Audience feedback was obtained through questionnaires during the planning of a student music video production. The initial idea for a music video for "Teenage Dirtbag" was criticized as being too similar to the original, so based on this feedback the song was changed to "Locked Away". After uploading the completed music video, additional questionnaires were used to gauge if viewers understood its meaning, which provided positive feedback. The student also learned that advertising the music video in specific places would help target it towards their intended UK youth audience.