Evaluation question 3
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Max Frankel collected feedback on his short film from viewers on YouTube, Vimeo, and Facebook. Most reactions were positive, with viewers enjoying the opening titles, catchphrase, and suspenseful first shot of an abandoned Joker mask. However, some interpreted the mask shot differently than intended. Getting this feedback helped Max realize including more ambiguity could encourage audience doubt. He also posted his film poster online, which received mixed responses regarding the use of the Joker mask and black and white color scheme. Collecting this audience feedback provided valuable insights into how viewers interpreted and experienced his media texts.
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Evaluation question 3
Max learned several things from collecting audience feedback on his short film and ancillary texts. Viewers responded positively to the opening titles, catchphrase, and suspenseful first shot of an abandoned Joker mask. However, some interpreted the mask scene differently than intended. Audience feedback also helped Max realize including deliberate ambiguity could encourage uncertainty. He aims to include more mystery if filming again. Feedback on the film poster was mostly positive about its simplicity, but some found the black and white monochrome confusing for real-world poster placements like buses.
Evaluation question 3 (What have you learned from your audience feedback)
Max learned several things from collecting audience feedback on his short film and ancillary texts. Viewers responded positively to the opening titles, catchphrase, and suspenseful first shot of an abandoned Joker mask. However, some interpreted the mask scene differently than intended. Audience feedback also helped Max realize including deliberate ambiguity could encourage doubt. He aims to include more mystery if filming again. Feedback on Max's poster was mostly positive about its simplicity, but some questioned the black and white color scheme for poster locations. Collecting this feedback helped Max understand how conventions shape audience expectations.
Understanding audiences self assessment
The document is a self-assessment by the author of their work analyzing audiences, genres, and movie marketing. For the analysis of audiences and Star Trek, the author felt they explained demographics well but could have better explained psychographics. Their analysis of how Star Trek is marketed and why people like it lacked depth. For the genres of thriller and action, the author effectively highlighted conventions and iconography but some slides looked bland due to their black and white color scheme. Their trailer analyses of Gravity and Commando were in-depth, though they had issues placing screenshots in one analysis. They were happy with their table on age ratings by the BBFC. They found less information on how the ASA affects genres. For the
Evaluation question 3
The document summarizes feedback received from focus groups on a film trailer, poster, and magazine created by the document's author. For the trailer, feedback was mixed but identified that the visuals and soundtrack complemented each other well and represented the intended age range of the audience. However, viewers felt there was too much dark imagery and wanted more context for the film's narrative. Feedback on the poster was mostly positive, noting that the weapons depicted linked it to the post-apocalyptic genre. While the magazine layout was called professional, feedback identified ways to improve the splash text and footer text contrast.
5 key images in our animatic
The document summarizes feedback from test audiences on the 5 most memorable shots from an animatic. It identifies each of the 5 key shots, describes why audiences found them memorable by generating questions, and notes whether the shot was one the creator intended to be memorable. All 5 shots left audiences wanting to know more about the characters and story by raising questions about their emotions, actions and relationships. The most memorable shot showed a girl looking terrified as she was grabbed, generating concern for her safety.
Question 4
The document discusses the target audience for a thriller film production. The target audience is identified as males ages 20-40, as this demographic typically watches thriller films. It is believed this age group will best relate to and find escapism in the main characters. The film aims to treat the audience like adults by not overexplaining the plot. While teenage boys may be attracted to the action scenes, the complex story would not appeal as much to them. Similar successful thriller films like Safe House and Insomnia targeted the same audience. Actors were chosen to appeal to the mainly male viewers and reflect clothing styles of most men today. The representations of demographics in the crime thriller may be rejected by the audience but could provide insight into media
Evaluation Part 4
The filmmakers received feedback from a focus group screening that was both positive and constructive. Positively, the narrative, historical context, music, set, and costumes were well received. Constructive feedback noted that the spinning scene made some viewers feel sick, so it was re-shot shorter. Others wanted to see the main character, Nicole, at the end to understand her fate, so the ending was re-shot to show her injured but alive. Based on the feedback, several scenes including the ending were re-shot to add more suspense and interest for the audience.
2. fmp research
Here are some key advantages and disadvantages of how you distributed your survey:
Advantage: Distributing through friends and peers on Blackboard allowed you to cast a wide net and get responses from a diverse group of people. This helps ensure you get a representative sample for your research.
Disadvantage: Distributing online means you have less control over who responds. You don't know much about the demographic makeup of respondents. The answers may not accurately reflect the target audience you have in mind for your film project.
Some other distribution methods you could have tried include:
- In-person surveys to friends/classmates. This allows clarifying questions.
- Surveys at public locations your target audience frequents (
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Evaluation question 3
Max learned several things from collecting audience feedback on his short film and ancillary texts. Viewers responded positively to the opening titles, catchphrase, and suspenseful first shot of an abandoned Joker mask. However, some interpreted the mask scene differently than intended. Audience feedback also helped Max realize including deliberate ambiguity could encourage uncertainty. He aims to include more mystery if filming again. Feedback on the film poster was mostly positive about its simplicity, but some found the black and white monochrome confusing for real-world poster placements like buses.
Evaluation question 3 (What have you learned from your audience feedback)
Max learned several things from collecting audience feedback on his short film and ancillary texts. Viewers responded positively to the opening titles, catchphrase, and suspenseful first shot of an abandoned Joker mask. However, some interpreted the mask scene differently than intended. Audience feedback also helped Max realize including deliberate ambiguity could encourage doubt. He aims to include more mystery if filming again. Feedback on Max's poster was mostly positive about its simplicity, but some questioned the black and white color scheme for poster locations. Collecting this feedback helped Max understand how conventions shape audience expectations.
Understanding audiences self assessment
The document is a self-assessment by the author of their work analyzing audiences, genres, and movie marketing. For the analysis of audiences and Star Trek, the author felt they explained demographics well but could have better explained psychographics. Their analysis of how Star Trek is marketed and why people like it lacked depth. For the genres of thriller and action, the author effectively highlighted conventions and iconography but some slides looked bland due to their black and white color scheme. Their trailer analyses of Gravity and Commando were in-depth, though they had issues placing screenshots in one analysis. They were happy with their table on age ratings by the BBFC. They found less information on how the ASA affects genres. For the
Evaluation question 3
The document summarizes feedback received from focus groups on a film trailer, poster, and magazine created by the document's author. For the trailer, feedback was mixed but identified that the visuals and soundtrack complemented each other well and represented the intended age range of the audience. However, viewers felt there was too much dark imagery and wanted more context for the film's narrative. Feedback on the poster was mostly positive, noting that the weapons depicted linked it to the post-apocalyptic genre. While the magazine layout was called professional, feedback identified ways to improve the splash text and footer text contrast.
5 key images in our animatic
The document summarizes feedback from test audiences on the 5 most memorable shots from an animatic. It identifies each of the 5 key shots, describes why audiences found them memorable by generating questions, and notes whether the shot was one the creator intended to be memorable. All 5 shots left audiences wanting to know more about the characters and story by raising questions about their emotions, actions and relationships. The most memorable shot showed a girl looking terrified as she was grabbed, generating concern for her safety.
Question 4
The document discusses the target audience for a thriller film production. The target audience is identified as males ages 20-40, as this demographic typically watches thriller films. It is believed this age group will best relate to and find escapism in the main characters. The film aims to treat the audience like adults by not overexplaining the plot. While teenage boys may be attracted to the action scenes, the complex story would not appeal as much to them. Similar successful thriller films like Safe House and Insomnia targeted the same audience. Actors were chosen to appeal to the mainly male viewers and reflect clothing styles of most men today. The representations of demographics in the crime thriller may be rejected by the audience but could provide insight into media
Evaluation Part 4
The filmmakers received feedback from a focus group screening that was both positive and constructive. Positively, the narrative, historical context, music, set, and costumes were well received. Constructive feedback noted that the spinning scene made some viewers feel sick, so it was re-shot shorter. Others wanted to see the main character, Nicole, at the end to understand her fate, so the ending was re-shot to show her injured but alive. Based on the feedback, several scenes including the ending were re-shot to add more suspense and interest for the audience.
2. fmp research
Here are some key advantages and disadvantages of how you distributed your survey:
Advantage: Distributing through friends and peers on Blackboard allowed you to cast a wide net and get responses from a diverse group of people. This helps ensure you get a representative sample for your research.
Disadvantage: Distributing online means you have less control over who responds. You don't know much about the demographic makeup of respondents. The answers may not accurately reflect the target audience you have in mind for your film project.
Some other distribution methods you could have tried include:
- In-person surveys to friends/classmates. This allows clarifying questions.
- Surveys at public locations your target audience frequents (
Question 5
The document discusses how the opening addresses and attracts the intended audience for a film. Specifically:
- The opening introduces the hero and villain characters through camera angles, visuals, and their personalities and behaviors to make a first impression on the audience.
- The female audience will be attracted to both the likeable hero and mysterious bad boy villain. They will find the hero charming and the villain intriguing.
- The male audience may also be drawn to the villain, as seen with popular villain characters.
- The unique psychological plot twist, where the hero and villain personalities are one person, would most intrigue audiences and differentiate it from other superhero films.
Eval 3
The document discusses audience feedback received on a short science fiction film, poster, and radio advertisement. Feedback was gathered through surveys, test screenings, and discussions. For the film, feedback led to changing a confusing scene, making the protagonist a woman, and adding a plot twist for more emotion. Poster feedback was mostly positive but led to minor changes. Radio ad feedback praised setting the scene well but noted missing production details. Overall, audience feedback helped improve the projects and ensure they appealed to the target demographic.
Media evaluation
This document provides an evaluation of a media product (a film opening) from Adam Henry 6G. It discusses how the media product used conventions from real film openings through techniques like camera angles and music. It represents middle-class characters and is targeted towards audiences aged 18-28. Both the protagonist and antagonist are white males. The document discusses how the media product portrays social groups like age, gender, sexuality, and race. It describes how a low-budget version would be distributed online, while a high-budget version would be distributed through a major studio. The intended audience is identified as 18-28 year olds. The document reflects on what was learned through the process, including teamwork and using camera angles and rules
task 4
This document discusses why horror is the best film genre due to its ability to create active spectatorship among audiences. Horror films tap into viewers' emotional and psychological responses in a way that keeps them engaged with the films and their themes. This leads to devoted fan bases, fan theories, and role-playing that keep the discussion of horror films alive long after their release. Additionally, horror effectively fulfills audiences' needs for distraction, identification with characters, and fulfillment of survival-based fears.
Pr
This document provides information on different types of research techniques, audiences, audience profiling, and poster and trailer analysis. It discusses quantitative and qualitative research, as well as primary and secondary research. It defines mainstream, alternative and niche audiences. It also outlines different ways to profile audiences, including by gender, age, demographics, social class, geography, and geodemographics. Examples are provided of analyzing movie posters and trailers for The Blair Witch Project and Spectre.
Who would be the audience for your media product
The document discusses strategies for promoting an unconventional horror film targeted at audiences aged 25-39 who appreciate artistic and surreal films. It proposes using nostalgic poster and trailer designs inspired by early 20th century horror films to emphasize the film's visual style. Promotional efforts would include social media pages, hashtags, and YouTube videos to spread the word. Unconventional strategies like fake banned film articles and a related online game could also attract younger audiences through intrigue and gameplay. The goal is to find ways to promote the film's niche artistic style and appeal to fans of the genre and era that inspired it.
Media presentation - Feedback
The document discusses feedback received on various projects from an audience. It includes feedback on initial edits, a teaser trailer, magazine covers, and posters. The feedback touched on elements that worked well like special effects and professionalism, and elements that could be improved like revealing too much explicit content in the teaser trailer. The document also discusses what the creators learned from the feedback, what they agreed with, their analysis of longer feedback, and how the feedback helped them improve their work.
Evaluation 2
The student evaluated their promotional materials for a slasher film trailer against a Friday the 13th case study. Their poster featured the antagonist from behind to intrigue viewers about his identity, while incorporating font and ratings. Their magazine cover centered the antagonist and offered a free ticket to attract readers similar to the target audience. A questionnaire found the narrative and scary scenes effective, though some faster cutting could improve the trailer. Feedback was mostly positive, with some unwilling to watch due to the horror genre.
Question 4
The document discusses the target audience for post-apocalyptic horror films. It states that this genre is typically aimed at older teens and adults aged 18-44, as the dark and violent themes appeal more to this demographic, particularly males. Younger audiences aged 16-30 were the intended viewers for the film discussed, but the creator feels it did not adequately attract this group due to a lack of truly dark and scary scenes shot in isolated, creepy locations.
Evaluation Task 5
This document discusses the target audiences for a thriller film. The primary target audience is people under 18 who would enjoy the horror elements. A secondary target audience is people aged 30-44 who would appreciate the "art house" style of the film more and delve deeper into the true story elements. Shots were taken to make the film appeal to both audiences, with more "arty" shots aimed at the older secondary audience.
Evaluation
Jack Waterman has created a media evaluation plan to present his analysis of a film noir/horror sequence he created. The summary will analyze the sequence using various criteria such as conventions, representation, distribution, audience, and technical learning. He draws from classic films like LA Confidential and The Maltese Falcon for influence. The sequence challenges conventions by modernizing settings while maintaining classic filming techniques like black and white. It represents gender roles unconventionally by depicting a powerful female character. A Hollywood or video game studio could potentially distribute it due to similarities to successful noir-inspired works. The intended audience is both general viewers and film buffs. Camera equipment limitations were overcome, and editing skills improved through the project.
Evaluation question five
The document discusses research conducted to understand the target audience for a zombie film project. Surveys asked about demographics and preferences regarding zombie film elements. Respondents preferred strong female leads, a variety of character ages/types, and realistic zombie behaviors. This feedback informed the film's concepts, storyboard, and casting of a range of character types. Generic zombie film elements like gore and action scenes were included to attract audiences, while ambiguity around settings aimed for escapism and intrigue. The film's marketing strategy focused on platforms like YouTube to reach a wide audience.
Media evaluation question 2
The document discusses the creation of a film poster and review. It describes choosing a still frame from the film that captures its essence to use on the poster. Elements from other horror film posters, like color scheme and letterbox style, were also incorporated. The review is structured like one for The Blair Witch Project, keeping it short without revealing the plot, using a 5 star rating system and film image.
Mockumentary Pitch
This document proposes a mockumentary called "Life of a Wasteman" that would follow a fictional slang-defined character in a realistic style. It would be an original concept exploring British youth culture humorously. Challenges include developing a believable story and character. The aim is comedy by presenting fictional facts. The target audience is primarily 16-21 year old males. Initial research feedback was positive but cautioned the need for a strong storyline. Further research analyzed successful mockumentaries for guidance on conventions and style.
Fmp proposal
Fraser Hardwick proposes a short film project about post-apocalyptic survivors delivering mail to earn supplies. The film will show how people revert to more primal behaviors in desperate situations. Hardwick will focus on costume design to reflect the dystopian setting and convey meaning through visuals. He will gather audience feedback through screenings and written reviews to evaluate what aspects of the film were successful or needed improvement. Over 20 weeks, Hardwick will complete pre-production research, experiments, planning and production, including location filming, editing, and reshoots. He will present the final film and undergo an evaluation process.
Focus group
The focus group provided useful feedback on the opening sequence:
They found it engaging and mysterious, with many unanswered questions that compelled them to watch more. They enjoyed the mystery of why the protagonist was running and felt tension from the effective music. However, some had trouble distinguishing reality from flashbacks and identifying the supernatural black figure. Going forward, the filmmakers would make the supernatural threat clearer to cement the horror genre. But overall, the focus group reaction validated that the film targeted the right audience.
Presentation7
This document discusses research done for a student film project inspired by the horror film Birdbox. It includes:
- A summary of the plot of Birdbox, which involves invisible entities that kill people who look at them.
- Plans to utilize sensory deprivation like in Birdbox to create tension, such as having characters chase each other in the dark.
- Notes on other horror films reviewed for inspiration, including scenes from Birdbox and Hush.
- Details on audience research through surveys about horror film preferences, which found that trailers and scariness attract viewers and that favorite subgenres are slasher and comedy horror.
Evaluation of audience research
The document summarizes audience research conducted for a planned film noir production. 6 out of 8 respondents were already familiar with the film noir genre. All 8 respondents gave positive feedback about the genre and said they would be interested in seeing a film noir. The majority had previous exposure to film noir in an educational setting, suggesting the target audience may be specialists. Respondents expectations of classic film noir tropes were also consistent with genre conventions. Feedback on preferences between classic and neo-noir was mixed, indicating an approach combining elements of both may appeal broadly.
Evaluation film poster
The student conducted research on film posters for the action/adventure genre. They found that most posters depict some kind of action with blurred backgrounds and the character prominently featured at the front. The student's poster follows some conventions by including a forest background and character facing backwards. However, it differs by having a tranquil setting to contrast with the war film genre and create intrigue. The peaceful backdrop may appeal to audiences but could also be a weakness if too removed from the war theme. Overall, the poster was successful in looking like a film poster but could be improved by finding a medium between tranquility and depicting the emerging war.
Media product evaluation
The document provides an analysis of the student's media product, a psychological thriller film titled "The Run". It summarizes how the film uses conventions of the genre, such as including stereotypical characters, a storyline based on real events, and non-diegetic music to build suspense. It also discusses some ways the film challenges conventions, such as shooting scenes in broad daylight rather than at night. The target audience is identified as teenagers based on a questionnaire, and the film aims to appeal to both female viewers through the main character and male viewers through inclusion of action scenes. Distribution on YouTube is proposed due to the low budget.
Evaluation question 3 What have you learned from your audience feedback?
1. The document discusses feedback the filmmaker received from their target audience on their short film and ancillary materials. They conducted research through production and filming to get feedback at every stage via social media and questionnaires.
2. Feedback was generally positive but identified some areas for improvement, like slowing down the ending car scene and fixing continuity errors. The filmmaker found feedback most useful from their target audience of 15-22 year olds.
3. Feedback validated many of the filmmaker's creative choices but also helped them identify ways to improve clarity and polish elements like transitions based on audience understanding and enjoyment.
A2 media studies coursework evaluation
The document provides an evaluation of Luke Mayes' short film project. It discusses how the film used conventions of short films such as limited characters and exaggerated reactions. It analyzes how the film challenged conventions by leaving the narrative unfinished. Feedback was gathered through surveys which showed that most viewers were male, aged 16-18, and enjoyed the film and characters. The feedback indicated areas for improvement like camera work. Overall, the project met its goal of entertaining audiences.
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What's hot
Question 5
The document discusses how the opening addresses and attracts the intended audience for a film. Specifically:
- The opening introduces the hero and villain characters through camera angles, visuals, and their personalities and behaviors to make a first impression on the audience.
- The female audience will be attracted to both the likeable hero and mysterious bad boy villain. They will find the hero charming and the villain intriguing.
- The male audience may also be drawn to the villain, as seen with popular villain characters.
- The unique psychological plot twist, where the hero and villain personalities are one person, would most intrigue audiences and differentiate it from other superhero films.
Eval 3
The document discusses audience feedback received on a short science fiction film, poster, and radio advertisement. Feedback was gathered through surveys, test screenings, and discussions. For the film, feedback led to changing a confusing scene, making the protagonist a woman, and adding a plot twist for more emotion. Poster feedback was mostly positive but led to minor changes. Radio ad feedback praised setting the scene well but noted missing production details. Overall, audience feedback helped improve the projects and ensure they appealed to the target demographic.
Media evaluation
This document provides an evaluation of a media product (a film opening) from Adam Henry 6G. It discusses how the media product used conventions from real film openings through techniques like camera angles and music. It represents middle-class characters and is targeted towards audiences aged 18-28. Both the protagonist and antagonist are white males. The document discusses how the media product portrays social groups like age, gender, sexuality, and race. It describes how a low-budget version would be distributed online, while a high-budget version would be distributed through a major studio. The intended audience is identified as 18-28 year olds. The document reflects on what was learned through the process, including teamwork and using camera angles and rules
task 4
This document discusses why horror is the best film genre due to its ability to create active spectatorship among audiences. Horror films tap into viewers' emotional and psychological responses in a way that keeps them engaged with the films and their themes. This leads to devoted fan bases, fan theories, and role-playing that keep the discussion of horror films alive long after their release. Additionally, horror effectively fulfills audiences' needs for distraction, identification with characters, and fulfillment of survival-based fears.
Pr
This document provides information on different types of research techniques, audiences, audience profiling, and poster and trailer analysis. It discusses quantitative and qualitative research, as well as primary and secondary research. It defines mainstream, alternative and niche audiences. It also outlines different ways to profile audiences, including by gender, age, demographics, social class, geography, and geodemographics. Examples are provided of analyzing movie posters and trailers for The Blair Witch Project and Spectre.
Who would be the audience for your media product
The document discusses strategies for promoting an unconventional horror film targeted at audiences aged 25-39 who appreciate artistic and surreal films. It proposes using nostalgic poster and trailer designs inspired by early 20th century horror films to emphasize the film's visual style. Promotional efforts would include social media pages, hashtags, and YouTube videos to spread the word. Unconventional strategies like fake banned film articles and a related online game could also attract younger audiences through intrigue and gameplay. The goal is to find ways to promote the film's niche artistic style and appeal to fans of the genre and era that inspired it.
Media presentation - Feedback
The document discusses feedback received on various projects from an audience. It includes feedback on initial edits, a teaser trailer, magazine covers, and posters. The feedback touched on elements that worked well like special effects and professionalism, and elements that could be improved like revealing too much explicit content in the teaser trailer. The document also discusses what the creators learned from the feedback, what they agreed with, their analysis of longer feedback, and how the feedback helped them improve their work.
Evaluation 2
The student evaluated their promotional materials for a slasher film trailer against a Friday the 13th case study. Their poster featured the antagonist from behind to intrigue viewers about his identity, while incorporating font and ratings. Their magazine cover centered the antagonist and offered a free ticket to attract readers similar to the target audience. A questionnaire found the narrative and scary scenes effective, though some faster cutting could improve the trailer. Feedback was mostly positive, with some unwilling to watch due to the horror genre.
Question 4
The document discusses the target audience for post-apocalyptic horror films. It states that this genre is typically aimed at older teens and adults aged 18-44, as the dark and violent themes appeal more to this demographic, particularly males. Younger audiences aged 16-30 were the intended viewers for the film discussed, but the creator feels it did not adequately attract this group due to a lack of truly dark and scary scenes shot in isolated, creepy locations.
Evaluation Task 5
This document discusses the target audiences for a thriller film. The primary target audience is people under 18 who would enjoy the horror elements. A secondary target audience is people aged 30-44 who would appreciate the "art house" style of the film more and delve deeper into the true story elements. Shots were taken to make the film appeal to both audiences, with more "arty" shots aimed at the older secondary audience.
Evaluation
Jack Waterman has created a media evaluation plan to present his analysis of a film noir/horror sequence he created. The summary will analyze the sequence using various criteria such as conventions, representation, distribution, audience, and technical learning. He draws from classic films like LA Confidential and The Maltese Falcon for influence. The sequence challenges conventions by modernizing settings while maintaining classic filming techniques like black and white. It represents gender roles unconventionally by depicting a powerful female character. A Hollywood or video game studio could potentially distribute it due to similarities to successful noir-inspired works. The intended audience is both general viewers and film buffs. Camera equipment limitations were overcome, and editing skills improved through the project.
Evaluation question five
The document discusses research conducted to understand the target audience for a zombie film project. Surveys asked about demographics and preferences regarding zombie film elements. Respondents preferred strong female leads, a variety of character ages/types, and realistic zombie behaviors. This feedback informed the film's concepts, storyboard, and casting of a range of character types. Generic zombie film elements like gore and action scenes were included to attract audiences, while ambiguity around settings aimed for escapism and intrigue. The film's marketing strategy focused on platforms like YouTube to reach a wide audience.
Media evaluation question 2
The document discusses the creation of a film poster and review. It describes choosing a still frame from the film that captures its essence to use on the poster. Elements from other horror film posters, like color scheme and letterbox style, were also incorporated. The review is structured like one for The Blair Witch Project, keeping it short without revealing the plot, using a 5 star rating system and film image.
Mockumentary Pitch
This document proposes a mockumentary called "Life of a Wasteman" that would follow a fictional slang-defined character in a realistic style. It would be an original concept exploring British youth culture humorously. Challenges include developing a believable story and character. The aim is comedy by presenting fictional facts. The target audience is primarily 16-21 year old males. Initial research feedback was positive but cautioned the need for a strong storyline. Further research analyzed successful mockumentaries for guidance on conventions and style.
Fmp proposal
Fraser Hardwick proposes a short film project about post-apocalyptic survivors delivering mail to earn supplies. The film will show how people revert to more primal behaviors in desperate situations. Hardwick will focus on costume design to reflect the dystopian setting and convey meaning through visuals. He will gather audience feedback through screenings and written reviews to evaluate what aspects of the film were successful or needed improvement. Over 20 weeks, Hardwick will complete pre-production research, experiments, planning and production, including location filming, editing, and reshoots. He will present the final film and undergo an evaluation process.
Focus group
The focus group provided useful feedback on the opening sequence:
They found it engaging and mysterious, with many unanswered questions that compelled them to watch more. They enjoyed the mystery of why the protagonist was running and felt tension from the effective music. However, some had trouble distinguishing reality from flashbacks and identifying the supernatural black figure. Going forward, the filmmakers would make the supernatural threat clearer to cement the horror genre. But overall, the focus group reaction validated that the film targeted the right audience.
Presentation7
This document discusses research done for a student film project inspired by the horror film Birdbox. It includes:
- A summary of the plot of Birdbox, which involves invisible entities that kill people who look at them.
- Plans to utilize sensory deprivation like in Birdbox to create tension, such as having characters chase each other in the dark.
- Notes on other horror films reviewed for inspiration, including scenes from Birdbox and Hush.
- Details on audience research through surveys about horror film preferences, which found that trailers and scariness attract viewers and that favorite subgenres are slasher and comedy horror.
Evaluation of audience research
The document summarizes audience research conducted for a planned film noir production. 6 out of 8 respondents were already familiar with the film noir genre. All 8 respondents gave positive feedback about the genre and said they would be interested in seeing a film noir. The majority had previous exposure to film noir in an educational setting, suggesting the target audience may be specialists. Respondents expectations of classic film noir tropes were also consistent with genre conventions. Feedback on preferences between classic and neo-noir was mixed, indicating an approach combining elements of both may appeal broadly.
Evaluation film poster
The student conducted research on film posters for the action/adventure genre. They found that most posters depict some kind of action with blurred backgrounds and the character prominently featured at the front. The student's poster follows some conventions by including a forest background and character facing backwards. However, it differs by having a tranquil setting to contrast with the war film genre and create intrigue. The peaceful backdrop may appeal to audiences but could also be a weakness if too removed from the war theme. Overall, the poster was successful in looking like a film poster but could be improved by finding a medium between tranquility and depicting the emerging war.
Media product evaluation
The document provides an analysis of the student's media product, a psychological thriller film titled "The Run". It summarizes how the film uses conventions of the genre, such as including stereotypical characters, a storyline based on real events, and non-diegetic music to build suspense. It also discusses some ways the film challenges conventions, such as shooting scenes in broad daylight rather than at night. The target audience is identified as teenagers based on a questionnaire, and the film aims to appeal to both female viewers through the main character and male viewers through inclusion of action scenes. Distribution on YouTube is proposed due to the low budget.
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Similar to Evaluation question 3
Evaluation question 3 What have you learned from your audience feedback?
1. The document discusses feedback the filmmaker received from their target audience on their short film and ancillary materials. They conducted research through production and filming to get feedback at every stage via social media and questionnaires.
2. Feedback was generally positive but identified some areas for improvement, like slowing down the ending car scene and fixing continuity errors. The filmmaker found feedback most useful from their target audience of 15-22 year olds.
3. Feedback validated many of the filmmaker's creative choices but also helped them identify ways to improve clarity and polish elements like transitions based on audience understanding and enjoyment.
A2 media studies coursework evaluation
The document provides an evaluation of Luke Mayes' short film project. It discusses how the film used conventions of short films such as limited characters and exaggerated reactions. It analyzes how the film challenged conventions by leaving the narrative unfinished. Feedback was gathered through surveys which showed that most viewers were male, aged 16-18, and enjoyed the film and characters. The feedback indicated areas for improvement like camera work. Overall, the project met its goal of entertaining audiences.
What have i learnt from target audience feedback
The document discusses the filmmaker's use of target audience feedback throughout various stages of pre-production and post-production of their short film. This included using online surveys to gather feedback on genre preferences, narrative concepts, and distribution platforms during pre-production. During and after production, the filmmaker screened rough cuts for audience members and made changes based on their feedback, such as speeding up the pacing and changing the ending to be more climactic. The filmmaker also gathered feedback on technical aspects like audio levels and their movie poster design.
What have i learnt from target audience feedback 2
During the pre-production of his film, the document's author conducted audience research through online questionnaires to inform creative decisions. He learned that most of his target audience enjoyed the drama genre and consumed films on Netflix, Amazon Prime, and YouTube. He incorporated this feedback into his filmmaking choices. The author also screened early cuts of the film for target viewers to identify issues. Based on their feedback, he made changes like speeding up the pacing and re-shooting the ending to make it more climactic. The author incorporated audience input at multiple stages of production to help shape the film for his intended viewers.
Who would the audience be for your media product and how did you attract/addr...
The document discusses how the filmmaker targeted and addressed their audience for their media project. Originally, the target audience was ages 25-50 due to themes of terrorism that younger audiences may not understand. However, feedback from a questionnaire suggested expanding the target to ages 15-20. The filmmaker made adjustments like adding a kidnapping storyline that was popular in other thrillers. Further feedback caused changes like brightening flashbacks and clarifying character relationships. The filmmaker aimed to attract audiences that enjoyed popular thriller conventions while also subverting stereotypes. Feedback helped improve the film through multiple edits.
Evaluation question 3
The document discusses the feedback the creator received from audience members throughout the development of their sci-fi film project. They showed drafts of the film, poster, and magazine page to get opinions on aspects like color schemes and designs. Feedback was given both in person and via social media. This helped the creator cut unnecessary scenes, improve shots and edits based on audience understanding, and make design changes to better appeal to the target audience. The feedback was crucial to developing the final products.
media question 3/4
The document discusses how the filmmaker targeted and addressed their audience for their thriller film. They initially targeted ages 25-50 who would understand themes of terrorism and war, but expanded to 15-20 after learning many in that age watched thrillers. Feedback from questionnaires informed changes, like adding a kidnapping popular in the thriller Taken. Comments helped identify issues like unclear relationships and dark flashbacks, prompting refilming. The audience provided valuable feedback across multiple edits that helped the filmmaker improve and ensure the film was understandable and appealing.
A2 Media Studies Audience Feedback Analysis
This is a PowerPoint for my A2 media work, analysising all of the public feedback that I recieved regarding my short film, poster and double-page spread.(By Leanne Emmett)
Question 3- What Have You Learned From Your Audience Feedback?
The document discusses receiving feedback on three horror products from target audiences. Audience feedback during product development helped create what audiences wanted and identify additional ideas. Taking audience research into account was crucial as the products were made for the audiences. Feedback after completion identified strengths and areas for improvement. Positive and criticism feedback was received from audiences on a tweeted horror trailer. Positives included aspects that scared or surprised audiences as intended, while criticisms centered on format and camera quality.
A2 Evaluation Question 3
The document provides feedback from test audiences and a teacher on a student film. The feedback showed that most viewers envisioned larger action movies rather than the intended smaller, emotional thriller. Some suggested actors like Alan Rickman and Heath Ledger who could portray complex characters. Costumes were layered to represent characters' personalities. A focus group understood the plot but found some scenes confusing, especially a flashback. Shaky camerawork was debated but many felt it added realism. The teacher provided helpful critiques on clarifying the flashback, stabilizing a shot, and making the opening more ominous with music.
Media 3
The document discusses feedback received on a student's media production project creating a trailer for a gangster film. According to audience polls, comedy and thriller genres were most popular. The student created a gangster film trailer. Feedback was received during construction, after posting clips online, and after the final trailer. Feedback praised the editing, sound, and clips that fit conventions while noting ways to improve engagement and representation of genre conventions. The student incorporated feedback into refining the trailer and other promotional materials like posters and a magazine cover.
Question 3
Keyshawna created a horror short film, trailer, and poster as final projects. She surveyed her target audience of teenagers on Facebook to gather feedback. The initial feedback informed changes to her short film, such as including both male and female perspectives. After completing her projects, further feedback praised her use of music, transitions, and ability to convey the narrative and create tension. However, some critiqued that the plot and audio levels needed clarification. Overall, the feedback helped Keyshawna improve her work and understand how well she achieved her goals of entertaining and pleasing her target audience.
Evaluation – Question 3
The audience feedback helped improve the film products. Feedback was gathered through interviews and a screening. Suggestions included using a lighter magazine cover image, longer trailer clips, and more diegetic sound. While most feedback was positive, getting responses from a more diverse age and gender range could have provided more useful criticism. Overall, audience input validated some design choices and pointed to additional changes.
Presentation2
I used Facebook to collect feedback from my target audience on three media products: a short film, film poster, and magazine review. The feedback was mostly positive. For the short film, audiences praised the dramatic storyline, acting, and production quality, though some shots were shaky. The film poster received no negative feedback and audiences liked the photos and layout. The magazine review was considered the weakest product due to a printing error and lack of content. Overall, the feedback showed that the products met professional standards and successfully conveyed my intended messages.
Secondary Research
This document summarizes the secondary research conducted for a short film project. It discusses techniques used in the film "La Haine" that the document's author wants to experiment with, including opening/closing shots and use of graffiti. It also reviews the 3 Minute Wonder film series, Pixar shorts, "Paris, je t'aime", "New York, I Love You", perceptions of silent films, and an episode of "Buffy the Vampire Slayer" with no dialogue. Potential film titles are considered before deciding on "Reversal". In conclusion, the author feels confident moving ahead with their original silent film idea after addressing concerns from primary research.
Evaluation Question 4
The document discusses audience feedback received for advertising materials created for a horror film project. Key points:
- Feedback was gathered through YouTube comments, written forms, and showing materials to family and neighbors.
- For the film poster, feedback noted people liked the background, model's eyes, and text, but the credits were too small.
- For the magazine cover, feedback said the title design stood out but the image identity and number of lines were issues.
- Feedback informed changes like credit color, poster model's knees, adding a rating, reducing magazine text, and choosing a clearer image.
- Trailer feedback noted pacing, confusion, and unnecessary shots as problems addressed in the final version.
Presentation
The document discusses the creator's plans to promote their short film trailer "No Man's Land" through various online platforms. They decided to create an Instagram account to share screenshots and video clips from the film. They also wrote and recorded a director's commentary video to provide more background and context. Additionally, the creator built a website to house all this promotional content and describe their film as if it were a fully realized movie. They also discuss inspiration sources, the filmmaking process, and plans for a public screening event.
Analysis question 3
The document discusses audience feedback the author received for a music video titled "Love$ick". They conducted a focus group and asked additional people ages 18-25 for feedback. Popular opinions included praise for the cinematography, editing, narrative, and mis-en-scene fitting the genre. Areas for improvement included clearer lip-syncing in one shot and strengthening the narrative ending. Comparing feedback showed consistency in views across different audiences. The author learned about crafting an effective music video and received knowledge on better appealing to their target demographic for future projects.
Evaluation 3
The document summarizes feedback from questionnaires about a film trailer and ancillary tasks for a student film project. Key findings include:
- The trailer's target audience and gender ratio of feedback participants could be better aligned.
- While most enjoyed the trailer, some found it did not align with their personal preferences.
- The plotline was understandable but could have been made more evident.
- Areas for improvement included revealing more of the story and improving camerawork.
- Feedback indicated the film poster and trailer were generally effective at representing the intended genre and style.
What have you learnt from the audience feedback?
The document discusses audience feedback received on three media products created by the author: a teaser trailer, film poster, and magazine front cover. Feedback was collected through two focus groups. For the teaser trailer, audiences understood the intended themes but some misinterpreted elements. The poster layout was liked but the central image needed enlarging. Audiences felt the three pieces combined effectively to convey the film's message. Overall, the feedback was positive but also identified areas for improvement, particularly making the genres more evident and asking a broader range of audiences.
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Evaluation question 3 What have you learned from your audience feedback?
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Who would the audience be for your media product and how did you attract/addr...
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Evaluation question 3
- 1. EVALUATION QUESTION 3 What have you learned from your audience feedback? BY MAX FRANKEL
- 2. • I found the process of collecting audience feedback on my media text really interesting. Finding out how audiences reacted to my short film was very instructive. I posted my completed video on YouTube and Vimeo because they both have lots of unique users every day. I also posted on Facebook with a link to my media text, telling them to watch it and let me know what they thought. I found that most reactions to my text were positive. Viewers said that they enjoyed the opening titles and they thought the film’s catchphrase was punchy, memorable and witty. They also said that they enjoyed the suspense of the first shot of the abandoned Joker mask on the floor. It was interesting to see how different viewers interpreted this scene. I intended for it to look like the mask had been dropped in a hurry by Rossi’s character, but some people told me they thought somebody was buried in the ground beneath the mask and that the diegetic sound of “Help! Help” was them crying out. When filming that shot I didn’t even consider that that could be a possible interpretation, but getting audience feedback has helped me think more about deliberately including ambiguity in media texts which actually encourage doubt in the audience. It’s made me think about how I would try to include more mystery into my short film if I did it again. I think it actually makes the text and the experience of viewing it richer.
- 4. • I also posted my ancillary texts on Facebook and Instagram. People’s response to my poster was on the whole very positive. They liked how simple and uncluttered it was. Some commented that they liked that I tried to keep the text to a minimum: just the film title, strapline, principal actors’ names, critic review, film credits and release date. I found that among my intended target audience of 18-30 year old males the poster was received really well. They could see that it was a gangster movie and the title made it clear that they could expect a movie centered around an elaborate heist. They liked the simple positioning of the three main characters and some said they liked how they even seemed to come out of the darkness, suggesting they were very shady characters. Using the Joker mask as the other clear focal point on the poster was a success for some people, but for others it didn’t work and they found it confusing – they fed back that it confused genre conventions and made them think of horror. Another piece of constructive criticism I got was about the colour scheme of the poster. Some people did question why I chose to put it in black in white. They said that it would have been better in colour, but I found that it made it seem artistic and sinister. One thing a viewer said which challenged what I’d previously thought was that she couldn’t imagine seeing it on the side of a bus or on the Underground network as it was too monochrome. I hadn’t thought about the specific locations the posters would be posted and this was a really interesting comment. I found it really valuable asking them what expectations they had of the film based on the poster. It showed me how much we’re all aware of certain conventions and how these shape our expectations.
- 6. Review of Feedback from Viewing (Video)
- 9. Review From Feedback • From my audience feedback sheet it was clear to see that the overall feedback was positive and that the audience enjoyed the soundtrack and they though it went well with the thriller genre, the overall plot and the quality and variety of shots. Although I did recognize from the feedback sheets that the acting was not as good as it could have been due to a few smiles from the character of Jack played by Lucas Rossi which may have made it look a little bit less professional. I Also recognized from the audience feedback sheets that the colour of the shots were very good when the lighting was dark but sometimes the lighting fluctuated and became a little brighter, although this was caused by one of the cameras filmed in a different effect.