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Facts & Figures to
Make Your Case
(Add a Story, too!)
Arts Advocacy Day
Washington, D.C.
March 23, 2015
Randy Cohen
Americans for the Arts
@ArtsInfoGuy
Facts & Figures
to Make
Tweet
Your Case
@ArtsInfoGuy
Tweet it!
The arts are a
fundamental
component of
our humanity!
#AAD15
Source of Revenue for
Nonprofit Arts Organizations (Estimated)
Earned Income
60%
Individual 24%
Foundation 4%
Corporate 3%
Federal Govt.
3%
Local Govt. 4%
State Govt. 2%
Source of Revenue for
Nonprofit Arts Organizations (Estimated)
Tweet it!
Contributed
revenue keeps
the arts
affordable and
accessible.
#AAD15
Government Support for the Arts
1995 to 2015
NEA Funding
Fails to Keep Pace with Inflation
1992 to 2015
NEA Budget as Percentage of (Non-Defense)
Discretionary Federal Budget: 2 ½ cents Per $100
Tweet it!
NEA budget
has failed to
keep up with
inflation!
#AAD15
Private Giving to Arts, Culture & Humanities:
1999-2013 (Billions of Current Dollars)
Private Giving to Arts, Culture & Humanities as
Percent of Total Philanthropy (1999-2013)
Tweet it!
Private sector is
contributing. The
government
needs to do its
share!
#AAD15
Arts & Culture: 4.3 Percent of GDP (2012)
($ in Billions)
$699
$434 $448
$174
$530
$0
$100
$200
$300
$400
$500
$600
$700
$800
Arts & Culture Tourism Transportation Agriculture Construction
National Findings
Most Comprehensive Study Ever
All 50 States + D.C.
Organizations & Audiences Spent
$135 Billion
Jobs Supported (FTE)
4.1 Million
Total Government Revenue
$22.3 Billion
Attendees Spent
$24.60 Per Person, Per Event
Meals & Snacks
$13.14
Souvenir/Gifts
$2.74
Transportation
$2.65
Lodging
$3.51
Other
$2.56
@ArtsInfoGuy
Event-Related Spending
Local vs. Nonlocal Audiences
Local Non-Local
$17.42
$39.96
59 percent of nonlocal attendees said: “this arts event is their primary purpose for their trip.”
AEP4 Calculator
www.AmericansForTheArts.org/EconomicImpact
National AEP4 Research Partners
A Growing Percentage of Foreign Visitors
Participate in the Arts While in the U.S.
Tweet it!
When we invest
in the arts, we
provide cultural
AND economic
benefits to the
community.
#AAD15
Creative Industries in IL-4
912 Arts-Related Business Employ 2,901 People
4.7% of all businesses
1.7% of all employees
How Many Arts Businesses in
YOUR COMMUNITY?
www.AmericansForTheArts.org/CreativeIndustries
Tweet it!
703,000 arts
businesses in the
US. A creativity-
based economy
is in every
Congressional
District.
#AAD15
Arts Creativity Innovation
Ready to Innovate Conclusion:
“…it is clear that the arts—music, creative writing,
drawing, dance—provide skills sought by employers
of the third millennium.”
Tweet it!
The arts provide
skills sought by
employers of
the 21st century.
#AAD15
Thomas Südhof
2013 Nobel Prize for medicine:
“I owe it all to my bassoon teacher”
Drive for excellence…visual thinking…pattern
recognition…problem solving…perseverance
Make it a DOUBLE Tweet!
Nobel Prize
winning
scientists are 17
times more
likely to practice
an art form.
#AAD15
Improved Academic Performance
Tweet it!
If you want
higher test
scores and lower
dropout rates—
keep arts in the
schools!
#AAD15
Arts in Healthcare Benefits
• Reduced length of hospital stay
• Fewer medical visits
• Reduced use of pain and anxiety
med’s
• Improved recovery time
• Reduced depression
Good Luck
And
Thank You!

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