SlideShare a Scribd company logo
16 September 2008 Event uk08
marketing  marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
10 Truths about Marketing 2.0 360º Digital Influence: Ogilvy PR Worldwide
[object Object]
[object Object],[object Object],Solicitors & Accountants Transparency Brands Authenticity
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
some more truths… ,[object Object],[object Object],[object Object],[object Object]
Are You at War too? ,[object Object],[object Object]
[object Object],[object Object]
new media ,[object Object],[object Object],[object Object],[object Object],[object Object]
social media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why? Every body does…
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 2.0 tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
Events
event coverage –  an example   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrate the e x periences physical  &  virtual marketing the physical  experience marketing the  virtual   experience database
marketing the physical  experience marketing the  virtual   experience
 
where are you? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
16 – 25: Significant Changes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Nuno Machado Lopes [email_address] www.nunomachadolopes.com +351 916863479

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EVENT UK 08