The masthead font of Billboard magazine connotes strength and stability. The consistent spacing and sizing of letters reinforces uniformity. The colors dark grey and white communicate professionalism, quality, and establish the magazine as high-profile. The name "Billboard" implies it covers high-profile artists and is respected in the music industry hierarchy. The capitalized title "DIY" may reference the acronym "Do It Yourself" and inspire readers to further their music industry knowledge from feature articles. Readers feel encouraged to buy the magazine. The white color implies transparency while the dark grey adds seriousness. The name "Kerrang" uses onomatopoeia of a guitar strum to