My A2 Media Evaluation Part 2
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1) The document discusses a poster and magazine cover created to promote a horror film called "Butchered." For the poster, the main villain is not clearly shown to generate intrigue and discussion. Iconic horror film elements like a hockey mask and knife were included. The magazine cover features the "smug director" to seem confident in the film's success alongside categories like "Best of 2013" for realism. 2) Both the poster and magazine cover symbolize the horror genre through elements like the hockey mask, knife, blood splatter, and broken font for the poster. The magazine aims at a higher-class audience through a more professional design with a mixture of fancy and broken fonts. 3)
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Horror Film Pitch
This document outlines the pitch for a psychological horror film targeting teenagers and young adults. The film follows a female protagonist named Marie who was abused as a child and develops drug and alcohol addictions as a result of her trauma and nightmares. She eventually kills her boyfriend during a rage and commits suicide. The film will use locations like a bathroom, train station, and cemetery to further the narrative and horror elements. It takes inspiration from films like Girl, Interrupted and will have promotional materials like posters and a trailer featuring the unhinged protagonist.
Evaluation question 1: In what way does your media product use, develop or ch...
The document summarizes the key aspects of various media products created for a project and explains how they challenge or follow conventions. For the narrative, the true story was changed slightly to be fictional while keeping the theme. Title cards used earth tones related to the woods setting rather than the typical black background. The title design features a branch with dripping blood to link to the film in a unique way. Shot types follow common horror conventions. A female character takes on the hero role, challenging expectations. The production ident and poster generally follow conventions to be recognizable to audiences.
Mag analysis 2 (2)
The document analyzes the front cover of the "Total Film" magazine. It notes that the large red masthead stands out against the blue, grey, and white background. The masthead color matches the blood on the character's hand, suggesting it is promoting a horror film. The main image shows actress Megan Fox in a cheerleader uniform, holding her bloody hand and making eye contact with the viewer. While some elements like the red color and bloody hand reference horror, the cover overall does not strongly promote the film as a horror and seems to maintain a broad audience appeal. The analysis aims to create a more targeted cover that will appeal specifically to fans of the featured horror film.
The Pitch (depth)
Friends try to find their missing friend Charlotte, who has been reportedly kidnapped. However, in searching for her, the friends themselves get kidnapped. It ends up that Charlotte had planned the whole thing and was never actually kidnapped. The film will have similarities to Taken and Scream and will focus on the theme that there is more to the story than initially meets the eye. The working title is "Depth" and the tagline is "There's more to what meets the eyes." Key characters include the worried friend looking for Charlotte, the skeptical friend who thinks Charlotte is attention-seeking, and the friend who received a text purportedly from Charlotte but questions if it really was her. The target audience is teenagers, aiming for demographic categories C
Poster conventions
Movie posters are used to advertise films. They typically contain large text with the film title and main actors' names, as well as a photo of the main actor(s). Posters may also include additional information like a tagline, director, characters, or release date. When looking at film posters from 2013, the common convention is to only include two characters from the film, so as not to make the poster too busy and ensure key information stands out. For a British social realism film, only including two characters would also be effective since these films do not typically have big stars.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film called "Lullaby." Key features included in the poster are a spooky close-up photo of the villain to intimidate audiences and convey the film's scary nature, and red lips on the villain to symbolize danger and fear. A creepy font was used to make the poster look sinister. The magazine cover was designed to appeal to a more sophisticated audience, with the director's head composited over the masthead to give a sense of exclusivity. Both the poster and magazine target horror fans rather than a mainstream audience.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film called "Lullaby." Key features included in the poster are a spooky close-up photo of the villain to intimidate audiences and convey the film's scary nature, and red lips on the villain to symbolize danger and fear. A creepy font was used to make the poster look sinister. The magazine cover was designed to appeal to a more sophisticated audience, with the director's head composited over the masthead to give a sense of exclusivity. Both the poster and magazine target horror fans rather than a mainstream audience.
Evaluation question 2
The student created a trailer, poster, and magazine cover to promote a horror film called ".com".
The poster establishes the horror genre through using conventions like red writing and a mysterious close-up image of the killer. The trailer unsettles audiences with erratic shots, religious symbols, and an unseen killer. It leaves much to the imagination without revealing too much.
The magazine cover also features a close-up shot of the killer with his face covered by a cross, linking it to the other pieces. It uses red, white, and gold fonts and an unedited killer image to uncover more details while maintaining the mystery. All the promotional pieces effectively tease audiences about the genre, themes, and characters without
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Horror Film Pitch
This document outlines the pitch for a psychological horror film targeting teenagers and young adults. The film follows a female protagonist named Marie who was abused as a child and develops drug and alcohol addictions as a result of her trauma and nightmares. She eventually kills her boyfriend during a rage and commits suicide. The film will use locations like a bathroom, train station, and cemetery to further the narrative and horror elements. It takes inspiration from films like Girl, Interrupted and will have promotional materials like posters and a trailer featuring the unhinged protagonist.
Evaluation question 1: In what way does your media product use, develop or ch...
The document summarizes the key aspects of various media products created for a project and explains how they challenge or follow conventions. For the narrative, the true story was changed slightly to be fictional while keeping the theme. Title cards used earth tones related to the woods setting rather than the typical black background. The title design features a branch with dripping blood to link to the film in a unique way. Shot types follow common horror conventions. A female character takes on the hero role, challenging expectations. The production ident and poster generally follow conventions to be recognizable to audiences.
Mag analysis 2 (2)
The document analyzes the front cover of the "Total Film" magazine. It notes that the large red masthead stands out against the blue, grey, and white background. The masthead color matches the blood on the character's hand, suggesting it is promoting a horror film. The main image shows actress Megan Fox in a cheerleader uniform, holding her bloody hand and making eye contact with the viewer. While some elements like the red color and bloody hand reference horror, the cover overall does not strongly promote the film as a horror and seems to maintain a broad audience appeal. The analysis aims to create a more targeted cover that will appeal specifically to fans of the featured horror film.
The Pitch (depth)
Friends try to find their missing friend Charlotte, who has been reportedly kidnapped. However, in searching for her, the friends themselves get kidnapped. It ends up that Charlotte had planned the whole thing and was never actually kidnapped. The film will have similarities to Taken and Scream and will focus on the theme that there is more to the story than initially meets the eye. The working title is "Depth" and the tagline is "There's more to what meets the eyes." Key characters include the worried friend looking for Charlotte, the skeptical friend who thinks Charlotte is attention-seeking, and the friend who received a text purportedly from Charlotte but questions if it really was her. The target audience is teenagers, aiming for demographic categories C
Poster conventions
Movie posters are used to advertise films. They typically contain large text with the film title and main actors' names, as well as a photo of the main actor(s). Posters may also include additional information like a tagline, director, characters, or release date. When looking at film posters from 2013, the common convention is to only include two characters from the film, so as not to make the poster too busy and ensure key information stands out. For a British social realism film, only including two characters would also be effective since these films do not typically have big stars.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film called "Lullaby." Key features included in the poster are a spooky close-up photo of the villain to intimidate audiences and convey the film's scary nature, and red lips on the villain to symbolize danger and fear. A creepy font was used to make the poster look sinister. The magazine cover was designed to appeal to a more sophisticated audience, with the director's head composited over the masthead to give a sense of exclusivity. Both the poster and magazine target horror fans rather than a mainstream audience.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film called "Lullaby." Key features included in the poster are a spooky close-up photo of the villain to intimidate audiences and convey the film's scary nature, and red lips on the villain to symbolize danger and fear. A creepy font was used to make the poster look sinister. The magazine cover was designed to appeal to a more sophisticated audience, with the director's head composited over the masthead to give a sense of exclusivity. Both the poster and magazine target horror fans rather than a mainstream audience.
Evaluation question 2
The student created a trailer, poster, and magazine cover to promote a horror film called ".com".
The poster establishes the horror genre through using conventions like red writing and a mysterious close-up image of the killer. The trailer unsettles audiences with erratic shots, religious symbols, and an unseen killer. It leaves much to the imagination without revealing too much.
The magazine cover also features a close-up shot of the killer with his face covered by a cross, linking it to the other pieces. It uses red, white, and gold fonts and an unedited killer image to uncover more details while maintaining the mystery. All the promotional pieces effectively tease audiences about the genre, themes, and characters without
Film Posters and Magazine Front Covers
The document discusses and analyzes several movie posters and magazine covers:
1) A Harry Potter movie poster is praised for its simplicity in depicting the burning Hogwarts building, symbolizing disorder and foreshadowing the plot.
2) Another Harry Potter poster is criticized for having too many images of characters, making it distracting.
3) A horror movie poster is analyzed for using minimal colors and images to intrigue viewers without revealing too much of the plot.
4) A magazine cover promoting the movie Inception is said to effectively feature Leonardo DiCaprio and use similar colors and imagery to the film's posters.
Posters of different genre
The document provides an analysis and critique of several different movie posters from various genres. Some key points made include:
- Poster backgrounds, images, font styles, color schemes, and placement of text/images can provide cues to the genre and give context about the film's story.
- Effective posters attract attention, clearly communicate the genre, and intrigue viewers about the film's plot.
- Common conventions like listing actors/directors and including critic quotes can help market films, but designs still need to be clear and visually appealing.
- Elements like character costumes, props, and compositional techniques can subtly reveal aspects of the genre and narrative without being overt.
Test
The media student discusses how their horror film trailer uses and develops conventions of real trailers while also challenging some conventions. The trailer uses common horror settings like schools and forests. It keeps the killer's face hidden, includes ominous music and handheld camerawork during chase scenes. However, the student begins with a montage rather than just the production company. The killer is also a female, challenging the male killer convention. The magazine cover follows conventions like positioning but challenges expectations by featuring a powerful female killer rather than a victim. The poster features an unusual reflective shot of the main character but includes standard elements like the title and tagline positioned conventionally.
Script of question 2 video
The document evaluates the effectiveness of combining a film's teaser trailer, poster, and magazine cover to promote the same thriller called "Depth". It finds that the combination is effective because all three products feature the same main actress and use a matching title to establish a clear and consistent brand identity. While the teaser trailer and poster clearly communicate the thriller genre through their dark colors and ominous imagery, the magazine cover is less clear but still promotes to the intended target audience of 17-24 year olds seeking suspense.
George magazine film cover analysis
The document discusses the design elements of a magazine cover to attract an audience interested in horror and thriller genres. It suggests that a creepy font, a picture of a zombie as the main image, and a blood red subtitle will draw in readers. It also recommends including similar movies and actors on the left side to set expectations, and using a big, bold title to attract those interested in action thrillers. Descriptions of the villain's pale, war-like appearance on the cover further characterize the tone and hint at mayhem to come.
Magazine film cover analysis
The document discusses design elements for the cover of a horror/thriller magazine. It suggests that a dark, creepy font will attract the target audience. The main picture should be of a zombie to indicate the magazine's content. A subtitle uses creepy red text and a relevant picture to further intrigue readers. Similar movies and actors listed on the side can show what's inside. A big, bold title in dark colors will attract fans of the action/thriller genre. The character photo, lighting, and setting provide hints about the villain's role in causing chaos. Minor details are included to define the character.
Question 1
The document discusses how the media producer's film poster, magazine cover, and trailer challenge or develop conventions of those media forms. For the poster, they included credits and logos at the bottom as is typical, but used silhouettes to maintain mystery. For the magazine, they modeled it after Empire magazine but included a close-up of the main actor. Their trailer drew inspiration from Murder by Numbers, using character introductions, clues to the killer, and editing techniques like quick cuts between shots to build mystery. Overall, the media producer aimed to fit genre conventions while also preventing viewers from knowing too much about the source of drama in their crime story.
Fatal Attraction Media Analysis
The film poster depicts a man and woman holding each other in the background image. Several aspects of the poster provide clues about the film's genre. The red and black color scheme suggests a thriller genre. A rip dividing the characters implies distance between them, reinforcing the thriller genre. The tagline using "love" and "terrifying" implies both romance and thriller/horror genres. Overall, the poster hints that the film may have romantic and criminal thriller elements with a dark tone.
Magazine Front Cover Analysis One
The document analyzes the magazine front cover of Empire magazine that is advertising the film Mockingjay: Part 1. It summarizes that the front cover uses the main image of Katniss Everdeen to signal the action-adventure genre and promote the film. The masthead and sell-lines are in bold, uppercase fonts to stand out and attract readers interested in blockbuster films. The layout follows conventions like placing the masthead at the top and film title on the left to guide readers' eyes.
Question one
This document discusses how the media product uses and challenges conventions of real media. It summarizes:
1) The short film takes conventions like limited characters from other short films but challenges conventions by having the male lead initiate conversations rather than the female.
2) The short film includes common conventions like a twist ending and limited characters.
3) The poster includes common conventions like featuring the leads and including their names but challenges conventions by including a heart shape to indicate the genre rather than explicit background cues.
4) The magazine review includes common elements like text, ratings, and photos but challenges conventions through its layout, placing the rating prominently and spreading text over two pages with the lead in the center.
Movie poster analysis
The document analyzes the poster the author created for their movie and compares it to conventions used in other mystery/thriller genre posters. It discusses eight codes and conventions the author employed in their poster, such as including faded background images, a direct gaze from the main actress, a short tagline, large title, and billing block. Studying real mystery/thriller posters helped the author design their own poster to reflect the genre and have a professional look and feel.
Poster analysis friday the 13th
The poster promotes the 2009 film "Friday the 13th" which was released on February 13th, coinciding with the date the film is named after. The poster follows conventions like displaying the title prominently and including the antagonist holding a weapon. It establishes the slasher genre through elements like the killer's mask and clothing and use of the colors black, white, and red. The tagline "Welcome to Crystal Lake" hints at the film's setting and lures audiences with the promise of killings near a lake.
Psychological Thrillers Poster Analysis
The poster uses dark colors and imagery of a stormy sea and isolated island to set a gloomy, foreboding atmosphere that suggests something bad will happen. It features a close-up of Leonardo DiCaprio with a puzzled expression surrounded by darkness to create intrigue and mystery. Releasing the film in October also implies horror elements. The text "Someone is missing" raises questions without revealing details, drawing the audience into the mystery. Overall, the poster uses its visual design and context clues to effectively advertise the film as a psychological thriller.
Evaluation part 2
The document discusses the design choices made for promotional materials for a horror film called "Suicide Pact". For the movie poster, a close-up image of a severed head was used along with a blood-like font to convey the body horror and gore of the film. The magazine cover features the main antagonist looking directly at the camera with darkened eyes to appear sinister, along with the title written in graffiti style in a red font on a brick wall. These design elements were chosen to effectively communicate the horror genre and draw in audiences using recognizable tropes from the genre.
Film Poster Research by Olivia Barnes
The document discusses movie poster design elements for The Hunger Games and Spider-Man films. It analyzes how elements like the logo, key image, tagline, title, date, billing, and website are positioned and used to attract the target audience. The target audience for The Hunger Games is described as mainly female ages 14-22 who can relate to the strong female protagonist, while Spider-Man appeals more broadly to ages 14-25 by relating to the protagonist's journey from outsider to hero.
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Film Posters and Magazine Front Covers
The document discusses and analyzes several movie posters and magazine covers:
1) A Harry Potter movie poster is praised for its simplicity in depicting the burning Hogwarts building, symbolizing disorder and foreshadowing the plot.
2) Another Harry Potter poster is criticized for having too many images of characters, making it distracting.
3) A horror movie poster is analyzed for using minimal colors and images to intrigue viewers without revealing too much of the plot.
4) A magazine cover promoting the movie Inception is said to effectively feature Leonardo DiCaprio and use similar colors and imagery to the film's posters.
Posters of different genre
The document provides an analysis and critique of several different movie posters from various genres. Some key points made include:
- Poster backgrounds, images, font styles, color schemes, and placement of text/images can provide cues to the genre and give context about the film's story.
- Effective posters attract attention, clearly communicate the genre, and intrigue viewers about the film's plot.
- Common conventions like listing actors/directors and including critic quotes can help market films, but designs still need to be clear and visually appealing.
- Elements like character costumes, props, and compositional techniques can subtly reveal aspects of the genre and narrative without being overt.
Test
The media student discusses how their horror film trailer uses and develops conventions of real trailers while also challenging some conventions. The trailer uses common horror settings like schools and forests. It keeps the killer's face hidden, includes ominous music and handheld camerawork during chase scenes. However, the student begins with a montage rather than just the production company. The killer is also a female, challenging the male killer convention. The magazine cover follows conventions like positioning but challenges expectations by featuring a powerful female killer rather than a victim. The poster features an unusual reflective shot of the main character but includes standard elements like the title and tagline positioned conventionally.
Script of question 2 video
The document evaluates the effectiveness of combining a film's teaser trailer, poster, and magazine cover to promote the same thriller called "Depth". It finds that the combination is effective because all three products feature the same main actress and use a matching title to establish a clear and consistent brand identity. While the teaser trailer and poster clearly communicate the thriller genre through their dark colors and ominous imagery, the magazine cover is less clear but still promotes to the intended target audience of 17-24 year olds seeking suspense.
George magazine film cover analysis
The document discusses the design elements of a magazine cover to attract an audience interested in horror and thriller genres. It suggests that a creepy font, a picture of a zombie as the main image, and a blood red subtitle will draw in readers. It also recommends including similar movies and actors on the left side to set expectations, and using a big, bold title to attract those interested in action thrillers. Descriptions of the villain's pale, war-like appearance on the cover further characterize the tone and hint at mayhem to come.
Magazine film cover analysis
The document discusses design elements for the cover of a horror/thriller magazine. It suggests that a dark, creepy font will attract the target audience. The main picture should be of a zombie to indicate the magazine's content. A subtitle uses creepy red text and a relevant picture to further intrigue readers. Similar movies and actors listed on the side can show what's inside. A big, bold title in dark colors will attract fans of the action/thriller genre. The character photo, lighting, and setting provide hints about the villain's role in causing chaos. Minor details are included to define the character.
Question 1
The document discusses how the media producer's film poster, magazine cover, and trailer challenge or develop conventions of those media forms. For the poster, they included credits and logos at the bottom as is typical, but used silhouettes to maintain mystery. For the magazine, they modeled it after Empire magazine but included a close-up of the main actor. Their trailer drew inspiration from Murder by Numbers, using character introductions, clues to the killer, and editing techniques like quick cuts between shots to build mystery. Overall, the media producer aimed to fit genre conventions while also preventing viewers from knowing too much about the source of drama in their crime story.
Fatal Attraction Media Analysis
The film poster depicts a man and woman holding each other in the background image. Several aspects of the poster provide clues about the film's genre. The red and black color scheme suggests a thriller genre. A rip dividing the characters implies distance between them, reinforcing the thriller genre. The tagline using "love" and "terrifying" implies both romance and thriller/horror genres. Overall, the poster hints that the film may have romantic and criminal thriller elements with a dark tone.
Magazine Front Cover Analysis One
The document analyzes the magazine front cover of Empire magazine that is advertising the film Mockingjay: Part 1. It summarizes that the front cover uses the main image of Katniss Everdeen to signal the action-adventure genre and promote the film. The masthead and sell-lines are in bold, uppercase fonts to stand out and attract readers interested in blockbuster films. The layout follows conventions like placing the masthead at the top and film title on the left to guide readers' eyes.
Question one
This document discusses how the media product uses and challenges conventions of real media. It summarizes:
1) The short film takes conventions like limited characters from other short films but challenges conventions by having the male lead initiate conversations rather than the female.
2) The short film includes common conventions like a twist ending and limited characters.
3) The poster includes common conventions like featuring the leads and including their names but challenges conventions by including a heart shape to indicate the genre rather than explicit background cues.
4) The magazine review includes common elements like text, ratings, and photos but challenges conventions through its layout, placing the rating prominently and spreading text over two pages with the lead in the center.
Movie poster analysis
The document analyzes the poster the author created for their movie and compares it to conventions used in other mystery/thriller genre posters. It discusses eight codes and conventions the author employed in their poster, such as including faded background images, a direct gaze from the main actress, a short tagline, large title, and billing block. Studying real mystery/thriller posters helped the author design their own poster to reflect the genre and have a professional look and feel.
Poster analysis friday the 13th
The poster promotes the 2009 film "Friday the 13th" which was released on February 13th, coinciding with the date the film is named after. The poster follows conventions like displaying the title prominently and including the antagonist holding a weapon. It establishes the slasher genre through elements like the killer's mask and clothing and use of the colors black, white, and red. The tagline "Welcome to Crystal Lake" hints at the film's setting and lures audiences with the promise of killings near a lake.
Psychological Thrillers Poster Analysis
The poster uses dark colors and imagery of a stormy sea and isolated island to set a gloomy, foreboding atmosphere that suggests something bad will happen. It features a close-up of Leonardo DiCaprio with a puzzled expression surrounded by darkness to create intrigue and mystery. Releasing the film in October also implies horror elements. The text "Someone is missing" raises questions without revealing details, drawing the audience into the mystery. Overall, the poster uses its visual design and context clues to effectively advertise the film as a psychological thriller.
Evaluation part 2
The document discusses the design choices made for promotional materials for a horror film called "Suicide Pact". For the movie poster, a close-up image of a severed head was used along with a blood-like font to convey the body horror and gore of the film. The magazine cover features the main antagonist looking directly at the camera with darkened eyes to appear sinister, along with the title written in graffiti style in a red font on a brick wall. These design elements were chosen to effectively communicate the horror genre and draw in audiences using recognizable tropes from the genre.
Film Poster Research by Olivia Barnes
The document discusses movie poster design elements for The Hunger Games and Spider-Man films. It analyzes how elements like the logo, key image, tagline, title, date, billing, and website are positioned and used to attract the target audience. The target audience for The Hunger Games is described as mainly female ages 14-22 who can relate to the strong female protagonist, while Spider-Man appeals more broadly to ages 14-25 by relating to the protagonist's journey from outsider to hero.
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Similar to My A2 Media Evaluation Part 2
My a2 media evaluation part 2
1) The poster for the film challenges horror poster conventions by featuring a protagonist instead of an antagonist. Medium shots are used to show the protagonist ready to fight an unknown danger. Hints about zombies are given through deformed hands in the title font and the slogan.
2) The magazine cover features a close-up shot of a character from the trailer to draw attention. Taglines use a ghostly white glow. Both the poster and magazine tie into the trailer's style through similar scrolling text and references to horror films.
3) Both the poster and magazine represent the gory and comedic elements of the film through blood splatters, font choices, and characters. They appeal to the target audience of middle
My a2 media evaluation part 2
1) The poster for the film challenges horror poster conventions by featuring a protagonist instead of an antagonist. Medium shots are used to show the protagonist ready to fight an unknown danger. Hints about zombies are given through deformed hands in the title font and the slogan.
2) The magazine cover features a close-up shot of a character from the trailer to draw attention. Taglines use a ghostly white glow. Both the poster and magazine tie into the trailer's style through similar scrolling text and by featuring characters from the film.
3) Both the poster and magazine represent the film's gory and comedic aspects through blood splatters, font choices, and characters. They appeal to the target audience of
Evaluation Question 2 - OCR A2 MEDIA
This is my evaluation for question 2 of my A2 Media coursework. The question was: How effective is the combination of you main product (film trailer) and your two ancillary tasks (film poster + film magazine cover).
My a2 media evaluation part 2
1) The poster for the film challenges horror poster conventions by featuring a protagonist instead of an antagonist. It uses red highlights and splatters to represent the gore in the film. The font is similar to 'Shaun of the Dead' hinting at comedy elements.
2) The magazine cover features a close-up shot of a zombie from the trailer with taglines. It uses horror elements throughout to distinguish it from other magazines.
3) Both the poster and magazine tie into the trailer's style of gory horror comedy. The poster shares a similar scrolling text style from the trailer. The magazine features a character from the trailer to connect the pieces.
Evaluation
The document discusses how the student's media project of a movie trailer uses conventions of real movie trailers. The student researched their target audience of teenagers and created a horror movie trailer. Their trailer, poster, and magazine cover follow conventions like strong visuals and fonts but also challenge some conventions, like having the main character face away from the audience on the magazine cover. The student analyzes how their project aligns with theories of narrative structure and character roles but does not fully follow the theories since only a trailer is shown rather than the full movie.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film called "Lullaby." Key features included in the poster are a spooky close-up photo of the villain to intimidate audiences and convey the film's scary nature, and red lips on the villain to symbolize danger and fear. A creepy font was used to make the poster look sinister. The magazine cover was designed to appeal to a more sophisticated audience, with the director's head composited over the masthead to give a sense of exclusivity. Both the poster and magazine target horror fans rather than a mainstream audience.
Evaluation part 2 How effective is the combination of your main product an a...
The document discusses the effectiveness of ancillary texts in promoting a main product. It analyzes a movie poster and magazine cover created to promote a psychological horror film called "The Hanging Tree". The poster features a close-up of the antagonist's face with muted colors and distorted text to create an unsettling feeling. The magazine cover positions the antagonist as the celebrity focus to encourage fandom and features blood splatters and an offer for a free poster to entice buyers. The document argues that these ancillary texts successfully sell the stylized nature of the film and work together as a marketing strategy to attract different audiences.
Q1 Media Studies Evaluation - Zakirah Mohammed
1) The document discusses how the media producer's horror trailer, magazine cover, and poster both conform to and challenge conventions of real media genres.
2) For the trailer and magazine cover, many conventional elements were used, such as close-up shots of scared characters, and placing important text on the left side.
3) However, some conventions were challenged, such as using a child antagonist instead of an intimidating man, and showing the villain in action rather than a close-up face shot.
4) For the poster, a dark color scheme and sinister villain image were used to promote fear, as is conventional, but the gender of some characters was changed to provide uniqueness. Overall, both conform
Film posters
The document provides analysis of horror movie posters and magazine covers. It notes design elements that are commonly used, such as featuring the antagonist prominently, using a dark color scheme, and showing characters in partial or sinister poses. It also discusses including information like the movie title, director name, and reviews to attract audiences. The document concludes that for the author's own poster and magazine cover, they should emphasize the antagonist character while avoiding elements not applicable to their low-budget student film, like using established actors.
Film posters
The document provides analysis of various horror movie posters and magazine covers to inform the design of promotional materials for a student film project. Key elements discussed include using the antagonist/villain as the prominent visual focus; a dark/ominous color scheme; compositions that include half or obscured faces to suggest possession or lurking threats; and inclusion of reviews/ratings to attract audiences. Overall, the document examines common design conventions in horror media promotions to guide the creation of an effective poster and magazine cover tailored to the genre.
Question 2
The document provides details on the design and layout of a movie poster and magazine cover that were created to promote a horror film. Key elements included on both the poster and magazine cover were the film's villain depicted in close-up shots, a red and white color palette, matching fonts, and the placement of images and text to draw attention. Continuity between the two promotional pieces was achieved through similar visual styles, fonts, and depictions of the villain to brand the film.
Evaluation Question 1
This document analyzes how the media products in a film trailer, poster, and magazine follow or challenge conventions of real media. The trailer uses conventional elements like an intro with age ratings and studio logo. The poster features a distressed font inspired by Carrie, blood text as seen in horror posters, and close-up of a character's face. The magazine imitates Total Film magazine with taglines about exclusives, coverlines focused on films, and a main image of a character to promote the film without overtly signaling the horror genre. Overall, the media products adhere closely to conventions but make subtle adjustments to intrigue audiences.
FMP Proposal
This proposal outlines George Wetton's filmmaking media project (FMP) titled "The Target Zone: Blood Moon". The project will include promotional materials like trailers, posters, a magazine cover story, and DVD cover for an excerpt from George's horror detective book. The content will be aimed at a 16-24 male audience and explore themes of prejudice set in 1980s England. Over 7 weeks, George will complete contextual research, product research, a proposal, pre-production experiments, and pre-production planning to create the promotional materials for his FMP excerpt. He outlines the tasks he will complete each week to prepare for the project's production and promotion.
Conventions of a film poster and magazine
1) The document discusses conventions for posters and magazine covers advertising horror films. Effective posters typically use a single, mysterious image to create intrigue without revealing the plot, along with the film title in an appropriate font.
2) Magazines advertise films to their target audience and provide reviews and information to generate interest. Effective magazine covers prominently feature film images and catchy text in an atmospheric style matching the film's theme.
3) Conventions like placement of the film title, credits, and magazine elements are discussed for both mediums. Specific examples are analyzed for how well they follow conventions and intrigue audiences for horror films.
A2 product analysis
The document provides an analysis of a product promotion package for a new horror film that includes a magazine front cover, poster, and teaser trailer. The analysis discusses how the media products use conventions of real magazines and movies. Specifically, it notes the use of colors, interviews, and images on the magazine cover to resemble real film magazines. For the poster, it compares design choices to the movie "Sorority Row," such as placement of title and tagline and focus on the protagonist. The teaser trailer similarly uses horror conventions like a wooded night setting and special effects to build intrigue around the villain's identity and threat to the protagonist.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film called "Lullaby." Key features included in the poster are a spooky close-up photo of the villain to convey the film's genre and intimidate viewers, and coloring the villain's lips red to symbolize danger and fear. A creepy font was also used to make the poster look sinister. The magazine cover targeting a classier audience features the director posing over the masthead to give a sense of exclusivity for readers. Both the poster and magazine complement each other in targeting a mature audience while avoiding elements that are too scary.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film project. Key features included in the poster are a spooky close-up photo of the villain to convey the film's genre and intimidate viewers, and coloring the villain's lips red to symbolize danger and fear. A creepy font was also used to make the poster look sinister. The magazine cover was designed to appeal to a classier audience, with the director's head placed over the masthead to give a sense of exclusivity. Both the poster and magazine complement each other while targeting a mature audience.
Evaluation 2
The document discusses the design choices made for promotional materials for a horror film project. Key features included in the poster are a spooky close-up photo of the villain to convey the film's genre and intimidate viewers, and coloring the villain's lips red to symbolize danger. A creepy font was used to make the poster look sinister. The magazine cover was designed for a classy audience and features the director with the masthead behind his head to imply exclusivity. Free posters were included to incentivize buying the magazine. Both the poster and magazine target a mature audience while avoiding elements too scary.
Evaluation 2
The document summarizes the design choices made for promotional materials for a horror film called "Lullaby." Key features included in the poster are a spooky close-up photo of the villain to convey the film's genre and intimidate viewers, and coloring the villain's lips red to symbolize danger. A creepy font was also used to make the poster look sinister. The magazine cover was designed to appeal to a sophisticated audience, with the director's head obscuring the masthead to give a sense of exclusivity. Both the poster and magazine complement each other while targeting mostly mature audiences.
Joe evaluation 2
Here is the second part of my evaluation, focusing on my ancillary products (magazine cover, poster).
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Evaluation part 2 How effective is the combination of your main product an a...
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My A2 Media Evaluation Part 2
- 1. How effective is the combination of your main product ancillary texts? Section A When looking at my poster, we can see that there are a few key aspects that are noticeable. The main idea I was aiming for was to have a suspenseful villain that isn’t shown through the trailer. This way, people who are truly interested in my trailer will do more research and get hints into who the person on the poster might be. I used very little text and blood effects to not give out too many spoilers because I wanted my audience to predict what this film may have in store, giving starting discussion as to what my trailer is like. I liked the idea of the darkened room as it gave it a more suspenseful idea and a darker lighting is more stereotypical to the horror genre. When designing my poster, I used a lot of the same ideas as the Smiley (2013) poster. This is because it set in a dark atmosphere with little information into what the narrative is about. I included most of these because they all give different effects and outlooks to my target audience. The use of a variety in the main villain can attract people from the well-known film Friday the 13th because of the main villain wearing a hockey mask and holing a machete. An image of the Smiley Poster (2013).
- 2. After reviewing my magazine cover, there are a few key aspects that I included into this. This can be seen through the use of fonts mainly. I used very specific fonts to give it a more professional look. This way, it appeals to the more mainstream readers of film review magazines. The use of the “smug director” appears as if he is very pleased about his product and is ensured that it will do well in the final release. I have focused my magazine around the main film being Butchered as it makes it the centre of attention, I’ve also added in many sub- categories such as “Best films of 2013” because it gives it a more realistic element to it. I took the ideas for my magazine cover from Film magazines cover for Inception. It had the main focus point being the character, looking overpowered and pleased and then had all of the basic information about the main film, along with side stories to make it interesting for others. I chose a specific angle to have my actor in. having him facing to the right. This is because in many film posters, the hero is on the left and many people stereotype media corporations as evil for giving off a single viewpoint. There is also low key lighting to indicate that this man is a serious businessman but also keeping the horror element. The use of the suit gives him power and respect and is quite iconic to compare it to a butchery. You can see how this relates to my magazine, with the common characteristics between the two.
- 3. Section B After looking through my trailer and magazine cover, they both have elements in them that symbolise the horror genre. It can be seen much better in my poster, with many different examples to go through. One of the main ones being the hockey mask, and how it is iconic to films such as Friday the 13th which set the horror genre. The knife in my poster could be seen as a phallic weapon, giving him power and dominance in my trailer. The use of blood splats gives it a horror outlook and the red connotes danger and death which are the key points to a horror film. When choosing my font, I wanted something that looked worn down with a scary aspect. For this I have used a broken font and added a drop shadow to it, giving it an element of low key lighting. For my magazine cover, I wanted to aim that more at the higher class mainstream magazine instead of genre based. Doing this would attract a higher target audience and look more professional. For this, the actor is facing right meaning he is looking into the heroes spot on posters, giving him the sense that he’s a villain. The entire cover is more of a low key magazine, with a mixture of fancy and broken fonts. Having this means that it has the horror element, but is keeping a professional standard to it. My target audience is 16-25 year old middle class males who enjoy a horror film. They will be drawn into the poster because of all the comparisons to real films. I am aiming my poster towards the higher class and middle class with the use of a professional magazine that appeals to more people. I would like this to be 16-30+ who are interested in horror films. I would want the certificate to be 18+.