1. Evaluation
What kind of media institution
might distribute your media
product and why?
To distribute our film we
looked at many distribution
companies, such as:
• Universal studios
• Paramount Pictures
Corporation
• 20th Century Fox
• New Line Cinema
As our film is a horror with
a sub genre of a slasher, we
wanted a production
company who was
experienced and successful
in the distribution of our
genre.
We therefore did further
research into these distribution
companies. Here are brief
summaries of each of the
distribution companies with
our decision and reasoning for
using New Line Cinema
distribution company.
Universal Studios
Is an American production
company, creating films such as
Jaws1975, Jurassic park and
The Lost World: Jurassic Park
which are they’re most
successful horror films. In the
table below you can see the
ranking compared to other
films. They are one of the
oldest and constant film
studios with successful films,
this is one of the reasons we
was thinking of using them.
After more research into this
distribution company we
realised that they have
distributed sci-fi and thriller
horrors and a lot of comedies
and family films that are
successful, they have not
distributed many horror slasher
films so we came to the
conclusion that this was not
the right distribution company
for us.
Paramount Pictures
Corporation
This distribution company is one
of the largest top grossing film
studios. It has distributed films
like Paranormal Activity that has
become very successful which is
a supernatural horror followed by
a lot more Paranormal Activity
films, the first Paranormal
Activity had a worldwide gross of
$193,355,800 on a production
budget of $15,000.
It does a lot of digital distribution
with the availability to watch
films through Xbox 360 and play
station consoles, digital sites like
iTunes gives apps for gaming
with film content on mobile
phones and Paramount-inspired
videogames. As a group we felt
that they had not distributed our
type of film, of a slasher film, this
is something we are looking for.

2. The
statistical information is from
http://www.boxofficemojo.com/studio
20th
Century Fox
Is one of the major American
film studios, this is the reason
we wanted to use them as they
are one of the most
recognizable film distributors
with lots of successful films.
When we did further research
into this distribution company
we found the horror films they
had distributed were Devil’s Due
a supernatural horror, Jennifer’s
Body a dark horror comedy, and
Wrong Turn all of which where
very successful. Looking at the
rank below we can see that they
have no horror movies in their
top 10 movies, this again was
the reason we didn’t choose
them.
New Line Cinema
Is an American Studio founded
in 1967 by Robert Shaye, and
its parent company is Warner
Bros since March 2008. They
have made horror films like A
Night Mare on Elm Street films,
Freddy vs Jason, Jason X and
Jason Goes to Hell, which are
all horror slasher films, which is
the genre of our film. They
have also done Final
Destination and The Conjuring
so they are well recognized as a
distributor of horror films. As
seen from the picture on the
right, the ranking of the
Warner Bro’s is at the top, as
they are the parent company of
New Line Cinemas this should
bring more success to our film
is we was to use them.
A Night Mare on Elm Street
2010 had a gross of
$63,059,655 and on the
opening weekend had
$63,059,655 this is on
the budget of
$63,059,655 this is why
we have chosen to use
New Line Cinema to
distribute our film as
they have experience in
distributing horrors with
a sub genre of slasher,
not only they have done
this multiple times but
they have been
successful. Another
reason is that the parent
company of New Line
Cinema is Warner Bros is
the most successful
distributor.