This document outlines evaluation tasks and questions for a media production project on a band called "Jamie Thorn & The Mystery Pacific". It discusses how the group's music video, digipak, and magazine advert complement each other through consistent branding elements. Feedback was gathered from audiences but not detailed. A variety of new media technologies were used at different stages of the project, including online sharing platforms, video/audio recording and editing software, and research sites.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
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The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Improving profitability for small businessBen Wann
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Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
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Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
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Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
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It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
2. Evaluation Tasks
• In what ways does your media product use,
develop or challenge forms and conventions of
real media products?
• How effective is the combination of your main
product and ancillary texts?
• What have you learned from your audience
feedback?
• How did you use new media technologies in the
construction and research, planning and
evaluation stages?
3. In what ways does your media product
use, develop or challenge forms and
conventions of real media products?
• See table, develop into proper
powerpoint/prez.
4. How effective is the combination of your main
product and ancillary texts?
• During our production of our video, we created our own ancillary texts in order to complement the video: our
Digipak, and our magazine advert. These were also made in order to help further sell our band and product to
audiences.
• We chose to make a Digipak to help encourage sales of our band’s CD as opposed to just buying the digital tracks,
or resorting to illegal downloading. This way instead of having an impersonal, dull single leaflet holding a CD they
get a Digipak which has more personal information about the artists to help the fans feel closer to them,
interesting artwork and design to own. This effect was built upon by having our final panel of the Digipak have
photos of the making of our video of the album’s key song ‘For King & Country’ in a show reel. These things in the
Digipak cannot be found online and do not come with the digital tracks, and so by buying these it helps the fan
feel more connected with the band, and give insight into their lives and work.
• For the front cover, we played on their name ‘Jamie Thorn & The Mystery Pacific’ and joined their meaning by
having a sea of thorns on the front cover. In keeping with the nautical theme, a pirate ship was displayed next to
the band name floating on top of the sea of thorns – this also kept the convention of having nature within the art
design of the Digipak, and nature in the video as we filmed in a field keeping the band close to nature. This design
was kept consistent by also having the ship featured on the magazine advert, reminiscent to the audience of the
‘sea of thorns’ on the Digipak. The advert design also had the same font for the band name as did the Digipak - in
this way our Digipak and advert design were made very similar, so that when shopping in stores for our band’s CD
it would be quickly recognized from the advert design.
• In editing our music video all footage of the band was high stylized, made largely black and white except for parts
where the guitar or the leaves were emphasized by being highlighted in red. This was kept consistent with our
advert where the image of the band is highly stylized, the photo edited to look more like art with a more cartoon-
like feel. Although the video is mostly greyscale with only hints of colour, we chose to use bolder colours in the
advert to draw attention and catch the eye of passersby, and also as it would be in tune with the conventions of
other posts which are full of vibrant colours e.g. Bon Iver. The main portrait photo used of our band on both our
Digipak and our advert is one where they are dressed in a manner conventional of the typical folk rock artist; their
clothes are kept simple in dark colours, leather jacket and hoodie. They are not depicted as particularly interested
in glamour as indicated by their casual dress, showing them to be humble and their solemn expressions show they
are serious, introspective and thinking about the music – this is a common convention of the depiction of folk rock
artists, as can be seen in Bon Iver, Laura Marling, and Iron & Wine whenever their artists are seen. The band
gazing straight towards the camera shows they want to reach out to their audiences, their posture and expression
helping the audience feel more connected to the band. Themes of introspection, simplicity and humbleness are
kept similar throughout our video, Digipak and advert, creating a consistent atmosphere of feeling.
6. How did you use new media technologies in the
construction and research, planning and evaluation
stages?
• Slideshare was used throughout the project to upload Word documents of the script and as well as our general
work on PowerPoint files. This was useful as it meant that group based work could be more easily shared by using
the embed code, and as an alternative to USB keys making sure there was somewhere secure to store continuous
copies of our work as we went along somewhere online that would accessible from both school and home
networks.
• We used a Panasonic HD camera to film the video. This was an upgrade from the standard MiniDV 250 camera
which we had used the year before, and the quality was noticeable in the footage we had when uploaded onto
the camera and viewed through iMovie HD – it was also used to take stills of our video in the making and behind
the scenes to show our construction in our project.
• A group photobucket was created with a custom URL to make it easier to remember where we had stored our
work at photobucket.com/forkingandcountry. I found this site useful in uploading the stills of the video in the
making and of the stock footage used where it was accessible to everyone online from home, school, etc.
• Youtube was used to research different music videos in the folk rock genre, to take screenshots of and help in the
analysis of the genre. I also found Pitchfork.com to be helpful in researching different album covers, both front
and backs, which was essential in the Digipak research and analysis to help in the formation of our own Digipak.
• I used the sound recorder program on my Windows Vista to record audio clips in place of written work in some
instances e.g. analysing the results of the target audience research. I then uploaded the audio files to
Dropbox.com in the public folder so it would be open to anyone to listen, and linked the files in a blogger post.
This was done as unfortunately I found in embedding the audio file as it was to listen to on the blog would either
not show up, or start automatically no matter how I changed the code – and this was a problem as I had more
than one audio clip, so I chose to link them via Dropbox instead.
• The program iMovieHD was used to edit the video – it was more convenient as it was suited to the Mac computers
that we were using, and had a wide variety of effects for the video which we found useful i.e. the colour editing so
that the guitar and leaves of the footage would be red, the sepia tone of the narrative footage, the speed and
pacing effects, the audio splicing and so on which all helped to keep the music and footage in sync as well as be
presented the way we wanted it.