The document is an event management proposal from Flexible Solutions to a client. It proposes planning and executing a tailored event to meet the client's needs and goals. Key services include researching the client and market, planning the event, executing it, and reporting on outcomes. The cost is $20,000 covering initial research, planning, event execution, and follow-up analytics. The proposal aims to help the client connect with their target market and achieve a strong return on investment through a successful event.

1. December 1, 2021
Prepared by
Olivia Wilson
increase your reach
in a creative way
Event management proposal
{Company_name}
Reviewed by
Teddy Yuhui
Contact Number: 123-456-7890
Address: 123 Anywhere St.,
Any City, ST 12345
Email: hello@reallygreatsite.com
Website: www.reallygreatsite.com

2. When it comes to events, there are so many options and decisions
to make. Where to hold the event? What date to choose? Should it
be indoors or out? Will it be a conference, seminar, or some other
type of gathering? How many people will be in attendance? Will it be
a small intimate gathering or a huge crowd? How should it be paid
for? And the list is truly endless! Again, there are many choices, and
it can be difficult to know where to start.
That's why it is so crucial for any event professional to be able to
change things around, add new elements and adapt to whatever
the client needs. This means being able to think on your feet,
recognize opportunity when it arises, and have the flexibility to
make it happen.
That's where we at Flexible Solutions come in. We specialize in
creating tailored events that meet the needs of our clients while still
staying true to their vision and style. We do this by working closely
with them to understand their needs, goals, and desires. We take
the time to understand our clients, their businesses and their
markets. We then use that knowledge to craft an event relevant to
their target market to create an incredible ROI.
So, if you are looking for an event company that understands the
unique challenges of planning an event and will work tirelessly to
make sure your event is a success, we would love to have you as a
client. The proposal outlines in more detail how we'll do that and
what you can expect along the way.
EXECUTIVE SUMMARY

3. Even though your company has been around for decades,
you are still not using modern methods to promote your
business. For example, most of your marketing is still done
through direct mail and yellow pages ads. But, there's a
better way. Today, many businesses achieve record profits
by using proven and effective event marketing techniques.
Therefore, you need someone who can help you with your
event management strategy to make it work for you.
You see, in today's world, people don't trust companies with
substantial advertising budgets anymore. Instead, they
prefer to trust people they know and like with no hidden
agenda. This is especially true when it comes to buying
goods and services online. Therefore, if you want to survive
and thrive in this cut-throat world, you need to use the same
trusted tactics which helps you connect with your
customers. And this is where event marketing comes into
the picture.
WHY DO YOU NEED
US?

4. Events are powerful tools to promote your business. Not only do
they provide an excellent way to generate leads and increase sales,
but they also create a tremendous amount of word-of-mouth
publicity. The attendees of your event will tell their friends and
colleagues about it. This will help spread the word about your brand
and generate more leads and sales for you.
An important element of a significant event is its announcement on
the event agenda. This is where most of the profit is going to come
from. It is here where you can use an event as both an advertising
medium and a lead generator.
We at blue market solutions have the expertise to put together a
winning event for you. We already have experience with hundreds of
such events and know exactly which ones will work and which ones
won't. Also, we will help you implement the winning elements into
your existing promotions so you can start making money right away!
THE SOLUTION
Research and analysis- to analyse your needs and clearly define
your goals for the event;
Planning and budgeting- to plan an incredible event tailored to
your needs and specs at a price you can afford;
Execution- to keep an eye on everything and make sure it all
goes smoothly and according to plan
Follow Up- to make sure everything has been properly
implemented and analyse your company's performance after the
event.
Our approach:

5. Buyer personas - Who is buying from you now and who else
would you like to reach?
Competitive link analysis - What's going on in the industry?
Data collection - What are your current analytics, and how does
the rest of your marketing strategy fit?
Prepare a timeline and budget
Select a suitable venue
Secure funding
Take care of all the registrations as per your needs
STEP 1: GETTING TO KNOW YOU
THIS IS WHERE WE LISTEN CLOSELY TO DISCOVER WHO YOU ARE
AND WHAT YOUR COMPANY GOALS LOOK LIKE. WE ALSO RESEARCH
YOUR AUDIENCE AND POTENTIAL CUSTOMER BASE TO CURATE THE
PERFECT EVENT SUITED TO YOUR NEEDS.
STEP 2: PLANNING AND BUDGETING
THIS IS WHERE WE STRATEGIZE AND PREPARE. WE DO A FULL
BUDGET ANALYSIS AND MAKE SURE EVERY RESULT WE'RE GOING
FOR IS TRACKABLE AND MEASURABLE. ONCE WE'VE BUILT A
FOUNDATION OF FACTS, WE'LL PLAN THE PERFECT EVENT TO REACH,
ENGAGE AND PERSUADE YOUR TARGET MARKET.
THE DELIVERABLES

6. Set up the event
Look after the vendors and make sure everything goes smoothly
Attend the audience so that you can focus on marketing your
brand and your company
Capturing onsite and post event feedbacks from attendees.
Reports showing the value of your investment
Key metrics and performance indicators
Recommendations for future events
STEP 3: EXECUTION
ONGOING EVENT INITIATIVES REQUIRE SEVERAL KEY DECISIONS AND
WE WILL MAKE SURE EVERYTHING GOES AS PER PLAN ON YOUR BIG
DAY.
STEP 4: ANALYTICS AND REPORTING
FIGURING OUT WHAT WORKED IS THE MOST IMPORTANT STEP OF
ALL. OUR WORK HERE IS DONE WHEN WE CAN PROVE TO YOU THAT
YOUR INVESTMENT IS PAYING OFF. WE'LL ANALYSE THE EVENT AND
VARIOUS FEEDBACKS FROM ATTENDEES AND PROVIDE YOU WITH:
THE DELIVERABLES

7. YOUR INVESTMENT
Description
RESEARCH AND ANALYSIS
Defining your product, company and
audience.
PLANNING AND BUDGETING
Using the data above to prepare a
budget and plan an event accordingly.
EXECUTION OF THE EVENT
Making registrations and executing the
perfect event for you.
ANALYTICS AND REPORTING
Continuous monitoring and analysis of
event marketing metrics and preparing a
report of the same.
Price
$2000
$2000
$14,500
$2500

8. We raised $5000 last year for an orphanage supporting
disbaled children through our event.
We worked with Apple inc to organise one of the most
popular marketing events.
Last year, we won the most entertaining event award at
annual events conference
{company_name} is one of the first local companies to
understand and deploy event marketing for retail businesses
truly. We are experts when in comes to spreading the word
through a well-organised and fun event. Our job is to help you
market your brand in the most innovative way possible with
minimal budget.
We have an experience of working with more than 100 clients
over the past 5 years. We look forward to working with you and
adding your name to our list of successful clients.
Our achievements:
and many more.
ABOUT US

9. MEET YOUR
TEAM
Jane has more than 15 years
of event management
experience. She has worked
with various corporate
companies as well as non-
profit organisations to raise
funds and increase their
reach. For example, last
year, she raised more than
$1 million in her Race to End
Breast Cancer 2012
marathon event. Jane has
been a member of our
company since 2009 and is a
valuable employee.
JANE ANISTON
PROJECT LEAD
Kelly is a new recruit to the
{company_name}
Management team. She
hails from the West Coast
and has extensive
experience organising and
planning events. Her past
experiences include working
with the Los Angeles
Dodgers and the US
National Rugby Team.
KELLY GREY
JUNIOR COORDINATOR

10. AGREEMENT AND CONTRACT
Effective [date] ("Effective Date"), {company_name} ("Consultant") and
{client_name} ("Company"), a [state/province] corporation, agree (this
"Agreement") as follows:
1. SERVICES AND PAYMENT
Consultant agrees to undertake and complete the Services (as defined in
Exhibit A) in accordance with and on the schedule specified in Exhibit A.
As the only consideration due Consultant regarding the subject matter of
this Agreement, Company will pay Consultant in accordance with Exhibit
A.
2. OWNERSHIP; RIGHTS; PROPRIETARY INFORMATION; PUBLICITY.
2.1. Company shall own all right, title and interest (including patent rights,
copyrights, trade secret rights, mask work rights, trademark rights, sui
generis database rights and all other rights of any sort throughout the
world) relating to any and all inventions (whether or not patentable),
works of authorship, mask works, designations, designs, know-how, ideas
and information made or conceived or reduced to practice, in whole or in
part, by Consultant in connection with Services or any Proprietary
Information (as defined below) (collectively, "Inventions") and Consultant
will promptly disclose and provide all Inventions to Company. All
Inventions are works made for hire to the extent allowed by law. In
addition, if any Invention does not qualify as a work made for hire,
Consultant hereby makes all assignments necessary to accomplish the
foregoing ownership. Consultant shall further assist Company, at
Company's expense, to further evidence, record and perfect such
assignments, and to perfect, obtain, maintain, enforce, and defend any
rights assigned. Consultant hereby irrevocably designates and appoints
Company and its agents as attorneys?in?fact to act for and in Consultant's
behalf to execute and file any document and to do all other lawfully
permitted acts to further the foregoing with the same legal force and
effect as if executed by Consultant.

11. AGREEMENT AND CONTRACT
3. WARRANTY
Consultant warrants that: (i) the Services will be performed in a
professional and workmanlike manner and that none of such Services or
any part of this Agreement is or will be inconsistent with any obligation
Consultant may have to others; (ii) all work under this Agreement shall be
Consultant's original work and none of the Services or Inventions or any
development, use, production, distribution or exploitation thereof will
infringe, misappropriate or violate any intellectual property or other right
of any person or entity (including, without limitation, Consultant); (iii)
Consultant has the full right to provide the Company with the
assignments and rights provided for herein; (iv) Consultant shall comply
with all applicable laws and Company safety rules in the course of
performing the Services and (v) if Consultant's work requires a license,
Consultant has obtained that license and the license is in full force and
effect.
4. TERMINATION
If either party materially breaches a material provision of this Agreement,
the other party may terminate this Agreement upon five (5) days written
notice unless the breach is cured within the notice period. Company also
may terminate this Agreement at any time, with or without cause, upon
ten (10) days' notice, but, if (and only if) without cause, Company shall
upon termination pay Consultant all unpaid and undisputed amounts due
for Services completed prior to notice of termination. Sections 2 (subject
to the limitations on Section 2.3 stated therein) through 8 of this
Agreement and any remedies for breach of this Agreement shall survive
any termination or expiration. Company may communicate such
obligations to any other (or potential) client or employer of Consultant.

12. AGREEMENT AND CONTRACT
Exhibit A
SERVICES & FEES
Services:
Consultant will perform EVENT MANAGEMENT for the company as
described in the proposal Deliverables section.
Term:
The term will begin on [date]
Fees:
Flat fee of {total} made in 2 payments. 50% to begin the work [date]
and 50% after execution of the event
Exhibit B
Upon approval of budget, a detailed workback schedule will be provided,
with key deliverable dates. A letter of agreement will be forwarded to
{client_contact_first}.
Once received we will then set up a kick-off meeting to discuss any
changes to the deliverables.
Kindly sign below to show your agreement to the proposal and the terms
of conditions
{user_assigned}
{company_name}
{client_contact_first} {client_contact_last}
{client_name}