Evaluation Notes

1. 1. In what waysdoes your media productuse, developor challengeformsand conventionsofreal
mediaproducts?
Make notesinhere onthe conventionsof real openingsequencesANDyourchosengenre thatyou
have triedto use inyour product.
2. How does your mediaproduct represent particularsocial groups?
Make notesinhere onwhat the people inyourproductionsseemtobe like andwhatstepsyoutook
to make themseemthisway.
The social groupswhichare mostlikelytolike the filmwe producedare likelytobe people that
alreadyhave a keeninterestinotherthrillerfilms thentheyare mostlikelytolike thisfilmtoo. It
doesn’tdiscriminate againstanyskincolourorage and genderandpeople whosocialiseinamixed
friendshipgroupof bothmale andfemale cango and see the filmaswell asenjoyingthe film.Our
mediaproductrepresentsinthe wayof showingdifferenttypesof people withindifferenttypesof
social groups.The stepsinwhichwe took to make the characters seemthe wayinwhichtheydoin
our mediaproductisby the way of camera anglesand mise-en-scene. The skintonesof the people,
not blackand white,inthe filmare lighttoshow theyare drug/alcohol addicts.
3. Whatkind ofmedia institutionmightdistributeyourmedia productand why?
Findout whichfilmandmagazine companiesare responsiblefordistributingproductssimilarand
differenttoyoursand make notesonyour findingshere.
The type of mediainstitutionthatmightdistribute ourmediaproductisa UK companycalled
Metrodome inthe way of microwave scheme whogive small Britishfilmsachance to be made by
givingthem£100,000 to make a filmin18 days. Anotherwayinwhichourproduct couldbe
distributedisbydigital cinemaoronline streamingmovieservices.Thisisbecause the filmis
certifiedata 15 whichmeansmore teenagersare likelytogoand view the filmorwatchit online.To
ensure thatour filmisviewed,we wouldhave touse viral marketingtohave achance of more
people toviewthe film.Toensure ourfilm wouldbe viewed,we wouldhave touse techniquessuch
as viral email,thisworksbysendingoutalinkto anotherwebsite towatchthe trailerof the film.
4. Whowouldbe the audiencefor your mediaproduct?
Make detailednotesinhere onwhoyouthinkyourtargetaudience is – be more specificthansex
and age.
The target audience forourmediaproductwouldbe suitedforbothmale andfemale withthe age
certificate of the filmbeinga 15. The specifictargetaudiencewouldbe forthose thatare already
interestedinthe areaof genre basedonour filmwhichis Thriller; thisis because people thatare
fansof thisgenre will alreadybe lookingoutfornew filmsthatcome outinthis genre section. There
isn’ta specificsex inwhichthe genre isseton,bothmalesandfemalessuitthe viewingof thisfilm
and isn’ttargetedforone genderwhichdrawsinmore of an audience due topeople infamilies,
friendshipgroupsandrelationshipscanall gowatch itand enjoyit.
5. How did youattract/addressyour audience?
Make notesinhere onthe techniquesyouusedtoappeal toyouraudience andwhyyouthinkthey
wouldbe effective.
Firstas a groupwe decideduponafont of textthat we intendedonusingfortitles,namesetc.Based
uponthe decisionmade,we chose tohave a fontthat lookedmostgrippingtothe eye after

2. comparingmanydifferentonestoensure thatthe fontwe chose wasindeedthe correctone.After
decidinguponthe text,we thenmovedontolookingata soundtrackforthe filmandbasedona
groupdecision,we decideduponthe sloweddownversionof ‘Heaven’aswe feltitfittedintothe
filmappropriately,the songisseenasbeingquite athoughtful song.Thistrackwouldgive the
watchingaudience anindicationthatthe filmwasgoingtobe quite deepthoughtandemotional as
well asbeingthrilling,thisthengivesthe audience anaccurate ideato whattheyexpecttosee when
seeingthe film.
6. Whathave you learnt abouttechnologiesfromthe processof constructingthisproduct?
Make sure youcover research,planningandproductioninthissection. Whattechnologieshave you
usedand howdidtheyhelp?
As a groupwe usedloadsof differenttechnologiesforthe constructionof ourfilm.One of the main
technologiesusedbeingGoogle,the mainreasonforusingGoogle beingforresearchintodifferent
thingswithinourfilm.One of these thingsbeinganalysingdifferentfontsfromotherfilmcoversto
discoveratype of fontthat couldfitintoour coverlike othersforpeople tobe able toestablishthat
it’sa thrillerbefore watching.Aswell asusingGoogle,we usedYouTubeasone of our source of
research;thisallowedustowatch variousclipsfromthe same genre tobe able tocompare themto
othersof the same genre before incorporatingourfindingsintoourfilmpiece.We alsoused
YouTube to researcha soundtrackforour film, thisallowedustolistentoanumberof different
tracks before selectingone, andwe convertedthe file intoanMP3 file.
7. Lookingback at your preliminarytask,what do you feel youhave learnt in the progression
from it to the full product?
Make notesonhow yourpreliminarytaskhelpedyouandhow itmade youaware of what more you
wouldneedtomasterto make yourfinal product.
Lookingback at our preliminarytaskinwhichwe produced,Iam now aware of the progresswe
made as a groupinthe productionof ouractual mediaproduct.ProgressinwhichIfeltwe made was
the use of cameras,at firstin the preliminarytask,the shotswe createdwere all veryroughand
weren’tsteadyandconcentratedliketheyare inthe mediaproduct.Whilst,inourmediaproduct,
we useda tripodto ensure thatwe couldhave a steadyshotof the action takenplace inthe shot.
Thismakessure that the filmisto a decentstandardunlike the preliminarytaskwhichwasaimed
and producedforuse to geta feel of the use of camerasand how theywork.
8. Approachesto your evaluation
ThinkingaboutactuallyHOWyou will presentyourevaluation,make notesinhere onthe different
stylesandapproachesyoumightuse and forwhichquestions.
9. Extra/Additional Info
Make notesinhere onadvice youneedand questionsyouhave aboutyourevaluation.