Hangzhou from 23rd-25th of April, with over 4000 decision makers from Nestle, PepsiCo, General Mills and etc. discussing open innovation.
Food & Beverage Innovation Forum 2015 (FBIF2015) organized by Simba was successfully held on 13th-15th , May in Shanghai this year. We gathered more than 450 industrial leaders to attend and discussed the status quo and future, Packaing innovation, product innovation,Neuromarketing , Big Data Marketing, Content Marketing, Native Advertising, etc. Leading brands including Nestle, PepsiCo, Coca-Cola, Mondelez, Danone, Mars, COFCO, Master Kong, Nong Fu Spring, Want Want, Mengniu, Yili Group, etc joined this event. If you care about the future and trend of F&B Industry, I believe you are keen to learn more about FBIF2016 , which will be held on 20th – 22th April, 2016 in Shanghai.
FBIF 2019 was successfully held in Hangzhou from 23-25 of April, with 4000 decision makers from Nestle, PepsiCo, General Mills and etc. discussing open innovation.
Navigate 09 is a business convention that would explore key trends and strategies in Life Sciences with an objective of Navigating towards:
*Emerging opportunities
*Shorter time to market
*Profitable ROI strategies
The convention aims to provide a program that reflects the industry landscape and in-depth discussions of key policy makers, regulators and industry leaders.
Robert Kilmer, President, Nestlé Dreyer’s Ice Cream, Nestlé USA, om hte ice cream business of Nestlé USA for our 2014 investor seminar, Boston USA, June 3-4.
Charoen Pokphand Foods Plc.’s Quest to become the Kitchen of the World: An Ov...inventionjournals
In this case study, the readers will be navigated through the successful journey of Charoen Pokphand Foods Plc. (CPF) as the company brilliantly raced to reach its pinnacle in business map as kitchen of the world. For the starters, the readers will be enlightened with the history and business model of CPF. The highlight of this paper is mainly how CPF reconnected and aligned its aim to their customer’sbuying dynamics so that they manage to market the right product to the right customer in the right wayin order to become the Kitchen of the World.
FBIF2018 THE RISING OFNEW CATEGORIES
Chief Talks R&D Marketing Packaging
April 18th-20th Shanghai, China
Plenary Session 18/4
Seize the new middle class
Brand internationalization
Smart reformation
Brand positioning for the rising new categories
19/4 Product Innovation A
Liquid milk
Yoghourt
Cheese
Product Innovation B
Infant Formula
Special Infant Formula
Infants’ nutrition intervention and disease prevention
Marketing Innovation
Scene marketing
Catering channels
Unmanned retailing
Innopack
Snacks packaging
Packaging decision making
The “New Plastics Economy”
Packages for e-commerce products
04.20
Product Innovation A
RTD’s innovation trend
Tea beverages
HPP juices
Sparkling water
Nut beverages
Product Innovation B
Snack’s innovation trend
Category of nuts
Freeze-drying snacks
Functional candies
Protein snacks
Marketing Innovation
Digital marketing &
Artificial intelligence
Business cases
Innopack
Creative Design Cases
Personalized Package Execution
Food&Beverage Innovation Forum 2014 14th-16th May
Chateau Star River Pudong, Shanghai, China
The world is moving fast, we need to go even faster.
Key Words: Internet of Things Food Safety Traceability Early Warning Platform Supply Chain Visibility Food Safety Risk
Nutrition Chinese Food Culture Product Lifecycle Management
3D Printing Food Digital Marketing Customer Engagement
Made to Order
Ang Chong Yi Navigating Singaporean Flavors: A Journey from Cultural Heritage...Ang Chong Yi
In the heart of Singapore, where tradition meets modernity, He embarks on a culinary adventure that transcends borders. His mission? Ang Chong Yi Exploring the Cultural Heritage and Identity in Singaporean Cuisine. To explore the rich tapestry of flavours that define Singaporean cuisine while embracing innovative plant-based approaches. Join us as we follow his footsteps through bustling markets, hidden hawker stalls, and vibrant street corners.
Roti Bank Hyderabad: A Beacon of Hope and NourishmentRoti Bank
One of the top cities of India, Hyderabad is the capital of Telangana and home to some of the biggest companies. But the other aspect of the city is a huge chunk of population that is even deprived of the food and shelter. There are many people in Hyderabad that are not having access to
At Taste Of Middle East, we believe that food is not just about satisfying hunger, it's about experiencing different cultures and traditions. Our restaurant concept is based on selecting famous dishes from Iran, Turkey, Afghanistan, and other Arabic countries to give our customers an authentic taste of the Middle East
2. 2
Simba Events is an exhibition company based in Shanghai that renders professional exhibition service to food and beverage
industry. Founded in 2013, Simba Events has now covered a wide range of business, assisting in conference and awards
organization, business community building, training and media coverage. Simba’s philosophy is to encourage sharing and
communication by means of conference so that new ideas and innovation will flourish. Simba takes on its mission to help
promote the development of food and beverage industry.
3. 3
FBIF 2018 was held in Shanghai with more than 2000 attendees; In the meantime, the 1st Hello Foods Prize ,which is developed from the original Fresh
Air Beverage Innovation Contest, and 2nd Marking Awards were held.
FBIF 2019 will be held in Hangzhou International Expo Center from April 23rd
to 25th
.
April: FBIF 2017 was held in Shanghai with around 1350 attendees. FBIF has become one of the most influential food-industry events in the Asia Pacific.
The 1st Marking Awards and the 1st Fresh Air Beverage Innovation Contest were held.
February: FBIF Subscription was officially launched.
FBIF 2016 was held in Shanghai with around 900 attendees.
FBIF 2015 was held in Shanghai with around 430 attendees. Since then Simba Events has shifted its business model, focusing itself on the annual Food
and Beverage Forum.
November: CSR Leadership World 2014 committee was held.
October: Cosmetics Innovation Forum 2014 was held.
June: China Petrochemical Industry Forum 2014 was held.
May: FBIF 2014 was held in Shanghai with around 230 attendees.
December: China Petrochemical Industry Forum 2013 was held.
June: Simba Events was founded.
April, 2018
April, 2019
2017
April, 2016
May, 2015
2014
2013
4. 4
About FBIF
P01
Introduction
Content
Previous Keynote Speakers
Previous Speech Topics
Content Planning
Attendees Analysis
Category
Department
List of Attendees
Brands
Suppliers
Value-added Services
Contents
Media
P03
Product Portfolio Other Links
P04 P05
Exclusive Awards
P02
Marking Awards
Hello Foods Prize
New Media Promotion
Introduction
Original Articles
Followers
Articles
Media Partners
Product Portfolio Previous Events
Extensive Reading
5. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
5
《 Back to Contents
About FBIF
Food and Beverage Innovation Forum (FBIF), founded in 2014 by Simba Events, has become one of the most
influential food-industry events in the Asia Pacific. More than 500 food companies and 2000 individuals joined
us in the 5th FBIF, registering growth of 54%. 56% of the attendees come from brand owners. In 2019, brands
owners are expected to account for 58% of a total of 4,000 attendees and visitors.
Our aim is to communicate the most advanced technology, ideas and business experience, helping the industry
leaders to become better decision-makers so that there will be a brighter future for us all.
6. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
6
《 Back to Contents
About FBIF
China’s Annual Conference Amount in Total
10 millions different conferences are being held in China by clubs, associations and enterprises (Ref: 2017 China’s Digital Conference Trends Report)
7. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
7
《 Back to Contents
Content
Planning
Conference
Mode Innovation
Value-added
Services
New Media
Promotion
About FBIF
8. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
8
《 Back to Contents
9. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
9
《 Back to Contents
About FBIF ——Previous Keynote Speakers
Aalt Dijkhuizen
President Dutch Topsector
Agri & Food; Former
President&CEO, Wageningen
University&Research
Mayank Trivedi
President & CEO
Nestlé Xiamen Yinlu Foods
Xavier Cortadellas
Gatorade Head of
Innovation and Design
PepsiCo
Henry Yu
Marketing Services Director
& Commercial VP
Tetra Pak China
Zhang Jianqiu
Executive President
Yili Group
Guy Tweedie
Vice President Research
and Development (Asia)
Mead Johnson Nutrition
Jason Yu
General Manager of
Kantar Worldpanel
Greater China
Wang Bin
General Manager of
Marketing Center
Chacheer
Zhang Liaoyuan
Founder & CEO
Three Squirrels Inc.
Valerio Nannini
Senior Vice President & Head of
Strategies and Performance
Nestle
Nathan Hendricks
Chief Creative Officer
& VP
LPK Asia
Qiu Weinong
Vice President and Brand Marketing
Center General Manager
JUNLEBAO DAIRY GROUP
Isabelle Esser
Executive Vice President
Research Development Foods
Unilever
Chen Dongfang
Vice President R&D Asia
Pacific
Firmenich
Kiki Fan
General Manager of Key Account
Management, Online Media Group
Tencent
Fan Xianguo
Board Chairman
Jinmailang Mianpin
Co.,Ltd
Zhou Li
Secretary of the Board, Ph.D
Nongfu Spring
Mike Hu
TMALL FMCG
President
Alibaba Group
Moira Cullen
VP Global Design, Fortune 500
Companies Including PepsiCo,
The Hershey Company and The
Coca-Cola Company
Chen Ling
Industry Head
Google
Yan Weibin
Chairman
Ausnutria Dairy Corporation
Ltd
Justin Comes
VP R&D
Mars Chocolate
China
Shell Huang
VP, Asia Pacific R&D
The Coca-Cola
Company
Edward Y.M Zhu
CEO of CHIC Group &
Co-founder of Holland
Center
Javier Sanchez Lamelas
Founder and CEO, Top Line
Marketing;
Former Vice President Marketing
Europe, Coca Cola
Samir Moftah
Director Global Design
Mars Wrigley
Confections
Ross Crittenden
Executive VP - New
Markets
Valio Global
Dr. Ralf Zink
Head of R&D
DMK
10. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
10
《 Back to Contents
Previous Speech Topics
Where Is the Sustained Growth of Food Industry Under Pressure?
Moderator: Leo Xie, Regional President APAC, DSM Food Specialties
Aalt Dijkhuizen, President, Dutch Topsector Agri & Food; Former President, Wageningen
University
Zhou Li, Secretary of the Board,Ph.D, Nongfu Spring
Stephen Maher, President, Mondelez China
David Wang, CEO, Mercury Holding Co., Ltd
Squirrel Kingdom's Tale on Upgrade and Integration
Zhang Liaoyuan, Founder & CEO, Three Squirrels Inc.
Gatorade: Customization Reinvents Future Market
Xavier Cortadellas, Gatorade-Head of Innovation and Design, PepsiCo
Uni-President's Insight on the Topic of Transformation
Brian C.P Hsieh, Former GM of Fast Food Group, Uni-President
Nathan: How Big Trends Play into Functional Food Developments
Nathan Gray, Senior Editor, NutraIngredients
The Secret of Wyeth: Building an Ecosystem to Embrace Innovation
David Zhang, General Manager - Marketing and Ecommerce, Greater China, Wyeth Nutrition
Coca-Cola's Marketing Legend Creator Shared Secret of
Marketing
Javier Sánchez Lamelas, Founder and CEO, Top Line Marketing; Former Vice President
Marketing Europe, Coca Cola
The "Three-three Principle" Helps Yili's Innovation Stand Still
Zhang Jianqiu, Executive President, Yili Group
BCG: Two Big Innovations to Create Enterprise Competence
Veronique Yang, Partner & Managing Director, The Boston Consulting Group
If you want to know more about FBIF 2018, Please download
《2018-2019 Global F&B Innovation Report》
About FBIF ——Content Planning
11. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
11
《 Back to Contents
Previous Speech Topics
Chief Talk: On the Internationalization of China’s Domestic Brands
Moderator:
Guest:
Seizing on the Trends of the New Asian Foods Consumer
Isabelle Esser,全球食品研发执行副总裁,联合利华
The global commercial milestone – New Retail Era has come
Mike Hu, TMALL FMCG President, Alibaba Group
SOFT IS THE NEW STRONG: Design's (Packaging's) Strategic Value in a
VUCA world
Moira Cullen, VP Global Design, Fortune 500 Companies Including PepsiCo, The Hershey
Company and The Coca-Cola Company
SUNTORY - Leading in the FOSHU Health Beverage Market
Alexandre Nicolau, Open Innovation Manager, Suntory Holdings Ltd.
Durian——King of Fruit with great potential, Delicacy of Ingenuity and
Creativity
Gavin Guo, Group Partner & Managing Director (PRC), Nature Goodness China
AI is New Electricity
Chen Ling, Industry Head, Google
Operation Red Sea – Brilliant Counter Strike of JUNLEBAO’s Infant
Formula from 0 to 2.5 Billion
Qiu Weinong, Vice President and Brand Marketing Center General Manager, JUNLEBAO DAIRY GROUP
Aalt Dijkhuizen, President, Dutch Topsector Agri & Food; Former President & CEO,
Wageningen University & Research
Edward Y.M Zhu, CEO of CHIC Group & Co-founder of Holland Center
Chu Wah Hui, Founder, Innovative F&B Limited
Yan Weibin, Chairman, Ausnutria Dairy Corporation Ltd
Zhou Li, Secretary of the Board, Ph.D, Nongfu Spring
If you want to know more about FBIF 2018, Please download
《2018-2019 Global F&B Innovation Report》
About FBIF ——Content Planning
12. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
12
《 Back to Contents
Category Analysis Department Analysis
6%
Functional food
18%
Snacks
27%
Beverage
36%
Dairy
4%
Condiment
3%
Fresh food
2%
Catering
1%
Liquor
3%
Others
About FBIF ——Attendees Analysis
37%
Marketing
40%
R&D, Packaging
14%
CEO/ Partners/ GM/
Vice President etc
9%
Supply Chain
& PR
13. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
13
《 Back to Contents
Suppliers at FBIFBrands at FBIF
About FBIF ——List of Previous Attendees
14. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
14
《 Back to Contents
About FBIF ——Value-added Services
15. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
15
《 Back to Contents
About FBIF ——Value-added Services
16. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
16
《 Back to Contents
FBIF Wechat Groups is built on the concept of “serving
customers with valuable information” and “saying no to
meaningless chitchat”. Our access and regulation mechanism
guarantees the highest level of quality of communication.
With its influence and reputation, FBIF Wechat Groups have
grown to cover more than 60,000 people.
For now, we have built more than 80 industry Wechat groups,
10 food colleges Wechat groups and 300 report groups.
We’ve managed to provide industry insiders and professionals
worldwide with a convenient platform for communicating and
socializing with each other.
For details, please click: FBIF WeChat Groups, Connecting
the Food World!
About FBIF ——Value-added Services
17. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
17
《 Back to Contents
Group Name
FBIF F&B CEO 俱乐部
FBIF F&B 综合 A-F
FBIF2017 On Site 现场群 A-B
FBIF2018 On Site 现场群 A-C
FBIF2018 Speaker Group
FBIF F&B StartUp 创业
FBIF F&B English
FBIF 高校综合群
FBIF 新品评鉴群
FBIF 食品金融 Finance
FBIF 展会交流群 Events
FBIF 食品招聘求职群 1-57 群
FBIF 食品饮料报告 1-328 群
FBIF WeChat Groups
General Groups Department Groups Category Groups
Group Name
FBIF InnoPack 包装 A-B
FBIF Design 设计
FBIF R&D 研发 A-B
FBIF Chief R&D Officer 首席研发
FBIF Marketing 营销
FBIF E-Business 电商
FBIF Sales 销售
FBIF 生产
FBIF 供应链
FBIF OEM 代工
FBIF Regulations 法规
FBIF 新零售 New Retail
FBIF 设备 Equipment
Group Name
FBIF Functional Foods 功 能 性
食品 FBIF Snacks 休闲食品
FBIF Dairy 乳品
FBIF Infant Food 婴幼儿食品
FBIF Beverage 饮料 A-B
FBIF Chocolate 巧克力
FBIF Condiments 调味品
FBIF Baking 烘焙
FBIF 配料
FBIF Meat 肉制品
FBIF Equipment 设备
FBIF Catering 餐饮
FBIF 特医食品 FSMP
PPL
72
2711
893
1400
124
157
125
401
134
92
138
4525
26415
PPL
657
154
710
42
499
156
187
143
304
385
156
92
189
PPL
440
356
452
106
648
150
160
208
394
123
189
193
156
About FBIF ——Value-added Services
18. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
18
《 Back to Contents
Exclusive Events ——Marking Awards
As a local packaging design competition, Marking Awards
is focused on the food and beverage industry. With the
help of 24 designers from top brands and international
design institutions as its judges, Marking Awards is
helping to promote packaging innovation and updates! In
2018, we received nearly 400 works from 124 international
brands and institutions and over 50 domestic universities
and colleges. All the works are evaluated by their design,
relevance, innovativeness, practicality, wholeness and
technology applied which aims to discover, display and
commend the outstanding food packaging! Are you ready
for the latest design trend of MA 2019?
For more packaging design, please click:
http://markingawards.com/
19. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
19
《 Back to Contents
Exclusive Events ——Marking Awards Juries
Grant Li
Creative Director
L3 Branding
Sophia Nadur
Founder & CEO
Ideas 2 Launch Ltd
Xavier Cortadellas
Gatorade Senior Director
Innovation & Design
PepsiCo
Kang Weijie
Vice President
Shenzhen Oracle Creative
Design Co., Ltd
Fan Chun
Founder & CEO
Hotdesign
Lingli Sun
Business
Development PMO
Mars Confectionery
Rene Chen
Partner
JKR Shanghai
Peng Chong
Founder
Pesign
Christophe Pradere
CEO&Founder
BETC Design&BETC
Asia
Joan Josep Bertran
Founder and Design
Director
JJ Bertran Studio
Hernan Braberman
Partner&Design Director
Tridimage
Ximena O'Reilly
Global Head of Visual
Identity&Design
Nestle
Conference Mode Innovation-Marking Awards Juries
How different is FBIF?
20. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
20
《 Back to Contents
Exclusive Events ——Marking Awards Juries
Somchana Kangwarnjit
Owner & Executive
Creative Director
Prompt Design
Stepan Azaryan
Art Director & Founder
Backbone Branding
Addison James
Global CEO
Holmes & Marchant
Gary Yip
General Manager
Brandimage
Paul Williams
Creative Director
Springetts Brand
Design Consultants
Limited
David Jaggi
Director Global
Strategic Initiatives
Wrigley
Benton N. Sauer
Vice President & Managing
Director Asia & Executive
Creative Director
LPK Asia
Isabella Hsu
Founder & CEO
Simba Events
Gene Zhao
Head of Global
R&D, AP-N
SIG Combibloc
Greg Tsaknakis
Founder & Creative Director
mousegraphics
Johnny Sajland
Managing Director
Ecolean
Lina Su
Associate Director,
Design Asia Pacific
Mars Wrigley
Confections
Conference Mode Innovation-Marking Awards Juries
How different is FBIF?
21. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
21
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Exclusive Events ——Hello Foods Prize
Hello Foods
Hello Foods is targeted at encouraging domestic beverage innovation. All the 10 judges are CEOs, R&D/
Marketing directors of the industry. In 2018, we’ve seen a wide range of “sku”, including dairy products,
cold brew/bulletproof coffee, tea drinks, function drinks, insect food, freeze-drying products in the awards.
They were scored by their color, shape, smell, taste, design philosophy and the wholeness. HF2019, are you
ready to be challenged?
Hello Foods - Fresh Air
The new generation is eye-catching. In 2018, 645 students and teachers from nearly 50 universities and
colleges nationwide attended our awards! Amazing innovation like “Crazy Coconut and Cicada” (Compound
Protein Beverage),”Purple Water”,“Walnut + Almond Gradient Sugar-cutting Tea ”,“Almond Chips”,“Enzyme
Bubble Tea” and “Youth Elderberry Bubble Water” have blown our mind! All the teams that made to the
finals were invited to visit NongFu Spring base at Qiandao Lake. Teams who won the first and second
prize were awarded full scholarship to take a trip to Netherland, where they could get to know the latest
trends and information of the industry by taking lessons at world’s top food college, Wageningen University,
visiting Food Valley and Tomato World, touring around and studying at R&D centers of Unilever, Friesland
Campina and Ausnutria in Netherland.
For more info, please click: FBIF2018 Hello Foods Prize Announced Winners of Student Groups!
22. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
22
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Exclusive Events ——Hello Foods Prize Juries
Conference Mode Innovation-Hello Foods Prize Juries
How different is FBIF?
Cao Yongmei
Managing Director of
the Manufacturing
Department
Want Want China
Yin Xiaomei
Senior Director Global
Innovation Commercialization
Firmenich Aromatics (China)
Co., Ltd
Xue Lian
R&D Director
Nongfu Spring
Charles Yang
Chairman – China
Region
Tingyi (Cayman Islands)
Holding Corp
Shell Huang
VP, Asia Pacific R&D
The Coca-Cola
Company
Alick Zhou
President of Ipsos China
Ipsos
Henry Yu
Marketing Services
Director; Commercial VP
Tetra Pak China
Susan Jin
Product Line Leader Probiotics,
Cultures and Food Protection
Ingredient, Asia Pacific
Dupont Nutrition & Health
Leon Zheng
Founder and CEO of Regulatory
AI Technology&Former Scientific
and Regulatory Affairs Director
of Starbucks China
Colin Ni
Founder&General Manager
Lindys Food Consultant
23. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
23
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Media
FBIF (ID: FoodInnovation) is the new media platform for food and beverage industry, which is built on the concept
of “Innovation with Depth”. It aims to promote the development of domestic food and beverage industry through
sharing and analyzing the latest innovation case. Launched in February, 2017, it has attracted a huge number of
high-level followers and caught the attention of big brands like Nestle, Coca Cola, Mondelez, Master Kong, Yili
Group, Bright Dairy, Nongfu Spring, Vita Coco, Three Squirrels, thanks to the influence of high-end conferences.
By September 1st, 2018, we have followers of 70 thousand. As an increasingly influential media platform of industry,
FBIF has also managed to post articles on other major platforms like Yidianzixun, NetEase, Baijiahao, Toutiao,
Microblog, LinkedIn, Jiemian, Xueqiu, Zhihu, etc, with a total of page views of nearly 400 thousand.
Top 10 Most Innovative Foods in China in 2017
Top 100 Food & Beverage Companies of China
Where Is the Sustained Growth of Food Industry Under Pressure?
Squirrel Kingdom's Tale on Upgrade and Integration
——New Media Promotion
Featured Original articles
Followers Increase
2017/2/1
2301
15551
26830
37868
74000+
2018/2/12017/6/1 2018/9/12017/10/1
24. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
24
《 Back to Contents
深度 | 下滑的巨头与逆势崛起的新
品,剧变的食品行业
阅读量:26081 转载:42
解析 | 为什么农夫山泉、依云、利
乐的包装设计是成功的,而统一却
不行?
阅读量:8819 转载:14
中国乳业的下一个 10 年:品类战
争时代
阅读量:10925 转载:25
百年企业雀巢帝国是如何炼成的?
阅读量:14986
百事可乐是一家时尚公司!
阅读量:10291
重磅 | 2017中国食品饮料百强榜发布,
万洲、伊利、蒙牛、康师傅、娃哈哈
领航!
阅读量:17783 转载:14
独家 | 我们采访了 24 家领先企业包装
决策人,为你献上亚太食品饮料包装
决策报告
阅读量:2731 转载:6
雀巢推出全球首款含两种人乳低聚糖
(HMOs)婴幼儿配方奶粉,未来几
年将覆盖全球市场
阅读量:11504
Media ——New Media Promotion
25. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
25
《 Back to Contents
【品途直播】FBIF2018 食品饮料创
新论坛
银鹭去年营收利润重拾增长,CEO
今天谈复苏经验和“血泪史”,还透
露下一步动作
专题报道:FBIF2017 食品饮料创新
论坛
Asian consumption to grow in
size, influence
Who moved my cheese? Chinese
consumers did
健康潮流不可逆,食品饮料行业这 7
个趋势值得注意
阿里 MIKE:阿里巴巴看到的趋势:
2020 年会有新的零售业态出来,为什
么?
全球食品饮料行业今年有什么创新?
这个大会上都有
How F&B manufacturers can seize
product opportunities for young
mothers and families in China
Color Consistency: Why You Need to
be a Color Nerd
Media ——New Media Promotion
26. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
26
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Media ——Media Partners
During FBIF2018, we cooperated with 85 media platforms and reported firsthand the latest trends in food and beverage industry comprehensively. FoodBev
that hosts World Food Innovation Awards and The Dieline that hosts Dieline Awards, covered our events as well. In the meantime, we organized over 45
guest interviews to discover industry trends. It’s our hope that FBIF 2019 could be heard by a larger audience so that more people would be inspired to
promote the development of the industry.
27. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
27
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Product Portfolio
· 培训
· 社群
1
3
5
2
4
6
7Hello Foods Prize
FBIF Wechat GroupsMarking Awards
foodtalks
FBIF Wechat Subscription
Simba Training
......
Food & Beverage
Innovation Forum
28. About FBIF
Introduction
Content Planning
Attendees Analysis
List of Attendees
Value-added Services
Exclusive Awards
Marking Awards
Hello Foods Prize
Media
New Media Promotion
Media Partners
Product
Portfolio
Other Links
Previous Events
Extensive Reading
28
《 Back to Contents
Other Links
Previous FBIF
FBIF2018
FBIF2017
FBIF2016
FBIF2015
FBIF2014
Welcome to 2019!
29. 29
Scan to follow FBIF official WeChat account
Stay tuned with global F&B innovation trends