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Audience
Survey
Self
Assessment
Peer
Assessment
Teachers
Assessment
Focus Group
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 I would look at it from an audiences position and
analyze it thoroughly
 I would write everything that did not seem to work and
needs to be changed
 self criticism was a good way to get the results I wanted
 I knew what the aims and goals of my music video were
 the first draft I realized that the editing should be faster
 the video had to be more visually exciting
 I had to make it clear that the shots of the boy were
flashbacks from the past
 edit the saturation
Menu
 to make them enjoy it even more
 This is why pair assessment was very useful.
 The feedback was very similar to the self
assessment. For example: make the editing a
bit faster, make the colours more saturated
for the flashback shots
Menu
 I gained feedback from the teachers
 This gave me ideas on how I could improve
this draft to produce a final Music Video
 the editing should be more fierce
 I should include jump cuts on the shots
where the boy is being bullied
 they made the scenes appear more
aggressive
Menu
 I gathered a group of people who fit the
target audience profile
 Their thoughts on the star image were what I
was aiming for
 They also pointed out the ways I challenged
the existing conventions of hip hop music
videos
 It was really interesting to listen to their
opinions and interpretations
 Most importantly the feedback was very
positive
Menu

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Evaluation

  • 1.
  • 2.
  • 4.
  • 6.  I would look at it from an audiences position and analyze it thoroughly  I would write everything that did not seem to work and needs to be changed  self criticism was a good way to get the results I wanted  I knew what the aims and goals of my music video were  the first draft I realized that the editing should be faster  the video had to be more visually exciting  I had to make it clear that the shots of the boy were flashbacks from the past  edit the saturation
  • 8.  to make them enjoy it even more  This is why pair assessment was very useful.  The feedback was very similar to the self assessment. For example: make the editing a bit faster, make the colours more saturated for the flashback shots
  • 10.  I gained feedback from the teachers  This gave me ideas on how I could improve this draft to produce a final Music Video  the editing should be more fierce  I should include jump cuts on the shots where the boy is being bullied
  • 11.  they made the scenes appear more aggressive Menu
  • 12.  I gathered a group of people who fit the target audience profile  Their thoughts on the star image were what I was aiming for  They also pointed out the ways I challenged the existing conventions of hip hop music videos  It was really interesting to listen to their opinions and interpretations  Most importantly the feedback was very positive Menu