This document discusses various shots and elements from a music video for a hip hop song. It analyzes how different shots portray the artist in an urban setting, following hip hop conventions through clothing, locations with graffiti, and camera angles. Specific shots are discussed that were inspired by other hip hop artists' music videos to help establish the genre of the video.

1. • 1. This image shows our main character in a
boxing stance protecting his face, this directly
correlates with the song saying “Don’t let the kid
hit ya”. This shows that we have related our
narrative to the song, John does this quite a bit in
the video but none are as clear as this one.

2. • 2. This image typifies the way the record company would
want their artist to be represented, Our main character is
wearing clothes that fit perfectly with our genre and similar to
what other hip hop artists have worn. It also shows a graffiti
wall behind John, this goes hand in hand with the urban vibe
we are trying to portray in our music video. On the right is an
artist in the same genre, Mac Miller, here he is shown
standing in an urban location while wearing a hat. People in
the background can be seen wearing similar clothes to Mac
and John.

3. • 3. We feel we could portray our genre with just the
locations we used, mostly abandoned locations that
have been left to graffiti artists to overrun. But also
some locations that give the urban/hip hop vibe just
purely due to the run down walls, floor, fences etc.
like the bridge pictured below:

4. • 4. The beginning of our music video is very
similar to the beginning “Toy Story”, it starts
off in the clouds and gradually pans down into
the scene below, we liked this idea and knew
we could utilise it to the best of our abilities
and portray it in a hip hop video.

5. • 5. We used a variety of camera angles, some close,
medium and far but this shot is our favourite as it
demonstrates our use of camera angles, filming our
main character from a high angle while he is pointing
up. It makes use of the space we have and gives our
video an edge over others.

6. • 6. This shot shows our use of lighting in the video,
this is where we filmed at night. We shone the
torch on john making sure the viewer could see
his hat and his hood strings; conveying the genre,
getting a variety of shots and making the most of
the lighting.

7. • 7. We feel this shot best demonstrates our use of mise-en-scene;
including props, costume. Location and body language. For props
we used a hat and a backpack, this fits well with the hip hop genre
as plenty of other artists use these props. The costume of the baggy
hoody and the body warmer match the conventions of the look we
were going for. The location is a run down brick wall covered with
graffiti and the body language is closed, he is crossing his arms and
this is a classic stance in the hip hop genre.

8. • 8. With this shot we acquired the idea from Mac
Miller’s music video “Live Free”, we decided we
were going to use this shot as soon as we spotted
it in Mac’s video. Although the backgrounds
aren’t similar in any way, you can still see we have
tried to replicate the filming from behind while
the main character is walking in front.

9. • 9. With this shot we got the idea from the
“Opposite of Adults” music video, we thought
it portrayed childhood really well so we
utilised it in our video, but by just adding an
urban location into the background instead of
a kids room; we felt this suited the genre more
appropriately.