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Evalutaion 2
- 1. How effective isthe combination between your main product and ancillary texts? The three parts of my project are the trailer, the magazine cover, and a poster. This was to create a promotional package for the film.
- 2. Audience • I used thesame image for my magazine cover and my poster so the audience would recognize it and associate it with the film. However, the image on my magazine cover is cropped so it is a close up of the villain. Whereas, on the poster is it a medium shot showing the villain holding a knife. I edited both images so that the villains face is unrecognizable as I wanted it to give a sense of a 'masked villain'.
- 3. Poster • For my posterI used a dark colour palette as this is typical for horror films and I want to make it clear what genre of film it is by the poster. I used colours such as grey and black for the images and background and red for the title which connotates blood and danger. The font of the title also suggests it is a horror film as it is sharp. I also used a tag line which was placed at the top of the poster, the title was at the bottom. However, the tag line is in white. The image of the villain is a medium shot and he is holding a knife, this suggests again, what genre of film it is, as does the smaller image of an unknown person peering through a window. It suggests someone is being watched, which symbolizes what happens in the film. This image is edited so it has a red tone to it, this again conotates blood.
- 4. Magazine Cover • For mymagazine cover I used a close up of the villain. I edited the shot so that the audience don’t have a clear view of him. I wanted to give a sense of unknown throughout my products as I think this is a main feature in the genre of horror. Look at Scream and Friday the 13th for example. The background of my magazine cover is a grey sky and trees, this is to suggest isolation. The writing is red and white, this was to create a house style within my products so audiences would recognize it by the colour scheme and image type. I decided to use Empire magazine as I think it is one of the most well-known film magazines. I used the typical font for “Empire”, however. The rest of the text on the magazine cover isn’t as bold as the title of the film and the title of the magazine as it would make it look too clustered. I originally used a different image for my magazine and also different fonts etc, however it looked to clustered so I changed it dramatically.
- 5. How my ancillarytasks worked well.• My ancillary tasks worked well together as I used the same colour schemes and images within both of them. I used the dark and red colours to tell the audience what kind of film it is as it connotates blood and danger repeatedly.
- 6. Editing • When editing mytrailer I used slow music to begin with, it was a very simply track, however, it starts to build up and layer with other tracks as the shots get quicker. I used a heartbeat sound effect which builds up and gets louder as the shots get more intense. I also used slow edits at the beginning of my trailer which slower everything down, whereas, as the trailer was getting to its climax I used quicker and less edits to speed up the pace. I edited the shots to make them darker to make it harder for the audience to get a clear view of the villain.
- 7. Overall • I think mymain task and ancillary texts have worked well together and are effective as they all show that the film is in the genre of horror as they use the typical conventions of it. They also all follow the house style so it can be recognized.
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