SlideShare a Scribd company logo
Extra-Gum. 
Slogan; Eat Drink Chew + Give Extra, Get Extra, this brand of gum is all over the world and 
they tend to have different slogans for different countries. 
The colours the Extra gum brand tend to use Green, Blue + light blue, The flavour of the gum 
all depends on the packaging colour of the gum. 
The adverts they use tend to be funny but with a message behind it, there recent advert was 
called ‘origami’ the message the say is ‘Sometimes the little last the longest.’ 
Other adverts they have done haven’t been as serious as there recent, which is good 
because it means there use a variety of advertising techniques. 
The target audience to this product is young adults – middle age people. 
This is one of there recent print 
advertisements, this is saying that the 
cool mints really hits you, and it’s the 
greatest tasting cool mint gum.
Extra gum

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Extra gum

  • 1. Extra-Gum. Slogan; Eat Drink Chew + Give Extra, Get Extra, this brand of gum is all over the world and they tend to have different slogans for different countries. The colours the Extra gum brand tend to use Green, Blue + light blue, The flavour of the gum all depends on the packaging colour of the gum. The adverts they use tend to be funny but with a message behind it, there recent advert was called ‘origami’ the message the say is ‘Sometimes the little last the longest.’ Other adverts they have done haven’t been as serious as there recent, which is good because it means there use a variety of advertising techniques. The target audience to this product is young adults – middle age people. This is one of there recent print advertisements, this is saying that the cool mints really hits you, and it’s the greatest tasting cool mint gum.