The combination of the main documentary and ancillary texts is effective because it creates a sense of synergy. Similar fonts, colors and images were used across all pieces to maintain a consistent feel of happiness and pride. This helps the audience get the same feeling from the advertisement or spread as they do from watching the documentary. While the newspaper ad uses black and white for practical reasons, the shared elements keep the synergy alive. The ancillary texts also help set the mood for the documentary by giving viewers a sense of the light-hearted and happy tone through images from the documentary.